LOOKBOOK 2016 / 2017
SHOWROOM 1-2 St John s Path Clerkenwell London, United Kingdom EC1M 4DD Tel: +44 (0) 207 490 4880 E-mail: info@iconsofdenmark.dk Web: www.iconsofdenmark.dk 1
INTRODUCTION Welcome to the Icons of Denmark Lookbook 2016/2017. Since our launch in 2009, Icons of Denmark has distinguished itself as the London home of Danish Design. We work closely with a carefully considered circle of talented designers and craftsmen who hold a deep fascination for refined beauty, natural materials and functional design that the Danes pride themselves upon. This year, we re proud to announce our collaboration with Kristina Haslund, Founder of Studio Haslund as well as our consultant on hospitality projects. With a background in creating elegant, functional spaces; Kristina s expertise has led to a refocusing of our collection in both style and curation. You will find a residential quality to the spaces and this is deliberate. We wanted to capture the cleanness and light tonality of the living space that are essential to Danish Design - whether that s in a hotel or restaurant; workplace environment, or indeed, the home. We hope you enjoy your stay. Jesper Mollgaard Jensen Owner, Icons of Denmark Ltd
MANIFESTO What sparks originality? Passion. Humour. Intelligence. The desire for change. What makes an icon? Reverence. Worship. Obsession. Resonance through time. What creates master craftsmanship? Care. Talent. Dedication. What dictates skilled design? Simple. Artistic. Uncontrived. What do we want to create? Stories that can be shared. 3
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APPROACH Ours is a love story. A conversation of the past with the present. An obsession with design, furniture and our homeland. A desire to share this with the world. Balancing the contemporary and the classic. Rethinking materials, shapes, designs. Uniting master craftsmen with modern audiences. Originality as standard. Let s turn the page. 5
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The No. 1 Sofa is a testament to Danish Design. Refined, delicate and clean - the sofa transcends environment, time and trend Swoon Lounge Chair / Space Copenhagen, Fredericia Furniture No. 1 Sofa / Borge Mogensen, Fredericia Furniture O-table / Dennis Marquart, Ox Denmarq J46 FDB Chair / Borge Mogensen, Kvist Industries Knock On Wood Table / Peter Barreth, Versus Bowl Table Lamp / Knut Bendik Humlevik, New Works New Freja Rug / Jens Landberg Schrøder, Fabula 8
With sculptural lines and a sumptuous seat embues the Swoon chair with luxuriant comfort - sweeping you off your feet Swoon Lounge Chair / Space Copenhagen, Fredericia Furniture O-table / Dennis Marquart, Ox Denmarq W1 Workshop Lamp / A. Wedel-Madsen, Made By Hand Elli Rug / Jens Landberg Schrøder, Fabula
J48 FDB Chair / Poul Volther, Kvist Industries C35 FDB Table / Poul Volther, Kvist Industries Material Pendant / Noergaarrd & Kechayas, New Works 10
Each of the curated pieces are inspired by light, nature; a sense of calm. Pump Modular Sofa / Peter Barreth, BRUUNMUNCH Basset Arm Chair / Iskos-Berlin, Versus Primula Rug / Lisbet Friis, Fabula
Pump Pouf / Peter Barreth, BRUUNMUNCH Pump Modular Sofa / Peter Barreth, BRUUNMUNCH Basset Arm Chair / Peter Barreth, Versus W5 Workshop Lamp / A. Wedel-Madsen, Made By Hand Spinal Lounge Chair / Paul Leroy, Paustian S1 Stool / Anne Boysen, Bent Hansen Fenris Rug / Jens Landberg Schrøder, Fabula Pump Modular Sofa / Peter Barreth, BRUUNMUNCH Change Laptop Table / Hee Welling, 8000c Twist Table / Morten Flensted, 8000c Nam Nam Contract Chair / Holmback Nordentoft, 8000c Fenris Rug / Jens Landberg Schrøder, Fabula
It s not just a visual or tactile experience. It s how the whole picture fits together Cone Lounge Chair / Hee Welling, Nielaus Spinal Lounge Chair / Paul Leroy, Paustian Twist Table / Morten Flensted, 8000c Fenris Rug / Jens Landberg Schrøder, Fabula
Basset Sofa / Iskos-Berlin, Versus Tembo Lounge Chair / Noergaard & Keychayas, New Works Knock On Wood Table / Peter Barreth, Versus S1 Stool / Anne Boysen, Bent Hansen S4 Stool / Anne Boysen, Bent Hansen S4 Sideboard / Ditlev Karsten, Andersen Furniture Fenris Rug / Jens Landberg Schrøder, Fabula In a short space of time, we ve seen the modern office becoming more like the home and the home turning into the office. Our products help to blend that distinction 18
What is Hygge? The warmness of the soul when it comes together with others. Hygge translates into the office environment, where the feeling of comfort and warm coziness foments the creative and collaborative process. 19 Basset Sofa / Iskos-Berlin, Versus Tembo Lounge Chair / Noergaard & Keychayas, New Works Smile Chair / Hee Welling, Nielaus Knock On Wood Table / Peter Barreth, Versus O-table / Dennis Marquart, Ox Denmarq Deck Table / Dennis Marquart, Ox Denmarq Camelia Rug / Lisbet Friis, Fabula Kizu Table Lamp / Lars Tornøe, New Works
Private High Back / Peter Barreth for Icons of Denmark Elli Rug / Jens Landberg Schrøder, Fabula FUSS Cushions / Karen Mimi, FUSS 22
Twist Table / Morten Flensted, 8000c Deck Table / Dennis Marquart, Ox Denmarq O-Table / Dennis Marquart, Ox Denmarq Knock On Wood Table / Peter Barreth, Versus One Table / Louise Mengel, 8000c While we can t always change the lighting in a space; we can change the warmth. Allowing light to work with the natural materials in the furniture Deck Table / Dennis Marquart, Ox Denmarq Tembo Lounge Chair / Noergaard & Keychayas, New Works
Nothing is decoration: every single part of our design selection is considered and essential Pato Sled Chair / Welling/Ludvik, Fredericia Furniture Spinal Fliptop Table / Paul Leroy, Paustian
Nam Nam Wood Lowback Stool / Holmback Nordentoft, 8000c Nam Nam Contract Barstool / Holmback Nordentoft, 8000c Nam Nam Contract Chair / Holmback Nordentoft, 8000c Nam Nam Classic Stool / Holmback Nordentoft, 8000c Nam Nam Wood Chair / Holmback Nordentoft, 8000c Nam Nam Wood Stool / Holmback Nordentoft, 8000c Nam Nam Wood Lowback Stool / Holmback Nordentoft, 8000c
We ve looked at the Neo-Nordic movement when applied to Danish Design - forging the classic with a modern, functional twist. Smile Sled Chair / Hee Welling, Nielaus Smile Wood Leg Chair / Hee Welling, Nielaus Smile 4 Star Chair / Hee Welling, Nielaus 30
J48 FDB Chair / Poul Volther, Kvist Industries J46 FDB Chair / Poul Volther, Kvist Industries J67 FDB Chair / Ejvind A. Johansson, Kvist Industries J52G FDB Rocking Chair / Borge Mogensen, Kvist Industries J80 FDB Chair / Jørgen Bækmark, Kvist Industries C35 FDB Dining Table / Poul Volther, Kvist Industries 32
Primum Arm Chair / Bent Hansen Studio, Bent Hansen Pato Sled Arm Chair / Welling/Ludvik, Fredericia Asap Arm Chair / Foersom & Hiort-Lorentzen, Paustian Where we do use metal, it s a softer approach. Powdercoated steel gives it a warmer, more playful approach when mixed with wood and upholstery 33 Kant Table / Hee Welling, 8000c
Primum Arm Chair / Bent Hansen Studio, Bent Hansen Asap Arm Chair / Foersom & Hiort-Lorentzen, Paustian Pato Arm Chair / Welling/Ludvik, Fredericia Furniture Kant Table / Hee Welling, 8000c Nam Nam Contract Chair / Holmback Nordentoft, 8000c Nam Nam Classic Chair / Holmback Nordentoft, 8000c Soborg Chair / Borge Mogensen, Fredericia Furniture Spinal Fliptop Table / Paul Leroy, Paustian W5 Workshop Lamp / A. Wedel-Madsen, Made By Hand Elli Rug / Jens Landberg Schrøder, Fabula
Smile Sled Chair / Hee Welling, Nielaus Smile Wood Leg Chair / Hee Welling, Nielaus Smile 4 Star Chair / Hee Welling, Nielaus Spinal Table / Paul Leroy, Paustian W4 Workshop Lamp / A. Wedel-Madsen, Made By Hand
Pato Sled Arm Chair / Welling/Ludvik, Fredericia Furniture Spinal Fliptop Table / Paul Leroy, Paustian 38
Primum Arm Chair / Bent Hansen Studio, Bent Hansen Karl-Johan Table Lamp / Signe Hytte, New Works Spinal Table / Paul Leroy, Paustian Furniture choices don t have to be in cold, clinical or glaring whites. We can help create warmth and comfort that would otherwise be obscured. Primum Arm Chair / Bent Hansen Studio, Bent Hansen Karl-Johan Table Lamp / Signe Hytte, New Works Asap Arm Chair / Foersom & Hiort-Lorentzen, Paustian Pato Sled Chair / Welling/Ludvik, Fredericia Furniture Spinal Table / Paul Leroy, Paustian Nam Nam Classic Chair / Holmback Nordentoft, 8000c Twist Table / Morten Flensted, 8000c Soborg Chair / Borge Mogensen, Fredericia Furniture
Classic & Contemporary. Home & Office. Space & Detail. Industrial & Organic. This collection is a bonding of opposites Soborg Chair / Borge Mogensen, Fredericia Furniture bykato Table / bykato, Andersen Furniture 42
43 bykato High Table / bykato, Andersen Furniture Nam Nam Wood Barstool Low Back / Holmback Nordentoft, 8000c Nam Nam Classic Stool / Holmback Nordentoft, 8000c Material Pendant / Noergaard & Keychayas, New Works C35 FDB Dining Table / Poul Volther, Kvist Industries Soborg Chair / Borge Mogensen, Fredericia Furniture Nam Nam Classic Chair / Holmback Nordentoft, 8000c
For us, design is the exchange of ideas and stories. Between the past and present. Between our clients and designers. Between Britain and Denmark. We aim to curate great conversations. Pato Office Arm Chair / Welling/Ludvik, Fredericia Furniture bykato Table / bykato, Andersen Furniture W5 Workshop Lamp / A. Wedel-Madsen, Made By Hand
We ask our producers to work with oak oil rather than lacquers as we want to retain the natural sensations of the wood. The look, the feel and even the smell. Nam Nam Contract Chair / Holmback Nordentoft, 8000c Forum Meeting Table / Hans Thyge & co., Andersen Furniture S1 Sideboard / bykato, Andersen Furniture Primula Rug / Lisbet Friis, Fabula
Forum Bench / Hans Thyge & co., Andersen Furniture Forum Workstation / Hans Thyge & co., Andersen Furniture S1 Sideboard / bykato, Andersen Furniture What s changing in London? People are looking for paired down essentials that remain comfortably elegant. Pato Office Arm Chair / Holmback Nordentoft, 8000c Forum Workstation / Hans Thyge & co., Andersen Furniture
MANUFACTURERS 8000c Andersen Furniture Bent Hansen BRUUNMUNCH Fredericia Furniture Fabula FUSS KVIST Industries Made By Hand massimo New Works Nielaus Ox Denmarq PAUSTIAN Versus 51
SPECIAL THANKS TO Studio Haslund Snap Studios Photographer Gerrard Gethings Emma Louise Hansen Chaucer Logistics Michael Chadwell 52