SimpliVity Best of Both Worlds
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1 SimpliVity Best of Both Worlds Cloud Economics with Enterprise Performance, Protection and Functionality Wolfgang Huber Regional Sales Director, Central Europe
2 "SimpliVity is one of the biggest innovations in enterprise computing since VMware John Doerr, Kleiner Perkins November 15, 2013 (Investor in Amazon, Google, Netscape, Sun ) 2
3 Vision Orchestration Management Legacy IT Infrastructure Hypervisor Servers Storage switch HA shared storage The Future All IT infrastructure below the hypervisor Anywhere: Public Cloud, Private Cloud, ROBO Will run on x86 servers array Backup appliance WAN optimization Cloud gateway Storage caching Data Protection Apps Powered by OmniStack & Data Virtualization Platform 3 3
4 SimpliVity s Mission is to Simplify IT If it will not be simple, it simply will not be It is always the simple that produces the marvelous simplifydata. simplifyinfrastructure. simplifyoperations. simplifyit 4
5 The Data Problem
6 The Data Problem Data is Exploding Performance is Lagging Virtualization Changed Everything Performance Data Efficiency Data Protection Global Unified Management 6
7 The Legacy Stack Does Not Solve The Problem
8 VM VM VM Windows VM VM VM Windows VM ESXi Local Storage ESXi Local Storage VM VM Windows Public Cloud ESXi Local Storage Windows Remote ESXi Datacenter VM Windows Local Storage VM linux ESXi Local Storage Data Protection Apps Cache Data Protection Apps Array Cloud Gateway Best of Breed Enterprise Capabilities Deduplicated Disk Backup Appliance 1.Data Protection 2.Data Efficiency 3.Performance 4.Global Unified Management Traditional Shared Storage Array WAN Optimization 9 9
9 What do Most Enterprises Look like Today? Servers + VMware Data Protection Apps Storage switch HA shared storage array Backup appliance WAN optimization Why so many products? 20 th Century Design is Obsolete Too many IOPS ($) Too much data to manage Too much data to store Too much data to transfer Too much data to protect Cloud gateway Storage caching 10
10 The Life of an I/O Past and Future VM VM VM ESXi Cloud Gateway Server Local Storage Public Cloud Public Cloud SVT The Future Past SAN Switch DR Storage Array Flash Array DeDupe Count At Inception, Once & Forever 9 Primary Storage Tiered Storage Secondary Storage Traditional Shared Storage Array Secondary Storage Array Backup Appliance WAN Optimization One Building Block Traditional Shared One Management Storage Screen Array 3x TCO Savings 10 Copies of Data Down to One DR Backup Appliance Hardware Acceleration = No CPU Impact IOPS Eliminated = Performance Increase Many Disparate Appliances Many Disparate Screens Growing CAPEX and OPEX Expense At Least 10 Copies of Data The Same Data is Processed Many Times 1 11
11 Hyperconvergence
12 VM VM VM ESXi Local Storage VM VM VM Data Protection SVT Apps ESXi OmniCube VM VM ESXi Local Storage Public Cloud SVT VM VM SVT Cache ESXi OmniCube Remote Datacenter Accelerated, Global PreDupe Dedupe, Compress, Optimize At Ingest, Inline, near wire speed Once and Forever: Primary, Backup, Archive, WAN, Cloud Across All Tiers: DRAM, Flash, HDD Globally Data Protection Apps VM VM VM VM ESXi Local Storage VM VM VM VM ESXi OmniCube VM VM SVT Array Cloud Gateway Traditional Shared Storage Array Deduplicated Best of Disk Breed Backup Appliance Enterprise Capabilities 1. Data Protection 2. Data Efficiency WAN 3. Optimization Performance 4. Global Unified Management The Best of Both Worlds Cloud Economics Web-Scale 1. Low Cost 2. Commodity x86 3. Scale-out Traditional Shared Storage Array 1 13
13 Evolution of Convergence 8 MONTHS in development 18 MONTHS in development 43 MONTHS in development Legacy Stack Convergence 1.0 Integrated Systems Convergence 2.0 Partial Convergence Convergence 3.0 HyperConvergence Servers + VMware Storage Switch HA Shared Storage Array Backup Appliance WAN Optimization Cloud Gateway Storage Caching Backup Apps Pre-integrated storage and server resources Best of Breed Enterprise Capabilities 1. Data Protection 2. Data Efficiency 3. Performance 4. Global Unified Management Converge storage and server resources Cloud Economics Web-Scale 1. Low Cost 2. Commodity x86 3. Scale-out Converge entire stack into single resource pool The Best of Both Worlds 1 15
14 Hyperconvergence 16
15 Native Data Protection Easily see all backups SimpliVity has made great progress during 2013, and offers an even more radical integration story that extends to deduplication and negates the need for WAN optimization. ~Gartner Easily set backup rules Single Interface: Provisioning VMs Protecting VMs Restoring VM Restarting VMs in DR Cataloguing backups One-click: Backup Clone Move At VM-level granularity! 17
16 Use Cases Remote Office Branch Office (ROBO) 1 Data Protection 2 Tech Refresh 3 Test / Dev / QA 4 Data Migration Data Center Consolidation Mission-Critical Applications Emerging Enterprise Virtual Desktop Infrastructure (VDI) Cloud 1 18
17 SimpliVity 19
18 Introduction to SimpliVity SimpliVity s humble mission is to simplify IT. Doron Kempel, Chairman & CEO FOUNDED: TEAM: LOCATION: 2009 (3.5 years of development) Storage industry veterans from VMware, Dell, IBM, EMC, Oracle, NetApp Westborough, MA PARTNERS & CUSTOMERS: Customers: Global 2K Enterprise Partners: 100+ Channel Partners INVESTORS: Accel Partners, KPCB, Charles River Ventures, DFJ, Meritech 20
19 SimpliVity sample customers DACH 21
20 Momentum First Three Years of Revenue Calendar Years Year 1 Year 2 Year 3 Simplivity Nimble Storage Isilon Data Domain EqualLogic 3 Par 2006: $786MM Valuation at IPO 2007: $777MM Valuation at IPO 2013: $1.5Bn Valuation at IPO 2008: Acquired by Dell for $1.4Bn 2010: Acquired by EMC for $2.25Bn 2009: Acquired by EMC for $2.1Bn 2007: $840MM Valuation at IPO 2010: Acquired by HP for $2.35Bn 22
21 Introduction to OmniCube Platform Features: Global Dedupe Compression Optimization High Availability Redundant Power VM Mobility VM-centric Policy-based Backup/Recovery/DR, Replication Integrated Management via vcenter New CPU Memory* Capacity* Size CN cores GB 5-10 TB 2RU CPU Memory* Capacity* Size CN or 24 cores GB TB 2RU CPU Memory* Capacity* Size CN cores GB TB 2RU * Usable 23
22 OmniStack Integrated Solution with Cisco UCS Technical Details 1. Configurable CPU up to 24 cores 2. Configurable RAM 256GB 768 GB RAM 3. Capacity: a. 6 x 400GB, RAID 5 b. 18 x 1TB HDD, RAID 6 (2 disk groups) c. 2 or 4 x 10GbE (Copper or SFP+) + 4 x 1GbE 4. Redundant power supplies, fans, hardware components and a highly available configuration = no single point of failure 5. SimpliVity OmniStack Software 6. SimpliVity OmniStack Accelerator Card OmniCube Accelerator 24
23 Results 65% of our customers run 100% of their IT on OmniCube 2014 SimpliVity 25
24 TechValidate: Customer Use Cases 2014 SimpliVity 26
25 SimpliVity Advantage: Data Efficiency > 1/3 cite 100:1 or greater efficiency with SimpliVity 2014 SimpliVity 27
26 SimpliVity Best of Both Worlds Cloud Economics with Enterprise Performance, Protection and Functionality Markus Hofbaur Channel Director, Central Europe
27 Why Partner with SimpliVity? SimpliVity PartnerAdvantage offers our partner not only outstanding financial opportunity, but also the chance to help lead the IT industry through a technology step-change. Top 10 Reasons to join PartnerAdvantage: 1. SimpliVity s delivers a revolutionary new approach to data center simplicity. 2. We are going to market exclusively through network of world-class channel partners. 3. Our target market is growing at over 55% annually. 4. The sales cycle is short relative to other IT infrastructure. 5. Channel discounts and rebate opportunities position partners to make substantial margins. 6. Rules of engagement and registration program are designed to protect your investment in penetrating new accounts. 7. MDF programs and packaged marketing campaigns to support your pipeline. 8. We are committed to providing direct support on your sales calls. 9. Scaleout architecture makes new wins an annuity as capacity expands. 10.Training, support, and tools to get your teams enabled and productive quickly. 30
28 PartnerAdvantage Program Benefits Authorized Gold Platinum High Margin Opportunity Partner Portal Deal Registration Sales Training Turnkey Marketing Solutions Partner Program Logo Newsletter Service Provider Consumption Model Dedicated Sales Manager Discounts on Demo Equipment Pre-Sales Technical Training Deployment Training Leads passed from SimpliVity Leverage SimpliVity Inside Sales Proposal-based MDF Pre-allocated MDF Eligible for New Account Rebate Premium New Account Rebates Competitive Briefings Advisory Council Roadmap Information Advanced Training Opportunities 32
29 Simplivity Partner Training: 2 Tage Training: 26./27. Mai Arrow ECS AG Stefan-George-Ring München Preis pro Person:
30 Summary: simplifydata. + simplifyinfrastructure. + simplifyoperations. = simplifyit 34
31 Vielen DANK! 35
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