Developing e-leadership



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Developing e-leadership Delivering Skills for an Innovative and Competitive Europe IE Business School, 4 June 2014 Gabriella Cattaneo, IDC Prepared for the European Commission DG Enterprise and Industry 26

Agenda Digital Transformation and e-leadership Overview of Main ICT Technology Trends Trend Description Trend Impact on e- Skills Demand Final Considerations 27

By 2020, the IT industry will be dominated by today s new disruptive technologies Disruptive Technologies Cloud computing, Mobile devices and apps, Social technologies, Big Data analytics Internet of Things Today = about 22% of global IT spending 2020 = 40% of the market and 98% of growth 28

An Indicative Roadmap of Technologies Today (2014)... Cloud Computing, Mobile Apps Some social business Tomorrow (2-3 years)... Big Data, Social Technologies close to mainstream Increasing diffusion of IoT In 5-6 years ( 2020) Convergence of main trends IoT & Cloud & Big Data 29

Digital Transformation and CXIT The convergence of digital technologies is a huge opportunity to change the customer experience increasing value and revenues Customer Experience IT (CXIT) Mobility Big Data Cloud Computing Social Media Internet of Things For example.two possible scenarios 30

Agenda Digital Transformation and e-leadership Overview of Main ICT Technology Trends Trend Description Trend Impact on e- Skills Demand Final Considerations 31

Mobility Impact on e-leadership E-Leadership Skills Mobile devices primary design point for end-user access to the Web By 2016, the number of people accessing the Internet through PCs will shrink by 15 million as the number of mobile users increases by 91 million Management skills Building the vision of mobility potential including redesign of business and marketing strategies Hybrid market-ict skills Analysis and understanding of customer/business demand for mobile interfaces Industry-specific skills Design of new products and services based on mobility 32

Cloud Impact on e-skills Demand Cloud Spending Traditional IT Spending Cloud is key for digital innovation Traditional SW and HW spending transforming into SaaS, IaaS Cloud is an enabler of mobility and Big Data, an enhancer of IoT E-Leadership Skills Management skills Analysis and understanding of cloud potential to meet new customer/business needs Management of relationship with cloud providers/ contracts/ SLA Strategic management of data protection/ privacy issues in cloud environment Hybrid market-ict skills Interaction with business line managers to develop opportunities Industry-specific skills Design of new products and services based on cloud + mobile, big data, social... 33

Big Data Means Big Challenges E-Leadership Skills Rising data volumes (huge, unstructured) Maturing data technologies (Hadoop) Evolution of business analytics and business intelligence Huge potential BUT most companies are not ready Management skills Building the vision Big Data potential to meet new customer/business needs Strategic management of data protection/ privacy issues in Big Data environment Hybrid market-ict skills Combination of business analytics skills with ICT skills and Big Data skills Interaction with business line managers to develop opportunities and the enterprise data supply chain Industry-specific skills Design of new products and services based on cloud + mobile, big data, social... 34

Social Technologies Impact on e-skills Demand E-Leadership Skills IDC distinguishes between: Social Marketing: with customers, external Enterprise Social Networks (ESN): with employees, internal Adoption lagging in Europe due to: Concerns about data privacy, loss of control Difficulty in measuring and reporting ROI of social Web, integrate into internal business processes Management Building the vision of social technologies opportunities Strategic management of data protection/ privacy issues in Social Media environment Hybrid market-ict skills Building the business case Management of CRM-type tools used with social media Industry-specific skills Marketing skills to address specific customer base 35

IoT Impact on e-skills Demand E-Leadership Skills Moving from visionary to real applications and services Today, supply chain and logistics mainly Tomorrow, smart environments IDC predicts that IoT will connect 30 billion endpoints and generate $8.9 trillion in revenue by 2020 A new level of maturity enhanced by cloud/ Big Data Management skills Building the vision of IoT potential to meet new customer/business needs Strategic management of data protection/ privacy issues in IoT environment Hybrid market-ict skills Building the business case Interaction with business line managers to develop opportunities Industry-specific skills Combination of business analytics skills with implementation of IoT to specific industry 36

Agenda Digital Transformation and e-leadership Overview of main ICT Technology Trends Trend Description Trend Impact on e- Skills Demand Final Considerations 37

Summary of Impacts on Demand Increasing demand for a new mix of skills: Strategic management/ collaboration skills = vision + managing relationships + outsourcing Hybrid market-ict skills = Competence of customer-centered approach and issues, capability to develop new IT-based business opportunities Industry-specific skills = Competence of specific industry business processes and of IT innovation implementation issues But do organisations have the leaderships skills to deliver digital transformation? 38

Delivering e-leadership The Skills Agenda THANK YOU 39