WSM 11 & Roadmap Lars Onasch Sr. Director Web Site Management



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WSM 11 & Roadmap Lars Onasch Sr. Director Web Site Management February 2012 Rev 1.0.22062011 Copyright Open Text Corporation. All rights reserved.

Current Status Web Site Management 11 (Swan Release) Development is done Next webinar for customers in March 2012 Webinar series for partners planned in Feb/Mar 2012 "We are very happy to see that the migration of this large project to the technology preview version took place so smoothly. We had expected that a few custom solutions in this project would break, but the server proved us wrong. While complex pages with custom scripts used to take several seconds to load in previous versions of Management Server, the new server produced the pages almost instantly. This is a huge improvement for our editors who will get a much better flow of work especially with large, complex projects that are run on single servers" Stefan Renneke, Project Manager, Xima Media GmbH The new server is a significant step forward. We gave it some huge jobs to see how the server would handle high load situations. Although the huge jobs occupied almost all available resources on our test server, our editors were still able to continue business as usual. The server handled this exceptional situation very well. Andreas Deckers, Head of Software Development, Intentive GmbH Slide 2

Availability Schedule Web Site Management 11.0 (Management Server for MS SQL server only. Oracle access only for test or development purposes!) Internal release: January 24, 2012 General availability: end of January, 2012 Go to market / Sales enablement: end of February, 2012 Management Server remaining integrations and components Available in integration releases in Q1-Q2/2012 Management Server official release for Oracle databases General availability: Q2/2012 Slide 3

Key Topics of the Release New Core Technologies Microsoft.Net4 Update Improved User Experience SmartEdit Usability Enhanced Integrations Semantic Search Social Feedback Slide 4

New Core Technologies

Technology All server modules are migrated to.net 4 Technology Focus on improved scalability and performance high load scenarios parallel processes 64 bit memory management Version 11.0 supports 64 bit operating systems only Changed Database Layer Customer Benefit: Performance improvement on the editorial environment Slide 6

Architectural changes RQL Web Services Now based on Microsoft Windows Communication Foundation WCF The RQL Web Services are the only supported interface for integrations and plug-ins Other integration points are deprecated or not available anymore Customer Benefit: Changes of the common interface supports customer s development Slide 7

Architectural changes Roll back Hotfixes of Web Site Management Server 11 Web Site Management Server 11 supports to roll back hotfixes It is supported to roll back the installation of software components It is not supported to roll back content changes made with the new hotfix version Customer Benefit: Improvement of the installation process Slide 8

Improved User Experience

Usability enhancements Better usability of project and language variant selection Search/filter option to filter the number of items in the list Hotlist with a history of the last 5 projects or language variants Indication of the item which is currently selected The language variant drop down displays the main language in italics Slide 10

Usability enhancements Display settings icon in the status bar Icon can be clicked to open the display settings dialog Indicates if the user has configured display settings which are different from default Slide 11

Usability enhancements Drag and Drop enhancement for SmartEdit Double-click on DragHeader in SmartEdit sends the page to clipboard Slide 12

Usability enhancements Translation flag red dot Removal of animated 16x16 icon for better visibility Element icons in Translation Editor: Flag Red Dot = element needs to be translated Edit Red Dot = element can be edited Slide 13

Usability enhancements New action in tasks/search context menu Open page in SmartEdit new action in the Task and Search modules context menu switches to the SmartEdit module, navigates to the selected page, and opens the page for editing Slide 14

Usability enhancements 'ClosePage RedDot saves pages as draft' as default ClosePage RedDot saves pages as draft option is activated as default for new projects Recommended to select this option for existing projects If not selected, pages edited in SmartEdit are immediately submitted to workflow when closed Slide 15

Enhanced Integrations

Search Connector OT Semantic Navigation Enhanced OpenText Semantic Navigation Connector Highlights Support of Int and Date and String Metadata type Support of Facets and Drill-Down WSM Broker Configuration Support Semantic Metadata of OTSN Customer Benefit: better usage of OT Semantic Navigation and Delivery Server Slide 17

Search Connector OT Semantic Navigation Project Integration with Query DynaMent Highlights Facets for Semantic Navigation Facets to Drill-Down Searches Semantic Footprint for Search Results Summary of Content Analytics Customer Benefit: easy deployment and usage via Delivery Server dynament concept Slide 18

Social Communities Integrations Social Communities: Rating Element Website users can rate content based on a rating system with 1 to 5 stars The following visualizations are available: Average rating (5 stars) Average rating (numeral) Number of ratings Rating Input form (non JavaScript) My rating (5 stars) My rating (numeral) SmartEdit shows default templates for each visualization type Slide 19

Social Communities Integrations Social Communities: Rating Element The Rating element is delivered by Delivery Server with Open Text Social Communities integration The Rating element refers to a Remote Object of Open Text Social Communities The page containing this element is associated with the rating element The remote object is created automatically on publication Delivery Server Preview and Live Web site display the dynamic content Slide 20

Social Communities Services Integration Management Server Rating Content Element Highlights Create Delivery Server DynaMents Caching and Personalization of Delivery Server Customer Benefit: Rating as standard MS element, easy access on the SmartEdit Slide 21

Social Communities Services Integration Management Server Rating Content Element Highlights Average Rating Image/Number My Rating Image/Number Number of Ratings Rating Input Form Customer Benefit: different options to rate a content Slide 22

Social Identity Authentication Connector User Registration/Sign In with Facebook and Twitter Customer Benefit: simplified user recognition, simplified access Highlights Support Twitter and Facebook Application Create, Update, and Sign In Delivery Server User Slide 23

Search Connector OpenText Search Engine Federated Search Delivery Server 10.1 SP 1 Support Livelink 9.7.1 and Common Search Personalized Federated Search Delivery Server 11.0 Support Content Server and Livelink 9.7.1 User name must be unique Slide 24

What Else? 25

Growing Demand on Information Slide 26

Delivery Channels Public Faced Intra- and Web sites Portals Extranets Mobile Devices Print Social Media IP-based Internet connected Slide 27

Slide 28

WCM Owns the Content Graphic by Real Story Group, 2011 Slide 29

We are drowning in information, but starved for knowledge John Naisbitt American Trend Researcher (1980) Slide 30

The Human Factor Editors evolve to real Content Managers Central role of a Content Manager Compose content delivery on different devices Use different content sources Editorial work still necessary Supported by automatic mechanism Creativity makes the difference Slide 31

Today's Information Channels Content Creation Docs Social Applications Editor/ Content Manager Media Public Faced Websites Portals Intra- and Extranets Mobile Devices Print Social Media Slide 32

Customer Experience Management (CxM) Web Site Management Delivery Server Content from different sources Delivered to the right people/target group at the right time in the right format on the right device/channel Slide 33

High Level Architecture Simplified Browser based Administration and usage Access on the editorial and administrative environment via browser Workflow based publication into many different channels Publication Web Site Management Search Enhanced Portal Support Management Server Delivery Server Native (Standard) Integrations Service Integrations OpenText ECM Suite 3 rd Party Repositories & Applications OpenText Cloud Services Slide 34

Web Content Management Any type of web server OT WSM Delivery Server Public Faced Websites SAP Portal Manager MS SharePoint Web Parts Portals OT WSM Delivery Server Intra- and Extranets OT Wave App Development Mobile Devices OT Social Communities Any type of Social Media app Social Media OT Customer Communication Management Print OT Content Server OT edocs MS SharePoint Document Management Document Management II OT Media Manager OT MM on Demand OT Video Services Canto Cumulus Asset Management OT Social Communities Social Media JSR 168/286 Support CMIS Interface Web Services Applications Slide 35

Situational Intelligence of Content Delivery The next step will be (on our mind) Content Delivery related to a specific situation For instance based on a user s profile, the actual location (GPS data), and the date/time Based on application data (of a resource planning system) products on a public faced web page will be shown Slide 36

Intelligent Content Creation is the Key To reach the goal of a better Customer Experience you need to better prepare the content An Editor needs to be supported by Meta data (keywords) Automatic classification Abstract (summary) Related documents & assets Related editorial content Related user generated content (Social Media) Slide 37

Intelligent Content Creation is the Key Content Creation Docs Social Applications Editor Media Slide 38

Mid-Term Strategy & Vision

Main Focus FY12/13 Technical Perspective Enhanced Usability for Editors/Admins Content Analysis & Suggestion Enhanced (current) Cloud offering #1: Delivery Server as alternative Cloud offering #2: CMS Foundation as MS Azure application Integrations #1: SAP Netweaver Portal #2: OpenText Cloud Services (MMoD, Video, Semantic Navigation, etc.) #3: Microsoft SharePoint (DM/Portal) Slide 40

Main Focus FY12/13 Market Perspective #1: Keep the current customer base Maintenance Renewal Increased Customer Satisfaction Index Support Upgrade to version 10.x/11.x #2: Upsell Delivery Server and Engagement Products (like DAM, Social Communities, Video Services, etc.) Drive Upsell of Delivery Server Inform about additional offerings #3: Drive Usability Leadership New concepts for content creation and content delivery Slide 41

WSM Roadmap

Roadmap Calendar Year Delivered Q1 2012 Q2 2012 Q3 2012 Q4 2012 H1 2013 H2 2013 2014 Future WSM 11 (Swan) Octopus Greyhound Future Releases Management Server with.net4 Technology Semantic Navigation Integration (Facetted Search) Enhanced UX (Editor) Social Communities (Management Server Components, Lifecycle Management) Extended Multi-Language Management Enhanced Website Search (Common Search) Content Server 10 DM Interface Enhanced Media Management Interface SharePoint 2010 DM Interface DM API for Developers Website Search in the Cloud (OT Semantic Navigation) Delivery Server in the Cloud (Microsoft Azure) Support of OTSC 8.1 Content Analysis (Suggested Metadata, Sentiment Analysis, Generated Summaries) Search Engine Optimization (Metadata Enrichment, Friendly Filenames) Web Compliance Management (WCAG 2.0) Staging of Content Delivery Localization & external Translations for Multi- Language Environments Enhanced Asset Management (Folder, CMIS, Usability) Extended Mobile Device Support and Applications (wecomm Integration) Extended Semantic Navigation Web Analytics (OTWSA Integration) Targeting Management of Content Snippets Metadata Management Web Archiving Unified User Management and SSO ECM Suite Advances Semantic Navigation for Website Search ECM Suite Advances Content Server Integration Media Management Integration ECM Suite Advances Content Analysis in the editorial environment Legend: Delivered In Progress Proposed Roadmap Expiry Date: Mar 31, 2012 43

Platform Roadmap Note: Some integrations may have exceptions Calendar Year Delivered Q1 2012 Q2 2012 Q3 2012 Q4 2012 H1 2013 H2 2013 2014 Future WSM 11 (Swan) Greyhound Future Releases Operating Systems (64bit) Windows Server 2008, 2008R2 DS: Suse 11, RedHat 6, Solaris 10 Database Systems MSSQL 2008, 2008R2 Oracle 10, 11 DS: MySQL 5.5, DB2 9.5 Java, Application Server DS: Java 6, Tomcat 6,7, JBoss 6 MS: IIS 7, 7.5 Web Browsers IE7, IE8, IE9 Firefox 7, 8 Safari 5.x Virtual Environments VMWare ESX 4.0, 4.1 Microsoft Hyper-V (2008R2) Operating Systems (64bit) Windows Server 2008, 2008R2, Core DS: Suse 11, RedHat 6, Solaris 10 Database Systems MSSQL 2008, 2008R2, Denali, Azure Oracle 10, 11 DS: MySQL 5.5, DB2 9.5 Java, Application Server DS: Java 6,7, Tomcat 6,7, JBoss 6 MS: IIS 7, 7.5 Web Browsers IE7, IE8, IE9 Firefox 8, 9 Safari 5.x Virtual Environments VMWare ESX 4.0, 4.1 Microsoft Hyper-V (2008R2) Virtual Box Operating Systems (64bit) Windows Server 2008, 2008R2, Core DS: Suse 12, RedHat 6, Solaris 11 Database Systems MSSQL 2008, 2008R2, Denali, Azure Oracle 11, 12 DS: MySQL 6 Java, Application Server DS: Java 7, Tomcat 7, JBoss 6 MS: IIS 7.x Web Browsers IE9, IE10 Firefox Safari 5.x Virtual Environments VMWare ESX 4.x Microsoft Hyper-V (2008R2) Virtual Box Legend: Delivered In Progress Proposed Roadmap Expiry Date: Mar 31, 2012 44

Community

www.solutionexchange.info Community platform for those who develop innovative solutions on top of OpenText Web Site Management about 80 different solution contributed about 300 registered users about 1,300 downloads of solutions about 960 solution referrals average time on site: more than 7:30 min Copyright Open Text Corporation. All rights reserved. Slide 46

Thank You 47