Search Engine Marketing & Optimization (SEO), Internet Marketing, Startups, Web Apps, Social Media Marketing, Small Business Leadership

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1 Rand Fishkin CEO, SEOmoz.org Summary In 2004, I co-founded what is, today, the web's most popular SEO software company, SEOmoz. Based in Seattle, WA, Moz's focus is on serving professional marketers with analytics and recommendations to improve their customer acquisition funnels. My role as CEO involves recruiting and managing the executive team, leading the product/strategic vision and evangelizing SEO and SEOmoz PRO around the world. Specialties Search Engine Marketing & Optimization (SEO), Internet Marketing, Startups, Web Apps, Social Media Marketing, Small Business Leadership Experience CEO & Founder at SEOmoz April Present (9 years) I'm responsible for the vision, executive team leadership and global evangelism of SEOmoz's software platform. 12 recommendations available upon request VP Internet Marketing at Outlines NorthWest April March 2004 (9 years) I managed the web design, development & marketing for all of Outlines' clients, including several overseas accounts in sectors such as communications, telecom, healthcare, software and financial services. Skills & Expertise SEO Software Design Social Media Marketing SEM Marketing Web Marketing Start-ups Web Analytics Google Analytics E-commerce Digital Marketing Google Webmaster Tools (Expert, 8 years experience) (Intermediate, 4 years experience) Page1

2 Online Advertising Publications The Art of SEO: Mastering Search Engine Optimization O'Reilly Media October 21, 2009 Authors: Rand F., Eric Enge, Jessie C. S., Stephan S. The authors clearly explain SEO fundamentals, while correcting many common misconceptions. If you are new to SEO, you'll get a complete and thorough SEO education, as well as an array of effective tactics, from basic to advanced. Seasoned practitioners will find this book useful as a complete reference to SEO best practices. Education University of Washington None, Finance, Activities and Societies: Intramurals League Football Team Captain (unbelievable, I know) Designed Usability Research (now published) with the Internet Marketing Department Newport High School Honors and Awards 2009: Best Young Tech Enterpreneurs Under 30 (BusinessWeek) 2010: 40 Under 40 List (Puget Sound Business Journal) Interests Search Technology, Information Retrieval, Hiking, NFL, Wine Page2

3 Rand Fishkin CEO, SEOmoz.org 12 people have recommended Rand "Rand has built an amazing company. His creativity, work ethic, and vision are inspiring and I feel lucky to have worked with him. SEOmoz is amazing - the company values (TAGFEE), the community, the products, and of course all the great people - but all of it is a reflection of the leadership at the top. I would love the chance to work with Rand again." Kate M., VP Engineering, SEOmoz, reported to Rand at SEOmoz.org "I first met Rand a few years ago when I was looking for an agency to help Seattle Chidlren's with our search engine strategy. Choosing SEOmoz was an easy choice for us all around. Now many years later we have a number of successes that I can attribute to our partnership with SEOmoz. He and SEOmoz have helped us build our search engine strategy program, have provided excellent consultative services through the recent redesign of SeattleChildrens.org and are an integral part of our continued success on the web by way of their Pro Tools. Despite being incredibly busy, Rand is somehow always available to help us (or find help for us) quickly, which is something that every service provider should strive for. He without a doubt is one of the most intelligent, nicest and innovative people I know, bringing a wealth of talent to the search marketing community." Stephen H., was Rand's client "Rand has a huge personality - But this doesn't make him brilliant. Rand has a huge black book - But this doesn't make him brilliant. Rand has knowledge in abundance - But this doesn't make him brilliant. Rand has the ability implement - But this doesn't make him brilliant. Rand leads one of the most talented teams online - But this doesn't make him brilliant. It is the combination of the above, and more, that makes Rand brilliant!" Jason Duke, Head of Search and Domains, PartyGaming, was with another company when working with Rand at SEOmoz.org "Rand has emerged as one of the most knowledgeable and personable personalities in search engine marketing today. I can't go a day without reading his work and he has provided me with countless amounts of knowledge. I highly recommend that if you ever get a chance to speak with Rand and learn from him, take it as quickly as you can." Tony Wright (tony.wright@wrightimc.com), was Rand's client "Where do I start? Besides being one of the foremost experts in the SEO world and a leading speaker at any Page3

4 SEO/SEM conference, Rand is one of the nicest persons I have met in our industry. His natural leadership gathers friends and followers who have recognized him both as an industry leader and a wonderful human being. I cannot say enough good things about Rand." (Curtis) R. C., Sr. VP, Sales & Marketing, Superb Internet Corp., was a consultant or contractor to Rand at SEOmoz.org "Rand is a major force in the Search Marketing industry. He has boundless energy and gives of himself tirelessly. We are currently both moderators at Cre8asite Forums and it's great to have his contributions. How he manages to get to so many places I don't know." Barry Welford, Owner, SMM Strategic Marketing Montreal, was with another company when working with Rand at SEOmoz.org "Rand Fishkin, CEO of SEOMoz.org, is one of the most highly regarded names in the SEO business. He brings deep knowledge of search engine optimization and Web marketing to any company smart enough to hire him. And, he also has to be one of the nicest people in the business." Scott S., was Rand's client "Rand and his team are right at the top of their game. I can strongly recommend their work in link building, linkbait and online marketing for anyone establishing or expanding their online business." Nick W., was Rand's client "Rand is an expert who is not afraid of sharing knowledge with others" Irish W., was with another company when working with Rand at SEOmoz.org "Rand#s ceaseless, thorough research, attention to detail and innovative thinking make him a powerful SEO player. But his predilection to support peers, refer work, build relationships and freely share his hard-found knowledge is why the guy in "the yellow shoes" is a man to watch in SEO and beyond." Gillian M., President, Outlines West, Inc., worked directly with Rand at SEOmoz.org "Rand is Mr Linkbait SEO Guru Man. As seen Newsweek and as read around the world, Rand is the man with SEO Hand, and the bright Shoes." Jim B., was with another company when working with Rand at SEOmoz.org "Rand is enthusiastic and encouraging in whatever endeavor the company is currently undertaking. He manages business efficiently and guarantees superior client satisfaction." Kat S., Project Manager, seomoz.org, reported to Rand at SEOmoz.org Page4

5 Expertise Search Marketing Contact Rand on LinkedIn Page5