MULTI - PHASED, STRATEGIC APPROACH ENHANCES COMMUNICATIONS
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- Luke Jonah Wood
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1 CASE STUDY HEAVY EQUIPMENT RENTAL COMPANY MULTI - PHASED, STRATEGIC APPROACH ENHANCES COMMUNICATIONS The challenge? Deploy a cost effective, easy-to-use Unified Communications (UC) phone solution that would fully address the needs of a geographically dispersed team with 800+ locations. The bigger challenge? Do it without any interruption to the business. Read on to see how GCI successfully completed a complex, widespread implementation through the efforts of its expert team and a proven streamlined approach.
2 OVERVIEW Project Scope A heavy equipment provider needed a technology upgrade and a UC solution throughout its enterprise. Much of the company s business is conducted by phone and an inability to communicate with customers would have a dramatic impact on the company and give competitors an opportunity to take away business. Approach The proposal to the customer included a full-scale upgrade of the existing voice, data and wireless infrastructure from servers to switches and routers in order to support a new, state-of-the-art UC solution. Results GCI provided planning, technology, services and project management expertise to help the customer seamlessly migrate from its legacy PBX to a more efficient and feature-rich VoIP phone system. GLOBAL CONVERGENCE, INC. GCI is a unified specialty distribution and IT services company providing partners access to rapidly emerging, innovative and disruptive technologies complemented by a full line of global IT services. 2
3 A NEW DIRECTION Upgrade Required Without Interruption Deploying a comprehensive technology upgrade and UC solution can be a tricky endeavor for a small business, let alone a company with 10 to 12 phones at each of more than 800 locations, while operating on a 24x7 schedule. It s little wonder then that this heavy equipment provider found it difficult to locate a partner that could provide a seamless implementation. During several pilot attempts with partners, the company suffered severe interruptions to its phone service at numerous locations, making them reticent to approve any solution. Knowing that the customer had already experienced several failed attempts to migrate to VoIP with other service partners, the GCI team knew that a comprehensive site assessment was an essential component to the success of the project. In the competitive heavy equipment market, the customer could not afford any downtime. During an initial conversation, GCI listened to the customer s concerns and assured them that it had the technical prowess and resources to complete the project within budget and without an interruption to business. To win the trust of a company previously burned by other providers, the GCI team divided the new phone system project into three phases to ensure both a successful implementation and the customer s satisfaction. GCI sales and technical resources thoroughly explained the value and benefits of each component of the system, winning the customer s confidence with a combination of technical expertise and business analysis. 3
4 ASSESS, UPGRADE AND EXECUTE Three Steps, One Branch at a Time After scoping the project, Phase 1 began with a series of field site assessments. GCI sent technicians to numerous rental locations throughout the U.S. to better understand how employees used their current phone system, what problems they faced and what technology was the best fit for the company. For Phase 2, GCI recommended a state-of-the-art Cisco UC solution, leveraging VoIP specialists to design and lay the foundation for the solution. The proposal to the customer included a full-scale upgrade of the existing voice, data and wireless infrastructure from servers to switches and routers in order to support the new VoIP solution. GCI sales and technical resources thoroughly explained the value and benefits of each component of the system, winning the customer s confidence with a combination of technical expertise and business analysis of the customer s existing pain points. Before implementation occurred at the branch level (Phase 3), GCI organized a comprehensive training program to make sure all users at each branch received proper training in advance of the installation of their new phones. GCI provided customized educational videos and online instruction for users to familiarize themselves with the new system and to learn how to customize their system for their own unique branch needs. As GCI completed the installation at each branch, it used a multi-pronged approach to reach all users and provide hands-on support for the migration. PHASED APPROACH FOR SUCCESS Phase 1: Site assessment Phase 2: Infrastructure upgrade Phase 3: User training & implementation 4
5 RESULT Success 10,000 Times Over GCI completed the UC implementation at the customer s headquarters and 860 sites across North America within the 14-month project schedule, installing more than 10,000 phones. The phased, methodical approach worked flawlessly to ensure a positive experience for the users, with no interruption in employees ability to service their customers. GCI adhered to a strict schedule, completing the project on time and with a satisfaction rating of 4.8 by the customer s user community. GCI SERVICES Planning and design Implementation Project management Staffing and support The GCI team initially set up several test environments and mock remote branch locations to test a variety of possible solutions. In addition, the team developed detailed call routing and call tree plans, and designed the details of the customer s voic a key component of the solution that was essential for success. Furthermore, on the first day with the new phone system in place, GCI s Global Support Center staff called each individual user to answer questions and provide support for any issues. The Global Support Center team was available 24x7 by phone when users had additional questions and supported a 100% live answer rate. To ensure customer satisfaction, GCI was there at every step to support employees as the new phones were installed. (800) [email protected] 5
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