SOUTH ELM DEVELOPMENT GREENSBORO, NC. June 28, 2012

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1 SOUTH ELM DEVELOPMENT June 28, 2012

2 The Excitement Has Started SOUTH ELM DEVELOPMENT Site Attributes Walkable Amenities Building Program The South Elm Street redevelopment area is the southern gateway to Downtown Greensboro s central business district. With frontage along the Lee Street arterial, the site has excellent visibility and the high traffic volumes needed to support commercial and mixed-use development. More than 41,000 students are enrolled at six area colleges and universities five within one mile several of which have unveiled significant expansion plans in response to increases in anticipated enrollment. The six blocks of South Elm Street north of the site form a virtually intact turn-of-thecentury downtown that boasts award-winning restaurants, theaters, museums and art galleries, an extensive collection of colorful boutiques and a thriving nightlife. The site borders the new Downtown Greenway, an under-construction four mile walking and biking trail that loops around downtown Greensboro. The award-winning Southside neighborhood northeast of the site is a fully completed new-urbanist development that combines renovated homes, new homes, townhouses, live/work units and apartments. Within five blocks of the site: Southside neighborhood Greensboro Amtrak Station City Hall The Carolina Theater City Center park Daily Bread Flour Mill Mellow Mushroom Restaurant Natty Greene Brewing Company Traffic Counts Within one mile of the site: UNC Greensboro A&T State University Bennett College Greensboro College Elon University School of Law Greensboro Children s Museum Green Hill Center For North Carolina Art Greensboro Coliseum Complex (2 miles) Average of east-west traffic between Arlington and Eugene on Lee St.: 16,173 cars a day. Daily traffic passing the site on Arlington, South Elm, and Eugene: 15,385 cars a day. Total traffic count: 31,558 cars a day. Population/Demographics Source: Nielsen Snapshot miles 0-3 miles 0-5 miles 2012 Population 13,517 80, , Median Age Average Household Income $29,812 $45,475 $52, Median Owner-Occupied Housing Value $92,824 $109,562 $126, Average Travel Time to Work in Minutes Owner Average Length of Residence 20 yrs. 21 yrs. 19 yrs Renter Average Length of Residence 7 yrs. 7 yrs. 6 yrs Pop 16+ by Occupation Classification: -Blue Collar 17.19% 20.36% 21.51% -White Collar 54.29% 56.67% 58.91% -Service and Farm 28.53% 22.97% 19.58% Residential: Hotel: Retail: Civic/Office: East Parking Deck: West Parking Deck: 101,000 sf/floor 273 units (91 units/floor x 3 floors) 16,500 sf/floor 150 rooms total (37 units/floor x 4 floors) 15,000 sf 80, ,000 sf (20,000 sf/floor) 530 Spaces 550 Spaces

3 West Lee Street to Greensboro Coliseum 7 mins Downtown Greenway East Lee Street to Gateway Research Park 6 mins I-40 7 mins Connectivity South Elm is located along Lee Street at South Elm Street Greensboro s Main and Main intersection. Elm Street is Downtown Greensboro s main street the location of its premier restaurants, clubs, nightlife, brewpub and museum. It is the venue of choice for the creative class. Lee Street is Downtown Greensboro s most highly traveled east-west arterial passing near the new Gateway University Research Park, North Carolina A&T State University, Bennett College, The University of North Carolina at Greensboro, Greensboro College and the Greensboro Coliseum sports multiplex. On a typical day approximately 31,000 passenger cars pass South Elm. I-40 to Winston- Salem 38 mins I-40/I-85 to Durham 60 mins Raleigh 90 mins I-85 to High Point 25 mins Charlotte 100 mins

4 SOUTH ELM Illustrative Rendering The The development South Elm is Development centered around is an exciting the two mixed-use, pedestrian plazas infill project located located the intersection at the south of end South of Elm Greensboro s and Lee Streets, main street, which Elm provide Street, at civic its space intersection for residents with and Lee Street. visitors, This as project well as will a buffer be a catalyst from Lee for Street. future A civic redevelopment building located in the in one city of of the Greensboro, plazas will as act well as as a community a model of urban infill building development for the to residents guide future of the projects. larger neighborhood. Mixeduse buildings will have ground floor retail and commercial uses, with upper floor residential and office/education uses, along with a new downtown hotel.

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6 SOUTH ELM Illustrative Site Plan Office/Educational

7 SOUTH ELM Massing Model Aerial View 1 Office/Educational Retail/Commercial Hotel/Conference Residential Civic