Training course catalogue
Welcome Welcome to EntaTraining 2013 We would like to welcome you to the pages of our course catalogue for 2013. In its pages there are details of the training services we have pleasure in offering you, which in turn will help you and your team get the most from your enta ticketing or marketing system. The training team has over twenty years experience of the box office environment and offer you training and consultancy that is based on firsthand knowledge of our field matched with professional learning techniques. Course outlines There are many courses detailed in the pages here, all of which can be offered at your site or here at enta itself. Each one has its own page which explains what it offers in terms of learning outcomes, and shows a suggested course outline. This will help you choose exactly the right course for yourself or your team, and gives reassurance that the new knowledge and skills learned will definitely add value to your operations. Tailored courses If you can t see exactly what you re looking for, or you want to mix and match elements from different courses into one, then just let us know. We are very happy to put together tailored courses that meet more exactly your individual needs. We recognise that no two organisations are the same, and pride ourselves on our ability to provide the ideal training solution for your needs. Consultancy Experience is often the best learning method, but too often valuable experience is gained only by getting it wrong first! Our consultancy service will help you avoid mistakes whilst gaining the knowledge and results you want. So whether you are setting up new venue configurations, a training course of your own, a season of subscriptions, or want to invest money in some new marketing initiatives, talk to us first. 2
Contents Welcome 2 Version 4 Courses Classic Setup Courses System Setup (Administrators) 5 Event Set Up 6 Ticket Design 7 Booking Information 29 Order Form 30 Course Summary 31 Special Setup Courses Subscriptions 9 Memberships 10 Packages 11 Fees 12 Classic Courses Ticket Sales (Basic) 14 Ticket Sales (Detailed) 15 Sales Reports and Scheduler 16 Marketing and Deduplication 17 Special Courses Agent/Account Sales and Sales Ledger 19 Credit Account 20 Direct Debit 21 Gift Aid and Donations 22 Gift Vouchers 23 Miscellaneous Despatch Methods 25 Reseat 26 Upselling 27 Housekeeping 28 3
Version 4 Enta Courses Classic Setup Courses 4
System Setup 1 day course course code SYS You will learn in detail how to set up and to control your database. System Maintenance Offices VAT (Tax) Rate Exchange Rates Authorisation Service Payments Salutation Maintenance Profile Editor Setting up profiles Creating and amending users Creating banking points Creating and maintaining Profiles Profile data access Workstations Ticket servers Mail servers 5
Event Setup 2 day course course code SET You will learn how to put on a new show from scratch, from creating a new venue on your system, to creating the event name and performance dates and times, through defining where price breaks are, the prices and discounts. Ticketing Maintenance Adding a location, venue and layout Designing venue plan Price Tables Event templates Performance setup On/Off sales rules Ticket Design Event Interest Codes Profile Editor Profile data access 6
Ticket Design ½ day course course code TDS You will learn how to set up a new ticket design from scratch, explaining how to choose what is shown, its style and its size and where it s applied. Ticketing Maintenance Designing Stock Explaining Different Types Designing layouts Ticket Sequence Overriding Tickets 7
Special Setup Courses 8
Subscriptions 1 day course course code SUB You will learn how to set up and sell subscription packages Ticketing Maintenance Price Tables Event Set Up (Adjustments) Designing layouts Subscription set up Make a Booking Selling Subscriptions Generating Renewal Letters Setting Aside Seats Renewing Subscriptions Adjusting Subscriptions Reporting 9
Memberships 1 day course course code MEM You will learn how to set up paid membership schemes for your venue, giving patrons special booking privileges. Ticketing Maintenance Creating Price Tables Creating Memberships Make a Booking Selling Memberships Renewals Adjustments Marketing Generating Renewal letters 10
Packages ½ day course course code PAC You will learn how to set up Packages and the ability to package different product types together. Ticketing Maintenance Price Tables Overview of setting up events Creating Packages Make a Booking Selling Packages 11
Fees ½ day course course code FEE You will learn how to set up and use the different types of fees. Price Tables Offices Extras Profile Data Access Transaction Fees Payment Fees Cancellation Fees Resale Fees 12
Classic Courses 13
Ticket Sales (Basic) ½ day course course code MABB You will learn how to sell tickets, or any other product that your venue has to offer, is the most fundamental thing to learn. This course is for complete beginners to ticket sales on enta. Make a Booking Find suitable availability Offer single or multiple tickets Offer discounts Recall or add customer details Sell or reserve tickets Claim full or part reservations Selling Additional items Printing tickets for individual bookings 14
Ticket Sales (Detailed) 1 day course course code MABD You will learn everything in the basic course but will also cover cancellations, other sales and ticket agent functionality. Make a Booking Find suitable availability Offer single or multiple tickets Offer discounts Recall customer details Sell or reserve tickets Claim reservations Cancellations Agency Sales Printing tickets (individual bookings and batch sales) 15
Reporting ½ day course course code REP You will learn the basics of how to pull a report and make recommendations. We will also look at the Scheduler to automate your reports. Profile Editor Report selection and restrictions Reports How to pull and understand reports Scheduler How to set up automated reports 16
Marketing and Deduplication 2 day course course code MAR You will learn how to pull lists with very basic to extremely complex criteria and how to monitor the success of these lists. Understanding customer records Customer record De-duplication Create, save and edit list queries. Create data sources for mail merge from lists. Manage marketing campaigns. Send marketing emails 17
Special Courses 18
Agent/Account Sales ½ day course course code ASL You will learn how to set up, process and administer agency sales. Make a Booking Set up and manage account records Set up and manage commissions Allocate tickets to specific agents Process agent bookings and manage allocations Sales Ledger Generate invoices Manage payments 19
Credit Account ½ day course course code CRA You will learn how to set up, use and report on credit accounts. System Maintenance Set up and manage credit account Profile Editor Enabling Credit Account Reports Pulling Credit Account Reports 20
Direct Debit ½ day course course code DD You will learn how to set up direct debits and to process sales using this payment type. Setting up direct debit parameters Attaching a direct debit mandate to a customer Adding a direct debit payment Creating Direct debit extracts Batch renewals of direct debit memberships Managing direct debit rejections and cancellations 21
Gift Aid and Donations ½ day course course code GAD You will learn how to set up donations and gift aid and how to manage the gift aid process. Ticketing Maintenance Price Tables System Maintenance Setting up of Extra (Donation) Gift Aid Maintenance Setting up of Charity Setting up of Tax Parameter Make a Booking Processing Gift Aid Reports Pulling of Gift Aid Report 22
Gift Vouchers ½ day course course code GAD You will learn how to setup, sell and redeem Gift Vouchers. Ticketing Maintenance Price Tables Ticket Design System Maintenance Setting up of Extra / Gift Voucher Make a Booking Selling Gift Vouchers Redeeming Gift Vouchers Reports Reporting on Gift Vouchers 23
Miscellaneous 24
Despatch Methods ½ day course course code DES You will learn how to set up and use Despatch Methods and apply them to Profiles, Venues, Events, Discounts and Countries. Ticketing Maintenance Setting up / Editing Despatch Methods Controlling Despatch Methods by County Ticketing Maintenance / Profile Editor Understanding the Hierarchy 25
Reseat ½ day course You will learn how to transfer bookings to different performances or parts of house. Ticketing Maintenance Checking Event set up Make a booking Reseat functionality course code RES 26
Upselling ½ day course course code RES You will learn how create links to encourage sales both within Make a Booking and Online. Profile Editor Check Permissions Ticketing Maintenance / System Maintenance Checking Event and Extras set up Creating Product Links Make a Booking Process sales using Product Linking 27
Housekeeping ½ day course course code HKE You will learn all the areas in which to archive any past items or unused elements to maximize system performance. Ticketing Maintenance Pricing Event Set Up Profile Editor Profile Data Access 28
Booking info What s included? The price quoted for a course is a one-off charge, regardless of how many people you choose to send along, up to a maximum of six participants. The price quoted includes tuition, and a set of course notes per participant. Lunch is not included in the cost of the course. Unlimited tea, coffee and chilled water are provided for participants during the course when training at the enta premises in London. When s payment due? Upon receipt of your booking form we will email you a formal quotation. The details and costs of the training should be checked, and signed off by whoever authorises training, then email back to us. An invoice is despatched directly, requesting full payment within 28 days. What if we can t come? If you need to cancel a course you ve booked, we will refund your money according to the following schedule: Any non-refundable accommodation and travel pre-booked for us to travel to your site will be charged. More than a month s notice: full refund Between one month and two weeks notice: 50% refund Less than two weeks notice: no refund 29
Course Order Form Thank you for choosing a course with enta Training. Please ensure that you have read the booking information on page 29. Copy and complete this form (course codes listed in the index) and send it to us By post to Training Dept, Enta Ticketing Solutions, 9 Bonhill Street. London. EC2A 4PE By email to training@enta.com Any special requests or comments: Index Your Organisation. Your Name Your Job Title. Number of Attendees. Preferred Location: Your Location / enta Offices (please delete) Course(s) Required: Course code Preferred dates Course code Preferred dates Course code Preferred dates Course code Preferred dates TOTAL COST Cost.. Cost.. Cost.. Cost... 30
Classic Setup Courses Course code Course title Duration Cost per course SYS System Setup 1 day 600 SET Event Setup 2 days 1200 TDS Ticket Design ½ day 300 Special Setup Courses Course code Course title Duration Cost per course SUB Subscription 1 day 600 MEM Memberships 1 day 600 PAC Packages ½ day 300 FEE Fees ½ day 300 Note: Prices shown exclude VAT which will be added at the standard rate. Classic Courses Course code Course title Duration Cost per course MABB Make a Booking (Basic) ½ day 300 MABD Make a Booking (Detail) 1 day 600 REP Reports and Scheduler ½ day 300 MAR Marketing and Dedupe 2 days 1200 Special Courses Course code Course title Duration Cost per course ASL Agent / Account Sales ½ day 300 CRA Credit Account ½ day 300 GVA Gift Vouchers and Credit ½ day 300 GAD Gift Aid and Donations ½ day 300 DD Direct Debit ½ day 300 Miscellaneous Course code Course title Duration Cost per course DES Despatch Methods ½ day 300 RES Reseat ½ day 300 UPS Upselling ½ day 300 HKE Housekeeping ½ day 300 31