Do the Local Motion. Greg McDougall Transport Planning Officer Falkirk Council. Nick Butler Sustainable Transport Officer Darlington Borough Council

Transcription

1 Do the Local Motion Greg McDougall Transport Planning Officer Falkirk Council Nick Butler Sustainable Transport Officer Darlington Borough Council

2 Funding 2004 Sustainable Travel Demonstration Town funding from DfT million (five years) 2005 Cycling Demonstration Town funding from Cycling England (DfT) million (matched over 3- years) 2008 Cycling Demonstration Town 1.5 million (matched over three years) 2008 BAPTS funding from EU Interreg over years STDT = revenue CDT = capital

3 Baseline Statistics 2004 travel diary survey of 4269 households Darlington: 67,500 per day 2,700 per day > 1300 per day 110,700 per day 56,700 per day 32,400 per day

4 Partnerships Partnerships formed with - Council departments - Transport operators - Arriva, Stagecoach, East Coast - Voluntary organisations DAD, GOLD - Lobby groups - Darlington Cycling Campaign - Health sector - PCT, ACT, Coronary Support Group - Private sector local bike shops, retailers, local businesses - Other local authorities - Middlesbrough, Stockton, Redcar and Cleveland, Hartlepool - Sustainable travel demonstration towns - Peterborough and Worcester - Cycling Demonstration Towns - Aylesbury, Brighton and Hove, Derby, Exeter, Lancaster

5 Activities / Initiatives General Marketing - Press Northern Echo, Darlington and Stockton Times, Darlington Advertiser, Town Crier, magazines - Newsletters -Radio - Billboards -Buses -Bus stops - Parking tickets

6 Individualised Travel Marketing 37,900 households targeted in initial three year phase Tailored travel information given to all interested households - cycle, walking, bus maps - personalised journey plans - incentives (jute bags, pedometers, cycle computers.) Residents signed up to Club Local Motion

7 Schools - School travel plans - Medal Motion - Cycle parking - Bike It - Walking trains - Zone maps

8 Events - Launch event - Guided cycle rides - Cycling Festivals - European mobility week / In Town Without My Car Day - Walking challenge

9 Maps, guides and leaflets - Cycle maps - Bus maps - Bus timetables - Walking maps - Community guides - Newsletters

10 Local Motion Club Supporters club launched in 2006 Benefits: - jute bag and information pack on joining - regular newsletter - competitions and challenges - discounts in local shops 10,424 members registered

11 Cycling - Guided rides - Infrastructure cycle paths (CDT), cycle parking - Loan bike scheme - Cycle maps and guides - Cycling festival - Cycle forum

12 Buses - Partnerships with Arriva, Stagecoach - Joint marketing - Bus maps and timetable - Refurbishment of old buses - Ticket promotions

13 Businesses - Workplace travel plans - Help with infrastructure showers, cycle parking etc - Workplace Cycle Challenge - Bus promotions - Travel information sessions - Help with staff travel following relocation

14 Results Repeat of 2008 survey, 4,200 households

15 What happened next? Team Local Motion Project focus Statistics Local Sustainable Transport Fund Latest statistics

16 Team Local Motion 14 to 2 and 2 x ½ s Principal Officer (part time) Transport Policy Officer School Travel Plan Officer (part time) Communications Officer Plus Transport Policy Officers

17 Project focus Delivering a skeleton service Aim to survive Focus on: Schools Some events Delivering BAPTS across the Transport Team WP1 Station Travel Plan WP2 Connections Study WP3 Marketing Local Motion WP4 Integrated Transport systems

18 Search for funding Officers recognised as a budget pressure and mainstreamed Results and potential of Local Motion used to build the business case BAPTS 2 project muted 2010 the announcement of the Local Sustainable Transport Fund All focus switched to building the business case for Local Motion

19 Sustainable Travel Suffers!!! car use fell from 41% to 37% 2011 car use back at 41%

20 However Total number of trips made per person per year fell from 1,028 in 2008 to 953 in 2011 Therefore less trips being made by all travel modes Cycling levels in the town are almost 25% higher in 2011 than in 2004 The average number of car trips per person per year has fallen from 417 in 2004 to 388 in A reduction of 7%

21 Where did the extra cars come from? Patterns for all trip purposes relatively constant Reduction in car trips for leisure purposes Increase in car trips for work purposes Major reduction in sustainable travel for shopping purposes

22 Schools success Between 2005 and 2010 cycling saw a year on year increase from 0.9% to 7.5% Overall car use fell from 30.3% to 28.9% (4.6%) Travel Mode 2005 Jan-06 Sep-06 Sep All Schools Walk 54.9% 55.7% 54.8% 54.2% 53.6% 52.4% 52.6% Bicycle 0.9% 2.0% 4.0% 4.4% 6.1% 6.7% 7.5% Bus 13.7% 11.7% 12.4% 11.9% 11.2% 10.0% 10.6% Train 0.0% 0.1% 0.0% 0.1% 0.1% 0.1% 0.0% Car (alone) 25.8% 25.0% 19.2% 24.2% 23.1% 24.7% 25.0% Car Share 4.5% 5.1% 9.1% 5.1% 5.7% 5.5% 3.9% Other 0.2% 0.5% 0.5% 0.2% 0.1% 0.6% 0.3% % Non car 69.7% 69.9% 71.6% 70.7% 71.2% 69.8% 71.1%

23 The saviour Local Sustainable Transport Fund 4.1 million Expansion of Local Motion into South Durham Sustainable Transport Team formed Sustainable Transport Manager 3 x Sustainable Transport Officers Cycling Officer Travel to School Officer Community Rail Officer 1.6 Communications Officers Individualised Travel Marketing Team

24 Darlington s LSTF programme A renewed focus on public transport including rail, bus, community transport and taxi to address continuing falling patronage Extend the programme to the rural area Greater involvement of disabled people to achieve better outcomes for more people Identify ways to achive better value for money Develop a partnership approach with Durham County Council to address cross boundary trips contributing to peak time congestion

25 LSTF Work Package 1 The Inter-Urban Connection Improving quality of public transport between Darlington and South West Durham Enhanced buses and services Bus priority measures Bus driver training Train station enhancements Cycle routes into County Durham Workplace Travel Planning

26 LSTF Work Package 2 Addressing Short Trips Expanding on the bread and butter of Local Motion School Travel Plan Accreditation Modeshift STARS MEGA Motion Schools Cycling Officer Bikeability and Pedestrian training Secondary schools transition programme Community run cycle hub Community Street audits Guided cycle rides and walks

27 LSTF Work Package 3 Communications, Information & Marketing Communications Officers Individualised Travel Marketing for 70k households (including South Durham) ITM app Printed materials and resources Local Motion website and social media

28 LSTF Work Package 4 Monitoring and Evaluation Travel Behaviour Survey in 2011 and 2014 Continued cordon counts Traffic and cycle counters Annual schools survey

29 Sustainable Travel Wins!!! Highest Summer cycling count in July 13 Highest Autumn count in Oct 13 Lowest number travelling by car in 13/14 Dinsdale railway station showing significant growth Academic Walk Cycle Scooting Public Bus School Bus Bus Train Park & Stride Car Share Car Other % 0.9% 18.0% 0.0% 5.9% 33.9% 0.3% % 0.9% 11.8% 0.1% 5.2% 25.2% 0.5% % 4.0% 12.4% 0.0% 9.1% 19.2% 0.5% % 4.4% 11.9% 0.1% 5.1% 24.2% 0.2% Not recorded until Not recorded until Not recorded until Not recorded until % 6.1% 11.2% 0.1% 5.7% 23.1% 0.1% % 6.4% 11.0% 0.1% 5.7% 26.1% 0.7% % 7.3% 11.2% 0.2% 4.0% 26.2% 0.6% % 7.1% 9.4% 0.0% 3.9% 29.5% 1.2% % 5.7% 2.9% 3.3% 7.1% 10.5% 0.1% 4.4% 6.1% 24.8% 0.0% % 5.4% 3.9% 3.4% 7.2% 10.7% 0.0% 4.4% 4.4% 18.9% 0.0%

30 Any questions? Nick Butler Sustainable Transport Officer Darlington Borough Council