RETAIL AND SALES MANAGEMENT

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1 RETAIL AND SALES MANAGEMENT

2 REASONS TO CHOOSE TIMES BUSINESS SCHOOL tbs Strong Academic Heritage Times Business School is a dream envisioned and realises by Dr. Shailesh Thaker and Pro. Virag shah, who are academicians dedicated to the mission of spreading Education and have created a learning environment that represents unique blend of distinguished faculty, brilliant students with a proactive collaboration with industry. We Provide a great environment for study Times Business School is a wi-fi enbled campus with all modern facitilities and designed to enhance teaching - learning processes so that it becomes second home for students. People who study here do well Times Business School has established an unassailable reputation for strong on- campus recruitments on the sheer virtue of our intensive focus on making all our graduates industry ready. We aim to provide resources to succeed in tomorrow`s changing global job market and are committed to help each and every student attain a position best suited to their long term career goals. We are hands-on and responsive in the way we teach The entire teaching approach at Times Business School is learning centric enhancing knowledge, skills, and understanding through practical experience. This is a place of opportunity whether you want to broaden your mind, advance your career, increase your knowledge, travel the globe or change the world, Times Business School can provide you with the opportunity and real life skills to do it.

3 Prof. Kgk Pillai Director Times Business School Welcome to Times Business School- the leading specialized School in Management and Information Technology. My 38 years' experience in academics and industry reveals that one of the best way to return something to the society is sharing experience with the students community i.e education. After all education is imparting the right information - knowledge to the right people at the right time in the right way. We at Times Business School are committed to excellence. We seek to transform our students to be responsible, forward looking creative and productive citizens. With the great learning environment, that shapes the attitude, skills and knowledge of the students ably supported by a good faculty mix from the industry and academia, we at TBS shall undoubtedly achieve and exceed students aspirations. Today, the corporates are looking for students, who are creative, intelligent, and good communicators who can shake and change the mindset of the consumers. The contemporary courseware along with the strong industry interphase, we at TBS prepare the students to become great leaders. If the students graduating from Times Business School go out of the Campus with the confidence of disseminating the knowledge, and understanding they derive from the class rooms, field visits and practical and/ or from the workshop and seminars, at the work place, we have the satisfaction that that we are on the right track. MESSAGE FROM DIRECTOR

4 A Trend Setter: Dr. Shailesh Thaker is a world-renowned management thinker and trainer on organizational behavior and development. He is the CLO of Knowledge Plus Inc.,a highly reputed training firm based in Ahmedabad, India, helping organizations to achieve international benchmarks in management practices. As a management guru, Dr. Thaker is always in demand as a keynote speaker, business coach, HR trainer and training guru for management and training conferences. He has helped millions to achieve their personal and professional goals. Not less than 62 countries have benefited through more than 1567 workshops. He has spent 22 years in this field and conducted nearly 14,500 hours of training sessions across the globe. He has trained nearly 500 trainers to design, develop and conduct training. We look forward to welcoming you to times business school College of Sales and Retail Marketing

5 Prof. Virag Shah Program Director Times Business School Times Business School (TBS) mentors are leading industry professionals who bring with them years of experience and keep updated on the latest developments in their chosen field. Our curriculum is revised periodically to keep pace with the changing needs of the industry. Finally, being at tbs is not just about learning, it is about growth and development in all are as of personal and professional life. Therefore, no matter which programme a person chooses to pursue, I assure you of a great learning experience and our continued support thereafter. Welcome to tbs It is my privileged to introduce you to tbs the most innovative professional training Institution in the country. Our unique pedagogy and carefully structured programs aim at making you Industry-ready and give you decisive advantage in the corporate environment. Times Business School

6 BENEFITS OF CAREERS IN RETAIL & SALES MANAGEMENT The most rewarding aspect of a career in sales & Retail Management is the opportunity to grow socially, financially and emotionally while contributing to others in a positive way. Money You are almost certain to make money in sales than in technical or administrative jobs. Companies need to make sales to survive, and usually reward successful sales people highly, to ensure that they stay in the job. And it`s fair: the better the sales person, the more he or she will earn. Route into Senior Management Most chief executives and senior managers either started their career, or at least have spent some time in their career in sales. it gives you an appreciation of what happens at the sharp end - at the customer interface. very few purely technical people get to the top rank. no matter what job you hold in business, you spend a lot of your time selling: selling ideas to your bosses, your colleagues, your juniors, your suppliers and your customers. To have spent some time in sales trains and prepares you to communicate effectively, and to win friends and influence people. Personal Control Generally you can control your own time. You make own appointments, and run your own day the way you think fit. As Long you`re producing the results your boss requires, you can more or less do what you want In a Commission-related job, the more you sell, the more money you earn. The harder you work, the more you sell. The Longer you work, the more you sell. The Smarter you work, the more you sell. The More you learn, the more you sell.

7 RETAIL RETAIL SCENARIO SCENARIO IN INDIA IN INDIA RETAIL SCENARIO IN INDIA Retailing in India is one of the pillars of its economy and accounts for14 to 15 percent of its GDP. The Indian retail market is estimated to be US$ 45 billion and one of the top five retail markets in the world by economic value. India is one of the fastest growing retail markets in the world, with 1.2 billion people. As of 2013, India`s retailing industry was essentially owner manned small shops. In 2010, Larger format convenience stores and supermarkets accounted for about 4 percent of the industry, and these were present only in large urban centers. India`s retail and logistics industry employs about 40 million Indians (3.3% of Indian Population). The Indian retail market is poised to reach USD 1.3 trillion by 2020 and therefore it will provide a tremendous growth opportunity for retail and FMCG players alike. With all multinational brands coming to india, there is going to be explosion of jobs in the retail sector. Times Business School of Sales & Retail Management aims to create a primary resource center for all retail manpower specialization. The curriculum structured by industry experts, include classroom lessons, case studies, management games, interactive sessions, seminars, role plays, exercise, workshops, project and group activities. Our programs in Sales and Retail Management are commercially relevant, ensuring that the students of Times Business School of Sales and Retail Management maximize employment and growth prospects.

8 CAREER OPPORTUNITES FOR SALES & RETAIL MARKETING PROFESSONALS Given below are some of the companies which have huge requirement of Sales & Marketing personnel. At Times Business School of Retail and Sales Management we are collaborating with major blue chip companies so that you can start your career on flying colors.

9 100% Job Guarantee 1-YEAR POST GRADUATE DIPLOMA IN SALES AND RETAIL MANAGEMENT ( Certified by RAI - Retailers Association of India) (FOR STUDENTS WHO HAVE COMPLETED GRADUATION) The focus of this intensive 1 year program is to craft proficient entry-level professionals who are trained on sales and retail marketing domains and have high customer orientation skills and creating first-day-first-hour industry-ready sales and marketing workforce for the industry. The program is offered with 100% placement assistance with partner organizations which ensures a successful career start in various industry domains such as FMCG, Retail, Banking and other related sectors. PROGRAM OBJECTIVE An understanding of the environment within which all businesses operate and the ways in which different organizations are structured A working knowledge of the principles and practice of selling and an understanding of its importance as part of the marketing mix An understanding of the sales and marketing concept and an appreciation of how the sales function is organized The program also provides students with the knowledge and skills necessary to enable them to perform adequately in any single functional area of sales and marketing EVALUATION AND CERTIFICATION The classroom learning is evaluated through evaluation instruments like online tests, quizzes, assignments and project-work. To qualify for the award of the program title, candidates should have scored a minimum of 50% marks in the program.

10 The Post Graduate Diploma in Retail & Sales Management is a 1 year program with consists of the following components. 6 MONTHS ON CAMPUS STUDY Student will spend the first 6 months at times business school campus and will be given extensive training in the field of Retail and Sales Management. The program will be divided into 24 modules which will be taught across 6 months. Given below is the courses which would be covered during this intensive classroom training- Program Structure: (1 year program 6 months in-house Campus Study & 6 months industrial training) Module 1 Module 2 Marketing & Sales Management Marketing Research & Quantitative Techniques Shopper Behavior and Psychology Written & Oral Communication Sales and Distribution Management Principles of Retail Management Service Marketing Business Communication & Etiquettes Module 3 Module 4 HR in Retail Information System for Managers Retail Store Operations & Inventory Management Leadership & Organization Behavior Cost & Management Accounting Integrated Marketing Communication Personality Development & Grooming Presentation & Negotiation Skills Module 5 Module 6 Retail Store Design & Location Business Strategy Brand Management Business Ethics & Corporate Social Responsibilities Mall Management Retail Buying & Merchandising Industry Specific training required by our partner organization 6 MONTHS INTERNSHIP Student will be placed with our partner organisation in various domains such as Banking, FMCG, Reail and Sales for 6 months. Student` choice will be given preference as they may choose the domain in the Term - 6 of the program and will be trained exclusively for that sector in the last 6 month of the program. Course Fee : Rs. 55,000/- Times Business School

11 100% Job Guarantee 9-MONTH DIPLOMA IN RETAIL & SALES MANAGEMENT (Certified by RAI - Retailers Association of India ) (FOR STUDENT AFTER CLASS 10TH & 12TH) The Diploma in Sales and Retail Management (DSRM) is a professional marketing program specially designed for those who wish to upgrade their knowledge and skills in Sales and marketing discipline and to further their career. This course makes them appreciate the value of market research and benefits of effective communication. Times Business School DSRM Course offers both entry and advanced level sales & marketing courses. While the entry-level courses aims to impart employable skills the advanced level and courses enable the existing industrial sales workforce to acquire skills for vertical and horizontal mobility through a wide range of up skilling and cross skilling sales & marketing programs. PROGRAM OBJECTIVE To provide young professionals with qualification, knowledge, and skills to enter in to the exciting and dynamic sales & marketing arena. To provide customized professional training for the skill up-gradation for the people working in the sales domain. To provide project consultancy on such projects that are driven through sales & marketing specialization. To provide placement services in the sales and retail marketing field.

12 The Diploma in Sales and Retail Management is a 9 Months program which consists of the following components 6 MONTHS ON CAMPUS STUDY Student will spend the first 6 months at times business school campus and will be given extensive training in the field of Retail and Sales Management. The program will be divided into 24 modules which will be taught across 6 months. Given below is the courses which would be covered during this intensive classroom training- Term - 1 Basic of Marketing Sales Management IT Application in Sales & marketing Term - 3 Direct Marketing Brand & product Management Retail Store Operations & Inventory Mgmt. Term - 2 Consumer behavior Marketing Management Introduction to Sales Techniques Term - 4 Consumer Segmentation Customer Service Management Negotiation Skills Term - 5 Sales Force Mgt & Sales Promotion HR in Retail Leadership & Organization Behavior Term - 6 Quant Techniques Retail Buying & Merchandising Financial Management 6 MONTHS INTERNSHIP Students will be placed with our partner organisation in various domains such as Banking, FMCG, Reail and Sales for 6 months. Student` choice will be given preference as they may choose the domain in the Term - 6 of the program and will be trained exclusively for that sector in the last 6 month of the program. Course Fees : Rs.35,000/- Times Business School

13 WE ARE HANDS-ON & RESPONSIVE IN THE WAY WE TEACH

14 Our Pedagogy Our Sales & Retail Marketing programs prepare students for the real world and offer the opportunity for practical, hands-on experience, internships and projects. The use of experiential learning jobs What you hear- you forgot, what you see- you remember, what you do- you understand said Confucius. We do agree! The use of experiential learning tools engage individuals and teams in challenges gently prodding them to reflect upon these experiences critically, derive useful insight and incorporates the results through change in understanding and/or behavior to the workplace. The use of The Power of Play Play and work, we believe are mutually supportive. Play can bring back newness and excitement to the job. It helps us deal with difficulties, promotes mastery of our craft and is an essential part of the creative process. As it is said, play is called recreation, because it makes us new again. It re-creates our world and us. A little true play in ones life can bring back everything else, including work, back in balance. The Power of Facilitation Unlike in training program where inputs are largely one-way form the trainer to the audience, we believe that you know your situation best. And the solutions to the issues you face also lie with the groups. Hence, we believe that we can only be catalysts, who- with aid of facilitation, bring forth and surface this understanding to the fore. So that group functions more effectively as a team.

15 Our Faculty Times Business School of Sales & Retail Marketing prepare students for the real world and offer the opportunity for practical, hands-on learning through intensive internships and classroom projects. Take advantage of this experience to gain the practical skills employers are looking for and open your mind to great career opportunities in the field of Sales & Marketing. The programs at TBS rest on an exceptionally strong foundation of highly qualified academic faculty and industry experts. Trainers at TBS Sales & Retail Marketing have relevant industry experience and are wellrespected in their fields. The faculty is qualified to back up theory classes with real case studies and examples. We would have Guest Lectures from leading sales and marketing professionals across sector domains. Faculty of Sales & Retail Marketing program not only focuses on conceptual understanding of various marketing concepts but also gives first hand experience to all the students on various issues of sales & marketing through role plays, experiential exercises, industrial visits & lectures, group exercises, event management. We believe that sales people understand their situation best. And the solutions to the issues they face always lie within the group. Hence, with the aid of facilitation techniques, discussion, debates & role play- the workshop bring forth the innate understanding of the team to the fore. What sales people really appreciate is when someone speaks from experience- and not from the theoretical knowledge. Each of our Facilitators brings in their own individual knowledge and experience to make these workshops a hugely interactive experience! The purpose of the workshop is to have sales team that believes and is keenly aware of the nuances of selling- and most importantly, is charged up about doing the same.

16 Studying at Tines Business School of Sales & Retail Marketing Is Different From Anything You Will Have Done Before. At TBS of Sales & Retails Marketing Your Learning Experience ontinues Outside The Lecture Theatre. Role Plays/ Experiential Exercises The students are encouraged to learn concepts of sales & retail marketing through role plays, short projects, experiential exercises and practical assignments. The students benefit from these practical, as they are able to relate theory with practice. Regular visits to industry are especially designed to ensure that the students learn about structural and functional aspects of management. The delivery of the courses includes research work that enables the students to understand the nuances of sales & retail marketing world on the basis of their interaction with the various participants of research. Theatre technique is constantly uses to upgrade the communication and presentation skills of the students. Summer Internship Students undergo three to six months internship in the companies and industry of their own choice to learn the practical functioning of sales & marketing organization. The students are supposed to undergo research project and prepare through reports on the work done during summer internship. To support the students, Faculty mentors are allotted to each individual student for better learning and completion of project. Integrated Learning Project Students are required to undergo Integrated Learning Projects as a part of the program. It includes reading newspapers & management books of international repute. Besides this, it includes presentations on various Sales & Retail Marketing issues relevant to the current business environment in the groups.

17 Soft Skills Attitude, Communication & Knowledge are three essentials for Retail & Sales Management students to succeed in their lives. we emphasize more on these three aspects thoroughly to make our students competent and capable professionals. We provide specially designed training program to the students of Sales and Retail Marketing in order to improve their employability skills and to prepare them to face the interview boards more effectively. The objective of this program is to provide the students with an integrated module of personality enhancement emphasizing those areas which are essential for the overall growth and development of a confident and well groomed professional. In a recent survey of recruiters from companies with more than 50,000 employees, Communication were cited as the single most important decisive factor in choosing managers. The survey points out that Communication skills, including written and oral presentations and an ability to work with others are the main factors contributing to job success. At Times Business School of Sales and Retail Management our qualified in-house trainers for communication skills provide language training where student learn to speak and communicate effectively. Sufficient opportunities are provided to our students to master their language skills through group discussions and presentations.

18 Jugies Bunglow Road S.G. Highway S.G. Highway S.G. Highway iscon circle S.G. Highway pakvan circle S.G. Highway iscon temple iscon mall Rajpath Club Rajpath Club Road TIMES BUSINESS SCHOOL TBS HOF Furniture Sindhu Bhavan Road info i-strech Sigma-1 Corporate Thaltej Gam Road Rajpath Club Road Sindhu Bhavan Road S.P.Patel Ring Road S.P.Patel Ring Road S.P.Patel Ring Road Bopal Circle Times Business School 7, Times House, Sigma-1 Corporates, Sindhubhavan Road, B/h. Hof Furniture Bodakdev, Ahmedabad Tel: / Mobile: info@timesacademy.co.in