SH SCHOOL OF COMMUNICATION SH SCHOOL OF COMMUNICATION 1

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1 A N a m e S y n o n y m o u s w i t h E x c e l l e n c e 1

2 Knowledge beyond borders Dr. Johnson X Palackappillil CMI Principal Babu Joseph Director, SHSC Dr Asha Achy Joseph HOD, SHSC 2 Productions/ Events at par with industry standards Assured Placement Assistance International experts as faculty members Unparalleled teaching-learning experience SH School of Communication prides itself on a distinct and dynamic faculty. We have young and seasoned brains, on board: media practitioners with pan- Indian exposure, academics who joined after a stint at international universities and professionals who came directly from their industrial domains. But what binds all of them at SHSC is their readiness for knowledge sharing, coupled with their enthusiasm for mentoring budding talents. To complement the barter between industry and academics, we have a select panel of guest faculty members, who excite the students with their trouper interventions. With this innovative confluence of academics, researchers and professionals from India and abroad, SHSC stands tall among the media studies centres in the subcontinent. As an acknowledgement of the faculty members professional capabilities, we organise and participate in active student projects and industry inputs which are extremely important in imparting quality education. 3

3 BOARD OF STUDIES Thomas Jacob Editorial Director, Manorama George Paul Lead designer Forest Designs 4 Sreekandan Nair Media Personality Felix Devassia 3D Animator S H S C H O O L O F C O M M U N I C AT I O N C.S. Venkiteswaran Film critic, Professor, Documentary Film maker and Writer Vipin Vijay Film director and Screenwriter GUEST FACULTY Lal Jose Indian Film director Vinod Sukumaran Indian Filmmaker Mattias Low, International Vinod Sukumaran documentary Editor/ film maker Filmmaker Anubha George Journalist, BBC Haridas Nareeckal Designer Hashim Padiyath Designer Sahadevan Media Analyst/ Journalist Saji Nair Cinematographer Niranjana Varma Artist Prasad N K Designer Jophie Joseph Designer Ramesh Laxman Designer Manu Jose Theatre Artist Anil K V Artist Mohammed Rashid Media Person Santhosh Kumar Social Activist Krishand R K Filmmaker Shino Varghese Lecturer Lijin Film Editor S H S C H O O L O F C O M M U N I C AT I O N 5

4 About Us SACRED HEART COLLEGE (Autonomous) A Name Synonymous with Excellence Sacred Heart Autonomous College, Thevara, is an institution which bears a legacy of 70 successful years as a frontrunner in the relentless pursuit of excellence, in the academic and co-curricular fields. Established in 1944 by the Carmelites of Mary Immaculate (CMI), a catholic religious order for men, the college, aims at fashioning an enlightened society founded on a secular outlook combined with a firm faith in God. SH School of Communication Established in 2012, SH School of Communication is the youngest and the most vibrant department of Sacred Heart College steered by an experienced crew. The department offers comprehensive courses in Multimedia, Digital Animation Communication and Journalism, Graphic Design, and Cinema and Television. OUR COURSES Undergraduate: Postgraduate: B.A. Animation and Graphic Design (6 Semesters) 6 MA Digital Animation (4 Semesters) Master of Communication and Journalism (MCJ) (4 Semesters) M.A. Cinema and Television (4 Semesters) M.A. Graphic Design (4 Semesters) 7

5 B.A. ANIMATION & GRAPHIC DESIGN The graphic design and animation programme equips students for a wide range of careers in the industry such as publication design, advertising design, animation, broadcast design, interactive design and illustration. The various elements of the course develop a set of skills that students can apply at a technical level, including design, drawing, critical thinking, creativity, daring, collaboration and a fundamental awareness of theory and history. Eligibility: A pass in +2 or equivalent examination/ any Degree. Syllabus Semester I English (Theory) Art and Visual Perception (Theory) History of Animation I (Theory) Elements of Graphic Design (Practical) Drawing for Animation (Practical) Semester II History of Animation II (Theory) Reproduction Techniques (Practical) Raster Graphics for Designers (Practical) Vector Graphics for Designers (Practical) Animation Studio I (Practical) Semester III Art and Society (Theory) Scripting & Story boarding for Animation (Practical) Design Studio I (Practical) Motion Studies (Practical) 3D Animation I (Practical) Semester IV Animation Studio II (Practical) Design Studio II (Practical) Interaction Design (Practical) Typography (Practical) 3D Animation II (Practical) Semester V Animation Studio III (Practical) Animation for Web (Practical) Editing Principles (Practical) Information Design (Practical) Motion Graphics (Practical) Semester VI Animation Project (Practical) Graphic Design Project (Practical) Internship I Internship II 8 9

6 MASTER OF COMMUNICATION AND JOURNALISM (MCJ) Quality education in communication/journalism studies has been a dream for the academic society in Kerala and SHSC gives its best to fill the vacuum. For journalism aspirants, the MCJ programme provides the perfect learning platform, blending theory and practical learning. Designed to meet global standards, this course fosters creative and responsible communication professionals, who will be the next generation journalists, perception managers, corporate communicators, PR professionals, advertisers, visualisers and much more. Eligibility: Graduation in any field. Syllabus Semester I Introduction to Communication (Theory) History and Development of Journalism (Theory) Public Relations & Corporate Communication (Theory) News Reporting (Theory) News Reporting (Practical) Semester II Media Management and Production (Theory) Business Journalism (Theory) Advertising Practice (Theory) Editing Techniques and Translation (Theory) Editing and Translation (Practical) Semester III Media Law and Ethics (Theory) (A): Malayalam Journalism (Theory) (B): Health and Communication (Theory) Magazine Journalism (Theory) Radio, Television and Cinema (Theory) Radio and Video Production (Practical) Semester IV Communication for Development (Theory) Research Methods for Media (Theory) New Media, Feature and Technical (Theory) Laboratory Journal/ Internship (Practical) Project / Dissertation Comprehensive Viva-Voice 10 11

7 M.A. CINEMA AND TELEVISION The originally distinct areas, cinema and television have emerged to be interdependent over the years, in terms of technology as well as artistic expression. The multiplicity of television channels and the boom in the film world being a reality, a formal training in these areas equips the students who have keen interest in the audiovisual sector with adequate skills and confidence for successful careers in cinema and television. Eligibility: Graduation in any field. Preference will be given to candidates with the following: Training in Multimedia, Animation, Graphics, Videography, Film Appreciation, Journalism, Communication, Visual Arts, Painting, Theatre, Architecture and Music Syllabus Semester I Introduction to Communication (Theory) Cinema and television as an artform (Theory) Short films and documentaries (Theory) Techniques of cinema and television: Audio aspect (Theory) Techniques of cinema and television: Visual aspect Semester II Shaping the content (Theory) Aesthetics of cinema and television (Theory) Techniques of cinema and television: Editing Aspect Methods of shooting Television shorts and serials Semester III Media ethics and education (Theory) Research Methodologies (Theory) Shooting within TV studio Shaping the form Cinema and TV: Process of consolidation Semester IV Film analysis (Theory) Synthesis of cinema and TV techniques Internship Graduation film 12 13

8 M.A. DIGITAL ANIMATION MA Digital Animation gives you the chance to develop a personal practice that understands animation, in multiple forms, address multiple situations and help you develop innovative approaches driven by critical understanding and experimental production. This postgraduate course aims to develop the student s personal philosophies on design with a view to developing a personal area of specialism. This course will enable students with some experience of 3D computer graphics to develop and enhance their abilities in the skills required by the computer animation and visual effects industries. It is one of a suite of digital media program that enable you to study professional digital media practice in a studio environment and work as part of an interdisciplinary team with students from across the full programme. Eligibility: Graduation in Multimedia or related fields or Graduation in any field and a Diploma in Multimedia Preference will be given to candidates with the following qualification: Any Degree and a Diploma in Multimedia, Animation, Graphics, Videography, Film Appreciation, Journalism, Communication, Visual Arts, Painting, Theatre, Architecture and Music. Syllabus Semester I History of Animation (Theory) 2D Design (Practical) Film Technique (Practical) Concept, Layout & Storyboarding (Practical) Traditional Animation (Practical) Semester II History of Computer Animation (Theory) Object Animation & Pixilation (Practical) CG Foundation I (Practical) 2D Digital Animation (Practical) 3D Design (Practical) Semester III 3D Advanced Studies (Practical) Compositing (Practical) Editing (Practical) 3D Animation I (Practical) Post Production (Practical) Semester IV 3D Animation Project (Practical) Port folio (Practical) Research (Practical) Internship I 14 15

9 M.A. GRAPHIC DESIGN The programme aims to develop analytical skills and critical judgement enabling the student for technological and aesthetic innovations in the subject of communication design. The graphic design programme begins with the study of design history, theory and traditional design skills, then progresses to current graphic design practices and technology solving real world communication design issues, integrating a command of visual language with imagination, theory and technology. Eligibility: Graduation in Graphic Design or related fields or Graduation in any field and a Diploma in Design with keen aptitude and interest. 16 S H S C H O O L O F C O M M U N I C AT I O N Syllabus Semester I History of Art and Design (Theory) Elements of Visual Design (Practical) Design Studio I (Practical) Interaction Design I (Practical) Photo Communication (Practical) Semester II Media Ethics and Education (Theory) Typography (Practical) Interaction Design II (Practical) Information Design (Practical) Design Studio II (Practical) Semester III Package Design (Practical) Publication Design (Practical) Advanced Typography (Practical) Programming for Designers (Practical) Motion Design (Practical) Semester IV Internship Final Thesis Project (Practical) S H S C H O O L O F C O M M U N I C AT I O N 17

10 Student Feedback 18 Everyone s idea and thoughts are respected here. I can positively say SHSC has made me a better person. It has helped me develop a positive attitude towards my studies and discover more about myself. I like the activities that happen here, such as the Outbound Adventure trip, Movie screening, Biennale volunteer ship, Women s Day programme, photography exhibition, and more. Brilliant atmosphere, faculty and the PG students are really friendly. And the experiences you achieve from here that are priceless and worthy. The perfect Kodak Moment. I m happy that I m becoming a creative thinker and a better human being. As a whole, I love it here. A wonderful experience at SHSC. Govind Kamath, BA Animation and Graphic Design 14 Batch I am proud to be a part of shsc. SHSC has helped to improve my academic skills. I was guided very well throughout. The things which i learned from here let it be professional or personal have helped me in my career too. Thanks a lot for your valuable guidance and support. Heeba Hameed, Senior Copy writer, Malayalam Times, Kochi (MCJ 13 Batch) A process of exploring myself. Being from literature background, media was totally new to the area for me.the family atmosphere at SHSC helped me to cope with a major change in my professional interests. The approach by the SHSC faculty was an immense support for me to adapt to this multi-tasking course. Lijumol Joseph, Graphic artist, The Quint, New Delhi (MA Multimedia 12 Batch) Education at SHSC was a life experience, along with learning it also aided to acquire the skill to unlearn things which is sometimes more important than learning... Nishida Sahir, Documentary Film Maker (MA Multimedia 12 Batch) SHSC has helped me realise what I m good at. SH School of Communication believes in practical exposure. There is a limit to what we can learn and understand from within a classroom, whereas first-hand experience goes a long way. Also, most institutions believe that students can learn only from a mentor, but SHSC has proved that wrong too. By giving importance to peer teaching, we all have something to learn from each other. SHSC has helped me realise what I m good at and where I need improvement. The teachers have no qualms in helping you with something, no matter how many times you ask. They sit with you till you get it. And that is more than what you can ask for. You meet a lot of wonderful people at SHSC. Your peers helps you out in your field as much as your teachers. Everyone continuosly refine their skills and helps other to do so. Krishna M Warrier, Freelance Designer (MA Graphic Design 14 Batch) Jibin Jose, Creative Director /DOP, Eplatformz Production House Dubai (MA Cinema and Television 13 batch ) Devika Menon, Junior Sub Editor, Behindwoods, Chennai (MCJ 14 batch) Teachers at SHSC work closely with their students, which allows them to really understand the strengths and difficulties of each individual. This means you get more support and encouragement in the areas that really matter. An enchanting journey filled with discoveries. Being a part of Sacred Heart School of Communication and their BA animation and graphic design program has been sort of like an enchanting journey filled with discoveries on new cultures and most importantly art from across the globe and learning how to apply these discoveries in innovative ways into the various creative assignments given to us and create something that is our very own. The mentoring system is extremely satisfying where the teachers actually attend to your problems individually and talk to you like a friend rather than a facilitator. Aditi Vinayakan, BA Animation and Graphic Designing student 14 batch The activities at SHSC helped me a lot with my communication skills, as well as overcoming my shyness. The teachers were always supportive, which allowed me to secure a spot in the industry of my choice. Maya Prasad, Digital Media Coordinator at Bworld (MCJ 13batch ) 19

11 SHSC Footprints Get Placed! The department promotes professional placement services in all industry-oriented courses and SH School of Communication productively strives to supply job-ready candidates to the best pay masters in the market. Throughout the course, each student is initiated and prepared to undergo apprenticeships, traineeships and industryfriendly tie-ups along with the final placement. Our faculty members in-house and guest mould the students to face their chosen career paths with confidence and poise. Our first batch students have got placed in reputed media organisations like The Times of India, The Quint and Flowers Channel, Kairali, Asianet Communications, Vantaje Animation Pvt. Ltd. etc 20 21

12 SH School of Communication (The Media studies Department), Sacred Heart College (Autonomous), Thevara, Kochi Phone: /