EVENT REPORT AUTOMECHANIKA ISTANBUL 2016 07-10.04.2016 10th Edition TÜYAP Fair Convention and Congress Center, Istanbul Exhibitors 1,282 Visitors 42,781 International Pavilions 17 Invited Journalist 9 from 9 countries Australia, Algeria, Iran, Israel, Egypt, Pakistan, Russia, Tunisia, Greece Supporters Republic of Turkey Ministry of Economy KOSGEB - Small and Medium Enterprises Development Organization OIB - Uludag Automotive Industry Exporters' Association OYPG - Independent Automotive Aftermarket Development Association of Turkey TAYSAD - Association of Automotive Parts and Components Manufacturers in Turkey TOBB - The Union of Chambers and Commodity Exchanges of Turkey 1
Exhibitors 17 International Pavilions China, France, Germany, Hong Kong, India, Indonesia, Iran, Italy, Morocco, Pakistan, Romania, Singapore, South Korea, Spain, Taiwan, Tunisia, USA 34 Countries Exhibited Argentina, Australia, Belgium, Brazil, Bulgaria, China, Czech Republic, France, Germany, Greece, Hong Kong, India, Indonesia, Iran, Italy, Japan, Latvia, Lithuania, Morocco, Netherlands, Pakistan, Poland, Republic of Korea, Romania, Singapore, South Korea, Spain, Taiwan, Tunisia, Turkey, UAE, UK, Ukraine, USA Once again Automechanika Istanbul proved to be the meeting point of the region for national and international professionals of the sector, hosting visitors from more than 100 countries. Turkey is the right region to sell and to buy. Istanbul has a history of more than 8,000 years of trade. With this cultural and historical background, Automechanika serves as a platform of new import and export opportunities as well as for business growth. We are aware of our responsibility for the development of Automechanika Istanbul and the quality of services that we supply to our exhibitors and visitors as well. Now our only target is to improve the services which are already at a high level. We are proud to organize such a professional and international fair and the high satisfaction of participants prove that the investments made in the concept and promotion of the fair were the right ones. Tayfun Yardım, Managing Director of Messe Frankfurt Istanbul 2
Visitors 42,781 International %22 EGYPT 9% TOP 10 INTERNATIONAL VISITORS SPAIN 8% ROMANIA 7% TUNISIA 15% IRAN 12% %78 Domestic Visitors %22 International Visitors More than 100 Countries Domestic %78 UKRAINE 9% SAUDI ARABIA 9% ALGERIA 10% GERMANY 10% ITALY 11% 3
Product Groups Electronics & Systems Car Wash, Care & Reconditioning Parts & Components Management & Digital Solutions Repair & Maintenance Accessories & Customizing Parts & Components Repair & Maintenance Electronics & Systems Accessories & Customizing Management & Digital Solutions Car Wash, Care & Reconditioning 4
Product Groups Event & Workshop Batteries Lubricants University Tires SPECIAL AREAS Hall 12 Hall 12 Hall 3,10,11,12,13,14 Hall 13 Hall 3 Hall 8 & 9 Lubricants Tires Events & Workshops Universities Batteries Association Association Lubricants Tires Event & Workshop University Association Batteries 5
Facts, Figures and Development 6
Opening Ceremony / Press Conference I am delighted to welcome you to the leading international trade fair of the automobile sector for equipment, parts, accessories, management and services. Together with our partner, Deutsche Messe, we can look back over a 15 year success story, a success story that we aim to continue with this event. Michael Johannes, Vice President Mobility & Logistics 7
Opening Ceremony / Ribbon Cutting VIP Tour "With a high export figure, which exceeded 20 billion USD in 2015, automotive industry is one of the most important industries of Turkey, and Automechanika Istanbul gives the opportunity to the companies which would like to expand into new markets. Automechanika Istanbul once more showed that the right projects have always the power to get people together. Under the Automechanika Istanbul brand, exhibitors from 34 countries came together and the leading international position of the event in the automotive industry was proved." said Alexander Kühnel, General Manager of Hannover Fairs Turkey. 8
Support of Ministry of Economy The B2B event attracted considerable attention of visitors especially from Europe, Middle East, North Africa and CIS countries. During the four days 42,781 visitors were hosted. Moreover, with the support of Ministry of Economy and Automotive Exporters Union, buyer delegations from Bosnia and Herzegovina, Bulgaria, Czech Republic, Moldova, Serbia, Spain, Tunisia came to the fair and developed new business relations. Also, in scope of Anatolian Programme, 75 delegations were hosted. 9
Supporters AASA - Automotive Aftermarket Suppliers Association APRA - Automotive Parts Remanufacturers Association ASA Federal Association of the Manufacturers and Importers of Automobile Service Equipment EGEA - European Garage Equipment Association FIGIEFA - Automotive Aftermarket Distributors HDMA - Heavy Duty Manufacturers Alliance KOSGEB - Small and Medium Enterprises Development Organization MEMA - Motor Equipment Manufacturers Association OAC - Overseas Automotive Council OIB - Uludag Automotive Industry Exporters' Association OYPG - Independent Automotive Aftermarket Development Association of Turkey TAISAD - Industrialists and Businessmen's Association for Specialized Vehicles TAYSAD - Association of Automotive Parts and Components Manufacturers in Turkey TOBB - The Union of Chambers and Commodity Exchanges of Turkey ZDK -German Federation for Motor Trades and Repairs 10
Automechanika Academy Automechanika Istanbul also focused on the future of the industry with Automechanika Academy, one of the most important conferences in the automotive industry. With the support of OYPG, seminars were organized with the themes of the Automotive Aftermarket from the Perspective of Fleet Leasing Industry and An European View on Turkish Aftermarket. Also, TAISAD organized the Equivalent Spare Part Certification Seminar. In addition, Automechanika Academy offered various presentations, workshops and special displays organized by associations and universities. 11
Classic Racing Cars Displayed at Hall 11 throughout the exhibition, the classic racing cars were a centre of attraction. 6 classic racing cars namely 1972 model Porsche 911 RS, 1976 model Opel Kadett GTE, 1985 model Renault 5 Turbo and 1966 model Alfa Romeo 1600 GT were displayed for four days. Besides these automobiles, the first local sports car, Anadol STC, and the winner of World Rally Championship, FIAT 131 Abarth were exhibited at Hall 11 as well. 12
A Motorsport Legend Automechanika Istanbul marked a first. The four-day exhibition featured an event at Hall 14, where a BMW E 30 M3 which has a remarkable motorsport history automobile assembled live by ES Garage. This live performance was an enjoyable experience for motorsport fans as well as drawing the attention of motoring enthusiasts. 13
Made in Turkey VOLKICAR, the first Turkish racing car, was presented at Hall 10. 14
Simulators State-of-the-art simulators were on display at Automechanika Istanbul. In addition to the Formula 1 simulator, an airplane simulator with 360-degree of movement capability was. Visitors looking for a break after busy meetings to pass some exciting moments having great time thanks to the simulators. 15
Automotive Art Masters of different arts, such as illustration, graffiti and model-making, exhibited their skills for the visitors at Automechanika Istanbul as well. Painting and illustration artist Osman Arık showed its works at Hall 10. Also, during his 4-day live performance, he portrayed an exhibited car on his canvas. 16
Commercial Vehicles in Scale Models created as handicraft work by Mr.İsmail Erzurumluoğlu and were showcased at Automechanika Istanbul. 1:10 scale truck, tanker and bus models assemblied by Güner Model Industry was at Hall 3 and attracted a lot attention from both visitors & exhibitors. 17
Graffiti Street Art Automechanika Istanbul also featured a custom made street art graffiti example. Visitors of Automechanika Istanbul found a chance to see what automobile parts look like from the eyes of a street artist and watch the Automechanika Graffiti revive in real-time. 18