Ippa From Merchant Partners Process Credit Cards Checks Anytime, Anywhere!
Mobile Payments Overview Expanding market segment 30+ million iphone users in 2009 40+ million new iphone users in 2010 1+ million U.S. businesses are potential users $600 billion global market and growing Increased focus on merchant convenience & efficiency
State Of The Art Functionality Works with the new ipad, original iphone, iphone 3G, 3GS, 4 and ipod touch. Full transaction log and approval history Robust transaction search capabilities Required fields are clearly indicated High quality user interface with large fonts and professional graphics Robust transaction search capabilities
State Of The Art Functionality Process any major credit card E-mail electronic receipts directly from your phone Single screen data entry for customer details Concise validation and error messages State of the art fraud protection
Safe & Secure ippa uses industry standard SSL security to communicate with your credit card processor over the wireless network (WiFi, 3G, EDGE). Credit card information is NEVER stored on the device. ippa encrypts the card data as soon as it is read or swiped so the merchant will never have access to the card data. Card data is also encrypted before it is sent from the mobile phone over the GSM network ippa has its own password protection feature. The password protection feature is in addition to your own iphone, ipod Touch or ipad device passcode..
Merchant Benefits Increase sales and average ticket Avoid check hassles and the dangers of carrying cash Customers appreciate the convenience of paying with cards Works virtually anywhere a cell phone works Enjoy the financial benefit of lower rates with card present transactions No more lost sales due to incorrect manual key entry Fully secure mobile processing
Target Markets Contractors & Service Providers - Plumbers, HVAC, Electrical, Maid Services, Landscaping Transportation - Taxis, Limousines & Shuttles Trucking, Towing and Recovery Hauling, Moving and Tow Truck Operators Holiday/Winter - Christmas Tree, Snow Plow, Heating Oil Hobbyists - Flea Markets, Craft Fairs, Antique Dealers, Gun Shows Seasonal & Special Events - Fireworks, Sporting, Concert Home and Office Delivery - Food, Supplies Home Based & Franchises - Cosmetics, Cooking, Healthcare, Cleaning Non-Profits Auctions, Charity Events
Credit Card Transactions ippa will let you enter a transaction using just the amount to charge, credit card number and expiration date. However, you can also enter the card CVV number and billing address details for extended customer validation and possibly lower discount rates.
Easy To Process Checks
Robust Search & Reporting Transactions can be searched by multiple criteria which makes it easy to utilize all of the functionality of the ippa App. Search by: Account Number (last 4 digits) Name (all or part) Date Range Status (approved, declined, all) Order ID (optional ) Transaction Type
Card Present Capable imag - Magnetic Stripe Reader for iphone 3G & 3GS and ipod Touch Encrypted Magnetic Stripe Reader / end-toend encryption Low cost solution to help set you up for accepting credit cards PCI Compliant End to end encryption Superior magstripe reader performance Bi-directional card reading Reads three tracks of card data MiniUSB port allows for charging External power not required Engineered for comfort & mobility Snug fit design
Referral Partner Support Acquirint provides: Branded partner 800 # and email support Outbound marketing and collateral material Inbound sales and operational support for gateway and merchant accounts. 20% of merchant account and gateway revenue Partner agrees to: Exclusive relationship as outlined in the referral agreement. Allowing MP to market the services to existing customer base.
Where There Are Bars There Are Sales Opportunities!
Easy To Get Started Download ippa app from itunes store ($9.95) Set-up Acquirint Gateway account (Required) 800# or online (quick and easy) Apply For Merchant Account ( optional if one is already in place) Buy Imag swipe (optional) from Acquirint (card present) $79.95
Payment Processing 101 Merchant Account Underwritten and issued by processing bank and required to accept credit cards ( different from issuing card bank) Gateway facilitates electronic transactions between merchant, processing bank, issuing bank and Visa/MC interchange. Interchange Touches all credit card transactions and sets the base floor discount rate. Discount Rate Percentage of each transaction paid by the merchant. Ecommerce / Moto Credit card payments made through websites or online (higher discount rates) Card present Customer card is swiped and magnetic strip is able to be read (lower discount rates)
Payment Processing 101 Customers with existing merchant accounts need to provide (by fax): Current Merchant Account Statement Business License Drivers License Voided Check (business acct) Our sales support team completes and submits application and supporting documentation and works with customer through complete process.
Revenue Model Average Monthly Revenue to Partner (pv=processing volume) < $10k (pv) = $25 $10k-$25K (pv) = $50 $25k-$50k (pv) = $75 $50k - $100k (pv) = $100 >$100k (pv) = $150+