UNIVERSITY OF MISSOURI SMALL BUSINESS & TECHNOLOGY DEVELOPMENT CENTER

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1 UNIVERSITY OF MISSOURI SMALL BUSINESS & TECHNOLOGY DEVELOPMENT CENTER Entrepreneurial Educational Opportunities Winter/Spring 2015 University of Missouri SBTDC 500 East Walnut, Suite 103 Columbia, MO W1026 Lafferre Hall Columbia, MO (573)

2 All classes subject to cancellation in the event of low enrollment or inclement weather. 2 SMALL BUSINESS & TECHNOLOGY DEVELOPMENT CENTER SERVICES The goal of the Missouri Small Business & Technology Centers (MO SBTDC) is to assist entrepreneurs, including University faculty, with pre-venture, start-up or existing business issues including financial management, marketing, technology, product development and commercialization. Our objectives are to: Provide technical assistance to businesses and faculty. Help entrepreneurs create companies, jobs, investments and profits. Help faculty attract research dollars to MU, including Small Business Innovation Research and Small Business Technology Transfer awards. Assist businesses in winning government contracts. Provide technology and economic value to businesses in Missouri by facilitating knowledge transfer between faculty and businesses. We offer University expertise to help start, grow or reposition companies. That expertise may take the form of University faculty addressing a problem within a client business, a business management counselor assessing an operation to provide suggestions for improvement, an entrepreneurial expert helping acquire financing to execute a client s business plan or continue research, a procurement specialist aiding an entrepreneur in selling goods and services to the government or a student team taking on a special project to address a specific need. We help companies develop options, identify solutions, obtain resources, refine ideas and ultimately achieve success. Specially trained business specialists focus on strengthening the technological competitiveness of Missouri s businesses. Designed to help firms commercialize new technology, the MO SBTDC encourages and enhances technology research and development, technology transfer and deployment. One of the primary services of the MO SBTDC is MoFAST, which provides services to businesses interested in participating in the SBIR/STTR program. Services are provided via individualized consultations with a business management counselor or through educational sessions on a wide variety of topics. Call (573) to register

3 Date Title Time Location January 13 Supervising & Leadership 9:00a-4:00p SBTDC January 14 QuickBooks for Small Business 9:30a-4:30p CACC, Rm 135 January 21 Succession Planning & Valuing Your Business 1:30-4:00p SBTDC January 28 Business Plans: The Key to a Successful Business 1:30-4:30p SBTDC February 10 Digital Marketing & Social Media 1:30-5:00p SBTDC February 11 Exploring Entrepreneurship 5:30-7:00p SBTDC February 18 Content Marketing for Business Development 5:30-8:30p SBTDC February 25 Intro to Twitter for Growth 5:30-7:30p SBTDC March 11 QuickBooks for Small Business 9:30a-4:30p CACC, Rm 135 March 12 Digital Marketing & Social Media 1:30-5:00p SBTDC March 18 HR Issues You Need to Know 1:30-3:00p SBTDC March 19 Content Marketing for Business Development 5:30-8:30p SBTDC March 25 Business Plans: The Key to a Successful Business 1:30-4:30p SBTDC April 8 Exploring Entrepreneurship 5:30-7:00p SBTDC April 15 Intro to Twitter for Growth 5:30-7:30p SBTDC April 21 Content Marketing for Business Development 5:30-8:30p SBTDC April 22 QuickBooks for Small Business 9:30a-4:30p CACC, Rm 135 April 23 Digital Marketing & Social Media 1:30-5:00p SBTDC April 28 Legal Entity & Small Business Contracts 1:30-3:00p SBTDC May 6 Intermediate QuickBooks for Small Business 9:30a-4:30p CACC, Rm 135 May 6 Business Plans: The Key to a Successful Business 1:30-4:30p SBTDC CACC = Columbia Area Career Center SBTDC = Small Business & Technology Development Center University of Missouri Small Business & Technology Development Center 3

4 SUPERVISING & LEADERSHIP BASICS It makes sense to hire front-line staff into supervisory positions. They have the technical skills you are looking for, it s motivational to all employees and reduces the hiring costs. Often times though, these employees lack the supervisory, management and leadership skills necessary to thrive in their new roles. Developed by Missouri Training Institute and presented by the Small Business & Technology Development Centers, Supervising & Leadership Basics provides training in the basic skills needed by front-line supervisors. Designed for new or recently promoted supervisors, it is also suitable for current supervisors needing refresher training, individuals looking to be promoted into supervisory positions, and small business owners wanting to develop their own skills. The six-hour course topics are: defining your supervisory role, planning work, delegation, motivating employees, evaluation and follow-up and conflict. Each topic includes a combination of lecture, discussion and exercises. date: January 13 fee: 9:00am 4:00pm SBTDC 500 East Walnut, Suite 103, Columbia $299 (lunch provided) Chris Thompson, SBTDC Advisor 4 Call (573) to register

5 SUCCESSION PLANNING & VALUING YOUR BUSINESS Do you plan to sell your business soon or in 20 years? Succession planning and understanding how your business will be valued are critical to your success. With this class you will understand the foundational elements of your business that determine its worth and you will learn the steps to optimize your future value and find a buyer with the right fit. dates: January 21 fee: $39 1:30-4:00pm SBTDC 500 East Walnut, Suite 103, Columbia Nelson Muller, Vice President Business Development, Biz Crossing University of Missouri Small Business & Technology Development Center 5

6 QUICKBOOKS FOR SMALL BUSINESS This is a basic, computer, hands-on learning opportunity for small business owners, office managers, and anyone with financial responsibilities. Boost the accuracy of your small business accounting. In this session, you will learn how to: set up your company with the Easy Step Interview; create accounts, items, customers, vendors, and classes, enter transactions (bills, checks, invoices, sales receipts, and deposits), and generate financial reports. dates: January 14, March 11, and April 22 fee: $129 9:30 AM 4:30pm (one hour lunch on your own) Columbia Area Career Center 4203 S. Providence Rd., Room 135 Kelly Dyer, SBTDC Advisor 6 Call (573) to register

7 INTERMEDIATE QUICKBOOKS FOR SMALL BUSINESS This is an advanced QuickBooks workshop, computer, hands-on learning opportunity for small business owners, office managers, and anyone with financial responsibilities. In this session we ll deal with some more challenging topics such as: customizing invoices, customizing of basic QuickBooks reports, designing reports and exporting to Microsoft Excel, reconciling bank and credit card accounts, using the find feature to find and correct documents quickly, memorizing transactions, payroll, inventory, and more. date: May 6 fee: $129 9:30 AM 4:30 PM Columbia Area Career Center 4203 S. Providence Rd., Room 135 Kelly Dyer, SBTDC Advisor University of Missouri Small Business & Technology Development Center 7

8 BUSINESS PLANS: The Key to a Successful Business This workshop will provide you with step-by-step instructions for completing each section of your business plan, including the marketing plan, operations plan and financial plan. You will receive the guide on How to Prepare a Business Plan, a sample business plan and access to our online Financial Projections Spreadsheet to produce a 3-year income statement, balance sheet and cash flow statement for your business plan. You will also receive guidance on style and appearance to help you create a more appealing business plan. dates: January 28, March 25 & May 6 fee: $49 1:30-4:30pm SBTDC 500 East Walnut, Suite 103, Columbia Virginia Wilson, SBTDC Advisor 8 Call (573) to register

9 EXPLORING ENTREPRENEURSHIP This offering will provide you with an overview of the critical first steps associated with starting a business. It is designed specifically for those who are thinking about a new business venture. Participants will learn about the importance of planning, discuss basic legal and regulatory requirements such as legal structures, licensing, and tax form requirements. You ll also be introduced to marketing and financial basics which will enable you to determine your market and competitive strategy. An aspiring entrepreneur needs to walk through this process and do the work up front before investing hard-earned money and avoid costly mistakes. You ll leave this class with tools for personal assessment, startup cost estimation, financial statements and sales projections. You ll gain the basic knowledge to start a small business and be better able to make informed decisions. dates: February 11 & April 8 fee: $25 5:30 7:00pm SBTDC 500 East Walnut, Suite 103, Columbia Collin Bunch, SBTDC Advisor University of Missouri Small Business & Technology Development Center 9

10 DIGITAL MARKETING & SOCIAL MEDIA There is more to digital marketing than social media and a website. Learn how finding the right tools, strategy, and measurements can grow your business. Although we touch on the use of the main platforms this class is designed to give a deep dive into the underlying principles to connect with customers online. Instill principles that will guide your company how to be successful online even as platforms and specific tactics evolve over time. We ll cover the basics of Search Engine Optimization and strategies for some current platforms: Facebook, Twitter, LinkedIn, Google +, YouTube, and other more current networks. *What stories are customers sharing about your brand? dates: February 10, March 12 & April 23 fee: $69 1:30-5:00pm SBTDC (also available Live Stream online)* 500 East Walnut, Suite 103, Columbia Collin Bunch, SBTDC Advisor *to attend the training online please complete the registration prior to the class date. an containing the link and special materials will be provided. 10 Call (573) to register

11 CONTENT MARKETING FOR BUSINESS DEVELOPMENT Your organization already has stories and creates value for its customers. Learn how to identify and create a process to share your knowledge with customers, solve problems, and establish your company as a thought leader in your space. date: February 18, March 19 & April 21 5:30 8:30pm SBTDC 500 East Walnut, Suite 103 Columbia fee: $69 Felicia Rateliff, Owner, Peckish Design & Marketing INTRO TO TWITTER FOR GROWTH Twitter is one of the most powerful and misunderstood social networks. Learn how to connect with a complex eco-system and create meaningful relationships for your business and life. date: February 25 & April 15 fee: $49 5:30 7:30pm SBTDC 500 East Walnut, Suite 103 Columbia Felicia Rateliff, Owner, Peckish Design & Marketing University of Missouri Small Business & Technology Development Center 11

12 HR ISSUES YOU NEED TO KNOW Kat Cunningham, President of Moresource Inc., will discuss the Labor Law and How to Recruit, Hire, Onboard, Employ, Separate, Etc. date: March 18 fee: $29 1:30 3:00pm SBTDC 500 East Walnut, Suite 103, Columbia Kat Cunningham, President Moresource Inc. 12 Call (573) to register

13 LEGAL ENTITY & SMALL BUSINESS CONTRACTS A staff person from the Secretary of State s office will discuss legal entity basics. Small Business Contracts what did you just sign? And what does it mean? Matt Kitzi, with Armstrong Teasdale LLP, will conduct a hands-on exercise to help you understand key deal terms and issues to be addressed in the small business contract. date: April 28 fee: $29 1:30 3:00pm SBTDC 500 East Walnut, Suite 103, Columbia Matt Kitzi, Partner Armstrong Teasdale LLP University of Missouri Small Business & Technology Development Center 13

14 Statewide Impact & Services STATEWIDE IMPACT: From 2012 through 2014, the Missouri Small Business & Technical Assistance Centers (MO SBTDC) and the Missouri Procurement Technical Assistance Centers (MO PTAC), programs of the University of Missouri Extension Business Development Program (BDP), assisted Missouri clients in creating more than $2 billion in economic impact, including: Creating or retaining 27,170 jobs Increasing sales by $643 million Acquiring investments of $661 million Winning government contracts of $809 million The MO SBTDC and MO PTAC programs work with a wide variety of companies each year. The economic impact many of those firms realize is self-reported by the business owners themselves through a verifiable process that guarantees their accuracy. The MO SBTDC and MO PTAC programs include 39 locations throughout the state, many at other state universities. Working in individualized counseling sessions, specialists with the two programs assist Missouri firms in addressing management, marketing, government procurement, technology commercialization and financial management issues. SOME OF OUR SPECIFIC SERVICES INCLUDE: Assistance with business plans Assistance with financial projections Market research Assistance with development of a marketing plan Strategic planning Instruction and assistance with financial management Review of SBIR/STTR proposals Assistance with commercialization plans Introduction to private investors Assistance with government contracting Networking, introductions and access to a statewide network of experts in a wide variety of industries and disciplines We will customize our assistance to your specific needs. After a brief intake session, your case will be assigned to the appropriate specialist, and we will do all we can to meet your needs in a timely, efficient and high-quality fashion. Our staff is available to meet with you at our offices or at your place of business. Office hours are 8am to 5pm. Monday through Friday, primarily by appointment. For more information, visit 14 Call (573) to register

15 Small Business & Technology Development Center (University of Missouri Campus Location) W1026 Lafferre Hall University of Missouri-Columbia University Columbia, of MO Missouri Small Business & Technology Development Centers (573) SBTDC Downtown Location SBTDC University of Missouri Campus Location 500 Small East Business Walnut, & Suite Technology 103 Development Center Downtown W1026 Lafferre Location Hall 500 East Walnut, Suite 103 Columbia, MO S. 6th Street Columbia, MO Columbia, MO (573) Map Walnut Street U.S. Post Office SBTDC, Suite 103 & Parking Garage Broadway Locust Street 4th Street 5th Street 6th Street 7th Street Elm Street McAlester Hall Peace Park Providence Road MSTA Engineering West Noyes Hall Parker Hall EBN Old Student Health Ctr. Stewart Road Academic Support Lafferre Hall Francis Quadrangle Conley Road London Hall Conley Ave. Parking Garage Hill Hall Townsend Hall Jesse Hall Turner Ave. Parking Garage To view the entire location map go to: Parking located in Turner Avenue Garage and Conley Avenue Garage. University of Missouri Small Business & Technology Development Center 15

16 This program is supported by the U.S. Small Business Administration and extended to the public on a nondiscriminatory basis. SBA cannot endorse any products, opinions or services of any external parties or activities. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Olivia Gill at the Small Business and Technology Development Center at (573) We offer confidential no fee one-on-one counseling, as well as, educational programs and assistance with market research, financials and social media for small business to help start or grow your business. We also have counselors to assist with technology commercialization. Small Business & Technology Development Center

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