North American Consumer Products Partner Summit Winning with Edge Applications



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North American Consumer Products Partner Summit Winning with Edge Applications Eric Domski Director, Value Chain Planning Dec 9 th 2010

Edge Applications: Agenda What are the Edge Applications? Brief Edge Applications Overview NAA-E Edge Applications Leaders Edge Summary

Edge Applications: Agenda What are the Edge Applications? Brief Edge Applications Overview NAA-E Edge Applications Leaders Edge Summary

NAA-E Edge Applications in FY11 What are the NAA-E Edge Applications? GRC (from Enterprise Risk Mgmt through Automated Controls Access, Configuration, Transaction) MDM (Customer, Product/PDQ, Site, Financial, Supplier) PLM (including Agile & PLM for Process) VCP (ASCP, Dmd Planning, S&OP, SNO, I/O, Rapid Planning) VCE (including OTM, LCM, dwms, Fleet, GTM)

Edge Applications: Agenda What are the Edge Applications? Brief Edge Applications Overview NAA-E Edge Applications Leaders Edge Summary

Edge Applications Governance, Risk & Compliance

Why ERM? Establish a systematic process for risk management Assess multiple risk classes and monitor overall risk health Assess multiple risk types across lines of business Leverage flexible quantitative and qualitative analysis models Monitor risks to key objectives and performance indicators Correlate and aggregate risk to determine risky business activity and opportunity Risk Management Process Establish Context Analyze Risks Evaluate Significance Treat Risks Monitor Key Indicators

Remove Customizations during upgrades Business Process Procure to Pay Order to Cash Hire to Retire Project Accounting Reconcile to Report (including Financial Period Close) Application Setup Common Customizations Require authorization to change invoice details Prevent discount level breach on sales order agreements Order type controls Sales order approvals and credit checks Item management (creation, change control, attributes, cost) Send notifications of salary increases over certain percentage or outside of pay grade Change control on Costing/Billing settings Require approvals prior to reopening a closed period Prevent and audit changes to roles and responsibilities Conditional inquiry only Satisfy with Oracle GRC

Oracle Governance, Risk, and Compliance Integrated Product Suite Dashboards Obligations & Objectives Access Controls GRC Intelligence Reporting GRC Manager Policies & Processes GRC Controls Application Configuration Controls Enterprise Risk Mgt Custom or Legacy Applications KRI & Alerts Issues & Incidents Transaction Monitoring 360º Visibility Single source of GRC Information Pre-built dashboards Respond to KRI and issues Centralized GRC Oversight Common Repository for GRC Audit and Assessment of Controls Integrated remediation management Embedded Controls Detective, Preventive, Contextual Automated controls testing Pre-built controls library Enterprise Risk Management Integrated within GRC Manager Flexible Risk Context Model State of Art Modeling Capabilities

Edge Applications Master Data Management

Leader: Oracle MDM for Customer and Product Gartner 2009 Magic Quadrants Customer Hub Product Hub Source: Gartner Magic Quadrant for Master Data Management for Customer Data; John Radclife; June 16, 2009, and Gartner Magic Quadrant for Master Data Management of Product Data; Andrew White; July 9, 2009

Oracle Enterprise Master Data Management The most complete MDM offering in the market today Operational Systems Siebel Data Governance Manager Operational MDM Apps Analytical MDM Analytical Systems Dashboards EBS SAP Customer Supplier Product Site Financial Analytical DW BI &Datamarts PeopleSoft JDE Custom Apps Oracle Customer Hub Oracle Supplier Hub Oracle Product Hub Oracle Site Hub Oracle / Hyperion Data Relationship Management Planning Financial Consolidation External Apps Application Integration Architecture Oracle Fusion Middleware Budgeting

Learning from our customers 800+ Oracle MDM Customers 2006 Oracle Corporation

Purpose Driven Multi-Entity Multi- Entity CH CH PIM PIM DRM DRM

Edge Applications Enterprise PLM Agile (now Oracle) Software brings strong PLM capabilities for process manufacturers and retailers with private-label brands, particularly for the food and beverage industries. Agile brought a proven tool in formula/recipe management, regulatory compliance, specification management, material tracing and sourcing Gartner Report - PLM for Process Manufacturers Provides a Competitive Edge in Global Markets, Feb 2008 Oracle Agile PLM for Process has a strong integrated data model across ingredient, manufacturing process, and packaging hierarchies along with advanced formulation management functionality tailored to food and beverage manufacturing The Forrester Wave: Product Life-Cycle Management Applications, Q2 2008 - Roy C. Wildeman

Innovation Transformation Concept to Commercialization Purchasing Marketing Design for Supply & Cost Phase Gate Project Mgmt Sales Configure/ Assemble to Order Phase / Gate Project Management Requirements Build to Order CAD Engineering Customer Needs Management Environmental Compliance Regulatory Design for Compliance (Environment, Recycle/Disposal, Six Sigma) Operations /EMS Outsourced Manufacturing New Product Introduction PLM Outsourced Design ODM Design for Product innovation & engineering excellence Quality today, complicated by growing outsourcing, globalization, and compliance requirements, Early Costing & Sourcing Quality/ requires the management and secure collaboration on the business requirements Customer of product information Release Service Issue to Resolution Innovation Innovation Lifecycle Lifecycle 16

Edge Applications Value Chain Planning

Oracle Value Chain Planning Supply Chain Planning (SCP) Integrated Business Planning (IBP) Network Design and Optimize Demand Align & Predict Supply Inventory Optimize & Replenish Finance Product Development & Mgmt. Source, Plan & Schedule Sales OPs Commercialization Realization (CR) Comprehensive Trade (CTM) Product Introduction Finance Optimized Budgets Demand Predicting Demand Shaping Sales Full Account Planning Marketing Consumer Insights

Oracle Value Chain Planning Solution Overview Complete Open Integrated Modular Service Parts Planning Demand Signal Repository Production Scheduling Manufacturing Operations Center Collaborative Planning Global Order Promising Advanced Supply Chain Planning Adv. Planning Command Center Strategic Network Optimization RT Sales & Operations Planning Inventory Optimization Deductions and Settlement Management Demand Management and Advanced Forecasting Trade Promotion Planning and Optimization Single source of truth Integrated with ERP 19

Sampling of VCP Wins Customer Competitor Partner Process SCP SAP SCP Modules None of the other competitors stack up according to Multiple Analyst 15 to 7 is the Score Against SAP SCPIBP Oracle is superior on both BREADTH & DEPTH SCP Analyst Report Oracle This Week SAP S&OP Gartner 2009 Demantra Demand Management (DM) APO DP CTM SCP SAP Lagging Demantra Advanced Forecasting Demand Management Supply Planning N\A Gartner 2009 (AFDM) SCP N\A SCP "SAP' has been sluggish N/A in bringing to market an N\A SCM offering" SCP Demantra Sales and Operations Planning (RTSOP) Predictive Trade Planning (PTP) Inventory Optimization (IO) Strategic Network Planning (SNO) Advanced Supply Chain Planner (ASCP) IDC - Inventory Production Optimization Scheduler (PS) 2009 SCP APO PP\DS "SAP has yet to offer a cohesive sales and SCP MII (LightHammer acquisition) operations planning product." CTM Manufacturing Operations Center (MOC) Demand Signal Repository (DSR) Spare Parts Planning (SPP) SCP Collaborative Planning SAP hasn t been a beacon of innovation GATP SCP in recent years. NA SCP Collaborative Planning (CP) Global Order Promising (GOP) Rapid Planning (RP) Advanced Planning Command Center (APCC) N\A APO SNP Partner (Vision Chain) Cat\Ford Spare Parts Planning N\A IBP

Edge Applications Value Chain Execution

Oracle Value Chain Execution Vision The Information Driven Value Chain Integrated Optimization Order Management & Orchestration Transportation Management Fleet Mgmt ATP Global Trade Quality Production Order Capture Solution(s) Warehouse Management Automation & RFID Labor Service Integrated Business Intelligence Integrated via Oracle s Applications Integration Architecture (AIA) Transaction Integration Process Synchronization Converged Optimization Analytics

Oracle Transportation Management More than a TMS it is a Logistics Platform Order Plan Execute Monitor Settle Transportation Sourcing Cooperative Route Planning Contract Management Global Visibility Supply Chain Event Management Business Intelligence (Analytics & Reporting) Freight Forwarding and Brokerage Fleet Management Global Trade Management

Edge Applications: Agenda What are the Edge Applications? Brief Edge Applications Overview NAA-E Edge Applications Leaders Edge Summary

FY11 NAA-E Edge Applications Organization Who are the NASA Edge Applications team leaders? GRC - Steve Walsh (stephen.x.walsh@oracle.com) MDM - Mike Rosser (michael.rosser@oracle.com) PLM - Jeff Jones (jeff.jones@oracle.com) VCP - Eric Domski (eric.domski@oracle.com) VCE - Kevin Dolan (kevin.dolan@oracle.com)

Edge Applications: Agenda What are the Edge Applications? Brief Edge Applications Overview NAA-E Edge Applications Leaders Edge Summary

Why Oracle Edge? Faster Time To Value Heterogeneous Environment Global Support Minimize Risk Reduce Integration Costs Investment Best In Class Applications\Differentiated Capability More Value Ease of Use = Adoption = Value Scalability My whole organization is not up on SAP and probably never will Can t wait Mergers and Acquisitions Work outside the system

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The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle s products remains at the sole discretion of Oracle.