Data Driven Email and Cross Channel Marketing

www.dialogsummit.de Data Driven Email and Cross Channel Marketing April 27, 2015 I Workshops & Emailing-Award April 28, 2015 I DialogSummit 2015 Steigenberger Airport Hotel, Frankfurt Digital Marketing 2015 I Omnichannel Future I Lifecycle Automation Seven international Keynote-Speakers & 20times Best Practice LEADpartner co-organizer

H. Blocher M. Nitsche F. Puscher T. Schwarz A. Wolf DialogSummit 2015 Personalization is a chance to differentiate at a human scale, to use behavior as the most important clue about what people need and want. Seth Godin Join the dialog! The future belongs to personalized marketing. The DialogSummit provides an optimized mix of lectures, discussion, best practice-cases an moderted Q&A sessions. Discuss the current trends and developments of Omnichannel Customer Engagement, Realtime-Personalization and Lifecycle Marekting Automation with more than 250 experts from all over the German-speaking world and beyond. As a special highlight we stage the Emailing-Awards 2015 on the evening before the Summit. We are looking forward to welcoming you at the DialogSummit 2015! DialogSummit 2015 Seven international keynotes Twenty times best practice-cases Optional workshops & courses Supporting program. Innovative formates the associated exhibition and an interesting supporting program offer plenty of opportunities for relaxed networking and professional exchange. Target group. Those who want to drive data-driven marketing forward: Leader Digital Marketing, Online Marketing, Data-Driven Marketing, E-Mail-Marketing, CRM, Sales, Service as well as CMOs and CEOs. Moderator. Frank Puscher, journalist, Mediadeck, Hamburg Dr. Torsten Schwarz, Martin Nitsche, Helmut Blocher, ABSOLIT DDV SUCCUS Wirtschaftsforen Emailing-Award 2015 Monday, April 27, 2015, 7.00 pm Election of the best emailings and newsletters as part of an evening reception and a formal dinner. Torsten Schwarz, Owner, ABSOLIT Dr. Schwarz Consulting, Waghäusel Martin Nitsche, President, German Direct Marketing Association (DDV e. V.), Frankfurt Participants at the Summit, the Courses and Workshops are cordially invited!

J.v.Rjyn N. Müller M. Leander T. Gielen 28. April 2015 I Internationale, inspirierende Keynotes 9.00 ALL MARKETING WILL BE DATA-DRIVEN! Challenges of a Connected world 12.00 EMAIL MARKETING 3.0 Are you ready? Dr. Torsten Schwarz, Owner Dela Quist, CEO Absolit Dr. Schwarz Consulting, Waghäusel AlchemyWorx, London, UK 9.30 IS OMNICHANNEL THE NEW BLACK? Managing Engagement in a Multi-Channel Environment 14.00 THE FLIP-SIDE OF CONTENT MARKETING Audiences as Assets Michael Leander Jeffrey K. Rohrs, Vice President of Marketing Insights International Marketing Speaker, London, UK ExactTarget, Lakewood, USA 10.00 MARKETING AUTOMATION 2015 How to leverage Data-Driven Marketing 16.00 Omni-channel Future? Panel Discussion Tamara Gielen ecrm & Email Marketing Consultant & Trainer, Belgium Introductory Note: Omni-Channel Future How to Engage With Your Customers 11.30 MARKETING WITH DATA DIAMONDS How to boost your email and marketing automation results Gregor Wolf, CEO Jordie van Rijn, Owner On the Podium: Emailmonday.com, Utrecht Area, Netherlands Dirk Thum, Country Manager DACH, selligent GmbH, München Experian Deutschland GmbH, Düsseldorf G. Wolf D. Thum D. Quist J.Rohrs Martin Nitsche, President, German Direct Marketing Association (DDV e.v.), Frankfurt 17.00 DIGITAL WORLD 2020 Marketing in a Connected World Nils Müller, CEO trendone, Hamburg I www.dialogsummit.de I

April 28, 2015 I Parallel program 1 M. Brauch M. Christiansen M. Clermont C. Diepenbrock S. Donix S. Fleischmann omnichannel future (in ENGLISH) DIGITAL MARKETING 2015 (in german) TRIGGER MAILINGS (in german) MARKETING AUTOMATION (in german) 11:00 Mobile the game changer in a cross-channel world > Get to know the latest mobile market trends > Best practices to greater mobile engagement Timo Kohlberg, Digital Marketing Expert, Adobe Systems GmbH, Munich STOCK EXChange on all channels > Customer dialog keeping the balance between skinny jeans and cords Edda Vogt, Senior Editor and Website Manager, Deutsche Börse AG, Eschborn From EMail-Marketing to Cross Channel CommuniCation > Lufthansa: Newslettering and Email-Marketing > internetstores: Automated Trigger Campaigns Sebastian Fleischmann, Sales Director DACH, Benelux & Nordics, Oracle Marketing Cloud, Munich Direct Marketing goes online! > Increasing Campaign Success by Using On- and Offline Data > Case study Data Driven Display Advertising Mike Klinkhammer, Managing Director, ebay Advertising Deutschland, Europarc-Dreilinden Carsten Diepenbrock, Managing Director, Acxiom Deutschland GmbH, Munich 11:30 Marketing with Data Diamonds > How to boost your email and marketing automation results? Jordie van Rijn, Independant Marketing Consultant, Emailmonday.com, Utrecht Area, Netherlands increasing response in EMail- Marketing > New conceptual and technical approaches > Applying Recommendation Technology Sabine Donix, Direct Marketing Manager CRM, Mercateo AG, Leipzig Focus is on the Customer > Triggermails: Campaigns & Triggers > Recommendations based on online behaviour Andreas Sobing, Head of CRM, Brille24.de, Oldenburg Friedrich Mühring, Manager im Produkt Management, Brille24.de, Oldenburg corner shop 2.0: intelligent usage of Customer Insights > PAYBACK: Personalization instead of mass mailing > Relevance: From Big Data to Smart Data to the customer Mark Brauch, Head of Digital Directmarketing, PAYBACK GmbH, Munich 12:00 EMAIL MARKETING 3.0 IS COMING: ARE YOU READY? > From reactive to proactive campaigns > Email is used to create demand Dela Quist, Gründer & CEO, AlchemyWorx, London, UK ways to an excellent customer Experience > De facto Omni-Channel Realtime-Dialog > Exampels of P&G, bonprix, Coop & Co Christian Jenewein, Head of Marketing Consulting DACH, Teradata, Munich "The Content Challenge" > Generating content & automated publishing > Field report from a major company Marcel Christiansen, Interactive Marketing Specialist, 3M Deutschland GmbH, Neuss improved Customer Experience in EMail-Marketing > Email Dialog with the customer > Best Practices for a better customerrelationships Marie Clermont, CRM Manager, Goodshine AG, Zurich 12:30 Lunch break 02:00 ONE2ONE conversations Use the opportunity for individual exchange with experts. C. Jenewein M. Klinkhammer T. Kohlberg J.v. Rijn A. Sobing D. Quist E. Vogt

Parallel program 2 J. Bräuer G. Braren T. Düker C. Gerstenberger J. de Groot L. Kalmykova R. Rink J. Rohrs A. Vetrovsky-Brychta DIGITAL MARKETING 2015 (in ENGLISH) DATA-DRIVEN MARKETING (in german) focus on B2B (in german) focus on B2C (in german) 02:00 THE FLIP-SIDE OF CONTENT MARKETING > Audience as Assets > Subscribers, fan and followers Jeffrey Rohrs, Vice Precident of Marketing Insights, ExactTarget, Lakewood, USA DIGITAL presence - DATA-DRIVEN MARKETING AT ITS CORE > Managing the digital presence for gaining more leads > Intelligent usage of data touch points on the web Alexandra Vetrovsky-Brychta, Managing Director, HEROLD Medien Data GmbH, Munich Lead Management at mid tier > Hurdles and successes in generating contacts > Practice case: From contact to subscription Thomas Düker, Director Marketing Promotion, AEB GmbH, Stuttgart otto versand > Personalization of email-marketing: Attack of the machine > Chances and questions > Machines vs. Humans Jessica Bräuer, Head of Email-Marketing, Otto GmbH & Co KG, Hamburg 02:30 CHECK INTO ANOTHER WORLD Atlantis, The Palm > A new approach in digital communication > Effectively engage with your customers Larisa Kalmykova, Manager, CRM Marketing, Atlantis The Palm, Dubai; Gregor Wolf, Geschäftsführer Experian Deutschland GmbH LIVE-SHOOTOUT 2015 providers give a live demonstration of their mailing control software. Among others: Teradata GmbH, ORACLE Deutschland B.V. & Co. KG, eworx Network & Internet GmbH Discovering the McDonald's Principle > Accessing unlimited marketing budgets > Three steps to build up a funnel René Rink, B2B Channel/Sales Marketing, Telefónica Germany, Munich lifecycle marketing automation > Technical basis and challenges > Best Practice Gerret Braren, Marketing Technology & Processes Manager, XING AG, Hamburg 03:00 Persuasion Profiling by Webpower > Real time personalisation and persuasion based on Scientific Research at Stanford University Jay de Groot, General Manager Europe, Webpower, Amsterdam Integrated CRM-Strategies in e-commerce > Life cycle communication in the online dialog > Success factor personalization Christine Gerstenberger, Head of CRM ecommerce, Thalia Holding GmbH, Münster 03:30 Break I www.dialogsummit.de I

optional Workshops and courses Big Data in Marketing (in German) Monday, April 27, 2015, 01.00 pm - 05.00 pm, Half day workshop Exclusively for experienced email marketers (in German) Monday, April 27, 2015, 01.00 pm - 05.00 pm, Half day workshop Big Data Technologies in the Age of Digital Customer Contact Your trainer Roland Brezina, Advisory Solutions Architect, SAS DACH, Heidelberg Jörg Reinnarth, General Manager, Cintellic Consulting Group, Bonn Big Data a topic that has been discussed and tried thoroughly in the last years and is technically mature. The digitalization in marketing is a particular application where fast processing of big data is advantageous. Big Data technologies can for example be used to orchestrate and optimize high-frequency customer contacts across all delivery channels in a coordinated way. Your benefits This workshop will take you on a journey from past experiences to new challenges and the latest Big Data technologies and their benefits for the digitalization of marketing. Contents > Developing innovative application cases and professional solution scenarios > Future-oriented analytical marketing > Case studies: Big Data in digitalization > Technology concepts for Big Data architectures and solutions > Exchange of ideas and experiences about implementations and how to avoid obstacles EMail users among themselves Your trainer Torsten Schwarz, Owner, Absolit Dr. Schwarz Consulting, Waghäusel The Inside Story Discussing the inside story behind closed doors: What is the reality in daily business, away from the big buzzwords? What are the challenges that slow down well intentioned projects? User reports from: Douglas Parfümerie, Metro Cash & Carry Deutschland, Jochen Schweizer, Berge & Meer Touristik and others. Your benefits Integrating email marketing into a company's processes often raises several questions: Where does the content come from and how is the workflow designed? Several users talk about their experiences. Contents > Distribution of competences and the role of email marketing > Coordinating offline dialog marketing and emailings > Data link and exchange between email and CRM systems > Consistent data driven marketing dream or reality? > Cooperation of IT and marketing R. R. Brenzina Brezina J. Reinnarth T. Schwarz

Learn how to take your email marketing to the next level (in English) The "Wasserloch-Strategie " new avenues in lead marketing (in German) Monday, 27th April 2015, 10.00am - 05.00pm, Full day Masterclass Montag, April 27, 2015, 10.00 am - 05.00 pm, Full day workshop From Email Marketing to Omnichannel Marketing Automation Successful lead generation in B2B settings Your trainer Michael Leander, International Marketing Speaker, London, UK Your trainers Norbert Schuster, Gründer, strike2, Kleinostheim Stefan Rottmann, Sales Manager, SC-Networks GmbH, Starnberg Your benefits In this workshop, hands-on work assignments will help explain how companies use inbound marketing for a more efficient lead management in order to support sales with more and better leads. This day will provide an expert overview of up-to-date lead generation and fresh ideas for your customer acquisition. This full day masterclass will provide you with invaluable insight on how to take your data driven marketing activities and your email marketing to the next level. To engage and convert customers, you need to take your email marketing to the next level. World class marketers, have now taken an omnichannel marketing automation approach to email marketing and to other data driven marketing channels. In this masterclass you will learn how to do the same. M. Leander Topics > Effective techniques to improve the effectiveness of your current email marketing activities > How to setup effective and relevant automation flows > How to approach content in context, content channel relevance and an one data repository scenario > How to work with lead scoring, customer scoring and with simple profiling and progressive profiling > Effective ways to demystify the channel preferences and content preferences of your audience N.Schuster After attending this masterclass, you will master new techniques that will help you get better results from your customer acquisition and customer retention programs. S. Rottmann Contents > Modernes lead management Defining the ideal lead and introduction to the persona-concept > Contents and surplus values content marketing The meaning of relevant content, actors and roles > Generating leads How to generate leads? The traditional and the innovative way Generating leads using inbound marketing (Xing, Twitter & co) > Combining in- and outbound methods Best Practice through the example of telemarketing I www.dialogsummit.de I

speakers Sebrus Berchtenbreiter is CEO at promio.net GmbH and responsible for marketing/pr and sales. Before that he was PR- and marketing manager at telebuch GmbH and at Amazon Deutschland. Berchtenbreiter is board member of the DDV, chairman at the Council Digital Dialog and co-initiator of the code of honor email marketing. www.promio.net Sabine Donix, Direct Marketing Manager at Mercateo AG, is responsible for implementing and developing e-mail marketing. Before that she managed campaigns at Unister GmbH, Online Editor at ARD SWR and Associate Consultant at Simon Kucher & Partners. www.mercateo.de Gerret Braren is Marketing Technology & Process Manager at XING AG in Hamburg. In this function he is responsible for the marketing infrastructure and acts as internal adviser for campaign-, multichannel- and marketing-automation. Before that he worked as lecturer for HAW Hamburg and as managing partner of the Kreativhaus OHG among others. www.xing.com Thomas Düker is responsible for promotion activities, online lead generation and contact qualification at the software manufacturer AEB. Besides his scientific activities he is also a committed lecturer for Marketing Automation. www.aeb.de Mark Brauch has been in charge of digital direct marketing at PAYBACK since 2011. Previously he was involved in several management positions, for example as database manager at E.ON Bayer and as CRM manager at DAB bank AG. Besides profound knowledge in CRM, mobile and email marketing he is experienced in project and database management. www.payback.net Jessica Bräuer is Head of Email-Marketing at OTTO. Her focus is on the challenges, questions and risks of email personalization and automation. She has already many years of experiences in Email-Marketing and in conceptions of CRM Multichannel Acitons. www.otto.de M. Leander Sebastian Fleischmann is Sales Director at Oracle Marketing Cloud Deutschland and in charge of sales in Germany, Switzerland, Benelux and Scandinavia. He supported the implementation of individual digital marketing campaigns at Responsys. Before that he was Sales Manager at ecircle in London among others. www.oracle.com/marketingcloud Bruno Florence is vicepresident at SNCD - National Union of Direct Communication. He is a leading expert of email marketing. Besides he is a profound coach for mailing activities and he is briefing marketing professionals world wide. www.pignonsurmail.com Roland Brezina is Advisory Solutions Architect at the Center of Excellence Customer Intelligence at SAS in Germany, Austria and Switzerland. He has been consulting companies in developing and implementing IT strategies in marketing for about 20 years. www.sas.com Julia Geburtig joined the online marketing team at Douglas GmbH in 2008. Since 2013 she has been in charge of digital direct marketing and all e-mail marketing activities in ecommerce in Germany and Switzerland. www.douglas.de Ramona Burbach is responsible for the sales ecommerce at Berge & Meer since 2008. She was responsible for the implemenation of webanalyses and statistics. Since 2013 she is Head of Online Sale and she is managing the website including the content, productmanagement, newslettering, web analytics and customer journey. www.berge-meer.de Christine Gerstenberger is Head of CRM ecommerce at Thalia Holding GmbH. In this function she is in charge of diverse CRM ecommerce Activities for the labels Thalia.de, Buch.de and bol.de. www.unternehmen.thalia.de Marcel Christiansen started building up the online marketing sector at 3M in 2010. His focus is on email marketing, ecommerce and Social Media and he has been gaining experience in industrial companies for more than twelve years. In 2011 he was honored with the 3M Global Marketing Award for developing the 3M online distributor optimization program. www.3m.com Tamara Gielen an internationally recognized e-mail marketing expert and mastermind in automation and data driven insights. She supports companies in gaining customers through targeted strategic e-mail marketing, ecrm and marketing automation. www.tamaragielen.com Marie Clermont is CRM-Managerin at DeinDeal since 2013. In this function she is in charge of diverse email marketing (Newsletter, Lifecycle Emails) und Social Media. Before that she worked as CRM-Manager for Voyage Privé in France. www.deindeal.ch Jay de Groot is member of the board at webpower and cofounder of Science Rockstars in Amsterdam. Since 1994 he is busy with the world wide web and he is dealing with diverse workingfields in sales, marketing and executive management. www.webpower.nl Carsten Diepenbrock, Managing Director at Acxiom Deutschland GmbH, has been working for Acxiom for more than seven years. He has done valuable pioneering work in Cross-Channel and Online Targeting by innovating improvements like the Audience Distribution. www.acxiom.de Christian Jenewein is Marketing Consultant at Teradata Marketing Applications in DACH. In this function he is in charge of the developing consulting engagement and implementation of digital transformation of marketing strategies. www.marketing.teradata.com

Larisa Kalmykova is CRM & Marketing Manager at Atlantis The Palm in Dubai. Her focus is on email marketing and CRM. Bevor she worked as marketing professional in diverse industrial enterprises and healthcare companies in Europe und Asia. She is keen on new technologies in marketing, database management and data quality. www.atlantisthepalm.com Mike Klinkhammer is Managing Director at ebay Advertising Deutschland. In May 2005 he transferred to the ebay subsidiary mobile.de where he significantly developed Ad Sales for mobile.de and ebay.de. Before that he held various management positions at Yahoo! Deutschland GmbH and WEB.DE AG among others. He studied International Business in Dortmund, San Diego and London. www2.ebayadvertising.com/de Timo Kohlberg is a digital marketing and cross-channel campaign management expert. At Adobe, he is a Product Marketing Manager for Adobe Campaign, focused on go-to-market strategies, positioning and messaging, as well as business development. Previously, Timo was responsible for Product Marketing and Demand Generation EMEA-wide. He holds a degree in Business Administration. www.adobe.com/marketing/ Gereon Krahn is ecommerce expert at Berge & Meer - a subsidiary of TUI. In this function he is responsible for the website, newslettering, digital marketing. Bevor he was Head of Online Marketing and Sales at Berge & Meer. www.berge-meer.de Maria Kunz is expert of email marketing at METRO Cash & Carry. In this function she is in charge of opertive controlling and strategies of email marketings. Bevor she held marketing positions at 1&1 Internet AG. www.metro.de Michael Leander, formerly CEO at several CRM and software companies, has gained extensive experiences in the fields of email marketing and marketing automation for more than 15 years. He shares his knowledge in more than 40 countries and is an often seen jury member for marketing awards. Furthermore he is intensely involved in multichannel data driven marketing. www.michaelleander.me Nils Müller started his career at the IBM Innovation Center. During his Master Studies in Berlin, New York and Milan he founded trendone in 2002, a company which is specialized in identifying micro trends and weak signals. Today, trendone is market leader in identifying key trends in rapidly developing business branches. www.trendone.com Dela Quist founded Alchemy Worx in 2001. Focused on e-mail he has already spent about 20.000 hours thinking about it and still goes on. His broad portfolio involves Sony Playstation, Credit Suisse and Hilton Hotels among others. Over many years he has been a member of UK DMA s Email Marketing Council and the Committee of Future of European Advertising Stakeholders. www.alchemyworx.com Jörg Reinnarth founded the Cintellic Consulting Group in 2010 in order to provide focused advise on issues such as customer relation management, marketing and sales. He is an expert for strategic CRM, analytical CRM, marketing processes and customer comprehension and holds lectures on these topics all over Germany. www.cintellic.com René Rink is responsible for B2B Channel/Sales Marketing at Telefónica Germany (o2). He and his team take care of lead management, traffic generation, funnel management and marketing automation. In 2014 he implemented Eloqua into the company in record time and was nominated for the Eloqua Markie Award 2014 in the category Best E-Mail Campaign. www.telefonica.de Jeffrey K. Rohrs is Vice President for marketing insights at Salesforce. He is the author of diverse specialist literature, for example Audience: Marketing in the Age of Subscribers, Fans and Followers and the award-winning SUBSCRIBERS, FANS & FOLLOWERS Research Series. Besides that he can be seen as co-host for pod caster Jay Baer (American author and speaker). www.salesforce.com Stefan Rottmann is Sales Manager at SC-Networks GmbH. For 22 years he has been supporting B2B companies in optimizing their lead processes and has become well experienced in industry and IT. He is co-founder of a telemarketing agency which is focused on cold acquisition and trainer for the Lead Management Consultant course. www.sc-networks.com Norbert Schuster is the founder of strike2 and supports companies in implementing lead-management and inbound marketing. Over the last 20 years he established and managed sales and marketing organizations like CRM and Business Publishing. He is lecturer for various university courses and the author of The Inbound Methid and Twitter for Manager among others. www.strike2.de Katinka Schütt is Online Marketing expert at Jochen Schweizer GmbH since 2011. She is Junior CRM Manager and responsible for email marketing at Jochen Schweizer in Munich. Jochen Schweizer is a specialist of adventure gifts. More than 1.600 expierences are offered. www.jochen-schweizer.de Martin Nitsche, founder of Solveta GmbH, is said to be one of Germanys leading CRM-Experts. His professional career included positions at Deutsche Bank, the Grey Group and the BBDO Group before he became Managing Director for private and business clients at Commerzbank. He is author, publisher and President of the German Direct Marketing Association (DDV e.v.). www.solveta.com Frank Puscher is personal digital trainer and counsels companies and marketers. He is in charge of the portfolio innovation at absatzwirtschaft.de, lecturer and presenter as various events every year. Puscher observes and analyzes the ecommerce and marketing landscape, built up online editorial teams, published several specialist books and articles in various media. www.frank-puscher.de Torsten Schwarz published the reference work Guideline Online Marketing and is known as the leading expert for e-mail marketing in the German speaking world. He initiated the DialogSummit and the portals Online-Marketing-Experts, marketing-börse and E-Mail-Marketing-Forum. His latest book Big Data in Marketing will appear in June 2015. www.absolit.de Andreas Sobing is Head of CRM at Brille24.de - a online eye shop with more than 1 million customers in 117 countries. He is responsible for CRM, customer connectivity and customer-life-cycle management. Besides his focus is on email automations and email campagnings. www.brille24.de I www.dialogsummit.de I

speakers Partner Jordie van Rijn is an independent dialog marketing consultant and founder of emailvendorselection.com, an international platform for e-mail and marketing automation. He is the author of SmartInsights Marketing Automation Best Practices Guide. Unilever, KLM and Heineken are asking for his advice, besides that he is a popular speaker in the online marketing world. www.emailmonday.com LEADpartner Dirk Thum is country manager DACH bei selligent GmbH. He focuses on digital marketing strategies, social commerce and e-mail and dialog marketing. Previously he was client partner DACH at Baszzarvoice, head of consulting at ecircle AG and Sales Director at Netrada among others. www.selligent.de Alexandra Vetrovsky-Brychta is Managing Director at Herold Medien Data GmbH. In Austria she is senior manager for dialog and data and responsible for developing data multi channel solutions. Previously she was Managing Director at Schober Group Austria, since 2013 she is a board member at DMVÖ. www.heroldmedia.com Edda Vogt is managing editor and website manager at Börse Frankfurt at the Deutsche Börse AG. She is an economist and stock exchange specialist and responsible for digital information offers for investors at the stock exchange market Frankfurt. www.deutsche-boerse.com Selligent's versatile Omnichannel Marketing Engagement Platform supports brands in building personal customer contacts and generates integrated customer profiles of anonymous and unique visitors based on behavioural data. The company was founded in 1990 in Belgium and is represented in the Netherlands, France, Germany, Italy, Great Britain, Spain and the US today. Worldwide more than 400 brands consult Selligent: big companies from industries like tourism, media & publishing, retail, finance or entertainment, such as Europcar, Samsung, Nestlé Nutrition, Funke Mediengruppe, Thomas Cook or Stepstone. GolDPARTNERs Gregor Wolf is managing director at Experian Deutschland GmbH and responsible for data driven and cross channel marketing in Germany. His main focus is on strategic and operative development of products and service solutions, gaining new customers and positioning Experian Marketing Services on the German Market. www.experian.de co-organizers

GolDPARTNERs MEDIaPARTNERs 2 PARTNERs SILBERPARTNERs I www.dialogsummit.de I

Registration and information We kindly request your registration online: www.dialogsummit.de Via email: barbara.schneeweiss@dialogsummit.de DialogSummit 2015 The participation fee for users amounts to 480,- (if booking before April 13, 2015, subsequently 580,-) The participation fee for providers amounts to 780,- (if booking before April 13, 2015, subsequently 880,-) Including entry to all program events inclusive the E-Mailing Award, documents in electronic form as well as culinary breaks and meals together. Participation fee for workshops and courses Full day masterclass with Michael Leander: From Email Marketing to Omnichannel Marketing Automation April 27, 2015, 480,- (if booking before April 13, 2015, subsequently 580.-) Full day masterclass with Norbert Schuster & Stefan Rottmann: Successful lead generation in B2B settings April 27, 2015, 480,- (if booking before April 13, 2015, subsequently 580.-) Half day workshop with Roland Brezina & Dr. Jörg Reinnarth: Big Data in Marketing April 27, 2015, 280,- (if booking before April 13, 2015, subsequently 330.-) Half day workshop with Dr. Torsten Schwarz: Email Users Among Themselves April 27, 2015, 280,- (if booking before April 13, 2015, subsequently 330.-) Combo ticket full day workshop on April 27 and DialogSummit 2015 on April 28, 2015: 810,- (if booking before April 13, 2015, subsequently 1.010.-) DialogSummit SUCCUS GMBH I Wirtschaftsforen Haizingergasse 54 1180 Wien Telefon: +43 1 319 09 34-0 Email: barbara.schneeweiss@dialogsummit.de Feel free to contact us: Barbara Schneeweiss, Project management barbara.schneeweiss@dialogsummit.de Helmut Blocher, Director helmut.blocher@dialogsummit.de If you have any further questions, please do not hesitate to contact us. +43 1 319 09 34-10 Dates and location: Workshops & course, E-Mail-Award-Verleihung: Monday, April 27, 2015 DialogSummit: Thuesday, April 28, 2015 Steigenberger Airport Hotel in Frankfurt Unterschweinstiege 16, 60549 Frankfurt, Germany Hotel booking: under the heading DialogSummit 2015" you will receive a room at the price of 139,- each, breackfast included reservations@airporthotel.steigenberger.de +49 69 6975 2426 Combo ticket half day workshop on April 27 and DialogSummit 2015 on April 28, 2015: 710,- (if booking before April 13, 2015, subsequently 810.-) All prices excl. 19% VAT I Registrations are subject to our terms and conditions: www.dialogsummit.de/agb.html SUCCUS is a registered EU- community trademark. Copyright 2015, all rights reserved