Martin Edqvist Johan Odell

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4 Storage Operations Challanges Application complexity Wasted storage Uncertain recoverability Opaque costs SLA failures Performance problems Wasted effort and incidents Uncontrolled growth Copyright 2015 EMC Corporation. All rights reserved.

6 ViPR CONTROLLER CLOAKS & MANAGES ALL DIAMOND GOLD SILVER BRONZE XtremIO VMAX + VPLEX (2 DC s) VNX FAST POOL & Netapp FAS VNX NLSAS POOL & Netapp FAS Control Abstraction VMAX VNX VBLOCK XtremIO Isilon EMC ScaleIO NetApp VMAX FAS Hitachi Hitachi Dell VSP VNX VBLOCK HUS VM Equal-Logic XtremIO (Block) HP 3PAR Isilon EMC HP Left-Hand ScaleIO IBM XIV Copyright 2015 EMC Corporation. All rights reserved. IBM SVC IBM DS8000 Solidfire ORACLE ZFS NetApp E-Series

9 Svensk Refenskund Publik Sektor Migrerat från Legacylösning till: VMAX3 XtremIO Isilon VPLEX Recoverpoint Allt hanteras & presenteras som lagringstjänster från ViPR Grabbar, motsvarande provisionering tog en timme att utföra med den gamla lösningen. Förstår ni hur mycket jag kommer att kunna fika nu? Copyright 2015 EMC Corporation. All rights reserved.

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12 EMC A UNIQUE FEDERATION OF COMPAINES BIG DATA SOLUTIONS PLATFORM AS A SERVICE AGILE APPLICATION DEVELOPMENT SOFTWARE-DEFINED DATA CENTER HYBRID-CLOUD, MOBILITY INFORMATION INFRASTRUCTURE CONVERGED INFRASTRUCTURE CONVERGED INFRASTRUCTURE ADVANCED SECURITY Copyright 2015 EMC Corporation. All rights reserved. 12

13 WHO IS VCE TODAY? #1 Market Share & Gartner MQ position 96% Customer Support CSAT Score Fastest to $1B >50% Y/Y Growth 2014 FY $2B+ Customers Vblock Systems Sold Annualized Run- Rate Copyright 2015 EMC Corporation. All rights reserved. 13

14 DO WE HAVE TIME FOR THIS? 14

15 EXTERNAL STORAGE SYSTEMS WILL GROW $ CAGR Total Systems: 3% New Systems: 22% Traditional Systems*: -5% $ $ $ $ $ $5 000 $ Trad'l Hybrid Arrays* All-Flash Arrays Hyperconverged Systems Scale-Out NAS/Object PBBA Source: IDC Copyright 2015 EMC Corporation. All rights reserved. 15

16 WITH CONVERGED INCREASINGLY IMPORTANT TO GROWTH $ $ CAGR Total Systems: 3% New Systems +Converged: 19% Traditional Stand-alone Hybrid Systems: -13% $ $ $ $ $5 000 $ Trad'l Standalone Hybrid Arrays Converged Systems All-Flash Arrays Hyperconverged Systems Scale-Out NAS/Object PBBA Source: IDC Copyright 2015 EMC Corporation. All rights reserved. 16

19 Hyper-Converged Infrastructure SDDC In a Scale-Out Box Compute Memory Storage Network Management = Hyper-converged EMC CONFIDENTIAL INTERNAL USE ONLY 19

20 EMC VSPEX:BLUE VSPEX BLUE MANAGER EMC 24X7 SUPPORT DISASTER RECOVERY BACKUP & RECOVERY CLOUD STORAGE MARKET APP STORE EMC CONFIDENTIAL INTERNAL USE ONLY 20

25 A slightly more Swedish Example 10 Servers 20U 2U Rackserver 1 x CPU 6 cores 16GB RAM RAID Controller 1GB NVRAM 2 x 800GB SSD 8 x 4TB NLSAS 2 x Intel 10GbE Copyright 2015 EMC Corporation. All rights reserved.

26 A slightly more Swedish Example GOLD 20 x 800GB SSD Usable Capacity: 7,2TB Physical IOPS: BRONZE 80 x 4TB NLSAS Usable Capacity: 144TB Physical IOPS: Servers 20 U Copyright 2015 EMC Corporation. All rights reserved. IOPS ScaleIO Performance % 100% 70/30 Reads Writes (RW) Series

28 Svensk Refenskund IaaS leverantör Etablering av ny IaaS tjänst: Standard x86 servers ScaleIO ViPR VMware vrealize Suite All lagring hanteras & presenteras som lagringstjänster från ViPR Vi valde denna lösning för att vi vill kunna börja I liten skala och sedan växa I prestanda, kapacitet och ev nya platformar på ett flexibelt sätt Copyright 2015 EMC Corporation. All rights reserved.

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31 EMC Federation Solutions SDDC PAAS EUC BIG DATA CLOUD SECURITY ENTERPRISE DATA CENTER BIG DATA SOLUTIONS PLATFORM AS A SERVICE AGILE APPLICATION DEVELOPMENT SERVICE PROVIDER PARTNERS ENTERPRISE MOBILITY SOFTWARE-DEFINED DATA CENTER HYBRID CLOUD VCLOUD AIR HYBRID CLOUD INFORMATION INFRASTRUCTURE SOFTWARE-DEFINED STORAGE CONVERGED INFRASTRUCTURE SOLUTIONS ADVANCED SECURITY PUBLIC CLOUDS Copyright 2014 EMC Corporation. All rights reserved. 31

32 SOFTWARE-DEFINED DATACENTER Virtual compute to all applications Software-Defined storage by aligning storage with app demands Software-Defined networking for speed and efficiency Management & Orchestration tools give way to End-to-End Operations & automation Copyright 2014 EMC Corporation. All rights reserved. 32

33 FEDERATION ENTERPRISE HYBRID CLOUD UP & RUNNING IN AS LITTLE AS 28 DAYS 33

34 BUILD YOUR OWN Storage Compute Hybrid Cloud Management & Orchestration Self Service Network Compatible Public Clouds Organizational Transformation Copyright 2014 EMC Corporation. All rights reserved. 34

36 FEDERATION EHC... BUILT AS AN ENGINEERED SOLUTION... INTEGRATION SERVICE 1 & TESTING 2 WORKFLOWS TEMPLATES 3 Self-Service & Automation Operational Management Virtualized Infrastructure Software-Defined Storage Financial Transparency 40,000 HOURS OF ENGINEERING! Copyright 2014 EMC Corporation. All rights reserved. 36

39 Exempel Private och Hybrid Cloud Telco Infrastructure-aaS Finans Test&Dev-aaS Service Provider Infrastructure-aaS Före 32, 10, 4 Efter 3, 1, 0.15 Före 800 AWS & Azure Efter In-house Före Inga molntjänster Efter 3 veckor IaaS Test&Dev-aaS Copyright 2014 EMC Corporation. All rights reserved. 39

41 QUIZ! VAD BYGGER VXRACK PÅ RÄTT SVAR: SCALEIO FÖR EMC LAGRING? 41

42 QUIZ! VART HITTAR MAN EMC s RÄTT SVAR: GitHub OPEN SOURCE MJUKVARA? 42

43 QUIZ! HUR MÅNGA MB GENERERAR EN UPPKOPPLAD RÄTT SVAR: 200MB KO/ÅR? 43

44 Summering & What s Next? 44

45 Facebook.com/emcsverige MINGEL! 45

NEXT GENERATION EMC: LEAD YOUR STORAGE TRANSFORMATION. Copyright 2013 EMC Corporation. All rights reserved.

NEXT GENERATION EMC: LEAD YOUR STORAGE TRANSFORMATION 1 The Business Drivers Increase Revenue INCREASE AGILITY Lower Operational Costs Reduce Risk 2 CLOUD TRANSFORMS IT Lower Operational Costs 3 Disruptive