Laney College

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1 VIDEO PRODUCTION FOR VIDEO, BROADCAST AND DIGITAL CINEMATOGRAPHY (FORMERLY VIDEO PRODUCTION FOR THE BROADCAST MEDIA) The major in Video Production for Video, Broadcast and Digital Cinematography covers the entire range of digital video media production, from script development, hands-on professional HD production equipment, current editing and other post-production applications, distribution, and media business management. Production of creative content for video, film, sports and broadcast TV, radio, cable, web, mobile technology, and other emerging communications utilizing video and audio. Degree Major/Certificate Requirements: Dept/No. Title Units Core Curriculum requirements: 11 MEDIA 125 Script Writing for Video, Broadcast and Digital Cinematography 3 MEDIA 130 Final Cut Pro I: Nonlinear Editing for Video, 3 MEDIA 145 DVD Design and Authoring: DVD Studio Pro 3 Select two courses from the following: MEDIA 120 Making Documentaries (3) MEDIA 121 Event Videography: Sports Video Production (3) MEDIA 122 Music Video Production (3) MEDIA 123 Camerawork for High Definition and Widescreen Video Production (3) 6 Select one course from the following: MEDIA 112 Media Freelancing and Entrepreneurship (3) MEDIA 131 Final Cut Pro II: Nonlinear Editing for Video, (3) MEDIA 140 After Effects: Motion Graphics for Video, (3) MEDIA 150 Pro Tools: Sound Design/Aesthetics for Video, Broadcast and Digital Cinematography(3) MEDIA 151 Making Podcasts The New Wave of Broadcasting (2) 2-3 Total Required Units: For Associate Degree General Education requirements, refer to page 112. MEDIA 48GA-MZ Selected Topics in Media Communications.5-5 units, 0-5 hours lecture, 0-15 hours laboratory (GR) See section on Selected Topics. MEDIA 49 Independent Study in Media Communications.5-5 units (GR) See section on Independent Study. MEDIA 100A Introduction to broadcast media announcing and performance: Techniques of voice and movement for television broadcasting, development of broadcast styles, preparation of programs; laboratory emphasis on rehearsal and performance, and evaluating work of others. MEDIA 100B Prerequisite: Media 100A Continuation of MEDIA 100A: Communicating from a written script to the television medium, and introduction to studio machinery; laboratory emphasis on wardrobe, props, music, sound effects, and lighting. MEDIA 100C Prerequisite: Media 100B Continuation of MEDIA 100B: Planning the elements of broadcast programs, thinking visually, internships and careers in the Bay Area; laboratory emphasis on guest selection, and production team building. MEDIA 100D Prerequisite: Media 100C Continuation of MEDIA 100C: Producing a variety of programs such as interviews, news, and public service announcements; laboratory emphasis on creation of a proposal to script and final production. 265

2 MEDIA 101A Recommended preparation: Engl 201A or ESL 201A, UC Introduction to acting and directing techniques for the screen performance environment: Development of media analysis and criticism skills; creation of an acting and directing performance reel. MEDIA 101B Prerequisite: Media 101A, UC Continuing practice of acting and directing techniques for the screen performance environment: Development of media analysis and criticism skills; creation of an acting and directing performance reel; expanding the performer s range of emotional, intellectual, physical, and vocal expressiveness for the camera. MEDIA 101C Prerequisite: Media 101B, UC Continuation of MEDIA 101B: Planning the elements of entertainment with emphasis on casting and team building. MEDIA 101D Prerequisite: Media 101C, UC Continuation of MEDIA 101C: Creation of a story board, and elements of directing. MEDIA 102A Introduction to broadcast journalism: Study of television news language, and research and practice in the creative writing of a total news program. MEDIA 102B Prerequisite: Media 102A Continuation of MEDIA 102A: Emphasis on writing and performance of news stories; split page wrap-arounds. MEDIA 102C Prerequisite: Media 102B Continuation of MEDIA 102B: On location production and performance of news stand-ups. MEDIA 102D Prerequisite: Media 102C Continuation of MEDIA 102C: Continued skills development. MEDIA 103 Titling and Graphics for Broadcast Media (Formerly Medco 103A) Introduction to titling and graphics for broadcast media: History of TV graphics; font styles and character generation in computer graphics. MEDIA 104 Beginning Digital Video Production Not open for credit to students who have completed or are currently enrolled in Media 104A or 104B. Introduction to digital video production techniques and terms: Camerawork, audio, scriptwriting, lighting, graphics, and editing; skills development in producing and directing video programs, and creative and safe operation of digital video equipment. 266

3 MEDIA 104A Beginning Digital Video Production I 1.5 units, 1 hour lecture, 1.5 hours laboratory (GR or P/ Media 104A + 104B is equivalent to Media 104. Not open for credit to students who have completed or are currently enrolled in Media 104. Introduction to digital video production techniques and terms: Camerawork, audio, scriptwriting, lighting, safe operation of digital video equipment. MEDIA 104B Beginning Digital Video Production II 1.5 units, 1 hour lecture, 1.5 hours laboratory (GR or P/ Prerequisite: Media 104A Media 104A + 104B is equivalent to Media 104. Not open for credit to students who have completed or are currently enrolled in Media 104. Continued introduction to digital video production techniques and terms: Camerawork, audio, scriptwriting, lighting, with emphasis on producing, directing, editing, graphics and distribution. MEDIA 109 Digital Media and Society Recommended preparation: Engl 201A, or ESL 201A and 203A (ESL Level 3) Exploration of new media development from its roots in traditional analog media forms (telephone, radio, television) to the evolved, digitized forms today: Media infrastructures and effects; media ethics; new broadcasting methods such as webcasting, podcasting, and streaming; where future digital media is headed. MEDIA 110 Basic Writing Skills for Digital Broadcast Media 2 units, 2 hours lecture (GR) Recommended preparation: Engl 201A and ESL 201B Introduction to writing techniques for non-dramatic electronic media in the areas of television, radio, and webcast: Basic language skills of reading comprehension, grammar and composition; formatting of commercials, news scripts, public service announcements, and infomercials. MEDIA 111 Basic Audio Production Theory and operation of audio production equipment for media professionals: Theoretical and aesthetic aspects of sound and acoustics; recording, editing and mixing as they pertain to broadcast, film, DVD, and other media production. MEDIA 112 Media Freelancing and Entrepreneurship Prerequisite: Media 104 and 115 Overview of the legal, professional, and personal requirements for a successful career as a media entrepreneur or freelancer: Completion of a customerfocused video project for an on-campus department or a local non-profit organization. MEDIA 115 Media-Based Computing: ilife and Mac OS X Introduction to the creation and use of digital media: Digital video, digital music, digital photography, and DVD creation; provides a basic level introduction to operating and maintaining a media-based computer system using Mac OS X and ilife. AA/AS area 4c MEDIA 120 Making Documentaries Prerequisite: Media 104 Production, direction, and editing of documentary projects: Hands-on production and history of documentary film in the United States designed for the advanced student. MEDIA 121 Event Videography: Sports Video Production Prerequisite: Media 104 and 130 Recommended preparation: Media 125 Exploration of production styles related to sports videography: Attention to camerawork, lighting, sound, engineering, editing, writing and announcement specific to the genre. 267

4 MEDIA 122 Music Video Production Prerequisite: Media 104 and 130 Completion of a quality music video: Pre-production, production, and post-production skills; emphasis on professional attitude and meeting deadlines. MEDIA 123 Camerawork for High Definition and Widescreen Video Production Prerequisite: Media 104 Recommended preparation: Media 130 Introduction to the technical and aesthetic requirements of high definition (HD) video camera production: Emphasis on in-depth shooting techniques; lighting, sound, and editing specific to the medium; technical, practical, aesthetic challenges and HD content creation; differences between HD and standard definition; legal issues. Students are encouraged to develop proficiency with their own cameras (both widescreen or HD capable) if possible. MEDIA 125 Script Writing for Video, Broadcast and Digital Cinematography (Formerly Medco 201A) Scripting writing techniques for the screen in the realm of broadcasting, film, and other forms of media: Formatting, character and plot development, and employment opportunities. MEDIA 130 Final Cut Pro I: Nonlinear Editing for Video, (Formerly Medco 210A) Some media production experience will enhance student s success in the course. Practical, aesthetic, and conceptual digital video editing using Final Cut Pro: Full scope of basic editing techniques; introduction to companion applications in titling animation, music arrangement, and compression; emphasis on portfolio development in a hands-on, digital production environment using Final Cut Pro on a Macintosh-based platform. MEDIA 131 Final Cut Pro II: Nonlinear Editing for Video, (Formerly Medco 210B) Prerequisite: Media 130 Intermediate fluency and skill level in Final Cut Pro: Increasingly complex exercises and projects as found in professional situations, with emphasis on portfolio development for students with a working knowledge of the application. MEDIA 132 Final Cut Studio Editing Workflow Prerequisite: Media 130 Recommended preparation: Media 104 Final Cut Studio: Optimizing the Final Cut workflow using the suite of FCStudio applications. MEDIA 129 Portfolio Development 1 unit, 1 hour lecture (GR) Prerequisite: Media 104 and 120 and 130 Independent planning, production, shooting, scripting, editing, and completion of a long format video project: Review and critique of project by students, staff and video professionals throughout semester, with completed project suitable for inclusion in portfolio. MEDIA 140 After Effects: Motion Graphics for Video, Recommended preparation: Media 115 Creation of professional motion graphics and special effects using Adobe After Effects: Conceptual compositing skills in digital photography, sound, the Web and video; emphasis on hands-on training and presentation of final Mac-based product. 268

5 MEDIA 145 DVD Design and Authoring: DVD Studio Pro Prerequisite: Media 104 and 115 and 130 Conceptual design skills and hands-on production training for a popular video distribution medium: Design requirements and unique capabilities of DVDs as a video and information distribution medium; increasingly complex projects and creation of a portfolio-caliber project using DVD Studio Pro on the Macintosh OS X UNIX-based platform. MEDIA 150 Pro Tools: Sound Design/Aesthetics for Video, Recommended preparation: Media 115 Introduction to the digital audio process (Pro Tools): Basic techniques and equipment currently used in digital audio production and editing; skills necessary for entertainment (radio, television, film), communications, multimedia and WEB-based industries; uses a Macintosh-based platform. MEDIA 151 Making Podcasts The New Wave of Broadcasting 2 units, 1.5 hours lecture, 1.5 hours laboratory (GR or P/ Creating podcasts (audio and video) for personal and professional use: Podcasting defined, equipment needed, planning, scripting, recording, mixing, editing, compressing, uploading, subscription, publicizing, copyrights. The Macintosh platform will be used, but much of the software in the course is also used in Windows. AA/AS area 4c MEDIA 155 Advanced Music Video Production: Basic Recording Prerequisite: Media 111 Analog and digital multi-track techniques in various scenarios of professional sound recording and music video: Workflow in the professional studio environment; basic tracking, overdubbing, mixing and mastering. MEDIA 156 Advanced Music Video Production III: Mixing and Mastering Prerequisite: Media 111 Analog and digital mixing and mastering techniques for final audio output to multiple streams of distribution: Workflow in the professional studio environment, advanced-mixing and mastering. COPED 460A Occupational Work Experience in Media Communications 1-4 units, hours to be arranged (GR) MEDIA 248GA-MZ Selected Topics in Media Communications.5-5 units, 0-5 hours lecture, 0-15 hours laboratory (GR) See section on Selected Topics. 269

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