Marketing Environment Handout. Internet-Exercise: Toyota Group 3
|
|
- Emmeline Whitehead
- 8 years ago
- Views:
Transcription
1 Marketing Environment Handout Internet-Exercise: Toyota Group 3 Presentation: March, 13rd 2007 Bernd Maurer Ralf Maurer Robert Rychlewski Table of content: Introduction Historical overview 1. Target market for the Prius 2. Environmental factors influencing the target market 3. Major forces launching the Prius in Europe/PEST-analysis 4. Marketing opportunities and threats posed by the environmentally conscious consumer 5. Marketing opportunities available in society Sources Historical overview 1918 Sakichi Toyoda established Toyota Spinning & Weaving Co. Ltd. Dec Aug Nov Sales of the original Prius started in Japan Sales of the Generation II Prius started in Asia, America, Europe and Australia Profit making from sales of each Prius starts the success of hybrids had now become apparent 2003 Engine Award for Yaris and Prius 2004 Prius Hybrid System wins International Engine of the Year Award Toyota Prius is No. 1 in Swiss Environmental Index 2005 Second generation Prius wins Car of the Year Award Toyota World Hybrid sales top units units of Prius were sold Toyota achieved 10th consecutive record year of sales in Europe
2 Target market definition: [ target market is a segment that has been selected as a focus for the company`s offering or communications.] Source: David Jobber, 4th edition Prius target market: - lower/medium passenger car segment (C) - first mass produced hybrid - Nearly no competition (only Honda Insight) Target market segmentation for Prius Demographic Male/female Mid-life Upper-middle-class Psychographic Early Adopters/ Technology pioneers Environmentally Friendly Value Conscious Geographic 60% in North America Increasing drift in Europe Environmental factors and influencers of target market Major forces are: Global warming - Kyoto protocol - EU emission standard (reaches Euro-level 4 of exhaust emission standard) - Greenhouse effect - Smog - Particulate matter Fuel efficiency - Alternative propulsion Recycling - Waste reduction : minus 65 percent - Water usage : minus 25 percent - Energy usage : minus 35 percent
3 Country benefits for Prius consumers Launching program of Prius in Europe
4 PEST-analysis Political factors Monopolies legislation, Environmental protection laws, Taxation policy, Employment, laws, Government policy, Legislation Economic factors Inflation, Employment, Disposable income, Business cycles, Energy availability and cost Sociocultural factors Demographics, Distribution of income, Social mobility, Lifestyle changes, consumerism, Levels of education Technological factors New discoveries an innovations, Speed of technology transfer, Rates of obsolescence, Internet, Information technology Marketing opportunities and threats (as part of SWOT-Analysis) Opportunities large growing market segment More and more consumers enter this new segment due to the emissions concepts which are decided in Brussels and published on the 77th Genevean Carsalon precursor position In Europe Toyota is the one and only manufacturer selling hybrid vehicles In the USA there is one competitor namely Honda, but far behind Toyota. image boost Due to the precursor position Toyota is the leader in the segment. not dependent on the oil quote Threats other technologies e.g. hydrogen engine high costs for new technology passing fad It is possible that the new hybrid trend is just a temporary fashion experimental technologies every kilometres servicing intervals only two hybrid cars reached the kilometres limit in test stage Infrastructural problems
5 Other marketing opportunities Usage of environmentally friendly ingredients (e.g. biodegradable) Usage of less energy or greener technology Ethcial issues concerning companies (e.g. Bodyshop) Organic growth / non genetic engineering Certified products (e.g. AMA seal of approval) Recycling
6 Sources INTERNET: (data recall: march 7th, 2007) (data recall: march 7th, 2007) Mission statement Toyota International and Europe Environmental Report Toyota (2005) LITERATURE: David Jobber (2007): Principles and Practice of Marketing, 5th edition, McGraw-Hill Publishing Company Toyota Frey Pragerstraße, Vienna GRAPHES AND LOGOS Graph: David Jobber (2007) p. 78ff Graph: Environmental Brochure Toyota 2006 Aim: zero emissions, zero waste Company Logos: Toyota Media
How Clean is Your Car Brand?
How Clean is Your Car Brand? The car industry's commitment to the EU to reduce CO 2 emissions: a brand-by-brand progress report October 2006 How Clean is Your Car Brand? The car industry's commitment to
More informationKWE Basic Philosophy. As of March 2010, KWE is ISO14001 certified at 6 locations in Japan and 8 locations overseas
Green Initiatives KWE Basic Philosophy As a total logistics provider, we aim to contribute to the development of a global society while using resources wisely, promoting harmony with nature, and taking
More informationNissan Motor Co., Ltd. (7201) - Financial and Strategic SWOT Analysis Review
Brochure More information from http://www.researchandmarkets.com/reports/1367784/ Nissan Motor Co., Ltd. (7201) - Financial and Strategic SWOT Analysis Review Description: Nissan Motor Co., Ltd. (7201)
More informationClean Technology Series: Global Hybrid Electric Car Market Analysis and Forecasts to 2015
Brochure More information from http://www.researchandmarkets.com/reports/1082906/ Clean Technology Series: Global Hybrid Electric Car Market Analysis and Forecasts to 2015 Description: Clean Technology
More informationJochim Donner MOTIVA Tekniikantie 12 02151 Espoo Finland Phone: 00358 9 456 60 99 Fax: 00358 9 456 7008 E-mail: jochim.donner@motiva.fi Jochim Donner Ecodrive: Training, fleet management, fuel monitoring
More informationReducing CO2 Emissions from New Cars: A Study of Major Car Manufacturers' Progress in 2006. November 2007
Reducing CO2 Emissions from New Cars: A Study of Major Car Manufacturers' Progress in 2006 November 2007 1 Reducing CO2 Emissions from New Cars: A Study of Major Car Manufacturers' Progress in 2006 November
More informationProgressive Performance Audi on the way to the leading premium brand
Progressive Performance Audi on the way to the leading premium brand Axel Strotbek, Member of the Board of Management for Finance and Organization, AUDI AG Deutsche Bank Field Trip, June 3,2013 World car
More informationGlobal Trends in Passenger Vehicle Fuel Economy Standards
Global Trends in Passenger Vehicle Fuel Economy Standards Drew Kodjak, Executive Director GFEI Fuel Economy Symposium Ministry of Foreign Affairs & International Development 27 rue de la Convention, Paris
More informationH- 3: Composition of the road motor vehicle fleet by fuel type. 2) Relevance for environmental policy... 2
H- 3: Composition of the road motor vehicle fleet by fuel type 1) General description... 2 1.1) Brief definition... 2 1.2) Units of measurement... 2 1.3) Context...2 2) Relevance for environmental policy...
More informationCarbon Footprint Calculator for Royal Society of Arts
Carbon Footprint Calculator for Royal Society of Arts This Carbon Calculator has been produced for Royal Society of Arts to enable the company to better understand its environmental performance in terms
More information16. Aachener Kolloquium Fahrzeug- und Motorentechnik 2007 1
16. Aachener Kolloquium Fahrzeug- und Motorentechnik 2007 1 Notwendige Fortschritte in der Antriebsstrangentwicklung zur nachhaltigen Mobilität mit Hybridtechnologie Powertrain Approach for Sustainable
More informationExperts in Safety, Security and Crash Repair
Experts in Safety, Security and Crash Repair Lesley Upham, Commercial Director, Thatcham Research Manchester November 2012 The Company The Company Established in 1969 170+ employees Turnover of 16.6million
More informationA im ing t Aiming to be a trustworthy company in harmony with society o b e a t stw o r thy c o m DENSO Philosophy p any i n h
Global Global Global Global m Global Global Global Global Global Global H ighlight s Development of new laser radar for compact vehicles that helps avoid collisions and reduces impact (May
More informationFuture Technology for Hybrid and Pure Electric Cars 2015-2025
Future Technology for Hybrid and Pure Electric Cars 2015-2025 How all components and structure will change completely Dr Peter Harrop, Franco Gonzalez and Raghu Das IDTechEx www.idtechex.com Contents Page
More informationFujitsu Group s Environmental Management: Outline of Environmental Protection Program (Stage IV)
Fujitsu Group s Environmental Management: Outline of Environmental Protection Program (Stage IV) V Hideru Yamaguchi (Manuscript received March 9, 2005) Environmental activities are an important element
More informationIn-Vehicle Infotainment. A View of the European Marketplace
In-Vehicle Infotainment A View of the European Marketplace In-Vehicle Infotainment: A View of the European Marketplace A number of trends are impacting the automotive industry, creating fertile ground
More informationSEATTLE STEAM COMPANY FREQUENTLY ASKED QUESTIONS
SEATTLE STEAM COMPANY FREQUENTLY ASKED QUESTIONS What products/services does Seattle Steam provide? The company provides thermal energy (heat) produced at two central heating plants in downtown Seattle.
More informationWORKSHOP ANFIA ANIE Monday 19 April 2010, 11:00 a.m. - Hannover Messe. Halle 6 F 01
WORKSHOP ANFIA ANIE Monday 19 April 2010, 11:00 a.m. - Hannover Messe Halle 6 F 01 Sustainable mobility: the Italian technological challenge An innovative paradigm for a new vehicles' generation Greetings
More informationThe European Renewable Energy Directive and international Trade. Laurent Javaudin Delegation of the European Commission to the U.S.
The European Renewable Energy Directive and international Trade Laurent Javaudin Delegation of the European Commission to the U.S. The European Union 27 Member States 490 million people 2 Outline The Present:
More information310 Exam Questions. 1) Discuss the energy efficiency, and why increasing efficiency does not lower the amount of total energy consumed.
310 Exam Questions 1) Discuss the energy efficiency, and why increasing efficiency does not lower the amount of total energy consumed. 2) What are the three main aspects that make an energy source sustainable?
More informationSUBMISSION FROM AA IRELAND ON THE COMBINED SUBJECTS OF: Motor Tax Rebalancing to take account of CO2 Emissions
March 2007 SUBMISSION FROM AA IRELAND ON THE COMBINED SUBJECTS OF: Motor Tax Rebalancing to take account of CO2 & Changes to Vehicle Registration Tax to take account of CO2 AA Ireland is the country s
More informationGreen Hong Kong: Environmental Protection, Renewable Energy and Electric Vehicles
Green Hong Kong: Environmental Protection, Renewable Energy and Electric Vehicles 8 October 2009 Fachhochschule der Wirtschaft, Graz Mr. Stephen Kai Wong Director, Hong Kong Economic and Trade Office,
More informationBayerische Motoren Werke Aktiengesellschaft (BMW) - Financial and Strategic SWOT Analysis Review
Brochure More information from http://www.researchandmarkets.com/reports/1367788/ Bayerische Motoren Werke Aktiengesellschaft (BMW) - Financial and Strategic SWOT Analysis Review Description: Bayerische
More informationHow To Tax Company Cars In The Uk
Taxation of Company Cars Workshop An evaluation of the UK s shift to CO 2 based Company Car Taxation Stephen Potter Professor of Transport Strategy and member of the UK Green Fiscal Commission Context
More informationBest Practice Principles for environmental claims in automotive marketing to consumers
Best Practice Principles for environmental claims in automotive marketing to consumers Jointly endorsed by LowCVP, SMMT and ISBA Background and Scope These Best Practice Principles ( the Principles ) have
More informationWhat this topic is about. The purpose of marketing Different approaches to marketing Segmentation Niche &mass markets B2C & B2B marketing
Effective Marketing What this topic is about The purpose of marketing Different approaches to marketing Segmentation Niche &mass markets B2C & B2B marketing What is Marketing? The process of identifying,
More informationand fuel consumption from new cars: Assessing the near-term technology potential in the EU
www.theicct.org Briefing January 2013 Reducing CO 2 and fuel consumption from new cars: Assessing the near-term technology potential in the EU 1. Effect of the EU-CO 2 regulation The average CO 2 emissions
More informationTechnical Support Document
Technical Support Document Department of the Environment Amendments to COMAR 26.11.34.02 Low Emissions Vehicle Program Primary Purpose of these Amendments The purpose of these amendments is to update COMAR
More informationJean Van der hasselt CEO Russia and the Nordics
Jean Van der hasselt CEO Russia and the Nordics Market Overview Russia Population 140.4 million Language(s) Russian Currency Ruble Capital City Moscow GDP US$1.465 trillion Source: IMF Russia is the largest
More informationData Center Life Cycle Analysis. Christophe Garnier EMEA Technical Work Group Member Schneider Electric
Data Center Life Cycle Analysis Christophe Garnier EMEA Technical Work Group Member Schneider Electric V3 The 3 Pillars of Sustainability Sustainability = meet the needs of the present without compromising
More informationusage of these types of fuels with production price far higher then diesel and petrol, is also a measure. We can say that in Bulgaria there are
TRANSPORT The basic goals of the national transport policy are focused on sustainable development of the road and railway infrastructure of national and international importance, improvement of the transport
More informationKey Solutions CO₂ assessment
GE Capital Key Solutions CO₂ assessment CO₂ emissions from company car fleets across Europe s major markets between 2008 and 2010 www.gecapital.eu/fleet Contents Introduction and key findings Reduction
More informationHow To Improve The Energy Situation In Europe
Low Carbon District Heating and CHP in the Future Energy Market: State of the Art and Perspectives in the light of the Energy Efficiency Directive Sabine Froning 31 January 2013 1 Euroheat & Power Unites
More informationJournal Vol 37 / Issue No.2
22 / Motor innovation FEATURE Hybrid, electric and driverless cars: innovation driving change in motor vehicle insurance Motor insurers have had to keep up with rapid developments in the car industry for
More informationToyota Business Strategy Meeting 2008. Toyota Motor Corporation October 2, 2008
Toyota Business Strategy Meeting 2008 Toyota Motor Corporation October 2, 2008 Cautionary Statement with Respect to Forward-Looking Statements 2 This presentation contains forward-looking statements that
More informationEnhancing Competitiveness through Sustainable Supply Chain. Clearstream Solutions. Greener Business
Enhancing Competitiveness through Sustainable Supply Chain Clearstream Solutions Greener Business Agenda Understanding Sustainability : Competitive advantage or disadvantage for Ireland? Why focus on sustainable
More informationCarbon Footprint Report 2013 Explanatory Document to Carbon Report
Carbon Footprint Report 2013 Explanatory Document to Carbon Report 1 Overview This report sets out to explain the rationale behind the methods we used, and the exceptions, difficulties or discrepancies
More informationSmart Cities and Sustainable Technology
Smart Cities and Sustainable Technology Liam Mulligan Head of Mobility and Sustainability Siemens Ltd. Cities are the growth engines for their national economies Megatrends imply significant challenges
More informationStructure of this presentation
Michael Matthias Structure of this presentation The copying, distribution and utilization of this document as well as the communication of its contents to others without expressed authorization is prohibited.
More informationSustainable Transport for the Future
Sustainable Transport for the Future Probable development in the timeframe10-20 years with CO 2 and economic considerations Hans-Erik Ångström 101124 Components discussed The business case that don t change
More informationHispanic Driver s Age Distribution 2009 0.00% 0-4 5-9 10-14 15-17 18-20 21-24 25-29 30-34 35-39 40-44 45-49 50-54 55-59 60-64 65-69 70-74 75+
Overview BehaviorBase AUTO INSURANCE 2 The Hispanic market continues to grow and many auto insurance companies have taken notice as the number of Hispanic drivers explodes. Within the auto insurance industry
More informationBirmingham City University / Students Union Aspects and Impacts Register. Waste. Impacts description
Birmingham City University / Students Union and Impacts Register Waste Production of non - hazardous waste Production of hazardous waste Storage of non - hazardous waste Potential for waste to be disposed
More informationPhilippines Developing Automotive Fuel Economy Policy Regulatory Policies Economic Instruments Labeling References
Philippines Developing Automotive Fuel Economy Policy Regulatory Policies Economic Instruments Labeling References 1.2 Background Motorization rates (in terms of vehicle ownership per 1000 people) in ASEAN
More informationHow To Know If Cfc 12 Is Still Needed
Mobile Air Conditioning James A. Baker Delphi Corporation 19 th OORG Meeting March 2002 Presentation Topics Estimating CFC-12 Needs for Developing Countries The Effectiveness of Refrigerant Recycling Challenges
More informationAir Conditioning Inspections
BUILDING EFFICIENCY Air Conditioning Inspections Understanding your obligations under the Energy Performance of Buildings Regulations Energy efficiency is vital for combating climate change... Ever since
More informationHow To Understand The Emissions Of Westpac Group
Greenhouse gas emissions and energy Unless otherwise stated, all data reflects a July 1 June 30 reporting year. Westpac Group summary Scope 1 and 2 emissions banking operations 1 Australia (tonnes CO 2
More informationMarketing Plan Development 101: The Importance of Developing a Marketing Plan for Public Transit Agencies & Commuter Assistance Programs
Marketing Plan Development 101: The Importance of Developing a Marketing Plan for Public Transit Agencies & Commuter Assistance Programs Mark Glein, PhD, Marketing Florida State University Marketing Plan
More informationThe Kyoto Protocol Accomplishments and Failures. By Michael Chavez
The Kyoto Protocol Accomplishments and Failures By Michael Chavez A History Treaty intended to achieve stabilization of greenhouse gases in the atmosphere at a level that would prevent dangerous anthropogenic
More informationVolvo Cars, Plug-In Hybrid Concept Development
Volvo Cars, Plug-In Hybrid Concept Development The background of V60 Plug-In Hybrid Concept as presented internally at Volvo Car Corporation in May 2008 Klas Niste Project leader for Advanced Project for
More informationAllianz offers customers an increasing number of Green Solutions
Allianz offers customers an increasing number of Green Solutions page 1/5 Climate change is mainly caused by human-activity induced (anthropogenic) global warming and poses a major challenge to the global
More informationBarco Marketing Case Analysis
Barco Marketing Case Analysis I. Position Statement: Over the past few months, many events have led Barco Projection Systems to be confronted with an important decision: Barco needs to continue its development
More informationRESOURCE EFFICIENCY SCOREBOARD DATA CENTRE ON NATURAL RESOURCES
RESOURCE EFFICIENCY SCOREBOARD DATA CENTRE ON NATURAL RESOURCES NETGREEN thematic policy workshop 'Maximizing resource efficiency throughout the EU economy' 11 March 2015, CEPS, Brussels Evi Ford-Alexandraki
More informationInternal & External Factors. Internal Factors. External Factors. Political. Economic
Internal & External Factors Internal Factors Availability of finance Availability of staff Availability of time Experience/Training of staff Equipment available Current technology Quality of products Leadership/Quality
More informationThe CarbonNeutral Company calculation methodology for the carbon calculator
The CarbonNeutral Company calculation methodology for the carbon calculator The CarbonNeutral Company carbon calculator allows an individual to calculate carbon emissions for flights driving, household
More informationSmartWay Transport Partnership UN CSD 19 Learning Center. Buddy Polovick US Environmental Protection Agency 09 May 2011
SmartWay Transport Partnership UN CSD 19 Learning Center Buddy Polovick US Environmental Protection Agency 09 May 2011 Outline Part 1 Freight Sustainability Drivers and Challenges SmartWay Overview Questions
More informationBecome an EM Partner. Extend your offer, leverage the power of Effective Measure and generate additional income for your business
Become an EM Partner Extend your offer, leverage the power of Effective Measure and generate additional income for your business About Effective Measure (EM) A leading global provider of digital audience,
More informationMichael Bitter, Robert Bosch GmbH
Perspective on CO 2 - Penetration in CV-Market Michael Bitter, Robert Bosch GmbH 1 CO 2 Emission [g/km] Perspective on CO 2 - Penetration in CV-Market Development of average CO 2 -emission in Europe Heavy
More informationGillespie: Foundations of Economics - Additional chapter on Business Strategy
Gillespie: Foundations of Economics - Additional chapter on Business Strategy Table of Contents A. B. C. D. E. F. G. H. I. J. K. L. M. N. O. P. Business and strategy Business as a transformation process
More informationREVERSE ENGINEERING THE AUTOMOTIVE PURCHASE FUNNEL KEN INSANA SENIOR MANAGER, CONSUMER RESEARCH
REVERSE ENGINEERING THE AUTOMOTIVE PURCHASE FUNNEL KEN INSANA SENIOR MANAGER, CONSUMER RESEARCH COMMON ASSUMPTIONS NONE OF THESE ARE TRUE 6 MONTHS Length of Purchase Process LINEAR Shape of Purchase Process
More informationHow To Hire A Car From Tota Financial Services
Efficient cars, efficient finance and perfect business sense. Fleet solutions to get your business moving. Toyota continues to push technology forward for today s constantly evolving world. Our long-standing
More informationNew Energy-Efficiency Home and Vehicle Tax Credits. Energy Efficiency Can Lower Your Federal Tax Bill as Well as Your Energy Bills
New Energy-Efficiency Home and Vehicle Tax Credits Energy Efficiency Can Lower Your Federal Tax Bill as Well as Your Energy Bills 1. Introduction to Tax Credits 2. Tax Credit Examples 3. Hybrid Vehicle
More information1. Executive Summary
1. Executive Summary In 2003, Toyota Motor Corporation released their third division known as Scion. Scion is a youth oriented company that produces stylish and affordable transportation that meets the
More informationHow to develop a small business marketing plan
How to develop a small business marketing plan Introduction This template has been designed to assist you in the development of your marketing plan. Once you have undertaken each of the activities in this
More informationMarket Segmentation, Targeting, and Positioning. Leonard Walletzký
Market Segmentation, Targeting, and Positioning Leonard Walletzký 5C STP Marketing Mix Marketing framework Customer Company Context Collaborators Competitors Segmentation Targeting Positioning 4P 7P 4C
More informationThe Road to Electrical Vehicle and Hybrid Evolution in Turkey
The Road to Electrical Vehicle and Hybrid Evolution in Turkey Prof. Dr. R. Nejat TUNCAY OKAN University & MEKATRO R&D Company Istanbul, Turkey November 18, 2015 Why What Happened between 1890 and 1920?
More informationNatural Gas and Greenhouse Gases. OLLI Lectures November 2014 Dennis Silverman Physics and Astronomy UC Irvine
Natural Gas and Greenhouse Gases OLLI Lectures November 2014 Dennis Silverman Physics and Astronomy UC Irvine Replacing Coal With Natural Gas Greenhouse Gas Reduction by Switching from Coal to Natural
More informationCommercial vehicles and CO 2
Commercial vehicles and European Automobile Manufacturers Association ACEA position Fuel Efficiency is Market Driven Fuel efficiency is one of the most important competitive factors in developing and selling
More informationEconomic and Market Outlook. EU Automobile Industry
Economic and Market Outlook EU Automobile Industry March 2015 Report 1 of 4 2015 CONTENTS EU ECONOMIC FORECASTS... 2 PASSENGER CARS... 4 REGISTRATIONS... 4 WORLD... 4 THE EUROPEAN UNION... 6 PRODUCTION...
More informationExtreme cases. In between cases
CHAPTER 16 OLIGOPOLY FOUR TYPES OF MARKET STRUCTURE Extreme cases PERFECTLY COMPETITION Many firms No barriers to entry Identical products MONOPOLY One firm Huge barriers to entry Unique product In between
More informationEnvironmental Operational Reporting and Offset Management Standard
Environmental Operational Reporting and Offset Management Standard PURPOSE AND SCOPE The purpose of this Standard is to specify the National Australia Bank Limited s (NAB Ltd) requirements for managing
More informationNew Mexico Broadband Program
New Mexico Broadband Program Internet Tools for Small Business Success Module 4 Introduction to Online Marketing Internet Tools for Small Business Success Class Series 1. Terminology & Planning 2. Communication
More informationA fuel efficient vehicle fleet for Victoria WHAT THE VICTORIAN GOVERNMENT CAN DO
A fuel efficient vehicle fleet for Victoria WHAT THE VICTORIAN GOVERNMENT CAN DO 2 I A FUEL EFFICIENT VEHICLE FLEET FOR VICTORIA I WHAT THE VICTORIAN GOVERNMENT CAN DO Executive Summary Key Points The
More informationFleet Management Information Systems. Presentation for: Ron Katz SVP, North American Sales. www.chevinfleet.com
Fleet Management Information Systems Presentation for: Ron Katz SVP, North American Sales Fleet Sustainability Meaningful fleet sustainability initiatives require a detailed understanding of the relationships
More informationHungarian private ownership. One of the most dynamically growing young engineering and IT companies of Central Europe
Structure Hungarian private ownership One of the most dynamically growing young engineering and IT companies of Central Europe 24 000 22 000 20 000 18 000 16 000 14 000 12 000 10 000 8 000 6 000 4 000
More informationThe Hart report: The Economics of aeuropean Hydrogen Infrastructure for Automotive
MEDIA BACKGROUNDER The Hart report: The Economics of aeuropean Hydrogen Infrastructure for Automotive Introduction In 24, Linde commissioned David Hart, of e4tech, Switzerland to assess the costs of a
More informationMBA Teaching Note 08-02 Net Present Value Analysis of the Purchase of a Hybrid Automobile 1
MBA Teaching Note 08-02 Net Present Value Analysis of the Purchase of a Hybrid Automobile 1 In this day and age of high energy prices and a desire to be more environmentally friendly, the automobile industry
More information2015 Malaysia Automotive Market Outlook
2015 Malaysia Automotive Market Outlook New and Face Lifted Model Launches at Lower Price Points to Drive Market Growth 9AB2-18 April 2015 Contents Section Slide Number Executive Summary 3 2014 Automotive
More informationThe world changes rapidly and frequently Means each business must stay informed about its Market
Chapter 7 Section The world changes rapidly and frequently Means each business must stay informed about its Market A group of potential customers people or businesses who are willing and able to purchase
More informationSustainability Branding and Positioning
A CSR Europe Helpdesk Service Sustainability Branding and Positioning Best Practice Examples September, 2008 www.csreurope.org CSR Europe, 2008 No parts of this document may be reproduced, transcribed
More informationChapter 2 Market Structure, Types and Segmentation
Market Structure There are a variety of differing market structures which are separated by the levels of competition that exist within each market and the market conditions in which the businesses operate.
More informationHybrid Electric Vehicles for Fleet Markets Commercial Hybrid, Plug-in Hybrid, and Battery Electric Vehicles: Light-Duty Cars and Trucks
Hybrid Electric Vehicles for Fleet Markets Commercial Hybrid, Plug-in Hybrid, and Battery Electric Vehicles: Light-Duty Cars and Trucks Many commercial and government fleet managers are increasingly relying
More informationVehicle fuel efficiency standards for Australia WHY, WHAT AND WHEN?
Vehicle fuel efficiency standards for Australia WHY, WHAT AND WHEN? 2 I VEHICLE FUEL EFFICIENCY STANDARDS FOR AUSTRALIA I WHY, WHAT AND WHEN? Executive Summary Key Points Transport is the second largest
More informationDirective 2000/53/EU on End-of-life vehicles (ELV) Screening SERBIA
Directive 2000/53/EU on End-of-life vehicles (ELV) Screening SERBIA Brussels, 16 September 2014 Outline 1. The E.L.V Directive 2. Extended Producer Responsibility in ELV 3. The importance of car recycling
More informationSocial & Environmental Report. YAZAKI CORPORATION Environmental Planning Department, Quality Management Division
Social & Environmental Report 2014 For inquiries, please contact: YAZAKI CORPORATION Environmental Planning Department, Quality Management Division Mishuku 1500, Susono City, Shizuoka Prefecture 410-1194
More informationFuture Fuels for Commercial Vehicles. Rolf Willkrans Director Environmental Affairs Volvo Group Headquarters Göteborg, Sweden
Rolf Willkrans Director Environmental Affairs Volvo Group Headquarters Göteborg, Sweden Business Areas Mack Trucks Renault Trucks Volvo Trucks Buses Construction Equipment Volvo Penta Volvo Aero Financial
More informationUtilizing e-commerce and m- commerce applications to address the effect of Global Warming
Utilizing e-commerce and m- commerce applications to address the effect of Global Warming Keshnee Padayachee School of Computing University of South Africa Unisa, South Africa The impact of global warming
More informationCANADIAN RELOCATION, MOVING YOUR CAR
CANADIAN RELOCATION, MOVING YOUR CAR MOVING YOUR CAR Moving a car to your new home can be complicated and tiring especially if you're moving a long distance. Moving more than one car multiplies the challenge
More informationFor personal use only. September 2013. icar Asia Limited. Thailand. Indonesia. Malaysia
September 2013 icar Asia Limited Malaysia Thailand Indonesia icar ASIA LTD icar Asia Ltd (ASX:ICQ) owns and operates ASEAN s No. 1 network of car classifieds and content websites. Headquartered in Kuala
More informationAlternative to Fossil Fuel
Alternative to Fossil Fuel Biodiesel Emissions Biodiesel Biodiesel is made from any vegetable oil such as Soya, Rice bran, Canola, Palm, Coconut, Jatropha or peanut,from any animal fat and recycled cooking
More informationALLIED PRINTING SERVICES, INC. CORPORATE SUSTAINABILITY AND ENVIRONMENTAL MANAGEMENT PROGRAM REPORT
ALLIED PRINTING SERVICES, INC. CORPORATE SUSTAINABILITY AND ENVIRONMENTAL MANAGEMENT PROGRAM REPORT 2015 TABLE OF CONTENTS Allied s Corporate Responsibility.. 5 Allied s Sustainability Operations.. 7 Allied
More informationSustainable Transportation Certification
Sustainable Transportation Certification David Kestenbaum Outreach Professional Senior, University of Vermont Extension Lisa Chase, Ph.D. Natural Resources Specialist, University of Vermont Extension Director,
More informationINDIAN AUTO INDUSTRY. . the way forward. Presentation by- Sunil Kakkar General Manager (SupplyChain) Maruti Suzuki India Ltd
INDIAN AUTO INDUSTRY. the way forward Presentation by- Sunil Kakkar General Manager (SupplyChain) Maruti Suzuki India Ltd Indian auto industry : Among the top 10 in world Two Wheelers 2nd Small Cars 3rd
More informationThe Future of Insurance Technology: Risk or Opportunity
The Future of Insurance Technology: Risk or Opportunity Dr. Ralf Widtmann Hamburg - 26.3.2015 1 Big Picture to understand the impact of Digitalization and the degree of freedom insurers face Four Drivers
More informationFuji Electric Corp. of America. DC Fast Charging: The Need To Remain Flexible December 2011
Fuji Electric Corp. of America DC Fast Charging: The Need To Remain Flexible December 2011 About Us: Fuji Electric Corporation of America Fuji Electric Corporation, Ltd. (based in Tokyo, Japan) Established
More informationThe Key to Mobility. Creating Value with Financial Services. Fixed Income Investor Update - December 2010. Volkswagen Financial Services AG
The Key to Mobility Creating Value with Financial Services Fixed Income Investor Update - December 2010 Bernd Bode Head of Group Treasury and Investor Relations Volkswagen Financial Services Nils Allnoch
More informationExtended Warranties for New and Used Cars in the Asia-Pacific Region
Brochure More information from http://www.researchandmarkets.com/reports/3068561/ Extended Warranties for New and Used Cars in the Asia-Pacific Region Description: The report titled Extended Warranties
More informationUrban Expressway Authority s Challenge for Dissemination of Electric Vehicles in Japan
Urban Expressway Authority s Challenge for Dissemination of Electric Vehicles in Japan Author OGURA, Kenji (Mr.) Manager, International Affairs Office Hanshin Expressway Co. Ltd. 4-1-3 Kyutaromachi Chuo-ku
More informationCREATING BUSINESS OPPORTUNITIES THROUGH SUPPLY CHAIN ENVIRONMENTAL MANAGEMENT
CREATING BUSINESS OPPORTUNITIES THROUGH SUPPLY CHAIN ENVIRONMENTAL MANAGEMENT Analyzing companies best By Professor Ralf Seifert and Joana M. Comas - September 2010 IMD Chemin de Bellerive 23 PO Box 915,
More informationMarketing Plan Template
1. Executive Summary (Done Last) Marketing Plan Template Keep in mind that not everyone will read every page of your marketing plan. Your executive summary should highlight the most important parts. It
More informationREGISTRATION TAX AND ANNUAL CIRCULATION TAX GUIDELINES
REGISTRATION TAX AND ANNUAL CIRCULATION TAX GUIDELINES Effective as of 1 st January 2009 VERSION 2.0 (4 th November 2008) These guidelines are intended to provide information on the changes in the registration
More information