Koko is cutting bay area poverty in half by Are you?

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Dear Applicant, Koko is cutting bay area poverty in half by 2020. Are you? Thank you for joining our fight to end the cycle of poverty in the Bay Area by competing in the Koko Challenge. Each year, United Way teams up with the Bay Area General Counsel Group and local law firms to celebrate community giving and volunteering through our annual Koko Challenge. Over the last 28 years, the Bay Area legal community has contributed over $31 million to support United Way s community efforts and has set a standard of excellence for the rest of the business community. The Koko Challenge provides an opportunity to invest in United Way s innovative work to prevent poverty and strengthen vital community services in the Bay Area and help the 1 in 4 Bay Area families now living in poverty. Every day people are forced to make impossible choices between food or gas, heat or clothing, and day care or the doctor. In the Bay Area, we care and we know it s not okay that so many of us cannot make ends meet. Through the Koko Challenge, the legal community is coming together to help families create pathways out of poverty. Instructions Any fundraising, volunteer or other activities that took place in 2015 can be included in your 2015 application. Please limit your supplemental materials to the three pages provided. If you would like to include pictures or video, please share them with us via email at koko@uwba.org. You can also post them to our accounts using the links below. You can find us on Facebook here: https://www.facebook.com/unitedwaybayarea You can find us on Twitter here: https://twitter.com/unitedwaysfbay To enter the 2015 Koko Challenge, please submit an electronic application by email to koko@uwba.org. You may also mail or hand-deliver a hard copy to United Way of the Bay Area at: United Way of the Bay Area c/o Koko Challenge 550 Kearny Street, Suite 1000 San Francisco, CA 94108 All applications and supplemental materials should be received by Friday, December 18, 2015 by 5 p.m. For more information about participating in the Koko Challenge, contact Christie Emberley at (415) 808-4352 or cemberley@uwba.org

Awards Criteria The Koko Awards are based on both quantitative and qualitative achievements and are awarded by members of the Bay Area General Counsel (BAGC) Group. Any fundraising, volunteerism or other activities conducted in partnership with United Way of the Bay Area that occurred after the previous year s Koko deadline count toward the current Challenge. Qualitative Awards Top Banana This award recognizes the campaign coordinator or committee whose effort, dedication and campaign planning creates an exemplary campaign. Silverback Award This award recognizes a single Managing Partner or Partner Chair who has demonstrated remarkable leadership within their firm s Koko campaign. Campaign Spirit This award recognizes the firm who best embodies the spirit of the Koko Challenge through creative and inspiring special events that raise awareness and help employees and partners come together to end the cycle of poverty in the Bay Area. Pathways out of Poverty This award goes to a firm that has gone above and beyond to be engaged in United Way s goal to end the cycle of poverty in the Bay Area. Affinity Group Champion This award recognizes a firm that has made a special effort to encourage engagement with United Way s affinity groups Emerging Leaders, Women United and Tocqueville Society. Paul Glad Advancement Award In honor of Paul Glad, an ardent supporter of justice and inclusion, this award recognizes the firm that goes above and beyond to foster diversity and women s leadership in the workplace. Baby Koko, Little Koko and Big Koko Awards The award winners are chosen by not only their total dollar results, but also their innovation, enthusiasm and implementation of best practices. These are the highest awards a firm can receive. Quantitative Awards Poverty Fighting Champion This award recognizes campaigns that raise a significant amount of dollars in support of United Way s goal to end the cycle of poverty in the Bay Area. Battle of the Associates This award recognizes the firm with the greatest percentage of individual associates making a donation through their United Way campaign and the highest average gift among their associates. Highest Overall Participation Volunteerism This award recognizes the firm with the highest percentage of employees and partners participating in UWBA volunteer projects throughout the year. Greatest Number of Volunteer Hours This award recognizes the firm with the greatest number of hours volunteered through UWBA volunteer projects throughout the year. Greatest Increase in Giving Awards These awards recognize the firm within their respective size category with the greatest increase in overall giving from the previous year. Highest Overall Participation Awards These awards recognize the firm within their respective size category with the highest percentage of employees and partners making a donation to their United Way campaign. Greatest Per Capita Gift Awards These awards recognize the firm within their respective size category with the highest average gift for the entire employee population. For more information about participating in the Koko Challenge, contact Christie Emberley at (415) 808-4352 or cemberley@uwba.org

Application Page 1 Firm Name: Date: (Please complete exactly as it should read on awards and in publications including LLP if appropriate) Completed by: phone: Individual Giving Breakdown Partners Associates Staff Totals Number of # Employees Number of # Donors* gifts to united $ way Total donation $ Amount *Donors are individuals contributing to your United Way campaign using epledge or a contribution form. Please do not include donors who contributed exclusively through special events. CAMPAIGN TOTALS Firm Gift¹ $ Special Events $ Grand Total $ Total Gifts to United Way² $ Total Poverty fighting Gifts³ $ ¹ Firm gifts can include all philanthropic donations made through United Way. ² Total gifts to United Way can include all individual gifts, special events money and firm gifts to United Way of the Bay Area. ³ Poverty Fighting Gifts can include all individual gifts, special events money and firm gifts to United Way of the Bay Area and Roadmap Partners. Individual Engagement Participation Breakdown Leadership Givers (individuals giving $1,000 or more) # Tocqueville Society Members (individuals giving $10,000 or more) # Women United Members # Emerging Leaders Members # Number of Volunteers # Number of Volunteer Hours (completed in 2015) # Challenge Giving History Campaign Year 2014 2013 2012 2011 Total Donation Amount Total Gifts to United Way

Application Page 2 Managing Partner/Partner Chair Involvement: Please use the space below to document the activities, involvement and efforts of your firm s senior leadership. Did you invite members of the Koko Cabinet or United Way Leadership into your monthly Partner meeting or to speak to the firm? Be sure to list any and all communications regarding the Koko Challenge done by senior leaders of your firm. This information will assist the Koko Cabinet in selecting the winner of the Silverback Award. Volunteerism: Please use the space below to document your firm s volunteer activities completed by employees. You can also include any in-kind drives (i.e. professional clothing for MatchBridge, backpacks or office supplies for SparkPoint Centers or Community Schools, etc.). Did any employees volunteer during MatchBridge Orientation, Youth Jobs+ or MatchBridge Mock Interview sessions? List that here. You can also volunteer to prepare taxes with Earn It! Keep It! Save It! Only volunteer activities carried out in partnership with, or organized by United Way of the Bay Area (UWBA) count toward the Koko Challenge. 2012 Koko Challenge Entry Form Page 3

Application Page 3 Special Events: Please use the space below to document your firm s special events during and/or outside of the Koko Challenge to raise funds for, and awareness of UWBA. Be sure to describe the event, share the number of attendees, and if applicable, include the amount raised. Did you throw a fantastic Karaoke event, silent auction, breakfast kickoff, pacesetter or leadership event? Please highlight any unique or creative elements of your campaign this year here. Unique Partnerships: Please use the space below to document any unique partnerships between your firm and UWBA since the close of the 2014 Koko Campaign. Some examples include: hosting or sponsoring a MatchBridge/Youth Jobs+ intern or a direct hire for an office assistant position or completing a pro bono project for UWBA. Did you highlight your firm s involvement with United Way on your website or social media profiles? Make sure to list those partnerships here.

Application Page 4 Commitment to Diversity: Please use the space below to document any initiatives the firm has taken to celebrate diversity and women s leadership within the workplace in 2015. Does your firm have internal affinity groups? If you ve hosted or sponsored events designed to foster or promote the advancement and professional development of underrepresented populations, please list that here. This information will assist the cabinet in selecting the Paul Glad Advancement Award. Pathways of out Poverty: Please use the space below to document your firm s commitment to improving the lives of low-income individuals in the Bay Area. Here you can include any volunteer or pro bono work with one of our Roadmap Partners or any other organizations serving low-income individuals.

Application Page 5 Sponsorships/Co-Branding: Please use the space below to document any firm sponsorships and co-branding of UWBA activities and/or community projects (promoting UWBA programs at Bay Area events, Summer of Impact, Emerging Leaders, Women United, Tocqueville Society, etc.). Did you host an event for United Way? If so, please describe below. Corporate Gift: Please use the space below to document the details and amounts of any corporate gifts the firm makes to UWBA. Corporate Gifts are not limited to covering the administrative fees of campaign gifts. This can also include settlement awards directed to United Way programs, Believe Benefit sponsorships or gifts given on your behalf from your vendors.

Supplemental Page 1

Supplemental Page 2 2012 Koko Challenge Entry Form Page 3

Supplemental Page 3 To enter the 2015 Koko Challenge, please submit an electronic application by email to koko@uwba.org. If you have questions or would like more information about the Koko Challenge, contact Christie Emberley at (415) 808-4352 or cemberley@uwba.org. All applications and supplemental materials should be received by Friday, December 18, 2015 by 5 p.m.