Jumpstart Community Partner Orientation Manual

Similar documents
HOLMAN INSURANCE BROKERS LTD.

LABEL AGENCY NAME PROGRAM INFO Art Program. Empowerment Program. Page 1

FACILITY USER ACTIVITY/RATING GUIDE- As at October 25, 2015

EVERYONE CAN PLAY: A GUIDE TO WINNIPEG RECREATION AND SPORT SUBSIDIES

SMAC at Georgia State University Membership Form

Amateur Sports Team & League Liability Insurance Application -No Participant Coverage-

Equity in Athletics Screening Questions

Appendix B SURVEY OF PHYSICAL EDUCATION PROGRAMS AT LOCAL COMMUNITY COLLEGES

Website Features that Benefit Colleges

Central Community School

Seattle Public Schools Risk Management Department. School Sponsored Activities Matrix

FITNESS AND ATHLETICS AND THE AVENUES CHELSEA PIERS PARTNERSHIP

DOMINICAN INTERNATIONAL SCHOOL. Physical Education


RRG Roslow Research Group

PROGRAMS, ACTIVITIES AND CLASSES AT THE RECREATION COMPLEX 4455 Sol Press Blvd, Coconut Creek,

COMPREHENSIVE USER S GUIDE

SCMAF RECREATION CLASS INSURANCE PROGRAM

One Stop Shop For Educators. Georgia Performance Standards Framework for Physical Education

Physical Education, Wellness, and Safety Education Courses

Run. Jump. Play. Every Day. Deadline for submissions Tuesday December , 12:00 noon

Concussion Protocols and Procedures. Grades 6-12

MUNICIPALITY OF THAMES CENTRE RECREATION. Facility User Group Liability Insurance Program

SOMN.org SOMN.ORG. Special Olympics Minnesota Unified Sports: Minnesota Schools

spirit of the thunderbird

HarGroup Management Consultants, Inc.

Athletics Party Tax Deductions - Table 5 Overview

Free Tax Topics ebook. We Are Here To Help! TAX TIPS & SOFTWARE HELP FOR FAMILIES & DEPENDANTS

SPONSORSHIP PACKAGES

RECRUITMENT VOLUNTEER MANAGEMENT

Mission Staff Application for Team Ontario 2015

How To Play Indoor Sports In Green Bay

What is Physical Fitness?

PROGRAMS, ACTIVITIES AND CLASSES AT THE RECREATION COMPLEX 4455 Sol Press Blvd, Coconut Creek,

Youth Sport Trust YST National PE, School Sport and Physical Activity Survey Report January 2015

QUESTIONS:

Dr. Matthew J. Robinson Professor Of Sport Management

Thank you again for your interest in volunteering. We look forward to your participation with SPORTS for Exceptional Athletes.

IBM Citizen Engagement Solutions Platform Smartphone Application User s Guide. IBM Research May 16, 2013


Seaview Community School. Community School Programs FALL 2015

Daily Physical Activity Survey Report

STARTING a HOMESCHOOL SPORTS PROGRAM

THERAPEUTIC RECREATION PROGRAM (TRP)

HADDONFIELD PUBLIC SCHOOLS Curriculum Map for Physical Education, Grade Five

NORTH CAROLINA STATE UNIVERSITY DANCE TEAM

Allied Golf Association British Columbia

Policy for Physical Education

YMCA CAMPAIGNER HANDBOOK

Team TOOLKIT. Step 1: Register your team at

I.S.C RESOLUTIONS March 2013 Entry Form Dates for the 19 th Maccabiah EF #1 April 10 th, 2012 EF #2 November 30 th, 2012 EF #3 April 30 th, 2013

One Stop Shop For Educators. Georgia Performance Standards Framework for Physical Education

SUMMARY OF INSURANCE COVERAGE

number of exercise or activity sessions per week e.g. three sessions (Tuesday, Thursday and Sunday)

Lapage Primary School & Nursery Physical Education and School Sport

How To Teach Your Children To Be Healthy

Parachute Play. 1 week PE 1.1, 1.2, 1.3, 1.6. Objectives Methods Resources Assessment


Matthew D. Kaplan, LLC. Personal Injury Client Interview Form

Sport Clubs Guidelines 2013 Update. November 7-8, 2013 Sacramento, CA

ST THOMAS COLLEGE PALA. PROSPECTUS FOR ADMISSION TO UNDERGRADUATE B.Sc DEGREE PROGRAMME IN RECREATION LEISURE AND SPORTS STUDIES

LONG-TERM ATHLETE DEVELOPMENT INFORMATION FOR PARENTS

VIRGINIA BEACH PARKS AND RECREATION Sports Management/City-Wide Athletics. Recreation Association Steering Committee (RASC) Frequently Asked Questions

Austin Vision 2020 Recreation Center Survey

Inclusive camps run out of: Champlain Heights Community Center Dunbar Community Center Hastings Community Center Hillcrest Community Center

LEAGUE MANAGEMENT GUIDE: Learning to Train U8 U12

M A K E M E M O R I E S & F R I E N D S T H A T L A S T A L I F E T I M E. A R e s i d e n t i a l S u m m e r C a m p

Sports Camps/Clinics/Leagues General Liability Application

PROVIDING THE BEST FOR THOSE WE SERVE

2010 CURRENT STUDENT SURVEY REPORT

Physical Education. Credits: 0.5; Graded Pass/Fail Only Lec-Rec-Lab: (0-0-2) Semesters Offered: Fall, Spring, Summer

SPORTS FITNESS Vernon Boulevard, 4th Floor Long Island City, NY Phone: Fax:

Festival of Neighbourhoods Planning Ideas and Resources

SPRING SUMMER CAMPS!

Team Denver JCC Maccabi Games Information Packet

ParaSport Ontario Equipment Loan Policy

ON BEHALF OF: The Canadian Association for the Advancement of Women and Sport and Physical Activity (CAAWS)

Alliance Task Cards. HealthierGeneration.org/schools

Model Soccer Clubs. Region 2 Girls ODP US Youth Soccer National Staff Coach CUSA Executive Director

BLS SPOTLIGHT ON STATISTICS SPORTS AND EXERCISE

Frequently Asked Questions at CMSA

Cbe-Learn Physical Education Junior High Parent Handbook

HANDSWORTH ROYALS 1044 EDGEWOOD ROAD, NORTH VANCOUVER, BC, VYR 1Y7

After School Programs

ONLINE SERVICE GUIDE FOR ORGANIZATIONS

Holly Hill Methodist/Church of England (Aided) Infant and Nursery School. Vision

Course Descriptions Physical Education

Sports Coaching in the UK III. A statistical analysis of coaches and coaching in the UK

Lead-Deadwood Physical Education Curriculum Kindergarten-Second Grade

Player & Parent Handbook

How To Be Active

GREATER MIAMI ATHLETIC CONFERENCE 9040 SW 79 Avenue, Miami, Florida Phone: Fax: July 2015

FISCAL YEAR 2016 (Effective July 1, 2015) 1

CANADIAN FREESTYLE SKI ASSOCIATION FREQUENTLY ASKED QUESTIONS (FAQ)

Exercise and Calories Burned

Exercise instruction & coaching qualifications acceptable for submission in sport and fitness qualifications

Celebrating Nine years of Ministering to the Heart of a Child in Texas!!

REQUEST FOR PROPOSAL FOOD TRUCK SERVICES March 17, 2015

REQUEST FOR PROPOSAL TO SECURE FHSAA STATE CHAMPIONSHIP SERIES PHOTOGRAPHY CONTRACT & SCHOOL YEARS

UTILIZING HIGH SCHOOL STUDENT LEADERS TO POSITIVELY IMPACT ELEMENTARY STUDENTS

Transcription:

Introduction Jumpstart Community Partner Orientation Manual Jumpstart Charities gives kids a sporting chance. Participating in organized sports and physical activity programming helps kids develop physical and social skills. It helps build self-esteem. By helping kids get into the game, we re equipping them with determination. And we re giving them confidence that will extend beyond practices and games. No kid should be left on the sidelines but in Canada 1 in 3 families cannot afford to enroll their kids in organized sports. That s almost 750,000 kids every year who want to play, but just can t. Jumpstart aims to change that. Across Canada, Jumpstart has 332 Chapters, which are made up of volunteers from across the Canadian Tire enterprise and local community groups, such as local Parks and Recreation Departments, Boys and Girls Clubs and the YMCA/YWCA, among others. 2 1 1 74 20 40 32 11 9 1 114 16 11 Money raised within each Chapter stays within the community and goes directly to help kids participate in sport, dance or other organized physical activities. Jumpstart funding helps families that need a financial hand with registration, equipment and/or transportation costs. Jumpstart also helps community groups provide high-quality programs for local youth. From developing swimming programs to distributing activity kits filled with equipment, not only are the kids given the chance to participate, but local sport and school programs also benefit from Jumpstart s help. Since 2005, more than 900,000 kids between the ages of 4 and 18 have been helped by Jumpstart and that number grows every day. Visit jumpstart.canadiantire.ca to see how many kids we have helped to date. 1 P a g e

Vision and Core Purpose Jumpstart is more than just about getting kids active. It s about giving kids from families in financial need the same chance to participate as their neighbours, their classmates and their friends. Whether it s the chance to try a new sport or to continue with a favourite one, no kid should be left out. The vision of Jumpstart is simple: Canada, where all kids have a chance to fulfill their dreams. Jumpstart is a national charity with a commitment to local communities. Sports connect kids to their communities. Canadian Tire Corporation recognized this and makes sure that money raised stays where it is donated. Canadian Tire Corporation is Jumpstart s biggest supporter as it funds all the general administrative expenses of Jumpstart, which means 100% of customer donations go directly to help kids in need. Community Partners, like Motivate Canada, Boys & Girls Clubs, Canadian Paralympic Committee and numerous others work with local Jumpstart Chapters to identify the kids whose families need Jumpstart s funding assistance to get them off the sidelines and into the game. What kids do is up to them; we re here to help them do it. Jumpstart: Giving Kids a Sporting Chance. 2 P a g e

History of Jumpstart Canadian Tire Corporation (CTC) has been a part of communities large and small for more than 90 years. As the company grew, so did its focus on helping the communities that keep its aisles busy. In 1992, CTC created the Child Protection Foundation and, in 1999, it turned it into the Foundation for Families. The Canadian Tire Foundation for Families provided a helping hand to families in need, to ensure that life s basic needs were met: food, shelter, clothing and essential goods. In 2005, Canadian Tire Jumpstart Charities was launched to address an issue of national concern; the inactivity of kids. National in scope, but local in its focus, Jumpstart helps kids in financial need participate in organized sports and physical activities by assisting with the costs associated with registration, equipment and/or transportation. Highlights: 2005 Jumpstart was launched with a vision to help kids jump over financial barriers and take a kick at playing a sport and getting active. 2009 The Charity was renamed to Canadian Tire Jumpstart Charities2010 2010 May 31, 2010, was the first national Jumpstart Day and two million Canadian shoppers gave $2 at a Canadian Tire check-out. Today, Jumpstart Day is celebrated across the Canadian Tire enterprise and support can be seen in Sport Chek, Mark s, National Sports and many other stores. 2011 In September of 2011, a 500 kilometre, five-day cycling tour from Victoria to Vancouver distributed Jumpstart Kids Activity Kits to communities and raised an impressive $253,000. 2012 In October of 2012, we celebrated the historic milestone of helping more than 500,000 kids across Canada participate in sports and physical activities, an accomplishment recognized by Canada s Minister of State (Sport). 3 P a g e

2013 The Parasports Jumpstart Fund was formed. It provides equipment and support to kids with physical disabilities and financial need. In the program s first year, $77,532 was disbursed to Community Partners, helping 291 kids take part in activities such as swimming, wheelchair basketball and sledge hockey. Jumpstart supported programs such as Motivate Canada s Gen7 that provided equipment for Aboriginal youth, the Get in the Game! program with the Boys and Girls Clubs of Canada, and the I Love to Skate program in communities across the country. Jumpstart raised more than $20 million in order to help over 154,000 kids. 2014 Sport Chek raised $3 million for Jumpstart through the incredible support of its customers. Jumpstart added Connor McDavid to its roster of Athlete Ambassadors. Launched The Big Play Program in partnership with the Hockey Canada Foundation. Resources: Jumpstart web site: jumpstart.canadiantire.ca Jumpstart twitter account: https://twitter.com/ctjumpstart Jumpstart Facebook account: https://www.facebook.com/ctjumpstart Jumpstart Instagram account: @ctjumpstart Canadian Tire Jumpstart Charities Annual Report (jumpstart.canadiantire.ca) can also reference previous years Welcome to Canadian Tire Jumpstart Charities WebEx Twitter 101 and Facebook 101 4 P a g e

Who We Fund & Criteria Chapter #1: Who and What We Fund Who we fund is simple: kids from families in financial need who want to get active. Kids who want to learn a new sport or activity. Kids who want to keep up with a sport or activity they already enjoy. But these kids just need a little extra financial help to get their name on the roster. Kids aged 4 to 18 from families in financial need can be funded to help with registration fees, equipment and/or transportation. Jumpstart Funding Criteria A kid s life can be enriched through physical activity but that doesn t mean it comes without a cost. And sometimes families need a little help to get their kids involved. For thousands of Canadian families, Jumpstart is the help they need to get into the game. How does Jumpstart determine if a family requires our help? Families must meet financial need criteria in order to qualify for Jumpstart funding. Jumpstart recommends following Revenue Canada s Low Income Cut-offs (LICOs) which are based on a family s size, the size of their community and the total family unit income (before tax). For example, a family of four living in Toronto with a total family unit income (before tax) of less than $43,942 would meet Jumpstart s requirements for funding support. If the income is above the limits indicated then, regretfully, Jumpstart will not be able to approve the funding request. You can view /find the LICO table on the Jumpstart website (jumpstart.canadiantire.ca) under: How to Get Help/Who We Fund & Criteria. What We Fund Jumpstart knows that physical activity isn t just about soccer fields, ice rinks, karate mats and baseball diamonds. Physical activity is the key to what we fund. The list is long (more than 70 activities!) and every kid can find something they would like to do for the love of play. A variety of sports, dancing, swimming, martial arts and community programs are on the list. Even Girl Guides and YMCA memberships can be funded by Jumpstart. Just to name a few: If you are thinking of applying for a sport/activity for your child that is not listed here, you will be prompted during the application process to contact your local Community Partner to determine if Jumpstart funding can be used. Only one sport or activity is covered for each application. Children can be funded for successive seasons in an activity up to a maximum of $300 per activity; subject to Chapter discretion and/or local demands. The annual maximum is $600; again, subject to Chapter discretion and/or local demands. 5 P a g e

Average Cost per Sport Type To help determine how much should be approved by sport we have compiled an average cost by sports nationally. This is a guide. At your discretion, Chapters/Community Partners may adjust the amounts based on the application as well as local demands. Activity Name Maximum Funding Allowed Activity Name Maximum Funding Allowed Archery $150 Kinball $150 B & G Club Membership $200 Lacrosse $250 Badminton $150 Lawn Bowling $125 Baseball $200 Martial Arts $300 Basketball $200 Multi-sports $250 Biking $150 Orienteering $150 Bowling $200 Racquetball $200 Boxing $225 Ringette $250 Broomball $200 Rugby $200 Bocce $125 Sailing & Kayaking $250 Cheerleading $250 Scouts $200 Climbing $175 Skateboarding $150 Community Centre Membership $200 Skating $250 Cross Country Skiing $250 Skiing $250 Curling $200 Skipping $100 Dance $300 Snowboarding $250 Day Camp $250 Soccer $200 Diving $200 Softball $200 Equestrian $300 Squash $225 Fencing $200 Swimming $200 Figure Skating $250 Table Tennis $150 Fishing $125 Tennis $200 Fitness Membership $250 Track & Field $250 Floor Hockey $175 Ultimate Frisbee $150 Football $300 Volleyball $200 Girl Guides $200 Walking $100 Golf $250 Water Polo $200 Gymnastics $300 Windsurfing $200 Handball $125 Wrestling $200 Hockey $300 YMCA / YWCA Membership $200 In-line Skating/Rollerblading $200 Yoga $150 Resources: Jumpstart web site: jumpstart.canadiantire.ca Welcome to Canadian Tire Jumpstart Charities WebEx 6 P a g e

Chapter #2: Jumpstart Online Community Centre Newly Registered & Approved Community Partners If your organization has recently been approved to be a Jumpstart Community Partner, and you are the individual who agreed to the Jumpstart Terms and Conditions or his/her designate, then you should have received an email from Jumpstart providing you with your Username and a temporary password. To login to the Jumpstart Online Community Centre (JOCC), click on this link: https://jumpstart.smartsimple.ca/s_login.jsp and then enter your Username and Password If you have not received this, first check in your Junk email folder as the messages can sometimes be found there. If you still can t find the email, please contact jumpstart_admin@cantire.com. New Designate If you have been identified as the new designate for your organization that is, you will now be doing Jumpstart submissions for your organization it is important that you let us (Jumpstart) know. We will update our system to reflect you as the new contact/designate. IMPORTANT: You should not be using an ID and password that belonged to another contact. Only the individual who agreed to the Jumpstart Community Partner Terms and Conditions or his/her designate is authorized to use the Jumpstart Online Community Centre (JOCC) access ID and password that was provided to them. Send an email to jumpstart_admin@cantire.com and we will update our system and then send you a new Username and temporary password. Forgot Your Password? If you have forgotten your password, click on the Forget your password? Please click here link under the login box. You will be asked to enter an email address. A temporary password will be sent to the email address you entered. Resources: Welcome to Canadian Tire Jumpstart Charities WebEx 7 P a g e

Types of Jumpstart Programs Chapter #3: Jumpstart Programs All Jumpstart programs are focused on helping children between the ages of 4 18 who are from financially disadvantaged families. Jumpstart can assist with the costs associated with registration, equipment and/or transportation. There are three overarching programs: 1. Individual Child: 2. Kids Activity Kits 3. Community Development Programs As a Community Partner, you can create and request funding for each of these programs via the JOCC by clicking on the New Submission button that is located just above the All Submission header (identified below). A Child Submission request can be for an individual child or a group of children. One or more children can be entered on each submission form, even if they are not participating in the same activity. Also, as mentioned earlier, parents/guardians can also go online at jumpstart.canadiantire.ca to complete an electronic application that will come into your portal view within the News and Alerts section. A Community Development Program request can be for a new or existing sport or physical activity that will engage multiple children. A Kids Activity Kit is a request for equipment that will be used for a new or existing sport or physical activity that will engage multiple children. Upon clicking on the New Submissions button, you can choose the type of submission you want to create. After completing the required fields, you will submit the request for Jumpstart to review and approve/decline. We will cover each of these in more detail over the next several chapters. 8 P a g e

Application Process Overview Chapter #4: Electronic Application When families need a little financial boost to get kids involved in a sport, dance team or other active program, they need to fill out an application. This needs to be done before the fees are due, as the money goes directly to the organization. Applications for assistance can typically be submitted from January 15 to November 1; with the goal for funding to be equitably distributed over Spring/Summer and Fall/Winter activities. Some other important points to note as part of the application process: Cheques are made payable to the service organization identified as the Payee in the application form. The Payee is a service organization (such as a local Hockey Association or gymnastic club) which coordinates the sports or physical activity on behalf of the qualifying youth/child. Cheques are never sent to the parent/guardian directly. All approvals are at the sole discretion of the local Jumpstart Chapter and designated Canadian Tire Regional Manager; and are subject to local demands and Chapter budgets. Electronic Application A parent or guardian can apply for funding on behalf of their child/children by clicking on the Apply button on the Jumpstart website (jumpstart.canadiantire.ca). Before they start, we ask that they first be able to answer Yes to the following questions: Is the child on whose behalf you are applying between the ages of 4-18? Is the funding that you require for a program involving a sport or physical activity? Is your family in a demographic which would be considered in financial need (as defined by Government guidelines)? If they can answer Yes to all 3 questions, they will need to provide the following information: Parent/guardian contact information (name, postal code, telephone number and email address). First name, last name, gender and date of birth of the child. The details of the sport or physical activity in which the child would like to participate. The amount requesting from Jumpstart. The name of the non-profit/charitable/service organization (Payee) running the sport or physical activity program. Proof of financial need--income assessment, prior year T4 statement or three consecutive pay stubs. Funds or equipment are provided directly to the Payee on behalf of the qualifying youth or child. Resources: Jumpstart web site: jumpstart.canadiantire.ca Electronic Application Review Procedures User Guide Quick Reference Page: Electronic Application Electronic Application WebEx 9 P a g e

Chapter #5: Paper-based Child Applications Some Community Partners may choose to use a paper-based application for a variety of reasons (e.g., they have specific information that they gather in their form, or they have their own waiver as part of the application). In these instances, a Child Submission will need to be created within the JOCC once you have determined if Jumpstart s funding criteria are being met. Jumpstart recommends using Revenue Canada s Low-Income Cut-Offs (LICOs) which are published by Statistics Canada as a benchmark to determine if a family meets Jumpstart s funding criteria. Families living below these income levels would meet Jumpstart s funding criteria. If your organization has an alternative method that is used to determine that the family unit income meets the definition of financially disadvantaged you may use that method. The following information will need to be provided to you so that you may complete the submission: Child information (first name, last name, date of birth, gender, city and postal code). Create the Payment Record (i.e., the requested registration, equipment and/or transportation amounts) including the name of the organization that will receive payment for the registration, equipment and/or transportation. Resources: Regional Manager contact your Regional Manager and ask them for the paper-based application toolkit. Welcome to Canadian Tire Jumpstart Charities WebEx Jumpstart_admin@cantire.com 10 P a g e

Chapter #6: Create a New Payee Whether you are reviewing an electronic application or inputting a new child submission into the JOCC from a paper-based application, you may (on occasion) need to create a new Payee when an organization is not listed. The new Payee will need to be approved by the Jumpstart Finance Team. Resources: How to Create a New Payee Quick Reference 11 P a g e

Chapter #7: Community Development Programs A Jumpstart Community Development Program (CDP) is geared toward helping underrepresented target groups of kids from financially disadvantaged families. They are typically run in communities where traditional sports and physical activity are limited or do not exist at all. Examples of some programs that Jumpstart has partnered with Community Partners on are: I Love to programs (I love to Swim, I love to Skate) and Canadian Tire Jumpstart Get in the Game (with Boys & Girls Club of Canada). For ideas on the different types of CDP s that have been developed for the Get in the Game program, refer to the following pages. Community Partners are integral to the success of each CDP because they can assist in identifying possible program opportunities for kids in the community that will be sustainable in the long term. Community Partners help to develop the programs and identify the groups of children who will participate in a program based on Jumpstart s target and financial criteria. If your Chapter does not have any Community Development Programs offered, we suggest that this be considered as an area of opportunity/focus. Benefits of a Community Development Program: A Community Development Program allows Jumpstart to reach more children at a lower cost compared to individual child submissions due to the involvement of multiple partners. In addition, it may provide youth with leadership opportunities, allowing them to progress into employment opportunities, such as coaching and refereeing. A Jumpstart funded CDP enables Community Partners to expand their program offering by either offering a new program or running an existing program more frequently. What factors are taken into consideration when approving a Community Development Program? The list below is not all encompassing; however, these are some of the main areas that are taken into consideration when reviewing a funding request for a Community Development Program: The program must involve organized sports or physical activity and be sustainable in the long term. Kids must be between the ages of 4 to 18. At least 75% of the children who participate must be from a priority area / under-represented group. Existing programs must have achieved a proven level of success in the past. The program must run for a minimum of 5 hours in duration and 5 sessions, as illustrated in the following examples: a program which runs for a minimum of 5 weeks in duration for a period of at least 1 hour each week, or a program that runs for a minimum of 1 hour a day for 5 consecutive days. The program should include a minimum of 25 participants. Funding can only be used to assist kids with the costs associated with registration, equipment and/or transportation for sports and physical activity programming. 12 P a g e

Examples of Community Development Programs and Their Impact Get in the Game - HOCKEY Kids participated in sessions and games of floor and ice hockey. Athletes were coached and supported in the development of basic hockey skills, teamwork, positive thinking and applying their best efforts. Funds Supported: Travel costs to and from practices/games Staffing Hockey equipment purchases and summer tournament registrations Number of Children and Youth impacted: 165 Club Feedback: Without the generous support of Canadian Tire Jumpstart Get in the Game, many of our Club members would not have the opportunity to play in organized floor or ice hockey. Registration and equipment costs are often beyond the means of our families, combined with their inability to get kids to practices and games ends the dream before it can even begin. Canadian Tire Get in the Game Hockey ensures that travel, equipment and registration are not barriers, and kids are supported by trained and motivated staff enabling them to gain the physical, social and emotional benefits of participating in organized sports. Get in the Game ZUMBA The Martin Avenue Boys and Girls Clubs Parent/Tot Drop In program and the 6-12 years program had two instructors from Fitness Fields come and present 5 classes of Zumba Dance and Boot Camp. The Zumba instructor not only taught some basic moves but she also educated the children about ways to keep their body healthy. The fitness instructor set up five stations in a circuit, including a station with a balance board that the children did straddles on, one with a long bench that the children were to crawl on and one station set up with hula hoops for jumping in and out of. The instructor also taught the children some simple warm ups to start each session and cool down stretches at the end of each class. Funds Supported: Fitness Equipment such as mats, yoga balls, smaller soft balls and ribbon wands; Staffing/Instructors Number of Children and Youth impacted: 120 Club Feedback: This grant was instrumental in getting our children and their parents to participate and try something new! The children loved the music and were able to follow the dance steps easily, while the parents had a lot of fun trying to keep up with their children! 13 P a g e

Get in the Game WINTER SPORTS Get in the Game Edmonton s focus was on increasing exposure and opportunities for winter activities and sports. Beginning in February 2014, the Club took several opportunities to expose children/youth to snowboarding and skiing over a 6 week period through a partnership developed with local ski hill, Snow Valley, and their community initiatives programs. Children were able to come from a wide variety of communities, including but not limited to Tweddle, Sakaw, Duggan and Steinhauer. Funds Supported: Fees for snowboarding and skiing lessons Staffing and Travel Equipment Rentals Number of Children and Youth impacted: 135 Club Feedback: Thanks to this grant, Snow Valley and BGC staff were able to support the children/youth both on and off the ski hill. Because the BGC staff had the opportunity to ski and snowboard with the participants, this provided a very unique chance to play and interact with the children/youth in a very different setting which they almost never get to experience! Get in the Game - SOCCER The Active Start Soccer program is an independent program facilitated by the Boys & Girls Clubs of Kawartha Lakes. The Club has built numerous relationships with Community Partners that assist in promotion and training sources, providing programs that either differ in the time of year or age groups. As a result, the Club has developed a cooperative training system where all agencies come together to complete NCCP soccer training as well as promote one another s programs. Funds Supported: Registration fees for participants Staffing Number of Children and Youth impacted: 850 Club Feedback: The cost of the program is currently funded through user fees paid for by the participants. We receive no funding from outside supporters, so this type of funding enables our Club members to participate without the burden of coming up with the registration fees on their own. It means so much to the children and youth in our community to be able to play! 14 P a g e

Get in the Game FITNESS PROGRAMS Over the course of four sets of 8 week blocks of programming, the Club ran a variety of fitness programs for Club members: Zumbatomics, Kid Fit and floor hockey. Zumbatomics is a Zumba program for kids, with a great mix of boys and girls involved. KidFit is a fitness program developed for children of different age groups. Funds Supported: Staffing and Instructors Fitness and Sporting Equipment Number of Children and Youth impacted: 75 Club Feedback: As a result of the grant, every Friday from 3:45-4:45 all members are able to partake in an organized sport or fitness activity! This has been going very, very well for our Club in encouraging everyone to be active. Best of all, the kids love it. We are excited to continue our programming over the coming weeks and see the new things the children will learn! Get in the Game SPORTS AND RECREATION The London Club has focused on increasing their sports and recreation activities for Club members through the establishment of a variety of sports and recreation opportunities - a basketball program, a skipping program, and a fitness program. Basketball program provides children and youth the opportunity to build their basketball skills through drills, skill building and games. The skipping program allows children and youth to practice skipping skills and build endurance and improve agility. The fitness program provides children and youth with physical activity alternatives to sports. Participants partake in activities such as Zumba, Hip Hop dance, yoga, fitness classes and Fun with Fitness (which is a fitness circuit offered in the Club s ball room). Funds Supported: Staffing/Instructors Sports and Fitness Equipment Number of Children and Youth impacted: 75 Club Feedback: As a result of this grant, participation numbers in sports and recreation have dramatically increased over the duration of the programs to date. The Basketball program has received approximately 500 visits over the past three months. The skipping program has had approximately 340 program visits over the last three months. We look forward to seeing these numbers continue to grow! 15 P a g e

Get in the Game TEAM SPORTS Funding provided by Get in the Game has enabled the Boys and Girls Clubs of Hamilton to increase the frequency of offering basketball, soccer and hockey programs. Currently, the Club is now able to offer 5 days/week of Hockey, 3 days/week Basketball along with one day/week of Soccer for both children and youth members. Funds Supported: Staffing Travel and Transportation Sporting Equipment and Supplies Number of Children and Youth impacted: 352 Club Feedback: Club members have reported excitement of no longer having to wait on a waiting list to play and being given the opportunity to participate in a sport that they are passionate about. This support goes a long way in providing not just only sport and recreational activities, but development of life skills. Get in the Game PAIGE PROGRAM Funds from Get in the Game were used toward the Club s PAIGE program, which stands for (Physical Activity is Great Every day) and covers a wide variety of sports & recreational activities. Physical Activity and Healthy Lifestyle is one of the Boys and Girls Club of Ottawa s four pillars of strength, and as such, are pleased to be able to enhance the PAIGE program through this grant. Funds Supported: Staffing Equipment and program materials Number of Children and Youth impacted: 2,501 Club Feedback: The additional support from the Get in the Game funding was greatly appreciated by all both Members and Staff benefited and could not be happier with having such a partner as Jumpstart! 16 P a g e

Get in the Game SPORTS AND RECREATION The Dawson Club focused on increasing their sports and recreation activities for Club members through the establishment of a variety of sports and recreation opportunities, including an 8-week dance class, where participants took part in learning dance moves and body movement; submission of a team into a community organized street hockey tournament, where participants engaged in skills competition and a round robin competition; a weekly sports club that included basketball, soccer, volleyball, hockey, ultimate Frisbee, cosom hockey, handball, dodge ball and baseball; and establishing a mini rugby program. Funds Supported : Staffing/Instructors Sports and Fitness Equipment Number of Children and Youth impacted: 53 Club Feedback: Our greatest success so far is our Mini Rugby Program! We partnered with the Montreal Irish and the Montreal Wanders Rugby Clubs. The rugby bug bit and our participants were hooked! Enthusiasm grew so much that younger brothers and sisters were asking to play! 17 P a g e

Community Development Programs: Next Steps If you think you may have a Community Development Program that is a potential fit for Jumpstart, you should contact your Jumpstart Regional Manager to discuss your program idea, program criteria and potential funding opportunities. As part of the discussion with your Regional Manager, you should be able to speak to the following points. Having this discussion, and the answers to these questions, will help you to complete the Community Development Program submission if you get the green light to move forward. The Program Name The primary focus of the program for example, new Canadians, priority neighbourhood, remote community, highschool drop-outs, young offenders The goals of the program The partners who will assist and/or will be involved in the program If the Canadian Tire store in your community is aware of the program and in support of the program Anticipated Program Start and Completion Dates Program Length (how many weeks in duration) Length of Session (how many hours each session within the program is) The age range and gender of the participants you are targeting with the program How the program participants will be identified and selected. How the program will be administered that is, are coaches/instructors required, do you have a facility available or will you need to secure, is there a need for equipment, etc. If you are aligned, you will then need to create, complete and submit the Community Development Program submission to your Regional Manager for approval. Resources: Community Development Program: Frequently Asked Questions Community Development Program User Guide Bulk Upload for Submission Jumpstart Regional Manager jumpstart_admin@cantire.com 18 P a g e

Chapter #8: Handling Equipment The majority of the applications/submissions are directed to registration. There are, on occasion, requests for equipment. Depending on where the equipment will be sourced: local Canadian Tire, Sport Chek, Atmosphere stores or elsewhere (i.e., from a company that is not part of the Canadian Tire enterprise), the process may vary slightly. Please contact your Regional Manager if you are processing an equipment request for the first time to ensure the correct store contact is referenced in the letter. However, this is the recommended process to follow for Jumpstart equipment requests that the Community Partner should follow: Tips: 1. Approve an equipment request for up to a determined dollar amount. 2. Create a draft submission on the system. 3. Reference the submission number on the top-left corner of the letter. Refer to the Appendix for a copy of the letter. 4. Obtain a store contact from the Regional Manager (RM). 5. Arrange to meet the store contact at a specific time. 6. Store contact helps to pick out the equipment. 7. Store contact puts the purchase on a house account and the family may take the equipment with them. 8. Store contact sends a copy of the receipt and letter to the Community Partner. 9. Ensure the format for the Payee on the submission is Canadian Tire #999 (where 999 is the actual store number). 10. Complete the submission by inputting the actual cost from the receipt in order to generate payment directly to the store. The letter can be modified for the child. Even though a family may be approved for up to a specific dollar amount, this does not mean this is how much they get to spend at the store if the actual equipment cost is less than the approved amount. The equipment purchase must all occur at the same time and only the equipment type specified in the letter can be purchased. Note: You could also provide the store contact information to the parent and have them arrange a mutually agreeable time for them to go in to the store and pick up the equipment. At no time should either you, or the family, show up at a store with the letter to receive equipment without making an appointment. The letter must be taken to the store so that the store contact knows the maximum funding available, type of equipment and where the request came from. IMPORTANT: The letter should be left at the store. IMPORTANT: At no time should the family get a copy of the receipt. To search the Payee database simply enter the 3-digit store number. Jumpstart Finance will pay the store directly based on the submission equipment cost. Resources: 19 P a g e

Chapter #9: Kids Activity Kits Overview The Jumpstart Kids Activity Kit provides sports and physical activity equipment to communities that organize programs for children and youth of financially disadvantaged families. For community organizations that qualify, Jumpstart covers the cost of the equipment/kit that is ordered and the organization may keep and reuse the equipment. The purpose of this program is to give kids a chance to get involved in an activity and have fun. It is important to note, that only the Base Package comes with a hockey bag to hold all the equipment. If you are creating a submission for a Kids Activity Kit for the first time, we recommend that you order the Base Package along with one of the Activity kits. Activity Base Package Badminton 24 pinnies 3 whistles 16 pylons 20 rackets 5 nets Kids Activity Kit Options Equipment Included 1 air pump 1 package of needles to inflate balls 1 hockey bag 30 shuttles Basketball 6 basketballs (no nets) Basketball with Nets 2 basketball nets (portable) 6 basketballs Bocce Ball 3 bocce sets (each set has 8 balls and 1 pallino ball) Capture the Flag 6 flags Circus / Juggling Circus / juggling kit includes resource, juggling rings, scarves, sticks, balancing Kin-Ball 1 kin-ball (48 indoor) 1 instructional DVD Orienteering 24 compasses Course markers / flags Parachute 1 large parachute and games kit 1 parachute games book Orienteering 24 compasses Course markers / flags Parachute 1 large parachute and games kit 1 parachute games book Skipping 15 skipping ropes Soccer 6 soccer balls Tchoukball 4 tchoukballs 1 instructional video 2 nets Touch Football 6 footballs Touch Rugby 4 rugby balls Ultimate 8 ultimate discs Volleyball 2 volleyball nets 4 volleyballs Yoga 20 mats Resources: Kids Activity Kit Resource Booklet available on your Portal page 20 P a g e

Chapter #10: Reviewing Submissions / Electronic Applications One of the key responsibilities/accountabilities of the Community Partner role is to review applications and submissions that are in your portal page (JOCC page). This section focuses on the things that you need to know in order to successfully execute this phase of the workflow and your role within the workflow. If your organization reviews external submissions (those that are sent in by parents via the Jumpstart website, for example) you will need to check the News and Alerts section to see if there are applications awaiting your review as well as the All Submissions section. These two areas of your Portal page are where you will focus the large majority of your time. It is a good practice to check in to your Portal view on a regular basis to ensure that submissions aren t awaiting your review and/or approval for an extended period of time. As mentioned earlier, applications for assistance can typically be made between January 15 November 1; with the goal to be equitably distributed over the Spring/Summer and Fall/Winter periods. 21 P a g e

Application Status: You will notice that there are different types of statuses that you will see in the Status column. Here is what they mean: Draft: This means that the application/submission (whether complete or incomplete) has not been submitted to the Regional Manager for review. An application that has been submitted to the Regional Manager may be set back to Draft if the Regional Manager returns it for revision. All applications that are in Draft can be edited as needed before submission. Pending: This means that the application/submission is complete and has been submitted to the Regional Manager for review. Pending applications cannot be edited or deleted. Approved: This means that the application/submission has been approved for funding by the Regional Manager. Once an application/submission is approved (or approved with children in the case of a Community Development Program or Kids Activity Kit), payment will be made to the Payee, and equipment will be sent to the Service Provider. Declined: This means that the application/submission has been reviewed and declined for funding. If the application/submission is declined, an email with an explanation will be sent to you. Please note, that an email is not sent to a parent/guardian for any declined applications/submissions. Points to keep in mind when reviewing submissions / applications The child/children must be between 4 to 18 years of age. The funding request is for registration fees, equipment and/or transportation costs. The child on whose behalf funding is being requested has not exceeded the maximum funding of up to $600 per year for multiple sports and physical activities. Again, this amount is subject to Chapter budget and local demands. Only one sport or activity is covered in the submission up to a maximum of $300 again, subject to Chapter budget and local demands. The funding request should not be for a reimbursement of registration, equipment or transportation costs that have already been paid by, or on behalf of, the family. This type of funding request would need to be declined. Jumpstart typically supports participation in sports at the recreational level. Exceptions are up to the discretion of the Chapter and/or Regional Manager; with the Regional Manager having ultimate approval. If you notice that funding is being requested for participation in a Select/Rep/Elite league, contact your Regional Manager to determine if you should be approving/declining this type of funding request. The program for which funding is being requested should be a sustained program that is either a minimum of five weeks duration with a minimum of one session per week or, in the case of sport camps, five consecutive days. If the application that you are reviewing is for a child of one of your organization s staff, advance written authorization from Jumpstart must be received in order for the child to be eligible for support. Funding Principles and Preferences The following principles and preferences will help to maximize the number of children who can be supported each year: Support only those children who would not have been able to participate in a physical activity without assistance. Every effort should be made to ensure funding is equally provided across a variety of ethnicities, interests, abilities and both genders. Support participation in activities that are longer term in duration. Funding preference is to pay for registration fees, with consideration to fund equipment or transportation costs on a case by case basis. Preference should be given for funding lower cost activities. Strike a balance between funding the same children and new children from year to year. 22 P a g e

Tips, Tricks & Best Practices: After you have submitted an application, you will not be able to make any revisions to the form. The form can only be opened if the application has been set to Draft status. All fields marked with an * are mandatory fields. IMPORTANT: If an application/submission is declined, we ask that you email the parent/guardian and let them know. The Bulk Upload feature can only be used for Community Development Program and Kids Activity Kit submissions. To search for an application that has been submitted: 1. Click on the All button to view all submissions. 2. Click on the Ctrl key and F key simultaneously. 3. Enter the submission number you are searching for. Community Partners can use their own financial needs assessment or endorsement process to assess financial need. A financial needs assessment aids to determine a family s financial need. For the electronic application Jumpstart uses Statistics Canada s Low Income Cut-off (LICO) scale to determine financial need. Families and/or guardians need to be informed that the funds have been made available by Jumpstart in any communications that you are sending out with regard to the approval of the funding request. Jumpstart should be reimbursed for any funding the Charity provides that is not used for the intended purpose indicated in the approved submission. Cheques should be made payable to Canadian Tire Jumpstart Charities and sent to 2180 Yonge Street, 8 th Floor South, Toronto, Ontario M4P 2V8. Key Contacts: For technical assistance, send an email to jumpstart_admin@cantire.com For questions regarding criteria, program details or decision timelines, contact your Regional Manager 23 P a g e

Chapter #11: Chapter Budgets Overview Chapters receive a forecasted budget amount at the beginning of each year. The forecasted budget ensures that Chapters have adequate funds to cover submissions based on their anticipated fundraising for the year. Jumpstart Online Community Centre (JOCC) users who have been granted the right to view Chapter budgets details will see the Chapter budget broken out in the following way: 1. A Full Year Forecasted Budget: This includes the following: The Core budget amount that Jumpstart grants Chapters each year based on demographics in the local Canadian Tire Store trade area. The Carryover of unspent fundraising from the previous year. The forecasted amount from fundraising that Jumpstart believes the Chapter will raise over the year. 2. The Funds Available: Comprises actual remitted amounts and forecasted store fundraising. 3. Disbursements to Date: The Chapter budget dollars that have been allocated to date. The forecasted amount for the Chapter is based on 80% of the managed fundraising for the Chapter during the previous year. For example, if the Chapter raised an average of $1,200 the previous year, the projected amount for the Chapter would be $960. Anomalies are removed from the previous year before the calculation is made. For example, if the amount fundraised from the previous year was significantly higher due to a store within the Chapter conducting an unusual fundraiser, this amount would not be included within the projected amount as we are not expecting that amount on an annual basis. If you notice that the Funds Available amount exceeds the Full Year Forecasted Budget amount, this indicates that the Chapter has exceeded its fundraising targets. This is because the Funds Available comprises actual remittances and forecasted store fundraising for the Chapter. For a breakdown of the money that the Chapter has fundraised, you can contact your Regional Manager. Resources: New Budget Overview for JOCC Users WebEx New Budget Structure FAQs for Jumpstart Online Community Centre Users 24 P a g e

Chapter #12: Canadian Paralympic Committee (CPC) Partnership Overview Jumpstart has partnered with the Canadian Paralympic Committee to create the Parasport Jumpstart Fund. The fund is supported by the Government of Canada s Sport Support Program and will help cover the cost of sport and physical activity programming for children between the ages of 4 and 18 who are from financially disadvantaged families; as well as living with a disability. Funds may be used towards registration, transportation and equipment costs for children within approved Parasport programs. In 2013, the program s first year, $77,532 was disbursed to Community Partners, helping 291 kids take part in activities such as swimming, wheelchair basketball and sledge hockey; and this number grew in 2014 to $147,212.78 disbursed to Community Partners, helping 800 kids take part in activities. Funding Criteria: Children between the ages of 4 18 Focuses on recruitment programming and sport opportunities for people with a disability Children from Financially disadvantaged families Funding provided to support creation of a new program or go towards the expansion of an existing successful initiative providing positive introductory Parasport experience, including registration subsidies (which could include facility rental space, coaching, and volunteer training) and transportation costs. What is the process for applying for Parasport Jumpstart Funding? To start the process for applying for funding, you will need to select the submission type of: Parasport Jumpstart Fund and then follow the steps below: (1) Complete all components of the Parasport Jumpstart Fund submission type. (2) Submit your application for review. (3) A Canadian Paralympics Committee analyst will review the submission to ensure all CPC requirements are met. (4) The CPC analyst will submit to the Jumpstart Regional Manager for review. (5) The Jumpstart Regional Manager will review your application and set the status to either Approved or Declined. If approved, move on to step #6. If declined, you will receive an email notifying you of the reason for declining the submission. (6) Upload all child data associated to the program must be uploaded. (7) Designate a Payee for each funding type (registration, equipment and transportation). (8) Submit the Submission. (9) The Jumpstart Regional Manager will review the child data and set the status to Approved or Declined. If approved, move on to step #10. If declined, you will receive an email notifying you of the reason for declining the submission. (10) Cheque will be issued to the designated Payee(s). 25 P a g e

Tips & Tricks: As part of the submission, two letters of endorsement from a Provincial Sport Organization or National Sport Organization must be uploaded. This is required by the Canadian Paralympic Committee s funding guidelines. Required information for the child data being uploaded: first name, last name, date of birth, gender, postal code, activity and whether or not permission is granted to Jumpstart to contact the child. Resources: Community Partner Submission Procedures: Parasport Jumpstart Fund 26 P a g e

Chapter #13: Short Review Overview A Community Partner is reviewed to determine if Canadian Tire Jumpstart Charities funding is utilized for its intended purpose and to determine if the CP is fulfilling its obligations as defined in the Jumpstart Terms and Conditions to which the CP agreed. The review process will consist of a two-phased approach. Phase one (the short review) enables Jumpstart to review Community Partners immediately. The short review will determine if CPs are compliant with basic Jumpstart requirements, CRA regulations and Jumpstart s Terms and Conditions. Phase two (the long review) is an in-depth review by a third-party reviewer at the discretion of Jumpstart Leadership. The long review will verify the existence of necessary documents, validate selected child data and evaluate the organization based on an on-site visit. Advance Communication of Review If your organization is selected for a review, Jumpstart will notify you in advance. The Regional Manager will send a Letter of Engagement that provides details on the review and why it is being conducted 30 days prior to the review. What is involved in the Short Review? A short review can be conducted during a regularly scheduled meeting with the Community Partner. The Regional Manager will ask the Community Partner a series of questions that are designed to review how your organization handles funds/equipment received from Jumpstart, and to assess if your organization is in compliance with Jumpstart s Community Partner Terms and Conditions. The scope of work related to receipt and disbursement of Jumpstart funds and equipment extends to enquiring if: Key controls at your organization sufficiently support the integrity of financial and operational reporting of Jumpstart; Organizations comply with Jumpstart s program guidelines; Jumpstart resources are used efficiently and adequately; and Jumpstart programs are monitored to ensure that funds are used appropriately. The goal of the Short Review is to perform an effective and efficient review, and to report any significant issues related to risk management and controls. The Community Partner will be provided with the conclusions of the review, including any recommendations and/or corrections and follow-up reviews by a third party that may be required to ensure that the Community Partner is operating in accordance with Jumpstart s Community Partner Terms and Conditions. 27 P a g e

Chapter #14: Volunteer Community Centre Overview In 2014, we launched the Jumpstart Volunteer Community Centre (JVCC). The JVCC is an online portal for team members from across the Canadian Tire enterprise and the public to view and easily apply to any Jumpstart volunteer opportunities that interest them. The JVCC: o o o o o Provides visibility to Jumpstart volunteer opportunities within communities across Canada. Allows individuals to keep a profile of their skills and talents that could help Jumpstart. Enables individuals to log, track and keep a personal record of their volunteer hours with Jumpstart, which will highlight how much they've helped their community and the kids who really need support through Jumpstart. Helps us recognize those who go above and beyond in support of Jumpstart. Allows Community Partners to run their own Jumpstart event and post the opportunity. Simply send a request to the JVCC general mailbox (see Contacts below) to become a Jumpstart Administrator and organize your own events. Since the site is also open to the public, anyone can view and apply to opportunities that are marked internal and external. Follow these 6 easy steps to register to become a Jumpstart volunteer: 1. Click on this link to access the Jumpstart Volunteer Community Centre https://jumpstart.smartsimple.ca/files/407846/f105676/volunteer.html 2. Click on the Register Here link within New Registration. 3. Follow the prompts to create a username and password. 4. Go into the Posted Volunteer Opportunities tab. 5. Click on the View button to open a volunteer opportunity. This will open up the event and provide you with additional details about the event &/or various volunteer positions that are available. 6. Click on the Apply button for the position you are interested in volunteering for. Resources: If you have any questions please contact JumpstartVolunteer@cantire.com 28 P a g e

Chapter #15: Share Your Successes Overview Jumpstart would like to share/showcase the support you are providing in your local community. When you send in your stories / photos, we would like to promote them on one or more of our channels: Our website (jumpstart.canadiantire.ca) https://twitter.com/ctjumpstart https://www.facebook.com/ctjumpstart) @ctjumpstart (Instagram) The stories can come from the kids, their parents, coaches, community leader or your organization and speak to the great work you are doing, but also help underscore the importance of Jumpstart and why we are so passionately involved. We ask, that when you send us the story and photo that you indicate if we have permission to post them on one (or all) of our channels. When we post on our channels, we will only identify the contributor by their first name unless permission is given to use their full name. We also love to receive drawings, pictures, and other forms of artwork that the kids have created. Please feel free to send these along to us as well again, indicate if we have permission to post and share. We ask that you coordinate the submission of at least one story with an accompanying photo each year. Send your stories and photos to us at jumpstart@cantire.com or you can mail them to us at: Canadian Tire Jumpstart Charities, 2180 Yonge Street, 8 th Floor South, Toronto, Ontario, M4P 2V8. In addition, to the one individual story/photo that you share annually, we also ask that for those Community Partners who have been approved for a Community Development Program that you submit a final report that shares with us the results of the program, highlighting the impact that the program had on the kids and the community. If each Community Partner sends us just one story and photo, by the end of that year we would be able to share over 1900 stories annually! 29 P a g e

Chapter #16: Brand Awareness Overview Together, we have done tremendous work to help make it possible for all kids to participate in sports and physical activity. What started in 2005 as an idea and an opportunity to work with local leaders supporting kids from financially disadvantaged families in the community has grown and now helps more kids each year. To help spread the word that Jumpstart is here to help, it is important that we continue to increase the profile of both Jumpstart and our Community Partners. We have outlined below a number of ways this can be accomplished and will work with Community Partners on opportunities in individual communities. We are more than happy to provide our Community Partners with an EPS file of the Jumpstart logo and copy that can be used to acknowledge our partnership. You can send your requests to: jumpstart@cantire.com. In your email, indicate if you need an English, French or bilingual logo (based on your community) and whether or not you would like us to supply copy for the site. If you would like to promote Jumpstart in your local Community / Fun Guides, we can also supply files for inclusion. Simply send us your sizing requirements and deadline and we will work towards them. In the guides we can also customize to share with your local community the number of kids who have been helped if you wish. Again, send an email to jumpstart@cantire.com with the details. 30 P a g e

Chapter #16: Brand Awareness (Continued) In December 2014, Jumpstart launched new TV creative to let Canadians know that we are here to help with the costs associated with participation in sports registration, equipment and/or transportation. If a family needs help, or knows a family who does, they can visit jumpstart.canadiantire.ca or call 1-844-YES-PLAY. We would like to share this message in the facilities where Jumpstart kids play community centres, hockey rinks, swimming pools, soccer fields, etc. To this end we have put together a Community Partner Kit, which we are asking our Community Partners to display. The Community Partner Kit materials that have been created are: banners, rink boards, brochures, window clings, brochure holders and posters. Depending on your facility, you may be able to display some or all of these materials. If your facility does not have any Jumpstart creative displayed and you would like to receive some, please send your inquiries to jumpstart@cantire.com and we can work with you to tailor the kit to your needs. Quantities and funds are limited, but we will do our best to accommodate requests. If they can t be accommodated in the current budget year, we can place you on a waiting list for the next year. 31 P a g e