Reunion Resort & Club VACATION RENTAL PROGRAM The Only Official Home and Vacation Rental Program of Reunion Resort
INTRODUCING THe reunion resort vacation rental program. Renting your home can be almost as effortless as vacationing there yourself. Reunion Resort offers complete management, maintenance and rental services for owners that place their villas or homes into our care. Since we manage and rent only properties located within the Reunion community, our team of service professionals are located on the resort and all have a singular focus. As an AAA Four Diamond Resort, a designation that we have held since 2011, we pay attention to all of the details that not only assure our resort guests receive a consistently high level of accommodations and services, but also ensure that our property owners investments are protected, their value maintained and their potential maximized. 2
The home you love, the vacation they seek. We bring it all together. The only official Reunion Resort home rental program gives you the best benefits as an owner You receive the best rental income on your home because we contract and manage golf packages, group bookings and marketing programs Our new management fee is structured to make us the best choice for your rental management 3
Enriching for guests as we are the only ones to provide FULL access to resort amenities. Rewarding for owners with highest possible revenue opportunities. who we are Reunion Club of Orlando, LLC, also known as Reunion Resort, is the OFFICIAL on-site management company for villas and homes located within Reunion. Managed by Salamander Hotels & Resorts, Reunion Resort owns and operates all club facilities including the water park, golf courses, spa, tennis, recreation, meeting space and all of the on-site restaurants. We are the only ones who can book groups and meetings into Reunion Resort. All guests that rent properties from Reunion Resort have full and unlimited access to all of these amenities as part of their nightly or weekly rental. Affiliations Salamander Hotels and Resorts we are proud to be a part of the Salamander collection along with our luxurious new property in Virginia (Salamander Resort & Spa, Middleburg) and in Florida as the Grand Golf Resorts of Florida (Innisbrook Resort, Palm Harbor, Hammock Beach Resort, Palm Coast and Reunion Resort, Orlando). www.salamanderhotels.com Preferred TM Hotels and Resorts Reunion Resort is a member of this iconic global collection of exceptional hotels and resorts in the world s most desirable locations. www.preferredhotelgroup.com 4
We cast a wider net. As the official management company of Reunion Resort, it is our right and responsibility to market the Reunion Resort brand and product worldwide. We are the only company re-investing in Reunion Resort. More than $2 million is spent annually in sales and marketing, assuring not only that the Resort can be found in the channels where new rental customers will be able to find us, but also nurturing our many repeat and referral customers so that they will continue to return to us year after year. Due to the fact that we have the exclusive right to control access to all of the resort amenities, we have the unique ability to direct the sales efforts for properties in our rental program towards three very distinct markets: GOLFERS LEISURE TRAVELERS MEETINGS & EVENTS Promotion for peak, shoulder and off-season golf package guests, both domestically and internationally. Additional focus on corporate golf groups and tournaments. Year round targeting of domestic and international markets for families, couples, reunions and social groups for whom home rentals are especially attractive. Corporate, association, incentive, wedding, social groups from 10 to 500 people in peak, shoulder, and off-season. 5
Far-reaching connections. sales and marketing sources ReunionResort.com is aggressively marketed via advanced organic search and extensive pay per click SEO in order to drive bookings. Websites: As the central source for information and online bookings for the Resort, our professional and comprehensive website is consistently and aggressively marketed via advanced organic search as well as an extensive pay per click search engine optimization (SEO) campaign in order to drive bookings from all corners of the world. Within the Accommodations/Vacation Home Rentals section of the website, each of the private homes in the rental program is displayed with high quality photography and detailed property features and benefits so that guests can select and book the specific property that will best meet their vacation needs. Traditional and Online Advertising: We place magazine and newspaper advertising throughout the year in a multitude of local, national and international publications as well as participating in online advertising programs. High-quality photography and detailed property features are developed for each property. Vacation Rental Specific Public Relations: The only company with a dedicated Public Relations effort driving inquiries to our toll free number and website for home rentals. 6
sales and marketing sources Direct Marketing: The Salamander Hotels and Resorts customer database gives us the unique advantage of being able to communicate frequently via e-blasts and other means with customers from across the Salamander Collection. Direct Sales: Through Salamander Hotels and Resorts, Reunion Resort is represented by a team of over 20 experienced sales managers and directors, who attend over 40 trade shows annually to solicit group and leisure business from meeting planners and travel agencies. Central Reservations Office: Our experienced and knowledgeable agents are available 24/7 to answer the thousands of calls that come in every month, assisting the callers to find and book the perfect Reunion Resort accommodation. Online Travel Agencies: Reunion Resort accommodations are featured worldwide on such sites as Expedia, Travelocity and Orbitz amongst others, driving many bookings from these sites but also many more customers to our websites to book directly. National And International Travel Partners: Reunion Resort is marketed both domestically and internationally by more than 50 travel companies. Public Relations: Our Public Relations team ensures Reunion Resort news and story ideas are shared with local, national and international media for coverage on television, radio and in key publications and media outlets. social Media: Our dedicated Social Media Team actively engages our loyal fans on Reunion Resort social media pages, including Facebook, Twitter, Instagram, and YouTube. Partner Marketing: Through the partnership with Preferred Hotels and Resorts, added exposure is gained for Reunion Resort, via their website and worldwide sales offices. In addition to the marketing activities planned and managed for all Official Homes of Reunion Resort, we are pleased to discuss with individual owners specific promotional plans for their unique properties. 7
FURNISHINGS AND DÉCOR For both furnished and unfurnished properties requesting to join the Official Home Rental program, we will provide assistance and guidance in meeting the quality requirements that allow us to maintain a highly consistent experience for guests, leading to higher occupancy rates and revenues for the owner. 8
Conveniently located on-site. Because our management team is located on-site at Reunion Resort, we are always ready to take care of every owner s rental needs. We have been fortunate to hire and build a loyal team of service professionals that maintain and service the properties in our rental program with exacting standards. When you select Reunion Resort to manage your property, you can expect: Expert and Complete Property Care our Rental Management Team works closely with all Reunion Resort departments as well as Reunion Resort entities such as the HOA and CDD s to assure coordination of all details for the effective care of each property by the responsible party. Regular and Detailed Communication our team will keep you apprised of any work needed to maintain your property and each month you will receive a statement showing revenues and expenses. Monthly Preventive Maintenance our expert Engineering team visits each property regularly to complete a preventive maintenance check-up. professional Housekeeping our professional housekeeping team provides a thorough and full cleaning of each occupied home on a regular schedule, both during and after a rental, protecting the owner s asset, and without the nickel and diming approach of other management companies. Cost Effective Care and Maintenance our team goal is to maintain a high standard of quality in the most efficient yet cost effective way without adding additional fees for services like other rental companies. We attempt to cover routine maintenance through our qualified and trained staff and, where an outside vendor is needed, we employ only bonded and insured contractors, passing the vendor s invoice along directly to the owner with no mark up. Compliance with all Regulations our Rental Management and Accounting teams will assure that your property meets all county, state and national requirements and regulations to operate as a vacation rental. 500+ loyal service professionals maintain and service our owners and guests of Reunion Resort s villas and homes to exacting standards. 9
Exclusive Owner and Guest Privileges As the official on-site management company, we require that all owners in our rental program maintain a Membership either Golf or Social on their property so that we may extend guest membership privileges to the owner and rental guests. With this, all guests are treated as resort members for the length of their stay via a daily fee that is included in their rental rates, and enjoy a unique suite of benefits, including: OFFICIAL REUNION RESORT RENTAL PROGRAM All Other Rental Companies AAA FOUR DIAMOND RATED PROPERTY Very high standard of amenities, properties and services 3 7 COMPLIMENTARY, UNLIMITED WATER PARK ENTRY All others must register and pay 3 7 UNLIMITED ACCESS TO THREE GOLF COURSES The only way to book golf packages at the very best rates and reserve preferred tee times 3 7 COMPLIMENTARY ON-RESORT SHUTTLE SERVICE Available 24/7 at no charge, just dial 0 3 7 24-HOUR On-site CHECK-IN In the elegant Reunion Grande lobby with bell service 3 7 ONE TOUCH GUEST SERVICES 24/7 Just like a hotel, dial 0 for whatever you may need 3 7 ACCESS TO IN-ROOM DINING Don t feel like cooking let us deliver! 3 7 GO CASHLESS Charge on site purchases with a villa/home key card 3 7 COMPLIMENTARY Wi-Fi 3 7 COMPLIMENTARY BUSINESS CENTER With computers, fax, scan and ATM facilities 3 7 On-site PROPERTY CARE Professional on-site Reunion Resort Housekeeping and Property Maintenance Departments to ensure care of your home and consistent service for guests 3 7 * Housekeeping services vary by property type and by rate plan, please verify at time of booking. 10
the salamander brand promise SERVICE PROFESSIONALS We will deliver excellence to our service professionals by providing a work environment purposefully designed to generate and support the success of our team members. We demonstrate this promise by preparing, empowering and developing service professionals, while upholding the highest standards of integrity, diversity and respect. GUESTS We will deliver excellence to our guests by exceeding their expectations at every opportunity. We demonstrate this promise by delivering authentic and transformative experiences that elevate their spirit and enhance their wellbeing in safe and private environments unlike any other in the world. MEMBERS We will deliver excellence to our members by creating member satisfaction at every turn. We demonstrate this promise by delivering incomparable service, respectful recognition and meaningful and abundant programming that will define our membership program as the best in the nation. COMMUNITIES We will deliver excellence to our communities by being an effective steward of our destinations. We demonstrate this promise by celebrating, supporting, enhancing and giving back to the people, places and things that make each of our surrounding communities great. OWNERS We will deliver excellence to our owners by exceeding their expectations financially. We demonstrate this promise through our consistent development and implementation of the processes and protocols that enable all parties to protect and promote the asset at all times. when I founded Salamander Hotels & Resorts, I did so with an entrepreneurial spirit and a personalized vision of excellence. Today, these approaches have allowed our independent, luxury brand to grow into a respected hotel company, consistently delivering exceptional and authentic experiences. sheila C. Johnson Founder & CEO Salamander Hotels & Resorts VISION STATEMENT Salamander Hotels and Resorts Family embraces Sheila C. Johnson s passion for providing her guests with luxurious and relaxing escapes and retreats. 11
With the Reunion Resort Vacation Rental Program, your vacation home will be the pleasure it was meant to be. all year round. learn more about rental management Contact the Reunion Resort Rental Management Team 407.662.1050 ReunionRentalTeam@ReunionResort.com Reunion Resort 7593 Gathering Drive Kissimmee, FL 34747 The information, text, graphics, images, and all other information published or otherwise contained in this document or on the websites of Reunion Resort (the Contents ) are owned by, or licensed to, Reunion Resort and, except as specifically provided herein, may not be copied, distributed, displayed, reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of Salamander Reunion, LLC as agent for The Reunion Club of Orlando, LLC. All rights reserved. 866.880.8563 ReunionResort.com