www.cvent.com Reach the Response Event Management Supplier Network Web Surveys

www.cvent.com Reach the Response Event Management Supplier Network Web Surveys

ABOUt CVENT What Does Cvent Offer? Our online software suite includes an industry-leading event management solution, an event sourcing tool and a full-featured web survey application. These products are supported by an advanced email marketing engine, real-time reporting, account administration tools and robust contact management. Cvent s software will revolutionize the way your organization manages meetings, events and surveys. Event Management Cvent provides event planners with a complete solution to increase attendance and to decrease the cost of managing events. By simplifying the event planning and management processes, our software enables you to focus your time on strategic decisions rather than repetitive tasks. With over 650 advanced features, our Event Management module encompasses all the tools necessary to take your events and meetings to the next level of success. Online registration Email marketing Payment processing Travel, housing and budgeting Reporting and analysis Strategic Meetings Management (SMM) Supplier Network The Cvent Supplier Network connects event and meeting planners to a comprehensive and searchable database of venues and services. Planners can search venues, compare property details, find promotions and connect with suppliers of all kinds. The supplier directory of over 75,000 venues and services is free for all planners to search. Search database of 75,000 venues and suppliers Send RFPs to multiple venues Receive and compare quotes Select best meeting suppliers Web Surveys Business professionals utilize our online surveying application to streamline the way they collect information and feedback. Use surveys to test markets, qualify leads, measure program effectiveness, enhance company culture and gauge stakeholder opinions. Launching surveys on the web is more efficient and effective than traditional surveying techniques. Gathering and analyzing survey data with our online software helps you make informed business decisions. Simple survey creation process Email marketing Sophisticated question logic Reporting and analysis World-class data security Enterprise Feedback Management (EFM) 1

ABOUt CVENT What Can Cvent Do For You? Increase Response Boost responses to your event, survey, and email marketing campaigns. Personalize and send targeted emails Automate and schedule messaging Facilitate viral marketing Decrease Cost Track campaign spending with Cvent s budgeting and reporting tools. Communicate economically with large groups Eliminate data entry Track budgets in detail Analyze Data Evaluate your marketing campaigns, survey results, event success, budgets and other metrics critical to analyzing performance. Eliminate tedious spreadsheets Evaluate trends in campaign results Quantify return on investment Automate Time-Consuming Tasks Automate laborious administrative tasks to focus on strategic business objectives. Quickly build events and surveys from templates Streamline payment processing Easily replicate events and surveys Target Attendees & Respondents Advanced Email Marketing Our on-demand software houses a powerful email marketing engine that drives invitees and respondents to your events and surveys. Integrated email marketing and contact management empower your organization to increase response rates with every campaign. Easily craft HTML and text emails Personalize content throughout entire email Differentiate messaging to unique segments Send automated responses to event invitees Test message effectiveness with targeted groups Avoid spam filters with the email content analysis tool Track email delivery, click-through and open rates Build brand awareness and loyalty Robust Contact Management Maintaining a professional address book can be a considerable task. Contacts switch jobs, change email addresses and opt-out of campaigns. Our software simplifies the process of maintaining and updating your address book. Import contacts from virtually any source Export or import with one click Enable contacts to update their own information Dedupe remove duplicates from your contact list Customize contact information collected Create tailored registration for different contact types Develop detailed contact profiles Automatically identify bad email addresses Store all contact information in one central repository Identify contacts with multiple email addresses Unrivaled Customer Service Event and Survey Creation Cvent s Event Builder, Survey Builder and PlanCorps teams have created and launched thousands of events, surveys and marketing campaigns. With over eight years of experience, our in-house experts provide extensive consulting on successful campaign strategies. Full-service event and survey design Complimentary event and survey best practices evaluation Client Services Cvent s client services team is available to ensure that all client issues are promptly solved. Dedicated account managers proactively monitor client satisfaction rates to consistently exceed your expectations. 90% of calls answered in under 90 seconds Highest ratio of service personnel to clients in the industry Dedicated account managers Phone and email support available 24 5 Free, live, online training sessions Contextual online help system within the application Act as user advocates for product enhancement requests 2

Event Management The Complete Event Management Solution Manage Events of All Kinds Alumni Events Networking Events Auctions Orientations Board Meetings Retreats Concerts Roundtables Conferences Seminars Dinners Social Events External Meetings Sporting Events Fundraisers Symposiums Happy Hours Tours Incentive Trips Trade Shows Internal Meetings Training Programs Lunches Webinars Membership Events Workshops Event Questionnaires Gathering feedback from invitees is critical throughout the event cycle. At registration time, ask guests questions to gauge expectations, and then tailor your event to meet their needs and wants. Utilize regret questionnaires to find out why some invitees chose not to attend, and then use the data to increase attendance at your next event. Identify attendee expectations Qualify attendees Measure event success and ROI Understand why invitees cannot attend Online Registration Increase attendance while decreasing cost with real-time online event registration. Our event management software combines advanced functionality with a user-friendly interface to streamline your meetings and events. Register guests through customizable event websites Accept registrations via web, fax or direct mail Dynamic multi-track, multi-session registration Pre-populate forms to expedite registration Allow registrants to attach files Quickly create simple events using a five step wizard Clone previous events to save time Allow registration by voucher code or password Task lists, calendars, name badges and mailing labels Payment Collection Logistical headaches often stem from manual payment transactions. The Cvent system quickly and securely collects payments with real-time tracking and automated refunds. Instant credit card deposits into your bank account Automated event payments and refunds Accept multiple international currencies Price by registration type, early-bird dates and coupons Enable group registration and payment in one transaction Offer volume discounts for bulk registrations Create breakout sessions with unique pricing Accept donations online Compatible with most payment processors 3

Event Management Housing & Travel Management Monitor guest room inventory in real-time Track and manage roommate requests Personalize itineraries, directions and confirmations Grant hotels and travel agents access to reports Organize attendee transportation Integrate with most online booking tools (Passkey, Cliqbook and GetThere) On-Site Functionality Ensure the guest arrival process runs smoothly by using Cvent s on-site tools. With our online software, any computer connected to the Internet can function as a selfservice, on-site kiosk. Allow walk-ins to register upon arrival Check-in guests who registered online Print confirmations, name badges, and agendas Add registrant-specific barcodes to name badges Reporting Cvent Event Management analyzes your event campaigns, providing valuable statistics and business intelligence. Over 70 standard reports Unlimited custom reports Analyze key metrics with cross-event reports Share real-time reports via a website URL Track email campaign success in real-time Export reports to a variety of formats Prioritize staff resources with task reports Address Book Integration The Application Programming Interface (API) makes it easy to transfer business data between our software and the other applications and systems in use at your organization. Using API, your organization can integrate salesforce automation, customer relationship management and key back office systems directly with Cvent s online software. Fast, secure, high volume transactions Automated data synchronization and maintenance Multiple system integration capability One-click registration through an API call Budget Management Compare money collected and spent across events Track expenses by vendor or category across events Build a budget based on fixed and/or variable costs Leverage budget information to negotiate better deals Quantify overlooked expenses, such as taxes and gratuities Manage cost per attendee Budget for electronic RFPs Strategic Meetings Management Cvent offers corporations an efficient way to manage corporate meetings and reign in meeting spend. Cvent helps corporations implement strategic meetings management programs: manage planning, budgeting, sourcing, registration, housing, travel and reporting in a single application. Online event registration and attendee management Approval, notification and workflow processes Manage projects using department-specific task lists and calendars Multiple logins with unique levels of access and administrative rights Track site selection and meeting spending Robust, integrated contact management system API functionality allows seamless integration Sophisticated survey tools help you gather business intelligence Budget your spend throughout sourcing and event supplier selection process Plan: Streamline the meeting planning process with workflow and policy management, system integration, department calendars and budgeting tools. Source: Research cities on the Cvent Destination Guide. Compare venues and service providers on the Cvent Supplier Network, then send RFPs to receive bids on your event. Manage: Balance and automate event logistics such as targeted email messaging, attendee management, payment processing, housing and travel. Measure: Create reports on all aspects of your meetings program, share key meetings metrics across departments, and evaluate meetings ROI. 4

SUPPLIER NETWORK Find the Ideal Meeting Space and Service Providers Site Selection & RFP Management The Supplier Network connects planners to a comprehensive database of over 75,000 meeting venues and event suppliers. Planners can find detailed profiles for a variety of meeting spaces and service providers. Send RFPs to multiple suppliers at once, compare quotes, and select vendors all at no cost to planners. What is the Cost? There is no cost to use the Supplier Network. Register online for free as a Supplier Network member, and gain full access to search suppliers, send RFPs, compare quotes and more. Source Your Event in 3 Easy Steps Save Time & Money The Supplier Network saves planners time by enabling them to submit RFPs to multiple venues or service providers. Planners can source and manage events through a single integrated toolset. Find venues near exact locations using interactive maps Filter and customize search results to identify preferred suppliers and cancelled space Calculate room capacity based on square footage Compare venues side-by-side before sending an RFP Easily send requests for quotes to suppliers Store key contacts and supplier notes in one place Set response and decision dates to keep quotes on track Stay organized with task management features Track quote history and cost savings Evaluate RFP responses and history with advanced reporting functionality Manage your organization s cancelled space and negotiated rates 1 2 3 Search 75,000+ Suppliers on Cvent.com Access an extensive, public database of venues and service providers. Search by location, total meeting space, and other criteria. Compare Venues and Service Providers Research and evaluate venues and service providers. View extensive profiles including photo galleries, virtual tours and meeting space specifications. Send an RFP and Receive Bids Submit requests for proposals to multiple venues at once. Compare bids side-by-side, and select the best venues and service providers for your next event. 5

SUPPLIER NETWORK Find Suppliers, Send RFPs, Compare Quotes Easily Search for Event Venues and Services The Supplier Network uses familiar search engine functionality to make finding venues and services easy for anyone. Search for suppliers based on relevant meeting criteria, such as metro area, venue or service type, total meeting space or chain affiliation. Use filters to narrow your results to find the perfect suppliers for your next event. Venue types include: Hotels and resorts Unique venues Convention centers Conference centers Restaurants Museums and landmarks Special event venues Service provider types include: Catering Audio/Visual Exhibit supplies Transportation Photography Florists Entertainment Destination Guide The Destination Guide provides the details meetings and event professionals need to compare cities, helping planners to identify the optimal destination for their next event. City-wide meeting space and guest room counts Convention center information Ideas for non-traditional event space Area tours, hot-spots and activities City-specific meeting promotions Airport and transportation information Climate and peak/off season data Maps and images of city attractions Easy RFP Creation Creating a Request for Proposal (RFP) is simple and effortless with the Cvent Supplier Network s easy-to-follow guides and time-saving features. Create RFPs using a step-by-step wizard Enter planner information only once; forms are pre-populated from your account profile information Copy previous RFPs to eliminate data entry Comprehensive Supplier Profiles Supplier profiles feature detailed content that is essential to selecting a venue or service provider. Image galleries Virtual tours Detailed descriptions Sleeping room details Meeting space details Amenity lists Setup options and capacity charts Exclusive promotions Local attractions and places of interest Floor plans Additional supplier information, such as menus and pricing guides 6

WEB SURVEYS Online Surveys Benefit Every Organization Launch a Survey Today, Make Confident Decisions Tomorrow Our survey software makes it easy for any user in any organization to build, launch and analyze web surveys. Marketers can test target markets and evaluate campaign messages. Human resources professionals can use surveys to determine what aspects of an organization need improvement. Customer service managers can use surveys to continually improve upon client satisfaction. Senior management can gather intelligence from employees and stakeholders before making important business decisions. Online surveys bring value to all departments in any organization or industry. Optimize Efficiency and Productivity Advertisement Evaluation Association Member Survey Buying Experience Company Evaluation Customer Satisfaction Customer Service Satisfaction Corporate Compliance Demographic Survey Employee Benefits Employee Screening Employee Exit Interview Employee Satisfaction Internet Behavior Market Research Marketing Campaign Testing Pricing Evaluation Product Satisfaction Product Testing Product Registration Sales Leads Qualification Training Evaluation University Course Evaluation Create, Launch, Analyze 1. Create a detailed, professional survey using a simple, five step wizard. 2. Publish your survey online. Attract respondents with personalized email invitations and automated, scheduled reminders. 3. Examine the data using advanced reports that present information clearly and concisely. Question and Response Libraries Quickly create surveys using questions and responses from our libraries. The question and response libraries are organized by survey type, allowing surveyors in all departments to quickly find relevant materials. Over 70 common response sets Over 170 common survey questions Add frequently used questions to your library 16 Question Types Single Answer Vertical Single Answer Horizontal Single Answer Pull Down Multiple Answer Horizontal Multiple Answer Vertical Multiple Answer Pull Down Presentation Header Open Text One Line Single Matrix Multiple Matrix Comment Box Date/Time Constant Sum Rank Order Custom HTML Data List 7

WEB SURVEYS An Easy-to-Use, Business-Class Web Survey Tool Traditional Surveying: Costly and Inefficient Low survey response rate Manually enter survey responses Time-consuming process Greater potential for human error Crunch numbers to report on results Expensive postage and printing costs Conclusion: Process is too laborious and expensive to repeat. Cvent Web Surveys: Easy and Effective High response (personalized emails/reminders) Responses automatically collected Quick, accurate, real-time results Automated processes eliminate manual errors One-click reports with colorful charts and graphs Low cost (distribute via email/website links) Conclusion: Online surveying is so easy that it becomes part of the organizational culture. Professional Templates Create professional looking surveys using over 40 graphic templates. Customize templates to match your organization s brand, or add custom HTML and embedded media to create a rich respondent experience. Advanced Logic Provide a personalized experience using survey logic to maximize the data collected, enabling precise question presentation and more detailed feedback. Use branch logic to drill deeper into responses Enhance the user experience with advanced logic Skip respondents ahead to applicable questions Randomize answer order to reduce biased results Pipe respondent answers into later questions Customize questions based on contact information Reporting Reports empower surveyors to quickly assess trends in survey responses without time-consuming number crunching. Response summary Cross-tabulation analysis Contact history across surveys Email marketing campaign analysis Compare respondents by overall scores Clear, colorful charts and graphs Analyze data over time with cross-survey reports Receive real-time email alerts based on responses Tailor reports with report filtering Share dynamic survey reports via a website URL 8

A Leading Provider of On-Demand Software The Largest Event Registration Company in the United States Established in 1999 400+ employees worldwide Profitable for 21 consecutive quarters The Choice of Industry Professionals 3,500+ clients; 10,000+ users Over 5 million registrations 100,000 events, surveys and email campaigns annually Over 175 million email invitations sent Nearly $1 billion in event registration fees processed On-Demand Communication Software Over $20 million invested in R&D Quarterly product enhancements Web-based software: no installation necessary Work from any computer with Internet access Dedication to Clients Largest customer care team in the industry Unlimited support and training Service available 24 hours a day, Monday Friday Dedicated relationship managers Available on-site training Weekly online training sessions Security Tier 1 world-class data center 24 7 security personnel on duty Fault tolerant, redundant servers Hourly data back-ups Password protected login Products to Fit All Organizations Scalable to organizations of all sizes Multiple versions to fit every price point Integrated surveys, events and email marketing Support for international currencies Import and export data in a wide variety of formats 9