Customer eticketing Solutions
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- Sybil Simon
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2 Customer eticketing Solutions KB Group has successfully deployed online booking solutions for many organisations. A full list of customer sites is available in the eticketing section of the KB Group website. Listed below is a selection of KB Group eticketing customers. Click any logo to review the live website. eticketing emembership National Film Theatre London Symphony Orchestra KB Group eticketing solutions Page 2 of 33
3 Customer Comments KB Group eticketing solutions Page 3 of 33
4 eticketing Overview The KB Group eticketing solution is the online booking market leader. It offers the most comprehensive functionality of any eticketing solution available. The solution runs on various back end platforms providing you with viable alternatives to your incumbent back office supplier and unlike many other online booking vendors, there is no fee per ticket. The KB Group eticketing solution: Displays information to customers as determined by your Box Office. Updates the seating inventory in real time. Performs live credit card transactions direct to your credit card acquirer. No fees to external agencies for managing an allocation on your behalf. No commissions to online card authorisation broker. No wasting time managing messy allocations with a 3rd party. Dynamic and constantly growing functionality. Customized solutions with rapid turnaround. Web accessibility enabled (WAI) Internationalisation This document details the KB Group eticketing features. For detailed technical information please reference the Introduction to eticketing document on the KB Group website If you require more information about the KB Group eticketing solution then please contact us to discuss your requirements. KB Group eticketing solutions Page 4 of 33
5 eticketing Features These online booking features will significantly increase your revenue and reduce Box Office staff effort. Membership 06 Subscriptions and multi buy discounts 07 Dynamic seat plan 08 Merchandising 10 Donations 11 Gift tickets and ecards 12 PDF tickets ed to Customers 14 Admission Control 15 Postcode lookup for customer address 16 Ticket collection kiosks 17 subscription management 18 Forward to a friend viral marketing 19 Customer recommendations 20 Restaurant bookings and management 21 Discounts 22 Free tickets 23 Priority booking 24 Host multi-branded online booking 25 Promotional codes for discounts 27 Payment failure detection 28 Flexible booking fees 29 Competitions 30 View current and historic bookings 31 Cryptography for secure 32 Website Management Tools 33 KB Group eticketing solutions Page 5 of 33
6 Membership Increase sales revenue through online membership? ecommunicate to your members? Market membership to new and existing customers? Reduce membership effort for the Box Office? Increase revenue through gift aid declarations? Membership allows your customers to Purchase and upgrade their membership. Renew their membership. Update their name and address details. Send a gift membership and optional ecard. Consent their membership as gift aid if you are a registered charity. Example Membership page: KB Group eticketing solutions Page 6 of 33
7 Subscriptions and Multi Buy Discounts Increase sales revenue through multiple ticket sales? Market discounts for particular ticket combinations? Configure customised discount breaks? Multi Buy Discounts allow your customers to Be entitled to a discount if they buy certain grouped tickets. Buy one ticket and get another at a discounted rate. Buy a number of tickets and get a percentage discount. Example Subscriptions and Multi Buy Discounts page: KB Group eticketing solutions Page 7 of 33
8 Dynamic Seat Plan Be the owner of the best dynamic seat plan available on the market? Have an easy to use online dynamic seat plan? Reduce seat confirmation enquires for the Box Office staff? Not mandate that your customers download seat plan client software? Have a high performance seat plan that displays quickly? Emulate your back office seat plan and colour bands? Have the option of hold best seats algorithm as well? Dynamically turn the stage on and off? The Dynamic Seat Plan allows your customers to Have a visual display of the parts of the house. Choose the particular part of the house they wish to sit in. See a visual display of available seats, unavailable seats and prices. Select the exact available seats that they want within a seat block. View a summary of selected seats. View a summary of the total cost. Mouse over seats in order to display a summary price and availability. View seat attributes (restricted view, disabled persons seat, etc). Zoom in and out of the seat plan to display offered seats more clearly. An example Dynamic Seat Plan page: Is shown on the next page. KB Group eticketing solutions Page 8 of 33
9 KB Group eticketing solutions Page 9 of 33
10 Merchandising Increase your revenue through online merchandising sales? Sell a range of venue or show merchandise to your online customers? Automatically calculate postage and packaging based on where the recipient lives and the number of items purchased? Control the merchandise stock counts via your back office ticketing? Merchandising allows your customers to Select a range of merchandise to complement your current exhibitions. Add merchandise to their online shopping basket. Perform a single card transaction for all mixed purchases. Example Merchandising page: KB Group eticketing solutions Page 10 of 33
11 Donations Increase your revenue through online donations? Increase donation revenues by 28% through online gift aid declaration? Donations allows your customers to Donate amounts from specified online check boxes or enter the specific amount they wish to donate. If you are a registered charity then the customer can choose the government gift aid declaration check box. Make donations at any stage during their on line journey. If they prefer to make their donation by post, they can download and print the forms. Example Donations page: KB Group eticketing solutions Page 11 of 33
12 Gift Tickets and ecards Increase your revenue through customers buying gift tickets online? Gift tickets and ecards allows your customers to Purchase gift tickets for their family and friends. Add a special personalised message to the gift tickets. Add an artistic ecard to the gift tickets. The customer decides whether the recipient receives an about the gift tickets or whether they receive them as a surprise in the post. The customer decides whether to have the gift tickets posted to the recipient or whether the recipient collects them from the Box Office. Example Gift Tickets page: KB Group eticketing solutions Page 12 of 33
13 Example ecard page: KB Group eticketing solutions Page 13 of 33
14 PDF Tickets ed to Customers Reduce your overall per ticket cost? Reduce printer maintenance costs? Reduce ticket stock and postage costs? Reduce Box Office staff time for sending tickets? Reduce Box Office staff time in dealing with lost tickets? Send PDF tickets from your back office applications? ing PDF Tickets allows your customers to Choose to have their tickets ed to them as a PDF ticket. Print/reprint their own ticket. Have the convenience and security of immediate delivery. Example PDF Tickets: KB Group eticketing solutions Page 14 of 33
15 Admission Control Implement an admission control system that records date and time of entry and the admitting usher to your venue or exhibition? Implement crowd control for busy general admission events? Reduce any charge back fraud through the bar code admission control system? Optionally use wireless bar code scanners for all venue entry including PDF tickets ed to customers? Measure no shows for events? Admission control allows you to Automate and record all venue entry by date, time, usher and door. Mitigate the risk of any charge back fraud. Ensure electronic tickets are not reused. KB Group eticketing solutions Page 15 of 33
16 Postcode Lookup for Customer Address Have better quality consistent customer address data? Have a quick method for the customer to enter their address? Keep Royal Mail data accurate with quarterly updates? Postcode lookup allows your online customer to Quickly fill out their address details simply by entering their postcode Example Postcode lookup page: KB Group eticketing solutions Page 16 of 33
17 Ticket Collection Kiosks Decrease Box Office staff time in printing out COBO s? Decrease Box Office staff time in handing out COBO s, especially for busy events with long queues? Encourage customers to book in advance and avoid queuing? Offer an efficient ticket collection experience for your customers? Reduce postage costs? Ticket Collection Kiosks allow your customers to Save time and avoid queuing at the Box Office ticket collection area. Collect their tickets by swiping the credit card that they purchased the tickets with at the kiosk(s). Example Ticket Collection Kiosk page: KB Group eticketing solutions Page 17 of 33
18 Subscription Management Reduce your advertising costs by promoting events via ? Promote your venue, events and website through campaigns? Classify customer s interests for marketing? Comply with customer data protection legislation? Use customer s interests to perform campaigns using KB Suite or your own management software? Use the KB Suite at no cost per fee unlike all other products in the market? Subscription Management allows your customers to Indicate what they are interested in subscribing to. Indicate whether they want to subscribe via or via post. Unsubscribe to subscriptions they are no longer interested in. Example Subscription Management page: KB Group eticketing solutions Page 18 of 33
19 Forward to a Friend Viral Marketing Extend your reach for event promotion to new customers? Allow your customers to easily let their friends and family know which events they are attending and drive sales through recommendations? Collect addresses via the forward to a friend functionality for your marketing campaign? Use the customer s friend s interest to market tickets? Forward to a Friend Marketing allows your customers to Forward to their friends what they may be interested in subscribing to Forward to their friends which events they are attending Example Forward to a Friend page: KB Group eticketing solutions Page 19 of 33
20 Customer Recommendations Target customers specific interests and sustain loyalty? Increase customer visits through tailored recommendations? Increase your revenue through more ticket sales? Use the customers interests to market more tickets? Customer Recommendations allows your customers to Have tickets recommended to them based on what they are interested in subscribing to. Have confidence in the recommendations so that they can purchase events that they would not normally attend. Get more value from their interest in your venue. KB Group eticketing solutions Page 20 of 33
21 Restaurant Bookings and Management Increase your revenue by offering your customers a pre-booking service for restaurants or cafes at your venue? Enhance your customers experience at your venue by offering pre theatre bookings at restaurants or cafes in the surrounding streets? Build up relationships with restaurants/cafes surrounding your venue? External Venue Bookings allows your customers to Enhance their overall experience of your event. Enjoy the services of restaurants and café s at or near your venue. View the menu online for the restaurants and café s. Pre book their table, their food and their drinks online. Example Restaurant Booking and Management page: KB Group eticketing solutions Page 21 of 33
22 Discounts Increase your revenue through more ticket sales by having discounts? Offer tickets at discounted rates for specific groups of customers such as members, senior citizens, students and the unwaged? Restrict discount availability via the Box Office? Discounts allows your customers to Benefit from discounted events that they would not otherwise attend. Example Discounts page: KB Group eticketing solutions Page 22 of 33
23 Free Tickets Offer free tickets to special customer groups, such as members? Encourage membership schemes with periodic subscriptions? Promote events through special offers and promotions? Encourage pre-booking to assist with admission management for free events. Free Tickets allows your customers to Redeem benefits from their membership subscriptions. Pre-book for popular events in advance. Learn about membership and other subscription offers. Example Free Tickets page: KB Group eticketing solutions Page 23 of 33
24 Priority Booking Promote benefactor schemes whereby authorised customers can obtain access to inventory prior to general public sales opening? Reduce Box Office staff s time during very popular events? Allow certain groups of customers to use the priority booking period to buy tickets before they go on general sale? Priority Booking allows your authorised customers to Obtain access to restricted or limited inventory. Feel extra special due to their pre-booking advantage. Enter a priority booker login ID that is used to access performances on the site not on general sale. Priority book both subscriptions and single bookings. Example Priority Booking page: KB Group eticketing solutions Page 24 of 33
25 Host Multi-brand Online Booking Increase your revenue by booking fee, portal fee or other approaches by selling tickets on behalf for external organisations that don t have an online booking system? Have an unlimited amount of multi-branded online booking sites? The external venue/events ticket data is captured in your back office ticketing system with the online booking branded as the external venue. Multi-brand online booking allows external organisations To benefit from an online ticketing web site portal hosted by you. This means they don t have to outlay the upfront costs for hardware, software or have Back Office ticketing expertise and skills or online ticketing expertise or skills. Example hosting of Wallace Collection by Tate: KB Group eticketing solutions Page 25 of 33
26 Example hosted Wallace Collection main page: Art Angel hosted by Sadler s Wells AngelTix main page: KB Group eticketing solutions Page 26 of 33
27 Promotional Codes for Discounts Increase revenue by promoting specific events with special offers? Measure the effectiveness of price driven sales campaigns? Restrict the number of promotional codes available? Promotional Codes allows your customers to Enter a promotional code in order to receive a discount. Example Promotional Codes for Discounts page: KB Group eticketing solutions Page 27 of 33
28 Payment Failure Detection Reduce calls to the Box Office from online customers that have experienced a payment failure and are uncertain what to do? Automatically resubmit failed payments? Offer a facility for multiple payment attempts, for example when a customers card has been declined. Reduce lost sales through initial card payment failure. Payment Failure Detection allows your customers to Be assured that their failed payment was resubmitted and that they are definitely going to your event. Feel more confident about the robust security associated with your online payment facilities. KB Group eticketing solutions Page 28 of 33
29 Flexible Booking Fees Maximise revenue by having competitive and flexible booking fees? Have different booking fees by venue or by show either on a per ticket or per transaction basis? Have the ability to waive the booking fee for certain payment card types (eg through a sponsorship agreement) or ticket despatch mechanisms? Flexible Booking Fees allows your customers to Base their ticket purchase on flexible booking fees. Feel they are getting excellent value from their event spend. Example Flexible Booking Fees page: KB Group eticketing solutions Page 29 of 33
30 Competitions Increase revenue by having competitions for your customers? Collect names and s from the competitions for marketing? Competition offers allow your customer to Enter exciting competitions to win tickets. Example Online Competition page: KB Group eticketing solutions Page 30 of 33
31 View Current and Historic Bookings Reduce Box Office staff time responding to booking queries? Provide your customers with a simple mechanism to see the events they have purchased tickets for? Viewing Bookings allows your customers to See on one page all of their current and historic bookings. Be certain that they have successfully completed bookings. Manage their social life. Forward booking details to friends and family. Example View Current and Historic Bookings page: KB Group eticketing solutions Page 31 of 33
32 Cryptography for Secure Use certificates so that you can send and receive secure s? Receive sensitive information from your online presence that no one else can see. Digitally sign and/or encrypt your s either from your desktop mail client (eg Outlook) or from your web server. Cryptography for secure allows your customers to Be sure that any information that they send to you is kept secure and cannot be interfered with by any 3 rd parties. Note that the secure cryptography component is not used for securing the online booking transaction. All online booking transactions use industry standard 128 bit strength SSL (Secure Sockets Layer) technology. The secure cryptography component is useful if you wish to send and receive digitally signed and encrypted information outside the scope of a normal web booking transaction. For more information on free certificates see KB Group eticketing solutions Page 32 of 33
33 Website Management Tools Have a high performance web site during specific high demand events? Control the number of online users at any one time in order that other business processes (eg Back Office ticketing system) are not affected by performance problems associated with concurrent utilisation? Control when the online booking engine is not available? Configure messages associated with offline times (eg scheduled database maintenance tasks). Website Management Tools allow you to Finely balance the number of concurrent online users to match your hardware and network performance capabilities. This ensures that customers purchasing tickets using your online booking solution get prompt responses to their enquiries regarding availability. Control access to different aspects of your website eg membership, merchandising, ticketing with user configurable and meaningful messages to advise customers of any scheduled downtime. KB Group eticketing solutions Page 33 of 33
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