Simplify, generate and grow Cashless payment systems to improve both your event and the bottom line
The move towards cashless Due to an abundance of cost-saving and revenue-generating benefits, many festivals and live events are looking to adopt cashless payment systems. While early versions of cashless systems magnetic strip cards or plastic tokens have had limited success in some live event environments, only recently has RFID made a cohesive, failsafe system a reality. In March 2012, Intellitix formed a strategic alliance with Metapay to create Intellipay, the first cashless system to fully integrate with our access control and social media RFID technology. By combining technologies, we enable a convenient, secure experience for the event goer that requires just a single RFID device or wristband. For the event organizer, cashless payment systems offer an increased spend per head, substantial administrative savings and a dramatic reduction in theft and leakage. Intellitix RFID technology is underpinned by several business models that allow us flexibility, and to deliver precisely tailored systems. Our ultimate goal is to be a revenue generator rather than a cost
How it works 1 2 3 4 The Intellitix semi-open loop cashless payment system has been designed with both the customer and vendor experience in mind 1. Event credit is loaded onto a patron s individual event profile either in advance or during an event. 2. Event profile is linked to an RFID wristband, card or device, which contains a unique ID number. 3. Vendors deduct credit from patron s RFID band using Intellitix hardware. 4. Vendor s transactions are reconciled within two days of the event finishing.
The user journey Before/during event At ticket purchase TICKET PURCHASE FULFILMENT Receive RFID device in mail before event, or pick up on arrival. PERSONALIZE Event profile created before event, or at event using kiosks. Payment method linked to profile or credit purchased. FULFILMENT Receive RFID device in mail before event, or pick up on arrival. Anonymous PERSONALIZE Event profile created before event, or at event using kiosks. Payment method linked to profile or credit purchased. FULFILMENT Receive RFID device in mail before event, or pick up on arrival. TOKEN PURCHASE Event credit purchased via cash/card at kiosks or manned booths at event and loaded onto device. TRANSACT Patron spends funds by touching RFID device to POS handheld or reader. TRANSACT Patron spends funds by touching RFID device to POS handheld or reader. Personalized TOP UP Funds are topped up online, at automated kiosks, booths or via mobile app. TOP UP Additional credit purchased and added to device at manned booth or via kiosks. REFUND/ REUSE During or post-event, credit is refunded, or reused at a later date. REFUND Cash refunds available at event.
The transaction journey CASH ORGANIZER Cash taken via manned booths or kiosks on site ON SITE PURCHASE MERCHANT ACCOUNT INTELLITIX / METAPAY RECONCILIATION VENDOR Event credit bought on site via kiosk, POS, online or mobile PRE- PURCHASE Event credit bought online or via mobile. Additional points: Local bank partner to manage customer service issues Reconciliation to vendors should take no longer than two days. Cash top ups given cash refunds. Credit top ups refunded electronically. REFUNDS TO PATRONS
Robust system hardware Kiosks Hardwired kiosks allow patrons to buy event credit, check the balance on their RFID wristbands, personalize their wristbands and view transaction history. Terminals To tailor requirements to your event, a range of Ingenico terminals and desktop readers, and M3 POS handhelds are available. Terminals are weatherproof, with a long battery life and can automatically email receipts. PDQ Local PDQ machines are integrated into the cashless system for use at staffed booths.
Fully integrated software Intellitix white label customer interface sits seamlessly inside your event website. Patrons can personalize their profile (including linking in their Facebook or Twitter profiles), buy event credit and review transaction history.
Case study Sziget festival Hungary s Sziget Festival was one of four festivals that adopted Metapay s system and became 100% cashless in 2011, working with payment sponsor MasterCard PayPass. 98% of surveyed respondents were very pleased with the system, 93% finding it faster and more convenient than cash. 385,000 visitors 1,200 points of sale payment terminals 38 top up points (4 cashiers in each at peak times) 5.2million transactions Less than 1 seconds per payment 99.99% service level
Advantages The Organizer Increased turnover Cashless systems show a proven increase in on site spend by a minimum of 15%. Transparency of business Complete knowledge of all on-site spending and merchant activity. Banking independent Solution We are an independent payment transaction provider, and our cashless payment system also include mobile and internet access. Real time tracking Each and every use of the RFID chip can be tracked, making accounting easier and turnover transparent. Mobile and festival-proof The system can be deployed anywhere in the world, operating where banks and other providers cannot. Secure RFID chips are far more secure than magnetic stripe cards and other card systems. A wealth of new data Unparalleled data on spending patterns and tastes allows organizers to refine and improve service levels. Creative marketing Facilitation of pre-event offers builds new revenue streams and encourages on site spend.
Advantages The Merchant Faster payments, shorter queues While paying by cash takes an average of 24 seconds, the average cashless transaction is just 1 seconds. Which means shorter queues, more sales and more satisfied customers. Secure Without handling or storing cash, merchant stalls are safer. Prevent mistakes Automated, cashless service prevents mistakes, or even theft, by staff. Supported loyalty systems Build in local loyalty and coupon systems, or tie into social media elements or other value added services. Law-abiding Fast, simple age verification for bars and other areas serving alcohol. Simple accounting & reporting Accounting becomes simple and transparent for the merchant, organizer and employees of both. Tipping supported Serving staff do not lose out on the option of gratuities. Controllable Integrate with access control system to accurately monitor staff working hours and meal rights.
Advantages The Fan Protected Lost or stolen RFID devices can be deactivated and replaced in moments Fast With an average transaction time of 1-3 seconds, patrons spend less time in line and more time enjoying. Convenient Transacting is easy, no need to carry a wallet or cash anymore, and accounts can be topped up by family or friends at home. Controllable The user only spends as much has already been topped up. The balance and transaction history can be checked anytime. Personalized Integration with one RFID wristband or device allows patrons to personalize, upload, spend and interact as they choose. Expressive RFID chip can be placed into multiple items wristband, watch, card, necklace/pass, etc.
Get in touch Our cashless payment system is one module of a suite of RFID technologies custom-built specifically for live events that also includes access control and social media integration. Please get in touch for more information. Canada 3440 Decarie Montreal, Qc H4A 3J5 +1 (514) 800 3600 United Kingdom Info@intellitix.com www.intellitix.com 140 Buckingham Palace Rd London SW1W 9SA +44 (0) 207 881 2542 USA 6130 Elton Avenue Las Vegas, NV 89107 +1 (855) 379 8364