Premier Sponsor Keynote. Balancing Act: Maximizing Availability, Reliability and Sustainability Over the Entire Data Center Lifecycle

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1 Premier Sponsor Keynote Balancing Act: Maximizing Availability, Reliability and Sustainability Over the Entire Data Center Lifecycle

2 Participants Mark A. Ascolese, Chairman and CEO EDSA Dean Nelson, Senior Director of Global Data Strategy, Architecture and Operations, ebay Greg Rottman Assistant Director, USACE Engineer Research Development Center (ERDC), DoD Supercomputing Resource Center (DSRC) Jake Carnemark, Senior Vice President Skanska USA Mission Critical Center of Excellence Peter Gross, Vice President and GM HP Critical Facilities Services

3 Power Analytics Process 1 Design Model power infrastructure; generate core analytical model, not just drawings 2 Deploy Simulation tools find & correct design problems prior to construction 3 Detect & Diagnose Deploy model in live mode to continuously compare to actual, real-time data 4 Manage Model, predict real-time what-if for all maintenance, expansion scenarios

4 ebay Topaz Project ebay Facility, Phase I - 300,000 sq. ft, 10MVA load, 7MVA critical, target PUE 1.4 Facility management convergence approach to increase visibility into data center that enables ebay s engine - Aggregate all infrastructure data points into single data acquisition engine - Employ best of class infrastructure management applications utilizing common data pool (EDSA, ALC, Russell Electric, etc.) - Holistically measure all cost drivers across infrastructure Single point of leadership for entire facility (IT and Facilities)

5 Information Technology Laboratory Conducts R&D in support of the Soldier, military installations, the Corps civil works programs, and other federal, state, and local initiatives One of six DoD High Performance Computing Centers, housing Cray XT3 and XT4 supercomputers, with capability for 115 trillion calculations per second (Sept 2009) and uses 15 MW of electricity Technical areas include informatics, geospatial technologies, computational services, and high performance computing applications Complex R&D calculations and direct mission support for armed forces overseas require high availability environment and no unplanned downtime due to power quality problems Deploying power analytics to create benchmark for DoD high performance computing availability and reliability

6 Product Lifecycle Using BIM Technology

7 Striking the Right Balance Reliability Efficiency Total cost of ownership Probability of failure (5 years) 60% 50% 40% 30% 20% 10% 0% N N+1 Block Rednt 2N 2(N+1) Configuration

8 Dean Nelson Senior Director of Global Data Center Services for ebay, Inc. More than 20 years in the technology industry. Responsible for strategy, architecture, and operations functions of ebay s mission critical infrastructure supporting the activities of ebay.com, paypal.com and other ebay Inc adjacencies. Previously the Sr. Director of Global Lab & Data Center Design Services (GDS) with Sun Microsystems.

9 Greg Rottman Assistant Director of the ERDC DoD Supercomputing Resource Center. More than 20 years experience in information technology, engineering, and project management. Project manager for the High Performance Computing Modernization Program Major Shared Resource Center. Graduate of the Army CP18 Leadership Development Program and the Department of the Army Management Staff College, Sustaining Base Leadership and Management Program. Graduate of Texas Tech University

10 Jake Carnemark Senior Vice President, Mission Critical Center of Excellence, at Skanska USA Building s Mission Critical Center of Excellence. 25 years of MCF construction experience. Developed of a new data center energy/ equipment monitoring program that is changing the way Facility Managers make strategic decisions on their equipment usage. The program allows Managers to view and manage their data center s energy use from their desktop, in real time, so they can react to upcoming issues and plan for future equipment purchases accordingly.

11 Peter Gross, HP Vice President and General Manager of HP Critical Facilities Services. More than 20 years experience in the engineering and design of power systems as applied to data centers, trading floors, command and control centers, and telecommunication and broadcasting facilities. A leading thinker and practitioner of missioncritical information and infrastructure design with numerous published technical papers and frequent international speaking engagements.

12 Mark A. Ascolese, EDSA Chairman and CEO of EDSA. 30+ years of senior-level power industry operations, marketing, and sales management experience Former executive at General Electric, Eaton, Powerware, Active Power and others Co-founder of the Critical Power Coalition. Serves on numerous corporate and non-profit boards. Graduate of the University of Louisville s School of Business, GE s Crotonville Executive Management Program, and the Duke University Management Program.

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