February 2015 1 SIS Global Reach and Capabilities
Company Overview SIS International Research is a leading global Market Research & Market Intelligence firm providing comprehensive research services and strategic analysis of information. We have served many of the world s largest and most influential companies, serving over 70% of the Fortune 500. Founded in 1984, we offer many other innovative products and services for our client s decision-making. Our company conducts Market Research, Business Intelligence and Competitive Intelligence for over 50 industries in over 120 countries. Only SIS International (formerly Strategic Intelligence Systems) has the expertise, global resources, thought leadership and Integrated Research for full-market insights into the entire market landscape. With our Integrated Research and Intelligence, our clients gain advantage from comprehensive insight for decisionmaking. For 30 years, SIS International Research has conducted research projects in over 120 countries and continues to expand its coverage. Full Service Reach Custom Research and Data Collection SIS offers dynamic full-service consumer market research solutions in almost every industry globally. Business to Business (B2B) Research SIS is well known for its B2B research capabilities and ability to reach top executives and professionals. Strategic & Competitive Intelligence SIS conducts comprehensive strategic intelligence, employing sophisticated analytical tools and expertise. Founded in 1984 Founding member of the Society of Competitive Intelligence Professionals (SCIP) Large project infrastructure Presence in the Americas, EMEA, APAC and South East Asia Relationships with 70% of Fortune 500 2 SIS Global Reach and Capabilities
Corporate History Global SIS realized with fully aligned operations SIS launches key regional research hubs in London, Berlin, Toronto, Mexico City, Sao Paulo, Manila, and Shanghai 2014 Ruth Stanat establishes SIS International Research, Inc. on Madison Avenue in New York City as a syndicated market research report company 1984 1986 SIS becomes a founding member of the Society of Competitive Intelligence Professionals (SCIP). 1990 SIS completes its rebranding Global Gold Global Jumpstart 2000 2002 2005 2007 SIS publishes one of the first books on China's Generation Y Ruth Stanat publishes The Intelligent Corporation, a book that expounded on effective strategic planning and building the intelligent corporate intranet. 2009 2012 SIS establishes its B2B Market Research and Educational Testing Division SIS adopts the slogan Navigate the Global Economy SIS establishes Brand Health and Brand Research division Additionally, established SIS Car Clinics 3 SIS Global Reach and Capabilities
SIS Global Locations Toronto London Berlin Shanghai Los Angeles, CA Mexico City New York, NY Global Headquarters Ahmedabad Tokyo Manila Singapore Sao Paulo SIS Wholly-owned Office SIS Affiliate Office 4 SIS Global Reach and Capabilities
Industry Experience Automotive B2B Industrial Energy Transportation Consumer Research Fast Moving Consumer Goods Lifestyles Financial Services Healthcare & Pharma Retail Technology Travel & Tourism 5 SIS Global Reach and Capabilities
SIS International offers Hybrid Intelligence When effectively integrated, market research, market intelligence and competitive intelligence provide a powerful management tool for executive decision making. Market research (MR) provides critical insight regarding the voice of the consumer while Market Intelligence (MI) illuminates how a company and its products are perceived in the market. Competitive Intelligence (CI), in contrast, provides valuable information on other important aspects of the external market environment emerging technologies, political and regulatory developments and competitor activities. Market Research Multi-stakeholder Analysis Market Intelligence Competitive Intelligence Competitors Complex Markets Supply Chain and Internal Business Processes Deep understanding of complex dynamics impacting supply chains 6 SIS Global Reach and Capabilities
SIS Research Methods Custom Market Research Strategic Consulting Company Profiling On-the-Ground Data Collection Qualitative Research Focus groups Quantitative Research Telephone surveys Online surveys Ethnographic Research In-home interviews Shop along s Market Feasibility and Research Competitive, Business Intelligence M&A Advisory Financial Modeling & Enterprise Valuation Competitive Intelligence Competitive Benchmarking Corporate background Key decision-makers' profile Company strategy Financial operations Product or service features Supply Chain Analysis Financial Profiling 7 SIS Global Reach and Capabilities
Custom Market Research Services Emerging markets research Market sizing/feasibility New product concept tests Product and service evaluation/ analysis Brand loyalty/brand switching studies Sensory/taste testing Tacking studies and image measurement Attitude & usage studies Customer profiling Retail shopping behavioral studies Market segmentation Customer satisfaction analysis Employee satisfaction analysis Competitive analysis Ad/Media analysis and tracking 8 SIS Global Reach and Capabilities
Innovative Intelligence Proprietary Models and Tools New Product Concept Testing Model Customer Satisfaction Model Market Entry Model Market Segmentation Model SIS Management Practices and Intelligence Tracking Methods Model SIS Integrated Knowledge Platform Model Voice of the Customer Model and sample reporting practices SIS Competitive Intelligence Services methods and Models The Integration of Competitive Intelligence and Market Research Methodology Intelligence Technology Gathering Methods and Procedures SIS Brand Equity Model SIS Intelligent Recruitment Model/ Procedures Derived Importance SIS Data Analysis Dissection 9 SIS Global Reach and Capabilities
SIS New Product Concept Tests Competitor Product Performance Product Development Activities & Plans Product Introduction or Launch Product Life Cycle Pricing & Discount Practices Marketing Activities & Message Market Positioning & Penetration Partnership Discussions Financing or Fund- Raising Initiatives Technology Adoption or Evaluation Purchases & Inventory Build-Up Hiring Practices & Activities PR Issues & Announcements Publicity & Exposure Customer Satisfaction 10 SIS Global Reach and Capabilities
Why Clients Choose SIS International Research Our Global and Local Market Reach SIS is recognized as a global research leader, having conducted Business, Competitive and Market Intelligence in over 120 countries since 1990. Our Experience SIS has developed substantial experience and expertise in over 50 industries. Our tracking services and publications add to the understanding necessary to conduct complex research worldwide. Our Innovative Services SIS has innovated research services to fit the changing needs of companies, from tracking services to executive Intelligence Answering services. Our Responsiveness SIS realizes that wasted time is the opportunity of a clients competitor, and expeditiously responds to clients. Our Reputation SIS International has conducted research for more than 70% of the Fortune 500 and many of the world s most influential multinational organizations. Our Nimbleness Unlike many large market research suppliers, SIS efficiently prepares and delivers high quality proposals and deliverables. Our Understanding SIS International keeps in mind the importance of competition and timeliness in mind. We go beyond the data and provide actionable intelligence. Our Creative Approach SIS provides a dynamic view of the market with its hybrid services, integrating numerous techniques in its deliverables, in addition to traditional Market Research techniques. Our Value SIS International provides value with globally recognized research and competitive pricing and quality. 11 SIS Global Reach and Capabilities
Contact SIS International Today: SIS Worldwide Headquarters 11 East 22 nd Street 2 nd Floor New York, NY 10010 Tel: +1 212 505 6805 Ruth Stanat research@sisinternational.com SIS Los Angeles 5405 Wilshire Boulevard Suite 375 Los Angeles, CA 90036 Tel.: +1 326 677 2508 Michael Stanat research@sisinternational.com SIS Canada SIS International Research 105 Victoria Street Floor 408 Toronto, Ontario M5C 3B4 SIS EMEA Headquarters 7-10 Adam Street The Strand London WC2N 6AA Tel.: +44 207 520 9026 Federica Sacchi fsacchiemea@sisinternational.com SIS International Research Deutschland GmbH Friedrichstraße 90 10117 Berlin Tel.: +49 30/20 25 31 01 Christoph Bodden-Brux c.boddenbrux@sisinternational.com SIS Asia Headquarters SIS Market Research 333 Huai Hai Zhong Road Shui On Plaza, 12th floor A06 Shanghai 200021, China Tel.: +86 21 5116 0734 Mandy Pan SISAPAC@sisinternational.com SIS South East Asia Headquarters L29 Joy Nostalg Centre 17 ADB Avenue Ortigas Center, Pasig City 1600 Philippines Tel.: +632 689 7174 Iris Lorenzo ILorenzobi@sisinternational.com SIS Singapore 14 Robinson Road 13 th Floor Far East Finance Building Singapore 048545 Tel.: +86 21 5116 0734 researchasia@sisinternational.com SIS Korea 26 Euljiro 5-gil, 27th Floor, West Center 1, Jung-gu, Seoul, Korea Joseph Kim jkimkorea@sisinternational.com SIS Japan japan@sisinternational.com SIS India 1105 Pinnacle Business Park Corporate Road Prahladnagar, Ahmedabad 380015, Gujarat, India Shibu Sayed india@sisinternational.com SIS Investigaciones de Mercado International Avenida insurgents Sur N 800 Colonia del Valle Mexico City 03100, Mexico Tel.: + 52 55 8421 4755 Stephanie Echeverria researchlatam@sisinternational.com SIS Brazil Avenida Paulista, 37 N4 Andar Sao Paulo, 01311-902 Brazil researchlatam@sisinternational.com www.sisinternational.com 12 SIS Global Reach and Capabilities