Richard A. McDade. Summary. Experience. Visual Design Lead at Google

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1 Richard A. McDade Visual Design Lead at Google Summary Richard has been working in the design Industry for more than 13 years and has many awards to his name, working for top agencies like SapientNitro & Razorfish and What's Interactive. Richard have has built a collection of work that is distinct in its visual style and attention to detail. Richard approach to work is always grounded in clarity, craft, and high standards. And over the years Richard has had the privilege of working with a diverse span of clients and premium brands including: The Weather Channel, Southern Company, Build-A-Bear Workshop, Delta, Coca-Cola, NBA, Georgia Aquarium, FOX Sports, Motorola, The Food Network, The Georgia Lottery, Chick-fil-A, SunTrust, Interface Flor, Bank of America, US Dept.of Defense, IRS. Experience Visual Design Lead at Google December Present (5 months) Design Director / Partner at Crony Collective March December 2013 (1 year 10 months) Clients: Southern Company, The Weather Channel Specialties: Branding & Brand Refresh Positioning Value Proposition Brand Architecture Social Media Programs Migration Strategy Launch Strategy Brand Identity Graphic Language Systems Collateral Environments Packaging Page1

2 Advertising Website Architecture Web Design Extranets & Intranets Mobile Applications Interaction & UI/UX Design Development Asset Management Website Maintenance Senior Art Director at IQ November February 2012 (4 months) Clients: Morgan Keegan, CIT,Mitel Specialties: Interaction and Visual Design Brand Development UX & UI Design Mobile Application Design Interactive Prototyping Senior Art Director at Razorfish April December 2011 (9 months) Clients: Build-A-Bear Workshop, Delta Specialties: Creative Direction Interaction and Visual Design Brand Development UX & UI Design Mobile Application Design Interactive Prototyping 2 recommendations available upon request Creative Director at What's Up Interactive September July 2009 (1 year 11 months) Clients: FOX Television, The Georgia Aquarium, The Georgia Lottery, Coca-Cola Page2

3 Specialties: Creative Direction Interaction and Visual Design UX & UI Design Interactive Prototyping 7 recommendations available upon request Creative Services Manager at Web.com November September 2007 (11 months) 1 recommendation available upon request Senior Editorial Designer / Illustrator at Washington Business Journal, July June 2006 (1 year) Senior Graphic Designer. at RCW Communication Design Inc., April July 2005 (1 year 4 months) Art Director at Masai Design,Marketing Communications April June 2004 (4 years 3 months) 1 recommendation available upon request Skills & Expertise Creative Direction Brand Development Mobile Application Design UX & UI Design Mobile Application Design User Interface Design Mobile Applications Agile Scrum Certified Product Design User Experience Design User Experience Graphic Design Wireframes Creative Strategy Interactive Advertising User Interface Interaction Design Illustrator Web Design Graphics Page3

4 Advertising Illustration Concept Development Usability Experience Design Adobe Creative Suite Packaging Mobile Design Branding & Identity Wire Framing Corporate Identity Typography Visual Design Design Strategy Storyboarding Motion Graphics Flash Information Design Interactive Marketing Logo Design Corporate Branding Visual Communication User-centered Design Brand Architecture Collateral Layout Digital Strategy Dreamweaver Interactive Media Education Fort Valley State University BFA, Commercial Design, Grambling State University BFA, Fine Arts, Page4

5 Richard A. McDade Visual Design Lead at Google 11 people have recommended Richard A. "Richard is a remarkably talented and personable Creative Director. He came on board at Razorfish and immediately jumped in to assert himself as a designer who can also speak user experience. He's got his finger firmly on the pulse of modern trends and seems to alway know what's 'next'. His ability to craft a good idea, his willingness to take risks, and his investment in the final product is an enviable mix of strategic thinking and tactical execution. This is the kind of Creative leadership you want in your team. This is a person with whom I'd love to work again." Jabari Adisa, Associate Director, User Experience, Razorfish (Vivaki, Publicis), managed Richard A. at Razorfish "Richard is a gifted creative! Full of ideas, Richard has a variety of solutions and methods to ensure the best possible product/idea/design is brought to light. He always has a positive outlook and is good at organizing and bringing people together. He has no problem communicating his ideas to a team or presenting campaign concepts to a client. Richard's attention to the brand and it's identity is personified in his own everyday image. Richard is no slacker, his composure is professional and assertive. If you're looking a creative leader, look no further than Richard McDade." Melvin Lewis Hale, Associate Creative Director, Razorfish, managed Richard A. at Razorfish "Richard is a talented designer with a broad range of styles. He excels at listening to the client and clearly incorporating their vision, while diplomatically offering guidance and insight to achieve the highest level of design. Richard confidentially steers clients to meaningful designs that achieve the desired goals and maintain clean usability. Richard's skills across web, print and other mediums allow for a cohesive look for all client materials. I enjoyed having Richard as a member of my team, and knew that with his direction I would always have a satisfied client. I hope to work with Richard again in the future." Abigail Norman, Project Manager, What's Up Interactive, worked directly with Richard A. at What's Up Interactive "Richard is very smart, extremely talented, and strongly motivated. Watching his designs come to life always blows me away. His work speaks for itself." Daniel Gilmore, Web Developer, What's Up Interactive, worked directly with Richard A. at What's Up Interactive Page5

6 "Richard McDade is own of the the country's finest illustrators bar none. He has a great comical style with the ability to handily illustrate more formal matters." Craig Brimm, Owner, Culture Advertising Design, was with another company when working with Richard A. at What's Up Interactive "McDade is a very good designer. Just as important his personality is the same. I'm really looking forward to seeing where he takes What's Up Interactive creatively." Mike Bray, Sr. Designer/AD, What's Up Interactive, worked directly with Richard A. at What's Up Interactive "As a design professional that I have known for a few years, I can honestly say that Richard McDade is a great designer. He has a knack for thinking out of the box, an amazing skill set and a hunger to learn and grow as designer. Richard is definitely an asset to any team he works with." Dian Holton, Associate Art Director, USA TODAY/USA WEEKEND Magazine, worked with Richard A. at What's Up Interactive "Richard is a fantastic illustrator and print designer. His skills would be an asset to any company." Rick Proctor, Senior Manager, Product Marketing, Web.com / Website Pros, managed Richard A. indirectly at What's Up Interactive "Richard McDade is one of the most talented designers that I know personally. He continues to impress me time and time again with his ability to reinvent himself as a designer. I would definitely consider Richard an excellent mentor. One who continues to push me to step outside of my comfort zone and take risks when it comes to my design work and my career." Hadiya Williams, Mid-level Graphic Designer, Social & Scientific Systems, was with another company when working with Richard A. at What's Up Interactive "Richard is an enormously talented designer and illustrator. His creativity and attention to detail were a huge asset to our team and his work set the bar for excellence long after his departure." Mary Frances Jones, Director, Marketing, Web.com, Inc., managed Richard A. at Web.com "Richard was an innovative designer who always went the extra mile to provide great solutions." Tony Teat, was Richard A.'s client Contact Richard A. on LinkedIn Page6