PRACTICAL INFORMATION & FRAME PROGRAM Norwegian Business Delegation San Francisco On the occasion of the visit of Their Royal Highnesses Crown Prince Haakon and Crown Princess Mette-Marit 07-10 May 2013 Organized by
PRACTICAL INFORMATION AND FRAME PROGRAM California is among the most important innovation areas in the world where human talent, intellectual capital and educational infrastructure meet. Silicon Valley is a brand name that has been associated with innovation and technology, and the universities of Stanford and Berkeley are cradles of new knowledge. The visit of Their Royal Highnesses, Crown Prince Haakon and Crown Princess Mette-Marit, to the San Francisco Bay area will attract increased awareness from US companies and organizations and give Norwegian companies a unique opportunity to establish new and strengthen old relations in the area. The attached program has pin-pointed some of the areas of importance for US-Norwegian collaboration. We are pleased to announce that Stanford University is co-hosting seminar activities with us on Wednesday, May 8 th. The participants interested in the technology portion of the business delegation will be able to take part in customized seminars and meetings in these fields: Education Technology (EdTech), IT Security, Advanced Technology focusing on the next generation usage of automation and robotics, and Big Data and the Data Center Revolution. These are important focus areas for both Silicon Valley and Norway driven by the emergence of new technologies offering opportunities and possibilities for many aspects of business. Education tech is an emerging field in Silicon Valley thanks to major funding initiatives in 2012. The digital future of education has not yet been defined but top universities like Stanford are building it now. Participants interested in learning about and exploring business opportunities within the future of digital education will be pleased to find this in the program. IT Security is a critical topic in Silicon Valley as mobile, social, cloud, and big data are all creating tectonic shifts within industry and government markets. This track will focus both on national issues and within organizations to enable safer operation of critical infrastructure. It will also give insights into the IT security market in the US, what the focus is, including current investment trends in this field. Advanced tech with the next generation usage of automation and robotics is a rapidly emerging area of interest in Silicon Valley and some even call this "The Next Industrial Revolution". The focus of this seminar is to share knowledge and insights while exploring future innovation and areas of collaboration between Silicon Valley and Norway. Big data is changing the data center industry. This track includes keynotes from major Silicon Valley-based ICT companies as well as presentations from Norwegian startups. Norway is Europe s largest producer of hydroelectricity, and production of renewables is increasing. This will lead to a state most other countries can only dream of: a surplus of renewable energy. Norway is also a highly productive country, thanks mainly to advanced use of ICT in all areas of society. These two trends meet in the green data centers that will enable the ICT sector to radically and affordably reduce its carbon footprint. Nice to know: We recommend that you visit the website of the Ministry of Foreign Affairs Landsider http://www.landsider.no/land/usa/ and the website of the Royal Norwegian Consulate General in San Francisco: http://www.norway.org/embassy/sanfrancisco/.
Precautions for Norwegian citizens in case of an earthquake - General Information: The authorities in San Francisco have developed plans and instructions on how people should behave in emergency situations. We do recommend that you read and understand the given precautions here: http://www.norway.org/norsk/bistand-tilnordmenn/forholdsregler-for-norske-borgere-i-tilfelle-jordskjelv-pa-usas-vestkyst/. Target areas for the business program: Advanced Technology and Design Thinking: o Education in the Cloud - A New Ecosystem o IT Security US and Norway - Bridging the gap and strengthening the collaborations o Advanced Tech; Next Generation Automation and Robotics o Big Data and the Data Centre Revolution: Expanding the Technology Bridge between Silicon Valley and Norway Tourism Program: The program is attached. Responsibilities in USA: Innovation Norway has established a presence in San Francisco-Silicon Valley, headed by Anne Worsøe. A local project team has coordinated all activities related to the business program. Contact persons in San Francisco: Anne Worsøe, Innovation Norway, anne.worsoe@innovationnorway.com Yvonne Ericsson, Innovation Norway; yvonne.ericsson@innovationhouse.no Lisbeth Smestad, Innovation Norway; lisbeth.smestad@innovationnorway.no Veslemøy Barnes, Innovation Norway, veslemoy.barnes@innovationnorway.no Åse Pettersen Bailey, Innovation Norway, ase.pettersen.bailey@innovationnorway.no Maria-Athena B. Engesaeth, Innovation Norway, maria.athena@innovationnorway.com Ida Marlene Andreassen, Innovation Norway, ida.marlene@innovationhouse.no Contact person tourism: Hege Barnes, Innovation Norway, hege.barnes@innovationnorway.no Overall coordination: Ingvil Smines Tybring-Gjedde, Innovation Norway; ingvil.tybring-gjedde@innovasjonnorge.no Mob. + 47 909 17 466 Unni Sandberg, Innovation Norway; unni.sandberg@innovasjonnorge.no Mob. + 47 907 65 987 Tourism: Per-Arne Tuftin, Innovation Norway; per-arne.tuftin@innovasjonnorge.no Mob. +47 909 94 898 Technology: Geir Jacobsen, Innovation Norway; geir.jacobsen@innovasjonnorge.no Mob. +47 992 10 226
Program Tuesday May 7, San Francisco Individual travel to San Francisco for members of the Business Delegation 1800 Registration and distribution of Welcome package starts 1900 Get together for members of the Norwegian business delegation Venue: Fairmont Hotel Mezzanine Venue: Fairmont Hotel, California Room Presentation of the detailed business program and practical information will be given. Norwegian serial entrepreneurs share their experiences. Followed by a light dinner for the Norwegian business delegation. Dress code: Business casual Organized by Innovation Norway Wednesday May 8, San Francisco & Silicon Valley TWO PARALLEL WHOLE DAY ACTIVITIES Tourism and Technology (0 9 00 1400) (0 9 00 1800) 0900 1300 1400 Seminar Tourism Destination Norway Lunch End of Seminar Venue: Fairmont Hotel, full day seminar, Hunt and California Room Key contact: Hege Barnes Em ail: hege.barnes@innovationnorway.no Organized by Innovation Norway 0800 Seminar: Technology Trends and Design Thinking Sonja Hoel Perkins, Managing Director, Menlo Ventures Craig Dykers, Senior partner/director/architect, Snøhetta Venue: Fairmont Hotel, Crystal Room Organized by Innovation Norway 0945 Bus leaves for Stanford University 1120 Arrival Stanford University Short guided tour Venue: Stanford University The business delegation to be met by a representative from Stanford at the Oval (Where the bus stops)
1150 The d.school and Design Thinking Venue: Stanford University, d.school David Kelley, founder of the d.school at Stanford, chairman of the design firm IDEO 1205 A Crash Course on Creativity 1230 Lunch Tina Seelig, Executive Director, Stanford Technology Ventures Program (STVP), author of 16 popular science books and educational games Following seminar participation will receive, matpakker at the d.school: Venue: Stanford University, d.school Groups to be guided to respective venues o o o Advanced Tech: Next Generation Automation and Robotics Education in the Cloud A New Ecosystem IT Security US and Norway Continue at Stanford. Continue at Stanford Go to the Oval for bus transportation For participants in the Big data and the data center revolution seminar, join bus to Garden Court Hotel for lunch. Go directly to the Oval for bus transportation The American participates to be met at the different seminar venues Parallel seminars 1315 Advanced Tech: Next generation, Automation and Robotics 1315 1415: Visit and demos at Stanford Artificial Intelligence Lab (SAIL) 1420 - Transportation from SAIL to Garden Court Hotel to continue seminar 1440 1650: Advanced Tech program continues 1700 - Bus transportation to Fairmont Hotel 1330 Ed Tech: "Education in the Cloud The Stanford Online Learning Initiative" 1330 1530: Seminar at Stanford University Host: Keith Devlin, Executive Director, H-STAR Institute, Stanford University 1545: Bus transportation to Innovation House Venue: Stanford University and Garden Court Hotel, Grove 3; Palo Alto. Bus transportation between Stanford Univ. and Garden Court. See detailed inform ation in the program for this sem inar. Contact: Bjørn Arne Skogstad bjorn.arne.skogstad@innovasjonnorge.no Partner: Norwegian Center of Expertise (NCE) Venue: Stanford University, Francis C. Arrillaga Alumni Center, 326 Galvez St., Stanford and Innovation House, 470 Ramona St., Palo Alto Contact: Lisbeth Smestad lisbeth.smestad@innovationnorway.no
1600: Presentation by Anne Worsøe, Director Innovation Norway San Francisco, Silicon Valley 1630: Bus transportation to Fairmont Hotel Partner: Abelia, Norway ) 1330 IT Security US and Norway - Bridging the gap and strengthening the collaborations 1230: Bus transportation from Stanford University (Oval) to SRI International in Menlo Park Venue: SRI International, 333 Ravenswood Ave, Menlo Park Contact: Åse Pettersen Bailey Ase.Pettersen.Bailey@innovationnorway.c om 1330-1645: Seminar at SRI International 1650: Bus transportation to Fairmont Hotel 1330 Green Data Centers (GDC). Big data and the data center revolution; expanding the technology bridge between Silicon Valley and Norway 1230: Bus transportation from Stanford University to Garden Court Hotel for lunch Partner: Norwegian National Security Authority Venue: Garden Court Hotel, Courtyard 4; Palo Alto Contact: Geir Jacobsen Geir.jacobsen@innovationnorway.no 1330-1650: Seminar 1700: Bus transportation to Fairmont Hotel Partner: ICT Norway (IKT-Norge) Overview - Bus departures for Fairmont Hotel 1630: Ed Tech: Bus leaves from Innovation House to Fairmont Hotel 1650: IT Security: Bus leaves from SRI International to Fairmont Hotel 1700: Advanced Tech: Bus leaves from Garden Court Hotel to Fairmont Hotel 1700: GDC: Bus leaves from Garden Court Hotel to Fairmont Hotel 1930 VIP Dinner at the Fairmont Hotel Venue: Fairmont Hotel, Venetian Room and Foyer Dress code: Business attire (mørk dress)
Thursday May 9, Silicon Valley - Please note: Parallel tours MORNING PROGRAM ALTERNATIVES 2 trip alternatives Trip 1 morning 0730: Bus leaves from Fairmont Hotel 0900: Company meeting at Tesla Motors 1010: Bus transportation from Tesla to Rosewood Hotel 1115: Rosewood: Lunch and Presentation of Norwegian technology startups Trip 2 morning 0715: Bus leaves from Fairmont Hotel 0845: Company meeting at Google in Education 1015: Bus transportation from Google to Rosewood Hotel 1115: Rosewood: Lunch and Presentation of Norwegian technology startups Trip 3 morning 0745: Bus leaves from Fairmont Hotel 0900: Company meeting at HP (Hewlett Packard) 1040: Bus transportation from HP to Rosewood Hotel 1115: Rosewood: Lunch and Presentation of Norwegian technology startups Overview of the Norwegian technology startup presentations at Rosewood Hotel 1130: Pitch session by 9 Norwegian startups 1200 : Networking lunch Overview - Bus departures from Rosewood Hotel 1230: Bus transportation to UC Berkeley 1235: Bus transportation to NASA, by invitation only 1300: Bus transportation to Palantir 1330: Bus transportation to Cisco 1400: Bus transportation to Fairmont Hotel
AFTERNOON PROGRAM ALTERNATIVES 3 trip alternatives Trip 1 afternoon 1400 University of California, Berkeley 1400-1445: Presentation of Peder Sather Center and Signing of the agreement between UC Berkeley Haas School of Business and DNV. UC Berkeley on Educational Technology and business -related science and technology topics 1500-1630: Two Parallel activities: "Educational Technology and Visits to Berkeley facilities (EBI, CITRIS) tbc. 1630 1700: Wine and cheese reception in Durant Hall 1700: Bus returns to Fairmont Hotel Trip 2 afternoon For IT Security 1330-1425: Company meeting at Palantir Technologies HQ 1430: Bus transportation from Palantir Technologies HQ to Cisco 1500-1630: Company meeting at Cisco Thought leadership seminar: Internet of Everything (IoE) Robert Lloyd, President, Development and Sales Snorre Kjesbu, Vice President and General Manager 1630 Bus returns to Fairmont Hotel Trip 3 afternoon For parts of the Advanced Tech group (by invitation only) 1330-1425: Company meeting NASA (Fully booked) Participants must bring their passports! 1430: Bus transportation from NASA to Cisco 1500-1630: Company meeting at Cisco Thought leadership seminar: Internet of Everything (IoE) Robert Lloyd, President, Development and Sales Snorre Kjesbu, Vice President and General Manager 1630: Bus leaves for Fairmont Hotel Trip 4 afternoon For Green Data Center 1400-1455: Company meeting Cisco (by invitation only)
1500-1630: Company meeting at Cisco Thought leadership seminar: Internet of Everything (IoE) Robert Lloyd, President, Development and Sales Snorre Kjesbu, Vice President and General Manager 1630: Bus leaves for Fairmont Hotel 1830 Wrap up meeting for the Norwegian Business Delegation Followed by an informal dinner at Park Tavern, San Francisco at 1930. http://www.parktavernsf.com End of the Business Delegation Program Friday May 10, San Francisco ICT Norway will organize company visits to major ICT companies in the Bay area. See separate program For information about the Friday program, please contact IKT Norge: Fredrik Syversen fs@ikt-norge.no