E-Commerce Optimization

Transcription

1 E-Commerce Optimization PRODUCT CONTENT SOLUTIONS E-Commerce Optimization Product Master Data Management New Product Publishing, Sourcing and Onboarding Technology Enablement CODIFYD.COM

2 CHALLENGE A great digital experience is no longer simply nice to have. It s a make-or-break point for organizations as businesses and consumers increasingly enter a fully digital age. SOLUTION Optimize the key mechanisms that increase revenue and drive exceptional customer experience with Codifyd s e-commerce optimization solution. Codifyd s technologyenabled services and cloud-based solutions take a turnkey approach to your e-commerce needs. BENEFITS INCREASE REVENUE IMPROVE CUSTOMER SERVICE GAIN COMPETITIVE ADVANTAGE SPEED TIME TO MARKET

3 CODIFYD SOLUTION The Codifyd e-commerce optimization solution enables you to create a superb customer experience and increase revenue. We optimize the mechanisms that drive and convert traffic to your online channels. Our solution addresses three key elements of online revenue: TRAFFIC CONVERSION RATE AVERAGE ORDER VALUE CONTINUOUS MONITORING & IMPROVEMENT We drive traffic to your website with the right PPC and SEO strategies and fulfillment work. Brand Trust Search Engine Marketing/PPC Search Engine Optimization Usability TRAFFIC Once on your site, we convert your customers into buyers by ensuring they can find what they need and then compelling them to act. Optimized Taxonomy Optimized Faceted Navigation Normalized and Well-Populated Product Attributes Rich Content and Media Site Search Optimization Manufacturer Part Number Cross Referencing UX Design + + CONVERSION RATE We increase average order value by identifying ways to sell additional products based on preference and relevancy while letting you stay competitive. Pricing Optimization and Competitive Pricing Analysis Cross-Sell Identification Up-Sell Identification AVERAGE ORDER VALUE CONTINUOUS MONITORING & IMPROVEMENT ONLINE REVENUE The Codifyd e-commerce optimization solution includes a comprehensive suite of services that ensure you have what you need to compete in today s market.

4 CODIFYD APPROACH Codifyd first assesses the current state of your e-commerce experience. We look at how well you re driving traffic, and how effective your site search and product information are. We develop a strategy based on your unique needs that improves your product content and search experience. Our tailored solution not only improves content and search, it creates an excellent customer experience that maximizes online revenue. We understand that each client is at a different stage of development, so our services are combined to reflect the right solution for you. CODIFYD S ONGOING VALUE TO OUR CLIENTS Optimized e-commerce can make or break a business. Our experience has shown that businesses that undertake this critical endeavor on their own e-commerce expertise, and software. The Codifyd e-commerce optimization solution allows your organization to: are often unprepared in terms of the right staff, Reduce time, cost, and errors that result from hiring specialized staff for e-commerce work. Increase revenue and conversion rates. Improve customer experience and satisfaction. Accelerate time to market. Build proven processes around complicated areas like site search and web analytics. Build a best-in-class online experience. Improve your site s content and search that in turn fuels success in other initiatives like customer service, sales force, PIM/MDM, and data quality.

5 THE CODIFYD DIFFERENCE SOLUTION Our solution has a positive impact on three key elements of online revenue: traffic, conversion rate, and average order value. APPROACH We provide a complete solution. We don t just alter the data surrounding the products, we optimize the content and search from the inside out. EXPERTISE We are experts in complex product data and understand that a good search experience is dependent on your site s existing data structure. We put our expertise to good use and build a foundation that enables a better online experience for your customers. DEDICATED TEAM Our dedicated team of experienced consultants work directly with your organization to get the best possible outcome. We have the resources necessary to scale in order to complete your projects with speed and consistency. GROWTH Our sustainable approach ensures you retain the tactical knowledge and intellectual understanding necessary to maintain and grow internal capabilities. VERSATILE Our technology independent approach and domain expertise ensures each of our clients projects are successful. For additional information about Codifyd s Product Content Solutions, please contact your Codifyd sales consultant. us at sales@codifyd.com or visit codifyd.com E sales@codifyd.com T F codifyd.com 800 W. Huron Suite 200 Chicago, IL 60642