What is Brighton Fringe? When did it start and why? Who can take part? What if I m from overseas and a non-uk based performer?

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2 What is Brighton Fringe? Brighton Fringe is the largest open-access, multi-art form festival in England. Located in Brighton & Hove, the city has a unique heritage of liberalism and creativity. Brighton Fringe 2017 will take place over four weeks from 5 May 4 June. Brighton Fringe Ltd is a service organisation and registered charity that looks to support and educate artists and producers to promote the arts to a wider audience. When did it start and why? Brighton Fringe started as an extension to the Brighton Festival s curated programme in 1967 and worked as a showcase for local artists, performers and promoters. Brighton Fringe grew so considerably that it became a company and festival in its own right in Who can take part? Brighton Fringe is a completely open access festival, which means no artistic judgment or selection criteria are imposed on participants, enabling the development of both new and established work to attract fresh audiences, press and promoters. Brighton Fringe has grown out of and is inspired by home-grown creativity: more than 30% of events are put on by artistic companies based in Brighton & Hove. The programme is split up into 12 main event categories these are: Cabaret & Circus, Comedy, Dance & Physical Theatre, Events & Film, Kids & Youth, Literature & Spoken Word, Music, Nightlife, Theatre, Tours, Visual Arts and Workshops. What if I m from overseas and a non-uk based performer? Brighton Fringe welcomes national and international acts. Every year for the last three years, Brighton Fringe has been granted permit free status, making it easier to come over with an entertainer visa if you are from a NON-EEA country. If you are a performer from outside the UK please be sure to read the Guide for Overseas Participants before you register your event. Why should I take part in Brighton Fringe? Brighton Fringe is a showcase for talent attracting over 930 different events in We offer a platform to try out new work, increase your audiences, gain reputation and enhance exposure to industry professionals. You will meet and build relationships with like-minded arts professionals and have fun along the way. As soon as you register your event you will have access to all of the services offered by Brighton Fringe and the Participant services team, these include: Your event listing in the Brighton Fringe brochure: 100,000 brochures are printed and distributed in Brighton, Sussex and London Your event on the Brighton Fringe website: with over 442,000 unique visitors in Ability to sell your tickets through the Brighton Fringe Box Office. With over 197,000 tickets sold in 2016, we ll sell your tickets online, by phone and over the counter, 24 hours a day, 7 days a week. Entry to workshops and arts industry events hosted by the Participant Services team Assistance with the management of your media and marketing campaign (including access to an extensive press list). Personalised advice to identify your goals for the festival season and assistance in making contacts to help you tour your show or develop your career. Opportunity to promote your event at Fringe City, the outdoor showcase that takes place every weekend during Brighton Fringe. Access to a flyering pass and the opportunity to promote your event across the city. Year-round support of all aspects of your Brighton Fringe visit, including venue selection, legal and licensing issues and information for international companies.

3 Reviews, Press and Awards: With thousands of previews and reviews, the media and online networks cover every angle of Brighton Fringe. It s a great opportunity to get your name out there. How can I take part? Before you start, you ll need to make sure you have the following: An event Your event can be anything you like a comedy sketch, a musical, an exhibition, an installation, a tour, a film or a book fair A venue Your event can he held anywhere you like a theatre, a pub, a taxi, a sewer, a park, a tent, a beach hut, a café, or your own house! A date Your event can take place at any time between 5 May - 4 June 2017; be it a one night show or even better, a 30 day run it s up to you! Where is the central hub of Brighton Fringe (e.g. in Edinburgh the Royal Mile)? Brighton Fringe organise an outdoor event (every weekend during Brighton Fringe) called Fringe City. This takes place in the centre of Brighton around New Road, attracting 100,000 visitors. The event consists of a number of stages and performances where we would not only encourage participants to perform, dress up and parade but flyer too - not unlike the Royal Mile in that sense. How many tourists does the festival estimate it generates? Visit Brighton estimates that Brighton saw as many as 1 million visitors during its festival month of May in Brighton Fringe saw 535,093 attendances in 2016 and more than 197,000 tickets were sold. How many performances or events can I do? You can register as many events as you like the more you register, the less each event costs. If you wish to run one event with numerous performances you only pay one price. How long are the runs at Brighton Fringe? The length of your run will be determined by your aims and budget for the event, if you are looking to get a review we advise that you do more than one performance. A popular formula is to do a few shows in the first week, gain a review and come back for the last week; this will give enough time for word-of-mouth to spread amongst audiences. Of course, this is dependent upon what your personal objectives are and why you are taking part; feel free to talk it over with Participant Services for further advice. When is the best time to approach venues and how do I find one? Any space can become a Brighton Fringe venue, and the sooner you start your search, the better. Look through existing Brighton Fringe venues available for hire in our Venue Browser, this can be accessed from the login page of our registration site. This is a searchable directory of all the venues already registered. The directory entries contain contact information and details on availability. How do I advertise a venue as available for hire? Log in to the registration side of our website here and create your venue listing. Make sure to tick the option to list your venue in our Venue Browser if you would like participants and producers to be able to find you and submit their show applications to you. If you need any help along the way, read our How to Register Your Venue guide. When do I register my event? Registration for Brighton Fringe 2017 will open 10 October The final deadline for registration is 20 January Tickets go on sale mid- February.

4 After 20 January, Web Only listings can still be registered and there is no deadline - these appear online at and on the Brighton Fringe app. How do I register my event? Once registration opens, you can create a login and start registering your event(s) by logging in at You register your events one by one and pay at the end. You ll need all the details of your event confirmed, but you needn t complete the form in one go your login will allow you to complete it section by section. What is the cost to register? The cost to register will depend on how many events you are registering, whet her you are a charity or school and whether you qualify for the bursary scheme or the early bird discount rate. Our 2017 registration fees are listed below. See our How to Register Guide for more details. Description Price of Price of item item Excl VAT Incl VAT Early Bird Single Event Short run (1-4 date ) Early Bird Single Event Long run Single Event Short run (1-4 date) Single Event Long run Charity Rate Listings (any number of performances) listings Web Only Additional Sections Additional Venue Brighton Fringe 2017: 5 May 4 June Registration opens: 10 October 2016 Early Bird discount period: 10 October 9 December 2016 Registration deadline: 20 January 2017 What other costs are involved in running an event as part of Brighton Fringe? Costs vary depending on the size and budget of your event; Brighton Fringe does not produce or curate work. Your event must be funded by you and your budget will need to include the following: Your production costs Venue hire Travel Marketing (adverts, posters etc.) Registration fee Accommodation Wages and living costs Licences Commission on ticket sales For more information, check out the Participant Resources Section of our website.

5 How do I sell tickets for my event? Brighton Fringe offers a one-stop shop for all ticket buyers; offering your tickets for sale online, over the phone and in person. We ask that you allocate a minimum of 30% of your tickets for this. Once your tickets are on sale, we provide you with online access to your sales reports and assist with door sales. Please read the Box Office guide for more information. What commission do I pay on tickets? We levy a commission rate of 6.5% (plus VAT) (or 7.8% including VAT) on the value of tickets sold through the Brighton Fringe Box Office; the rest is paid back to you within 6 weeks of the festival ending. What is the average ticket price? The average ticket price in 2016 was What additional advertising does Brighton Fringe offer? There s plenty of opportunity to take out further advertising and if you have a regis tered event in Brighton Fringe you get a discount. Options include: Adverts in the Brighton Fringe brochure Adverts on the Brighton Fringe website Flyer inserts in mailed out in the Brighton Fringe brochures Advertising promotions, brochure and web advert deal A rate card will be available to download from October Anyone registering an event in Brighton Fringe is entitled to a discount on the commercial advertising rates. Whom do I contact for additional help and support? For further help and information please contact us: T: E: takepart@brightonfringe.org Monday Friday, 10am 6pm A: Brighton Fringe City College Brighton & Hove, Pelham Street, Brighton, BN1 4FA