Uniquely Urban. Classically Philly. First Edition

Transcription

1 2014 Uniquely Urban Classically Philly First Edition

2 2 first Edition 3 first Edition The Vision Philadelphia s MARKET Street Transformation Introducing East Market, where people come together to celebrate all the things they love about Philadelphia. On the cusp of major growth, this 4.3-acre, full city block redevelopment site will breathe new life into the historic Market East corridor. Just two blocks east of City Hall, five blocks west of Independence Hall, and across the street from the Convention Center, East Market will bridge the gap between Philly s historic and business districts.

3 4 first Edition 5 first Edition An Urban Collage East Market will be a place like no other in today s Philadelphia. Centrally located and rich in history, it offers an urban experience that is both authentic and inviting. East Market combines streets of varying sizes and personalities, lending it to an array of unique offerings. Main thoroughfares mix with pedestrian blocks to reinvigorate a once-great area of the city whose time has come again. Pennsylvania Convention Center 12TH ST. CHINATOWN Love Park ARCH ST. JOHN F. KENNEDY BLVD. City Hall 13TH ST. Reading Terminal Market Market East Rail Station 11TH ST. 10TH ST. ARCH ST. 8TH ST. Independence National Historical Park S. PENN SQ. PSFS Building/ Loews Hotel The Gallery MARKET ST. Liberty Bell Center SANSOM ST. MORAVIAN ST. LOCUST ST. BROAD ST. SPRUCE ST. JUNIPER ST. MIDTOWN VILLAGE CHESTNUT ST. 13TH ST. CLOVER ST. 12TH ST. QUINCE ST. 11TH ST. Thomas Jefferson University LUDLOW ST. WALNUT ST. 10TH ST. 9TH ST. Thomas Jefferson University LOCUST ST. WASHINGTON SQUARE WEST 8TH ST. RAINSTEAD ST. Congress Hall 7TH ST. 7TH ST. 6TH ST. Independence Hall 5TH ST.

4 6 first Edition 7 first Edition New life for a historic neighborhood Bounded by Market Street, Chestnut Street, 12th Street and 11th Street, East Market will serve as a bridge between old and new Philadelphia, Baby Boomers and Millennials, boutique and large format retail, and digital and analog media. Here, historic buildings and stagnant storefronts will be given new life, coming together to create a unique and vibrant community in the center of it all.

5 8 first Edition 9 first Edition A Vibrant City The Location L Metropolitan Statistical Area King of Prussia Minutes to NY 6,582, Population 2,483,847 Main Line 30 Philadelphia 2012 households 3 95 $105,081 center city annual household income Hours to D.C. Philadelphia is a dynamic, diverse, and culturally exciting city, and the fifth most populated city in the United States, with 1.5 million residents. The city is located in a region that 6.5 million people call Cherry Hill home (metro statistical area). In addition, the city s location relative to New York City and Washington, DC allows residents and businesses to be within a two-hour commute of those cities. 640,232 households over $100K 101 higher education institutions with 450,000 students

6 10 first Edition 11 first Edition L 1.1 Million Visitors Convention Center (226 Events / $728M Economic Impact) Philadelphia Museum of Art Center City 6 Million Visitors Reading Terminal (Philadelphia s Largest Tourist Attraction; RACE ST. Logan Circle VINE ST. EXPWY. 1 Block North of East Market) 3.5 Million Visitors Independence Hall (Home to liberty bell) 19,374 Daily Visitors Market East Rail Station 24 Hour Downtown with 288,000 Jobs 178,000 Center City Residents 800 million in Retail Demand All Within a 1-mile Radius of City Hall ARCH ST. 25TH ST. DELANY ST. CHERRY ST. ARCH ST. 23RD ST. 22ND ST. MARKET ST. LUDLOW STREET CHESTNUT ST. SANSOM ST. WALNUT ST. 23RD ST. 22ND ST. 21ST ST. LOCUST ST. CYPRESS ST. 21ST ST. 19TH ST. 20TH ST. CHERRY ST. CUTHBERT ST. JOHN F. KENNEDY BLVD. LUDLOW STREET CHESTNUT ST. SANSOM ST. Rittenhouse Square SPRUCE ST. 18TH ST. MORAVIAN ST. LOCUST ST. 17TH ST. PINE ST. BENJ. FRANKLIN PKWY. ARCH ST. WALNUT ST. MARKET ST. LATIMER ST. 16TH ST. RACE ST. One Liberty Place 15TH ST. JFK Plaza S. PENN SQ. BROAD ST. University of the Arts JUNIPER ST. BROAD ST. City Hall Academy of Music 13TH ST. Pennsylvania Convention Center 13TH ST. CLOVER ST. CHESTNUT ST. 12TH ST. PINE ST. FILBERT ST. Midtown Village Reading Terminal QUINCE ST. 11TH ST. LUDLOW ST. SANSUM ST. WALNUT ST. Thomas Jefferson University CYPRESS ST. 10TH ST. SPRUCE ST. SPRING ST. 9TH ST. 676 ARCH ST. LOCUST ST. RACE ST. CHERRY ST. Market East Rail Station The Gallery 8TH ST. 7TH ST. 8TH ST. MARKET ST. RAINSTEAD ST. Franklin Square 6TH ST. 7TH ST. Washington Square 5TH ST. 6TH ST. Liberty Bell Independence Hall WALNUT ST. 4TH ST. SPRUCE ST. CYPRESS ST. PINE ST. MARKET STREET CHESTNUT ST. 3RD ST. CHERRY ST. Independence National Historical Park Society Hill LOCUS ST. DELANCEY ST. VINE ST. NEW ST. RACE STREET DOCK ST. Old City 2ND ST. ARCH ST. FRONT ST. DELAWARE EXPWY 95 Penn s Landing CHRISTOPHER COLUMBUS BLVD. FRONT ST

7 12 first Edition 13 first Edition L The Millennial Market East Market s key customers are Millennials, a group also called Generation Y and The Me Generation. These are individuals born from the early 1980s to the early 2000s. Millennials are confident, tolerant, adventurous, and civic-minded, characteristics perfectly aligned with East Market. East Market s 24-hour atmosphere will satisfy Millennials desire to seek out experiences and excitement. As of 2012, there were 80 million Millennials in the United States. This group prefers walking and biking to driving, in keeping with their concern for the environment. Millennials were one of the first generations (with Gen Xers) to grow up with computers in their homes, and as a result, they are extremely tech-savvy, with 97% owning a computer. Millennials are also frequently in touch with their parents and often communicate with them via technology. Millennials seek out connection with others and form tribes to champion the things they love.

8 14 first Edition 15 first Edition Artist Rendering Retail R RETAIL EXPERIENCE FROM GLOBAL RETAILERS TO LOCAL BOUTIQUES

9 16 first Edition 17 first Edition R market street Relevant, curated and of-the-moment, the global retailers that will grace Market Street represent the most current names from fashion, technology, and home decor. Artist Rendering Artist Rendering

10 18 first Edition 19 first Edition R ludlow street East Market s cool new Ludlow Street will feature boutique and artisanal retailers indigenous to Philadelphia and the country s best shopping districts. It will be intimate in vibe yet bursting with energy. Artist Rendering

11 20 first Edition 21 first Edition First Floor Plan Second Floor Plan Space S GLobal Retailer Market Street MARKET STREET Market Street Boutique/ restaurant 139'-11" 211'-2" office space R-200A 1,150 SF R-103 3,690 SF 50'-10" 124'-9" R-130 9,220 SF R-133 6,010 SF R ,050 SF R-103A MEZZ 570 SF ELEV. 182'-11" 171'-1" ELEV. ELEV. R-104 1,170 SF 12TH STREET ELEV. ELEV. R-134A - MEZZ 1,370 SF R-134 2,870 SF R-110 5,200 SF R-109 1,100 SF ELEV. ELEV. R-108 R-107 R-106 1,160 SF 630 SF790 SF ELEV. R-105 2,690 SF 101'-3" 11TH STREET 12th Street 26'-5" 97'-9" R-137 1,070 SF R-160 1,970 SF R-136 1,440 SF R-161 2,190 SF R-150A 2,770 SF R-134B 800 SF R-150 4,630 SF R-110A 720 SF Ludlow LUDLOW STREET Street R-151 1,500 SF R ,520 SF 100'-0" 11th Street 12th Street Ludlow Street 11th Street LOBBY 2,660 SF 105'-3" 233'-10" CLOVER STREET Clover Street Clover Street Chestnut Street CHESTNUT STREET Chestnut Street East Market Will Have a New, 200-Space, Below-Grade Parking Garage, with Centralized Loading & Direct Access to Retail

12 22 first Edition 23 first Edition S Live at East Market Our residential development will put residents in the heart of a thriving urban experience. The new 325-unit residential building will have with modern design, contemporary appliances and the best amenities in the city. Interiors will be designed to speak to a design-savvy audience. The building will be situated in the center of the action, steps from office spaces, global and boutique retail, recreational opportunities and amazing restaurants and nightlife. A curated mix of culture makes East Market one of the most vibrant and exciting places to live in the entire city. The building will be programmed to speak to today s active, focused and ambitious Millennials.

13 24 first Edition 25 first Edition S Create at East Market East Market presents an exciting opportunity to be one of the first tenants in the city s most groundbreaking mixed-use area. A historic, architecturally striking loft building in the heart of the development will have retail and dining options at its base and then 150,000 square feet of office on the floors above. East Market puts everything office users want at their fingertips, whether they are grabbing a coffee before work, dashing out for lunch at one of a dozen offerings or enjoying post-work drinks and dinner with co-workers and friends. Artist Rendering

14 26 first Edition 27 first Edition The Team T Team development The McDevitt Company was founded in 1997 by Wade McDevitt with the goal of becoming one of the finest, full-service retail real estate firms in the world. With offices in Philadelphia, Chicago, Los Angeles, Nashville, London, Amsterdam, and affiliate offices in Asia, our experienced and highly creative team has a deep understanding of the most compelling retail environments throughout the world as well as a wide breadth of industry knowledge and relationships. The McDevitt Company specializes in Tenant Representation and Landlord Representation. LEASING National real estate Development ( National development ) is the real estate development and construction management subsidiary of National Real Estate Advisors ( National ). As a subsidiary of National, an institutional real estate investment management firm with over $2 billion of assets under management, National Development provides critical expertise to National s investment clients. National Development will also provide development management and construction consulting services to other clients on a selective basis. National Development has successfully managed and consulted on the development of complex projects in selected cities across the U.S. including office, multi-family residential, retail, hotel and mixed-use properties. These projects generally consist of high-density, high-rise developments located in primary urban areas where experience is the key to successful outcomes. ownership National real estate advisors Joss Realty Partners contact For more information please contact: Young Capital SSH REAL ESTATE The McDevitt Company, Retail Site Specialists 1121 Admiral Peary Way Philadelphia, PA T E. eastmarket@mcdevittco.com

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