# Multiple Optimization Using the JMP Statistical Software Kodak Research Conference May 9, 2005

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1 Multiple Optimization Using the JMP Statistical Software Kodak Research Conference May 9, 2005 Philip J. Ramsey, Ph.D., Mia L. Stephens, MS, Marie Gaudard, Ph.D. North Haven Group, Copyright 2005, North Haven Group 1

2 Talk Outline Introduction Desirability Functions Multiple Response Optimization Desirability Optimization in JMP Optimizing an Anodizing Process Using Importance Values Constrained Mixture Example Copyright 2005, North Haven Group 2

3 Introduction The challenge in multiple response optimization is to find settings for multiple input variables that achieve desirable performance levels for one or more responses. Designed experiments are often used to model each response as a function of the input variables. Each response of interest has its unique predictive model. These predictive models then form the basis for optimization. Often, settings that optimize one response will degrade another response. Copyright 2005, North Haven Group 3

4 Introduction Sometimes, predictive models for each response are derived from observational studies. The JMP software allows multiple optimization using models derived either from designed experiments or observational studies. JMP s approach to optimization for multiple responses is based upon the concept of desirability. Copyright 2005, North Haven Group 4

5 Desirability Functions Desirability appears to have been first proposed as a criterion for response optimization by Harrington (1965) and popularized by Derringer and Suich (1980). The first step in defining a desirability function is to assign values to the response that reflect their desirability. For the i th response, we define a function d i, that assumes values between 0 and 1, where: 0 indicates a value of the response that is least desirable, 1 indicates a value that is most desirable, and a value between 0 and 1 indicates the desirability of the associated response. Copyright 2005, North Haven Group 5

6 Min Max NHG Desirability Functions If the objective is to maximize a response, the desirability function might have the following shape (the specific shape depends upon the response optimization goals): Response 0 1 Desirability Copyright 2005, North Haven Group 6

7 Desirability Functions If the objective is to minimize the response, the desirability function may have this shape (again, the exact shape depends upon the response optimization goals): Response Max Min 0 1 Desirability Copyright 2005, North Haven Group 7

8 Desirability Functions If the objective is to match a target, the desirability function might have the following shape: Upper Bound Response Target Lower Bound 0 1 Desirability Copyright 2005, North Haven Group 8

9 Desirability Functions Suppose one wants to maximize the response, where a specified lower bound exists and the specified desirability control points are not linear over the range of the response. Below is a possible desirability function Desired Maximum Most Desirable Region Lowest Acceptable Level Desirability Copyright 2005, North Haven Group 9

10 Desirability Functions Derringer and Suich (1980) proposed forms for the desirability function, based on the particular desirability goal. These equations are not smooth functions - the possible shapes of the desirability functions are limited. In contrast, JMP defines the desirability function based upon control points determined by the user, using piecewise smooth functions. These piecewise smooth functions allow greater flexibility in the shapes of the desirability functions and ensure good behavior of the desirability function over the three basic types of optimization. Copyright 2005, North Haven Group 10

11 Multiple Response Optimization A typical desirability objective function for multiple optimization is based on the geometric mean of the transformed responses d i (or the average of the natural logs of the desirabilities). For k responses: * D = K d1 d2 dk..., or equivalently, 1 D = D = Ln d + Ln d + + Ln d k * ln( ) ( ) ( ) ( ) k. Notice this form of the objective function treats all k responses with equal weight or importance. Copyright 2005, North Haven Group 11

12 Multiple Response Optimization We define the weight or importance level of the i th response as w i. We impose the following constraints on the weights: 0 w 1 where i= 1, 2,..., k k i= 1 w i i = 1.0. The objective functions, incorporating differential weighting, have the form ( ) ( ) K ( k) [ ] D = w 1Ln d1 + w2ln d w Ln d or D* = Exp D. Copyright 2005, North Haven Group 12

13 Desirability Optimization in JMP The JMP Prediction Profiler is a powerful tool for finding optimum settings for one or more responses of interest. The optimum settings may be minima, maxima, target values, or a combination of these. The user may also specify upper or lower bounds on the responses. The Prediction Profiler may be accessed through the Fit Model platform or it may be accessed directly from the Graph menu. To access the Prediction Profiler directly from the Graph Menu, the user must save the prediction formulas for the responses to the spreadsheet from within the Fit Model platform. Copyright 2005, North Haven Group 13

14 Desirability Optimization in JMP The Prediction Profiler allows simultaneous optimization on multiple responses employing a different model for each of the responses. The ability to optimize multiple responses based on a different model for each response is a powerful capability of the JMP software. To perform multiple optimization with the Prediction Profiler: Use Fit Model to fit a best model for each of the responses, Save each of the Prediction Formulas to the data table, and Open the Prediction Profiler from the Graph menu and enter the prediction formulas as the responses to be optimized. Copyright 2005, North Haven Group 14

15 Desirability Optimization in JMP The models used to perform the optimization can be estimated from observational data or from a designed experiment. The Fit Model platform of JMP, where the predictive models are estimated, does not place any requirements on the source of the data. Therefore, one can develop the predictive models from observational data and then use the Prediction Profiler in JMP to perform the optimization on the responses. However, keep in mind that experimental design data is always preferable to observational data for deriving cause and effect models. Copyright 2005, North Haven Group 15

16 Optimizing an Anodizing Process A Six Sigma project team is attempting to optimize an anodizing process (oxide surface coating) for an aluminum substrate. For aesthetics, the customer requires that the anodized surfaces be black in color. The process has two stages: anodize (A) and dye (D). Five factors are selected for an experiment: Bath Temp (A), Anodizing Time (A), Acid Concentration (A), Dye tank concentration (D), and Dye tank ph (D). Copyright 2005, North Haven Group 16

17 Optimizing an Anodizing Process Due to production requirements, only enough anodizing equipment time is available to perform eight to ten runs. The team elects to perform a resolution III, fractional factorial with two center points (10 runs). Some of the potential two-way interactions were discounted for technical reasons, reducing the amount of aliasing. The four primary responses are: Anodize Thickness, L* (lightness of the color), a* (redness/greenness of the color), and b* (yellowness/blueness of the color). Copyright 2005, North Haven Group 17

18 Optimizing an Anodizing Process To meet customer requirements, the following specifications are set by the engineers (the color parameter targets and ranges were empirically determined from production data): Anodize Thickness: 0.9 ± 0.2 microns. L*: 10 ± 2. a*: 2 ± 2. b*: 0 ± 2. We will use the Prediction Profiler to find anodizing process conditions that simultaneously achieve the four response targets (or at least stay within the specification ranges). Copyright 2005, North Haven Group 18

19 Optimizing an Anodizing Process Using Fit Model, a separate model was fit to each of the four responses and the Prediction Formulas saved to the spreadsheet. We recommend saving the Fit Model Script to the data table for each model. Recall, to save the Prediction Formula to the spreadsheet: Click on the red diamond at the top of the Fit Model analysis output, Select the menu option Save Columns, and From Save Columns, select Prediction Formula. The next slide shows the Fit Model output for the best model for Thickness. Each of the four responses had a separate model. Copyright 2005, North Haven Group 19

20 Optimizing an Anodizing Process For Anodize Thickness, only factors for the anodize stage could have an influence. This allowed the team to estimate a model with no aliasing. To the right is the Fit Model report for the predictive model. Notice that the lack of fit test (based on center points) is not significant. Summary of Fit RSquare RSquare Adj Root Mean Square Error Mean of Response Observations (or Sum Wgts) Analysis of Variance Source Model Error C. Total Source Lack Of Fit Pure Error Total Error DF Lack Of Fit Sum of Squares DF Parameter Estimates Term Sum of Squares Intercept Anodize Temp Anodize Time Acid Conc (Anodize Temp-75)*(Acid Conc-187.5) (Anodize Time-30)*(Acid Conc-187.5) Mean Square Mean Square Estimate F Ratio Prob > F * F Ratio Prob > F Max RSq Std Error e-5 t Ratio Prob> t * <.0001* * * * * Copyright 2005, North Haven Group 20

21 Optimizing an Anodizing Process The four columns furthest to the right in the data table contain the Prediction Formulas saved in the Fit Model platform. In the table to the left are the saved scripts for the models. These Prediction Formula columns can now be used by the Prediction Profiler to perform multiple optimization. Copyright 2005, North Haven Group 21

22 Optimizing an Anodizing Process Select Profiler from the Graph menu option. The Prediction Profiler launch window will allow us to simultaneously optimize the four predicted responses for this experiment. Copyright 2005, North Haven Group 22

23 Optimizing an Anodizing Process Once in the Profiler Report Window, one can select the menu items Maximization Options and Maximize Desirability function. These set up the multiple optimization of the four responses, based upon the saved prediction formulas. Copyright 2005, North Haven Group 23

24 Optimizing an Anodizing Process The next slide depicts the results of the multiple optimization using the Prediction Profiler. A calculated desirability of 1.0 indicates that all response goals were simultaneously achieved. The output indicates that the overall desirability was However, all predicted response levels are well within the specification range. The settings for the five factors that achieve the most desirable response values are depicted at the bottom of the output. Note that all four responses are very sensitive to Anodize Temp, based upon the desirability trace in the last row of the output. Copyright 2005, North Haven Group 24

25 Optimizing an Anodizing Process Profiler Prediction Profiler Pred Thickness Pred L* Pred a* Pred b* Desirability Anodize Temp 40 Anodize Time 205 Acid Conc Dye ph Dye Conc Desirability Copyright 2005, North Haven Group 25

26 Optimizing an Anodizing Process Anodizing Experiment Issues In production, not all of the five factors could be tightly controlled. In fact, from standard deviation estimates, the team concluded that only Anodize Time could be precisely controlled. In the Column Info window for each of the process factors, if the column property Sigma is specified, then JMP will provide propagation of error (POE) bars for the factor in the Profiler. The next slide shows the optimized process settings in the profiler with the POE bars. The bars represent a ±3σ window of variation in the response caused by the factor variation. Copyright 2005, North Haven Group 26

27 POE bars Optimizing an Anodizing Process Profiler Prediction Profiler Pred Thickness Pred L* Pred a* Pred b* Desirability Anodize Temp 40 Anodize Time 205 Acid Conc Dye ph Dye Conc Desirability Copyright 2005, North Haven Group 27

28 Optimizing an Anodizing Process The Profiler contains a Simulator function that can be used to illustrate the POE in the responses due to the factors. To the right, are the settings for the factors used in the simulation. Simulator Factors Anodize Temp Random Normal Mean Anodize Time Fixed 40 Acid Conc Random Normal Dye ph Random Normal Dye Conc Random Normal Responses Pred Thickness No Noise Mean 205 Mean Mean Std Dev 3 Std Dev Std Dev 0.1 Std Dev Pred L* Pred a* Pred b* No Noise No Noise No Noise N Runs: 1000 Copyright 2005, North Haven Group 28

29 Optimizing an Anodizing Process These simulation results for the responses quantify anticipated variation due to lack of control of the process factors. Distributions Pred Thickness Pred L* Pred a* Pred b* Moments Moments Moments Moments Mean Std Dev Std Err Mean upper 95% Mean lower 95% Mean N Mean Std Dev Std Err Mean upper 95% Mean lower 95% Mean N Mean Std Dev Std Err Mean upper 95% Mean lower 95% Mean N Mean Std Dev Std Err Mean upper 95% Mean lower 95% Mean N Copyright 2005, North Haven Group 29

30 Optimizing an Anodizing Process Further Issues Since the experiment was a resolution III design, main effects were aliased with two-way interactions. Furthermore, since all five factors were significant for one or more of the responses, it was not possible to resolve the aliases in most cases. No production equipment time was available to perform additional experiments to resolve which interactions might be active. The new process settings recommended by the Prediction Profiler optimization where far different from the current settings. Copyright 2005, North Haven Group 30

31 Optimizing an Anodizing Process The experimental results suggested that the new conditions would substantially increase yields and produce higher quality coatings. Equipment time was provided to perform two confirming runs at the new process conditions. The two confirming runs achieved 100% yields with very high quality anodize coatings on all parts. The current process had yields in the range of 40% with marginal quality coatings. Although aliases were unresolved, engineers decided to perform no further experimentation, since the suggested factor settings worked extraordinarily well in practice. This is not ideal! Copyright 2005, North Haven Group 31

32 Using Importance Values Often, multiple responses do not have the same level of importance to experimenters. JMP allows the user to specify weights or importance values for each of the responses. The default is to weight all responses equally. Recall, that each weight should be between 0 and 1 and the sum of the weights across the factors should equal 1. The response goals and importance values can be set in the JMP Profiler. They can also be set in the Column Info window as Column Properties (recommended). Copyright 2005, North Haven Group 32

33 Using Importance Values We revisit the Anodize experiment, but apply different importance values for each response. Note that the previous optimization weighted the four responses equally. The importance values for the four responses are: Anodize Thickness 0.15 L* 0.35 a* 0.20 b* 0.30 The next slide depicts the optimization with the new importance values. Copyright 2005, North Haven Group 33

34 Profiler Prediction Profiler 1.25 Using Importance Values Pred Thickness Pred L* Pred a* Pred b* Desirability Anodize Temp 40 Anodize Time 205 Acid Conc Dye ph Dye Conc Desirability Copyright 2005, North Haven Group 34

35 Constrained Mixture Example The next example illustrates the use of the Profiler Desirability function to optimize a mixture subject to upper and lower bound constraints on each component. In this example, the data were collected by observation of a process to produce a type of composite material. There were nine mixture components and each had upper and lower bound constraints. There were 3 responses. Y1 and Y3 were to maximized, while Y2 was to be minimized. Copyright 2005, North Haven Group 35

36 Constrained Mixture Example Each of the three responses had a different statistical model. The Profiler analysis, below, shows a most desirable mixture. Profiler Prediction Profiler Pred Y Pred Y Desirability Pred Y A B C E F G H J 0.05 D Desirability Copyright 2005, North Haven Group 36

37 Constrained Mixture Example Because the data were obtained by observation, as opposed to from a formally designed mixture experiment, there was considerable uncertainty as to how the predicted optimum mixture would actually perform. Responses Y1 and Y3 are considered inversely related by scientists, so considerable skepticism existed as to validity of the suggested optimum composition. Having no better solution to the problem, several trial batches were created. The responses in all three cases actually exceeded the predicted optimum values from the Profiler. Copyright 2005, North Haven Group 37

38 Constrained Mixture Example As a result, a multimillion dollar contract was saved and millions in new business were obtained for the improved, unique material. Copyright 2005, North Haven Group 38

39 Summary Desirability is a popular and proven technique to simultaneously determine optimum settings of input factors that achieve optimum performance levels for one or more responses. The JMP statistical software implements desirability optimization through the Fit Model platform and the Profiler. JMP allows the user to perform the desirability optimization with a different statistical model for each of the responses. The responses can be differentially weighted in terms of importance. Two multiple response case studies were presented where the optimum input factor settings suggested by the Profiler where confirmed, with substantial financial benefits to the businesses. Copyright 2005, North Haven Group 39

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