Ab Frohwein Hein Keijzer

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1 Ab Frohwein Hein Keijzer

2 Twitter.com/darrencrowder

3 speed of change

4 Years It Took to Reach a Market Audience of 50 Million Radio 38 years

5 Years It Took to Reach a Market Audience of 50 Million TV 13 years

6 Years It Took to Reach a Market Audience of 50 Million Internet 4 years

7 Years It Took to Reach a Market Audience of 50 Million ipod 3 years

8 Years It Took to Reach a Market Audience of 50 Million Facebook 2 years

9 Worldwide Mobile Penetration 2000: 20%

10 Worldwide Mobile Penetration 2008: 60%

11 Worldwide Mobile Penetration In India: +20,000,000 user every month

12 Everything is Changing? First published book describing double-entry book-keeping by Luca Pacioli, 1494 Still valid!

13 Revolutionary. Evolutionary. Disruptive

14 OIL CRISIS WALL STREET CRASH DOT-COM BUST CREDIT CRISIS R/2 System R/3 System Mature Business Suite Best Business Software Network Mainframe Client / Server Web Cloud, In-Memory Computing, Mobility Standard Software Business Process Reengineering Business Process Platform Business Network Transformation SAP R/2 SAP R/3 SAP Business Suite Networked Solutions On Premise, On Demand, On Device, Orchestration

15 Devices Expand +1B Connect to the Internet on non-pc platforms today. 7x More Mobile Internet Connections than Broadband 1 200,000 Android Devices Activating a Day 4 Data Expands 72% of all workers agree that it is easier to locate knowledge on web than IT Systems 2010 We produced 35% more Data than Storage.. 5 Decision Points Expand Growth in Corporate Apps Accessed via Smart Phones +43% CAGR from 2008 to % of Fortune 1000 will deploy collaboration tools by 2013 NGM Transforming the Enterprise 1 Yankee Group, Yankee Group enterprise storage study J. Gold Associates, November Google CEO Eric Schmidt Statement (URL in notes) 5 EMC Digital Universe Paper

16 SAP reaches millions of users through market leading analytic tools.. and complex processes across 25 industries 40 million barrels of oil per day 2.5 billion utility bills per year 32,000 car engines per day 4 million tons of chemicals per day 75% of world beer production $330 million retail transactions per day

17 Our Mission Instant value to people everywhere Our Goal 1 Billion people use SAP by 2015 Our Opportunity +

18

19 Taking Innovation to the Next Level.. Embracing Cloud.. Simple Social Strategic

20 Simple

21

22 Intuitive Interfaces

23 We Wanted to Provide for all business users Immediate insight Intuitive Experience Speed Information...on mountains of data

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25

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27 Social

28 Social Network Analyzer V2 Available Today!

29 Collaborative Decisions Business Users Sales Shipping Gartner Strategic Planning Assumption Collaborative Decision Making will emerge as a new product category that combines social software with BI platform capabilities

30 SAP StreamWorks - Transform the Way You Work By Bringing Method to the Madness COLLABORATIVE DECISION-MAKING Bring together: People you need Most relevant information Business Tools (techniques, methods, content, templates) Strategizing: SWOT, Cost/Benefit Brainstorming: Pro/Con, Ranking Consensus building: Poll Planning: RACI/DACI, Agenda Results: Quick, confident decisions Meaningful outcomes Increased productivity Transparency

31 Products available SAP Business Objects Explorer (on ios ipad, iphone, ipod touch) Combines the simplicity and speed of Internet search with the trust and analytical power of BI to provide immediate answers to business questions Native iphone integration to go Mobile Free iphone/ipad client for download at the Apple Store ipad usage pulls through Explorer Accelerated + BWA Upsell Opportunity combine with Sybase Mobile MeLLmo Roambi Enterprise Server Enable the usage of BI reports and dashboards on iphone/ipad SAP Endorsed Business Solution; Native iphone integration supporting disconnected use SAP Certified Integration with SAP Business Objects Enterprise and Crystal Reports; Data source integration with Crystal Reports, Web Intelligence, HTML Tables, CSV, Excel Fully secure: HTTPS Encryption and supports SAP Business Objects User security SAP Business Objects Mobile BI Enable the usage of BI reports and dashboards on Blackberry, Windows smart phones, Symbian smart phones (Nokia, Sony-Ericsson) Drillable interactive charts and tables Respond directly (call, , SMS, push documents) Web Intelligence, Crystal Reports

32 SAP BusinessObjects Mobile BI Solutions Publish BI Content SAP BusinessObjects Mobile BI Blackberry, Symbian, J2ME, Windows RoamBI iphone OS Exploration & Discovery In-Memory Accelerated Exploration of Any Data Source SAP BusinessObjects Explorer iphone OS

33 Explorer Mobile Demo Best Mobile Ad-Hoc Analysis & Exploration Available On The Apple App Store!

34 Explorer on the iphone Same Experience in a Smaller Form Factor Analyze Terabytes of Information with an iphone!

35 Sybase Unwired Platform Multiple Platforms, Multiple Systems = Unmanageable Complexity! Sybase Unwired Platform

36 Sybase Unwired Platform Mobile Enterprise Application Platform that enables enterprises to rapidly develop and deploy applications to mobile workers on any device. Sybase Unwired Platform

37 Strategic

38

39 Extending our Reach Bringing Process World and Community Together COMMUNITY Social networks Unstructured information Collaboration next generation users Compliance Stability Security PROCESS WORLD

40

41

42

43

44 Guiding Principles for SAP s Cloud Strategy Modular applications across multiple lines of business Integrated information and business processes Subscription-based usage Rapid implementations with focused services Extend with a global ecosystem

45

46 ORCHESTRATION + CONSISTENCY Lifecycle Management Master Data Management LOB On Demand On Device On Demand SAP Business ByDesign Consumer grade Experience Low Cost of Ownership Process Orchestration SAP Business Suite 7 On Premise Integration and Common Architecture

47 Governmental Services by SAP 1. On Demand 2. SAP Streamwork 3. Business explorer 4. SAP bydesign 5. Social Analyzer 6. Ipad 7. Carbon Impact

48 proofpoints

49

50

51 Traditional Hosting vs. Amazon Cloud Hosting Costs of ERP for Development Traditional Hosting Min Term 500 / month 0.30 / hour Provisioning Time Min 1 week 6 min Amazon ec2 Traditional Hosting

52 Management (eg provisioning) Tools (eg metering) App Development, Deploy Management (eg lifecycle mgmt, QoS) Tools (eg analytics) Common Services (eg payment) SAP and the Cloud Definition of Terms Applications Software-as-a-Service (SaaS) Business Applications Analytics Applications Productivity Applications Other Applications on-demand apps Platforms Platform-as-a-Service (PaaS) Managed Container Cloud Data Store Communications Identity Infrastructure Infrastructure-as-a- Service (IaaS) or Infrastructure for IT-as-a- Service (I-4-ITaaS) Virtual Compute Virtual Storage Virtual Machine Key-value Store Block Store Servers Storage Racks HVAC Power Virtual Network Virtual IPs Network Facilities

53 SAP and Partners in the Cloud Co-innovation to deliver customer benefits Customer benefits from partners being aligned with SAP Extensions to SAP solutions Applications Software-as-a-Service (SaaS) on-demand apps SAP cloud scope CRM On-demand BI On-demand esourcing Carbon Impact More edge apps Partner solutions in & for the cloud Extensions for Business ByDesign Extensions for Business Suite On multiple platforms (SAP and non-sap) Orchestrated by SAP solutions (BPM, ALM, MDM) Easier integration Easier orchestration Platforms Platform-as-a-Service (PaaS) To be announced On-demand platform used by SAP LE-OD will be made available for partners to leverage to simplify creation of extension applications Orchestration will support some non-sap PaaS E2E confidence Reduced TCO Increased agility (reduced TTV) Managed risk Infrastructure Infrastructure-as-a- Service (IaaS) or Infrastructure for IT-as-a- Service (I-4-ITaaS) Integration Migration Technology partners (HW, SW, storage, network) VCE Vblock Other pre-integrated stacks Service partners Today s cloud providers Microsoft, IBM Telcos SAP certification Integrated stacks Service providers

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