FACULTY OF MANAGEMENT UNIVERSITY OF ECONOMICS

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1 FACULTY OF MANAGEMENT New Faculty UNIVERSITY OF ECONOMICS International Business Bachelor and Master program

2 Agenda 1. Piece of History 2. Inspirations and patterns 3. International Business Program 4. International Experience 5. Work and Profession 6. Foreign Languages 7. Study program and graduate profile - Modules - Bachelor program - Master program 4. Form and organization of classes

3 Piece of History 2000 Program in Business and Economics (so called English path ) 2003 International Business specialization in Polish and English in Faculty of Management 2012 International Business as a seperate Faculty in English (Bachelor and Master program)

4 Inspirations and Patterns International Business programs of Leading European Academies f.e. Erasmus University Rotterdam (Netherlands), Vienna University of Economics and Business (Austria), University of St. Gallen (Switzerland), Bocconi University (Italy) International Business programs of Leading Polish Academies f.e. SGH in Warsaw, University of Economics in Poznan, University of Economics in Krakow, University of Economics in Wroclaw International experience of academic staff in University of Economics in Katowice

5 International Business Program The International Business Program to be launched this year offers you a unique opportunity to study business in the international context, based on solid fundamentals of - economics, - law, - finance - management In the course of the program you will get familiar with the most up-to-date phenomena to be observed in the global economy as well as with the international conditions of conducting business operations.

6 International Experience What is special about the International Business program is that all courses are conducted in English by Polish and foreign lecturers, with use of modern interactive teaching methods, mainly in small groups. The International Business program provides you with a unique opportunity to participate in international research projects performed in multicultural environment, involving student teams from all over the world. The program also creates particularly favourable conditions of undertaking studies, as well as internships abroad.

7 Work and Profession As a graduate of the International Business program you will be prepared to internationalize the activities of your own future business as well as to be offered employment within the EU institutions You will be able to work for multinational corporations in Poland and abroad conducting business activities in Europe and in the global market Knowledge and capabilities gained throughout the studies will enable you to hold managerial functions in international corporations or enterprises and manage professionally the international operations in multicultural environment

8 Foreign Languages Throughout the whole course of your studies you will have the opportunity for intensive study of foreign languages selected out of the reach offer of eight foreign languages available: English German French Spanish Italian Russian Chinese Polish

9 Modules Economics and Finance Management and Organizational Behavior Marketing and Consumer Behavior Accounting and Financial Management Law and International Business Environment International Operations Management Quantitative Methods in Management IT in Management Business Ethics Foreign Language for Business (8 options)

10 Major subjects: Bachelor program International Economics I International Business Environment International Finance UE Institutions and Policies European Business Law International Entrepreneurship International Marketing in Europe International Trade Management International Transport and Logistics International Business Negotiations

11 Bachelor program Free choice subjects: World Economic History Sociology International Consumption Comparisons International Tourism International Intellectual Property Protection Law Internationalisation Theories Management of European Union Founds International Customer protection Standards Market Entry Strategies International Marketing in Services International financial Reporting Standards International Business Strategies for Emerging Markets International Business Strategies for CEE Markets International Quality Standards

12 Bachelor program Bachelor in IB has knowledge and competences necessary to conduct business on european markets, in connection with global market, especially in small and medium companies taking first steps in the internationalization process, participating in international exchange (export/import) and international networks (outsourcing)

13 Master program Major subjects: International Economics II Global Financial Markets International Business Law International Business Strategy Cross Cultural Management Global Marketing International Human Resource Management International Marketing Research

14 Master program Modules to choose: Corporate Management: Alliances, mergres and Acquisitions Business Analysis and Valuation Global Supply Chain Management R&D and Innovation management Leadership Skills Training Cross Culture Management: Global Consumer Behavior Integrated marketing Communication International Brand Management International Communication and Media Intercultural Skills Training

15 Master program Master in IB has managerial knowledge and competences necessary to work in international corporations in Poland and abroad, especially in field of corporate activities management in international and multicultural environment (global supply chain management, human resource management, marketing management, cross cultural communication management)

16 Form and organization of classes Classes in small groups, in multicultural environment Polish and foreign lecturer (visiting professors) Interactive form of classes connection of classes and lectures Blocking activities within the half of the semester Languages learning in integrated groups with different levels

17 UE Katowice in social media

18 Where opportunities are being seized International PromotionTeam

19 Thank you! Don`t hesitate to contact me: Hanna Więcek

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