Business Statistics Economics Environment in India Author: Dr. Archana Dursad ISBN: 978-93-82801-66-5 Online Rs. 50 Content: Introduction of Statistics, Collection and Editing of Data, Classification and Tabulation of Data, Measures of Central Tendency and Measures of Dispersion etc. Author: Sapna Newar (MA, M.Phil) Nikita Kangoo ISBN: 978-93-82801-67-2 Online Rs. 55 Content: Basic Features of Indian Economy, E c o n o m i c P o l i c i e s, E c o n o m i c P l a n n i n g, Agriculture and Industry etc. Rs. 130 Corporate Accounting Author: Renu Jain (M.Com, M.Phil) ISBN: 978-93-81254-45-5 Online Rs. 65 Content: Accounting : Principles, Concepts and Conventions, Accounting Standard, Issue and Forfeiture of Shares, Issue of Debentures and Redemption of Preference Shares etc. Rs. 200 Business Economics Author: Shalini Agarwal (MBA) Nikita Kangoo ISBN: 978-93-81254-47-9 Online Content: Theory of Demand, Demand Forecasting, Theory of Consumer's Behavior, Supply Analysis, Meaning of Production : Factors of Production and Production Function in Short-run and Long-run etc. Banking & Finance Author: B.K Jain ISBN: 978-93-81254-46-2 Online Rs. 55 Content: Meaning of Banking & Function of Bank, Public Finance etc. Business Organization Author :Shipra Sharma (MBA) Chitrangi Sharma ISBN :978-93-81254-48-6 Online Rs. 50 Content:Origin and Development of Entrepreneurship, Business Organization, Business Finance, Stock Exchange, Business Combination and Advertisement and Publicity etc. 1 Company Law & Secretarial Practice Author: P.C. Jangir (M.Com, MA (Economics) ISBN: 978-93-81254-51-6 Online Rs. 50 Content: Meaning and Nature of a Company, Memorandum of Association and Articles of Association, Prospectus, Directors : Position, Appointment and Removal, Company Secretary Commercial Law Author:P.C. Jangir (M.Com, M.A, Eco.) ISBN: 978-93-81254-49-3 Online Rs. 50 Content: Meaning and Essentials of Contract, Proposal and Acceptance, Capacity to Contract, Consideration, Void Agreement, Remedies of Breach of Contract and Indemnity and Guarantee etc. 2
Business And Management Rural Development & Co-Operation Author: Vaishali Puhorit (MBA, Pursing Ph.D) ISBN :978-93-83462-00-1 Online Rs. 45 Content: Management, Planning, Decision Making, Leadership, Organisation, Coordination, Motivation and Controlling etc. ISBN: 978-93-81254-55-4 Author: Sapna Newar ISBN: 978-93-81254-55-4 Online Rs. 45 Content: Concept and Significance of Rural Development, Strategy for Rural Rural Development at District Level, Bock Level, Rural Infrastructure Development commercialization of agriculture etc. Business Budgeting Author: Shalini Agarwal ISBN: 978-93-81254-54-7 Online Rs. 55 Content: Budget, Type of Budgets, Cash Budgeting, Business Forecasting, Budgetary control and Cost of Capital etc. ISBN: 978-93-82801-68-9 Financial Management Author: Ms Ankita Nyati ISBN: 978-93-82801-68-9 Online Rs. 60 Content: Meaning scope, importance and limitations of financial Management Tasks and responsibilities of a Modern Finance Manager, Financial Analysis, Funds flow analysis, Management of cash etc. Management Accounting Author: Sapna Gupta (MGM, M.Phil) Shazia ISBN :978-93-81254-53-0 Online Rs. 50 Content: Capital Structure, Theories of Capital Structure, Operating and financial Leverage, Management of Working Capital, Ratio Analysis, Funds Flow Analysis and Cash Flow Analysis etc. Audit (Theory & Practice of Auditing) Author: B.K Jain ISBN: 978-93-83462-01-8 Online Rs. 60 Content: Auditing, Internal Control, Audit of Sole Proprietorship, Audit of Joint Stock Company, Rights, duties & liabilities of an auditor & rules laid down in following cases and Divisible Profits, Audit of Reserves & Provisions etc. 3 Rs. 81 Functional Management Author: Shipra Sharma Bethcy Sherin George ISBN: 978-93-82801-69-6 Online Rs. 40 Content: Human Resources, Marketing & Finance, Production & Materials etc. Cost Accounting Author :B. N Gaur ISBN :978-93-83462-02-5 Online Rs. 60 Content: Material, Labour, Overhead, costing Methods, Cost volume Analysis and Standard Costing etc 4
Management Information System Organizational Behaviour Author :Kusum Lata Bhargava ISBN :978-93-81254-64-6 Online Rs. 50 Content:Introduction to MIS, Information Concepts, Information Systems for Decision Making, Network and MIS in functional areas Author: Neetu, Chouhan,Dr. Tripty Vijay ISBN: 978-93-81254-67-7 Online Rs. 60 Contents: Case Study, Perception and Personality, Motivation, Learning, Group Dynamics, Leadership, Conflicts, Organizational Change and Power etc Marketing Management Author: Tanvi ISBN: 978-93-81254-63-9 Online Rs. 55 Contents: Marketing Environment, Buyers behaviour and Marketing Segmentation, Advertising Marketing Communication, Marketing Research & Control and Marketing Challenges etc Rs. 180 Risk & Insurance Author :Dr Nandini Sharma, Ms Nikata Kangoo ISBN :978-93-82801-57-3 Online Contents: Risk Management and Insurance, Principles of Insurance Contract, Fire & Marine Insurance, Life Insurance, Life Insurance Corporation of India and Life Insurance Agents etc Rs. 140 Human Resource Management Author: Neetu Chouhan ISBN: 978-93-83462-03-2 Online Rs. 70 Contents: Human Resource Management, Need & Importance of HRD, Job Design & Recruitment, Selection & Placement, Performance Appraisal, Training & Development, Discipline and Grievance Handling Procedure and Morale etc Rs. 130 Industrial Marketing Author: Mr shiv Jhalani ISBN: 978-93-82801-59-7 Online Rs. 65 Contents: Evolution of Industrial Management, Factory Location, Technology Park & SEZ, Plant Layout, Work Environment and Plant Utility, Industrial Safety and Energy Sources etc 5 ISBN :978-93-83462-09-4 International Business Author :Vaishali Purohit (MBA, Pursing Ph.D) Manish Sharma ISBN :978-93-83462-09-4 Online Rs. 45 Contents: Cultural Environment, The Global Economic Environment, Political Environment and Legal Environment etc Tourism Marketing Author: Ms Bethcy ISBN: 978-93-82801-60-3 Online Rs. 45 Contents: Conceptual Framework and Type of Tourism, Marketing of Tourism, Seven P's of Tourism Marketing, Tourism in India and Key Terms etc 6
Personality Development & Human Skills Human Resource Development Author: Prity Birla ISBN: 978-93-82801-61-0 Online Rs. 60 Contents: Personality, Personality Formation Structure, Understanding Human Nature, Effective Thinking, Individual Interaction and Skills etc ISBN: 978-93-83462-06-3 Rs. 130 Author: Dr. Nandini Sharma ISBN: 978-93-83462-06-3 Online Rs. 65 Contents: Organizing HRD System, Performance Appraisal, Couching, Mentoring and counseling, Training and Development, Organizational Development, Quality of Work Life, Career Planning and Empowerment etc Managerial Economics Author: Shalini Agrawal, Shikha Mathur ISBN: 978-93-82801-63-4 Online Rs. 60 Concepts: Demand Analysis, Production Function in Short-run and Long-run, Cost Analysis and Market : Meaning Type, & Output Determination etc Advertising and Sales Promotion Author: Surbhi Mathur ISBN: 978-93-83462-07-0 Online Rs. 45 Content: Type of Advertising, Advertising Media, Sales Promotion and Types of Sales Promotion etc Rs. 180 Business Statistics Author: Dr Archana Dusad ISBN: 978-93-82801-64-1 Online Contents: Meaning, Definition,and scope of Statistics, Functions, Importance and Distrust of Statistics, Statistical Investigation, Classification and Tabulation of data, Diagrammatic and Graphic Presentation and Measure of central Tendency etc Audit (Theory & Practice of Auditing) Author: Varsha Sharma ISBN: 978-93-83462-08-7 Online Rs. 60 Content: Contents: Meaning and process of Research, Motivational Research, Sampling Design, Data Collection, Presentation of Data, Testing of Hypotheses, Analysis of Data and Bibliography and Report writing etc 7 Fundamental of banking Author: Divya jangid ISBN: 978-93-83462-05-6 Online Rs. 55 Concepts: Overview of Indian Banking Sector, Types of Bank Financing, Central Banking Concept, Fundamentals of Investment Banking, Case Study- NBFCS and Recent Trends In Banking Sector etc Leadership Skills and Change Management Author: Ms. Meera Sharma, Ms. Ankita Nyati Dr. Tripti Vijaywargia ISBN: 978-93-83462-10-0 Online Rs. 60 8
Legal Aspect of Business Author: P.C Jangir ISBN: 978-93-81254-58-5 Online Rs. 60 Concepts: Meaning and Essentials of Contact, Proposal and Acceptance, Capacity to Contract, Consideration, Void Agreement, Remedies for Breach of Contract, Guarantee and Nature of Negotiable Instruments etc Rs. 150 Principles and Practice of Management Author: Naveen Kour, Richa Khunteta ISBN: 978-93-81254-73-8 Online Rs. 75 Contents: Management an overview, Fundamentals of Planning, Fundamentals of Organizing, Decision Concepts & Leadership and Controlling etc Fundamental of Accounting Author: Anubhav Lamba ISBN: 978-93-81254-57-8 Online Rs. 60 Concepts: Journal and Ledger, Subsidiary Books, Trial Balance, Depreciation, Provision and Reserve, Rectification of Errors, Sectional and Self Balancing Ledgers, Preparation of Accounts from Incomplete Records and Final Accounts etc Organizational Behaviour Author: Shalini Singh, Surbhi Mathur ISBN: 978-93-82801-00-9 Online Rs. 50 Contents: Individual Behavior & Managing Diversity, Motivation, Communication, Group Behavior, Conflict and Stress Management, Management of Change and Key Terminologies etc ISBN: 978-93-83462-04-9 Rs. 180 Financial Management Author: Ankita Nyati ISBN: 978-93-83462-04-9 Online Contents: Unit Wise Questions and answers, Case problems, Multiple Choice Questions, Key terminologies, Suggested books and Suggested Websites etc Managerial Economics Author :Swati Shastri, Nikita Kangoo ISBN :978-93-81254-74-5 Online Rs. 45 Contents: Meaning and Scope of Managerial Economics, Supply Demand and Analysis, Theory of Firm, Elasticity of Demand, Cost Concepts, Break Even Analysis, Market Structure and Macro Economic Concepts etc 9 Business Communication Author: Manisha, Prity Birla ISBN: 978-93-81254-59-2 Online Rs. 60 Concepts: Business Communication, Writing Skills, Report Writing, Presentation Skills, Interview and Listening etc Computer Application in Management Author: Rachna Khandelwal ISBN: 978-93-82801-04-7 Online Rs. 50 Contents: Computer: an introduction, Data representation and application, Software, Window, Ms Office And It's Application, IT Outsourcing and Networking and Data Base Management System etc 10
Employment Laws Author: Poornima Mathur, Megha Maheshwari, Surbhi Mathur ISBN: 978-93-81254-79-0 Online Rs. 50 Contents: Trade Union Act -1926 & Industrial Dispute Act-1947, The Payment of Bonus Act 1965, Employee Provident Fund Act 1952, Workman's Compensation Act 1923, Employee State Insurance Act 1948 and The Contract Labor Regulation and Abolition Act etc Human Resource Management Author: Richa Khuntela (MBA) ISBN: 978-93-82801-05-4 Online Rs. 50 Contents: Human Resource Management: An Introduction and Scope, Job Design and Job Analysis, Training and Development, Performance Measurement and Performance Appraisal, Discipline, Employee Compensation and Key Terms & Terminologies etc Performance Management & Retention Strategies Author: Ms. Megha Maheswari ISBN: 978-93-82801-23-8 Online Rs. 45 Contents: Performance Appraisal, Behavioral Performance Management, Potential Appraisal & HRD, Performance Planning & Measuring Performance and Competency Analysis & Competency Mapping etc Financial Management Author: B.K. Jain (M.Com.(Business Adm.) ISBN: 978-93-82801-06-1 Online Rs. 45 Contents: Importance and Objectives of financial Management, Management of working capital, Investment Decisions, Financing decisions and Practical Part etc Security Analysis & Portfolio Mgmt Author: Sandhu, Varsha Sharma ISBN: 978-93-82801-09-2 Online Rs. 50 Contents: Investment Scenario & Security Markets, Risk & Return, Introduction of Portfolio Management, Economic Analysis, Fundamental Analysis, Company Analysis, Key Terms and Bibliography etc Management Accounting -1 Author: Varsha Sharma ISBN: 978-93-82801-01-6 Online Rs. 55 Contents: Preparation of Final Accounts, Ratio Analysis, Cash Flow Analysis, Fund Flow Analysis, Basic Cost Concepts, Marginal Costing, Cost volume & Profit Analysis, Corporate Governance and Budgetary Control etc 11 Rs. 140 International Financial Management Author: Ms Varsha ISBN: 978-93-82801-10-8 Online Rs. 70 Content: International Monetary System and Financial Market, Balance of Payment, Risk, Intricacies of Foreign Exchange Markets, Foreign Exchange market (Exchange rate Quotation ), Parity conditions in International Finance, Syndicated loan and Country Risk Management Accounting -II Author: B.N. Gaur (B.Com, MBA, PGDBM) ISBN: 978-93-82801-07-8 Online Rs. 45 Contents: Costing, Cost Accounting, Cost Accountancy, Cost Control, Cost Reduction/Cost Audit, Kizen Costing System, Activity based Costing, Life cycle Costing and ZBB etc 12
Research Methods in Management Business Environment Author: Swati Shastri ISBN: 978-93-82801-08-5 Online Rs. 45 Contents: Meaning and Process of Research, Motivational Research, Data Collection, Presentation of Data, Analysis of Data and Bibliography and Report writing etc Author: Richa Khuntela ISBN: 978-93-82801-03-0 Online Rs. 45 Contents: Business Environment, External Environment, Economic Environment, Political Environment, Social Responsibility of Business and Government Media etc Management of Financial Services Author: B.K. Jain ( M.Com. (Business Adm.) ISBN: 978-93-81254-75-2 Online Rs. 50 Contents: Introduction To Financial Services Marketing, Capital Markets, Merchant Banking, Financial Services etc ISBN: 978-93-82801-18-4 Financial Derivatives Author: Anamika sharma ISBN: 978-93-82801-18-4 Online Rs. 50 Contents: Definition of Derivative Securities, Market Characteristics, Derivatives Pricing Theory, Risk Analysis and Management Finance for Strategic Decisions Author: B.K. Jain ( M.Com. (Business Adm.) ISBN: 978-93-81254-76-9 Online Rs. 45 Contents: An overview of the Financial System, Financial institutions and economic development, Financial Markets and Instruments, Concept of strategic decisions, Analysis of enterprise etc Banking Service Operations Author: B.K. Jain ( M.Com. (Business Adm.) ISBN: 978-93-82801-19-1 Online Rs. 45 Content: Indian Financial System, Deposit Products, Retail/Corporate Banking Rural Banking & Micro Finance, Follow up & Recovery, Fee based services, Introduction to banking operations & electronic banking 13 Marketing Management Author: Megha Maheshwari ISBN: 978-93-82801-02-3 Online Rs. 50 Contents: Marketing Strategies, Challenges in Rural Marketing, Product Life Cycle, Competitor analysis, Marketing Channels and advertising Business Ethics and Ethos Author: Moh. Ellias ISBN: 978-93-82801-20-7 Online Rs. 45 Content: Business Ethics, Gandhian approach in Management & Trusteeship and Indian Ethos etc 14
Project Management Product and Brand Management Author: Rachna Khandelwal ISBN: 978-93-82801-21-4 Online Rs. 45 Contents: Project Feasibility Study, Project Planning, Project Scheduling, PERT CPM and Network Techniques and Project Management Information System etc Product and Brand Management Author: Sujata Biyani, Karishma Gupta ISBN: 978-93-81254-78-3 Online Rs. 45 Contents: Introduction to Product Management and market management, Understanding product manager's role and nature of markets, Introduction to Brand Management and Crafting of Brand Elements, Multiple Choice Questions and Bibliography etc Business Law Author: P.C. Jangir ISBN: 978-93-81254-80-6 Online Rs. 50 Contents: Some Important Short Questions, Meaning and Essentials of Contact, Proposal and Acceptance, Capacity to Contract, Free Constant, Consideration, Void Agreement and Remedies for Breach of Contract etc Marketing of Service Author: Shikha Ajmera ISBN: 978-93-82801-22-1 Online Rs. 50 Contents: Service, Marketing, Consumer Behavior, Service Quality, Moments of Truth, Costumer Relationship Management/Relationship Marketing, Marketing Mix and Self Appraisal Evalutation etc Advertising Management Author: Megha Maheshwari ISBN: 978-93-81254-77-6 Online Rs. 45 Contents: Introduction of marketing communications & advertising, Marketing Communication Planning and Advertising Objectives & Planning, Media Planning & Promotion etc ISBN: 978-93-82801-14-6 Training And Development Training and Development Author : Pragya Mathur Kumar ISBN: 978-93-82801-14-6 Online Rs. 45 Concepts: Introduction to Training & Development, Performance Appraisal & Training, Training Process, Trainer & Training Institutions, Evaluation of Training, Training Methods and Techniques and Bibliography etc 15 International Marketing International Marketing Author: Shashi Gurjar ISBN: 978-93-82801-12-2 Online Rs. 45 Content: International Market Environment, Understanding customer buying behavior, International Marketing Research, International Product Management, Marketing Communication, Distribution & Logistics, Pricing Strategies and Evaluating & Controlling etc Human Resources Planning and Development Author: Megha Maheshwari ISBN: 978-93-82801-16-0 Online Rs. 50 Content: Introduction, HR Planning & Corporate Strategies, Job Analysis, HR Forecasting, Career Planning & Succession Management 16
Business Policy & Strategic Management Electrical Circuits and Circuits Analysis Business Policy & Strategic Management ISBN: 978-93-82801-11-5 Author: Dr Tripty ISBN: 978-93-82801-11-5 Online Rs. 50 Contents: Top Management Perspective, Analyzing Business Environment, Identifying Alternative Strategies, Competitive Strategy and Competitive Advantage, Key Terms and Bibliography etc Author: Ashish Sharma, Vijay Kumar Sharma ISBN: 978-93-81254-34-2 Online Rs. 60 Contents: Electrostatics, Capacitors, Current Electricity, Magnetism, Alternating Current, Electrical Devices, Machines and Measuring Instruments, Electric Wiring and Network Analysis etc Sales & Distribution Management ISBN: 978-93-82801-13-9 Rs. 160 Sales & Distribution Management Author: Ms. Richa Khuteta ISBN: 978-93-82801-13-9 Online Rs. 80 Concepts: Sales Management, Planning the Sales Effort, Organizing and Directing the sales Force, Distribution Management, Channel Institutions & control and Bibliography etc Semi Conductor Physics Author: Ashish Sharma ( M.Sc, Physics) Anupama Upadhyay (M.Sc, Physics) Vijay Kumar Sharma ISBN: 978-93-81254-35-9 Online Rs. 50 Contents: Structure of Solid, Transport Phenomena in Semiconductor, Semiconductor Diodes, Rectification & Power Supply, Bipolar Junction Transistor, Amplifiers, Thyristors and Opto-electronic Devices etc Leadership skills & Change Management ISBN: 978-93-82801-17-7 Leadership skills & Change Management Author: Meera Sharma, Ankita Nyati ISBN: 978-93-82801-17-7 Online Rs. 50 Contents: The Nature And Importance Of Leadership, Effective Leadership Behavior And Attitudes, Leadership Styles, Developing Teamwork, Understanding Change, Types Of Change, Annexure and Key Terms etc Rs. 190 Business Accounting Author :Sapna Gupta ISBN :978-93-81254-36-6 Online Rs. 95 Contents: Journal and Ledger, Subsidiary Books, Trial Balance, bill of exchange, Depreciation, Provision and Reserve, Rectification of Errors, Final Accounts and Sectional and Self Balancing Ledgers etc 17 Strategic Human Resource Management ISBN: 978-93-82801-15-3 Rs. 160 Strategic Human Resource Management Author: Prity Birla ISBN: 978-93-82801-15-3 Online Rs. 80 Content: Content Understanding SHRM, Aligning HR Systems with Business Strategy, HR Strategies in Workforce Utilization, Evaluating HR Function and HR Score Cards Discrete Mathematics Author :Varsha Gupta (M.Sc. Maths), Shiv Kishore Sharma ISBN :978-93-81254-37-3 Online Rs. 50 Contents: Graph Theory, Trees, Number System, Binary Arithmetics, Sets, Relations, Functions and Proportional Calculus etc 18