DIGITAL PREMIUM SHOPPING NETWORK
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1 MEDIAFACTS 2015 DIGITAL PREMIUM SHOPPING NETWORK Nothing is forgotten thanks to a digital shopping list. Departures area first-class presence in top locations at shopping zones and market places High-quality 70 monitors in Full HD (portrait format) Presentation of commercials, animated images or as a digital poster Target group: departing passengers 37
2 Pier A/Z LEVEL 4 EBENE 2 MEDIAFACTS 2015 AREAS Pier E Pier D East South DEPARTURES / ARRIVALS DEPARTURES TERMINAL 2 Pier C North West Pier B DEPARTURES TERMINAL 1 SHERATON HOTEL AIRPORT CONFERENCE CENTER CAR PARK 33 TERMINAL 1 38
3 LEVEL 4 EBENE 2 MEDIAFACTS 2015 AREAS DEPARTURES Pier E Pier D Pier D Pier C DEPARTURES / ARRIVALS Pier C TERMINAL 2 Pier B DEPARTURES TERMINAL 1 SHERATON HOTEL Pier A AIRPORT CONFERENCE CENTER CAR PARK 33 TERMINAL 1 39
4 EBENE 2 MEDIAFACTS 2015 FACTS PLAN PRICES PRODUCTION DETAILED PLAN (exemplary) DEPARTURES Shops Pier E Shops Pier D Passport control / departures, Pier B-West DEPARTURES / ARRIVALS TERMINAL 2 Pier C Gate B Pier B Travel Value Shop DEPARTURES TERMINAL 1 Shops SHERATON HOTEL Pier A AIRPORT CONFERENCE CENTER CAR PARK 33 TERMINAL 1 40
5 MEDIAFACTS 2015 PRICES Quantity Number of customers per network Commercial length duration in sec. Booking period Prices Other costs 1/2 month Digital Premium Shopping Network 22 screens, 17 locations (5 screens double-sided) 5 10 sec. per 50 sec. loop (1,440 airs per day) (Booking period from 1st or 16th of the respective month. Exception February: from 1st or 15th) 32,500 1,200 for up to 5 video sequences / creatives 41
6 MEDIAFACTS 2015 PRODUCTION rks Material Visible dimensions (width x height) Delivery of video fi les N.B cm Digital Premium Shopping Network Digital video sequence: 1,920 x 1,080 pixels, H.264 to MOV container with constant bit rate 50 Mbit, 25 FPS progressive, square pixels, fi les either as portrait format or already turned clockwise to landscape format, square pixels Frozen images: JPG fi les in RGB with 1,920 x 1,080 pixel resolution only 70 fl at-screen monitor in Full HD (16:9 format) 5 days before booking period begins On request, adaptation of a print motif to content suitable for the media: from 2,000 per creative (costs on a time and material basis) 42
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