Mobile Analytics Strategy & Implementation in Eli Lilly. Thyagarajan Balasubramanian, Eli Lilly Viswanathan Ramakrishnan, SAP
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1 [ Mobile Analytics Strategy & Implementation in Eli Lilly Thyagarajan Balasubramanian, Eli Lilly Viswanathan Ramakrishnan, SAP
2 [ Agenda Introduction Eli Lilly Mobile History in Eli Lilly Mobile Requirements Mobile Deployment / Sizing Mobile Security Mobile Content Authoring, Distribution Feedback from Users Mobile BI / Explorer Mobile Issues & Challenges SAP How we engaged with Eli Lilly Future Roadmap for Mobile BI 2
3 [ Introduction Eli Lilly is a global pharmaceutical company head quartered in Indianapolis, US. It has net revenue US$23 Billion and over 38,000 employee. Thyagarajan Balasubramanian, Sr Architect Global Business Intelligence and Analytics, Eli Lilly Viswanathan Ramakrishnan, Product Manager, SAP 3
4 [ Learning Points Understanding the importance of mobile strategy and how it is important for Eli Lilly Know how Eli Lilly worked on Mobile Security, Sizing and Content Authoring Engaging with user for feedback and continuous improvement of the solution 4
5 [ Evolution of Eli Lilly 2008 Build Foundation ( SAP ERP, Global Commercial Intelligence and Other Platforms) Blackberry deployments SAP NetWeaver Mobility on BlackBerry using 3 rd Party tools for shopping cart, Time approval apps Blackberry Apps in Sales & Marketing More Data Foundations, External e-channels, Innovations Pilots ihealth iphone App ipad Pilots, China Mobility (BlackBerry BlackBerry deployments in Japan to improve productivity of sales reps. Apps like e-pay, OneLilly Mobile, mlearning Daily Sales Reports deployed for field personnel Corporate initiative to replace BB with ipads. Japan initiative to replace Laptops with ipads in next two years. More ipad Pilots with BO, other market tools. 5 5
6 [ Mobile Requirements On the go access to Enterprise data Visibility into the business at all levels Strategic / Operational / Tactical Optimize business decisions 6
7 [ Deployment (OnDemand VPN with Juniper To be Pulse) updated 7
8 [ Deployment Architecture for Mobile To be updated Proxy Server HTTPS Firewall HTTPS HTTPS HTTPS TCP HTTPS SAP BusinessObjects Mobile Server SAP BusinessObjects Enterprise
9 [ Mobile Security To be updated User security Make sure only necessary users can connect to ipad Make sure users cannot access content Document security Use object security and make sure users have only access to required documents On Device Security Allow administrators to disable save password in ipad Allow administrators to define a secure mobile category where documents or data are not stored in the device after viewing Over the Air Security Make sure the war file is deployed on a server with HTTPS enabled 9
10 [ Mobile Content User Base for Mobile Reports For the Japan ipad Sales Project alone, we will have around 2000 users. Globally, through other ipad mobility initiatives, this could grow to a very large user base. Mobile BI Environment For Japan ipad Sales, couple of hundred Web Intelligence and Crystal Reports by end of Users will also use BO Explorer as needed depending on business requirements. Content Authoring Web Intelligence reports are created by business users trained in BusinessObjects. Crystal reports developed by IT. BO Explorer InfoSpaces defined by Business Users in partnership with IT Reports Distribution Published as well as Scheduled using BusinessObjects 10
11 [ Feedback from your users Mobile BI Users Love it! Simple, light weight model easy to understand and end users can publish to ipad without IT support. Readily adopted. ipad app is rapidly improving with added features, improved usability, automatic layout management, security etc., Explorer Mobile Users Love it! Users excited by the new way of visualizing and analyzing data. Easy to understand and reduces the number of pre-defined/adhoc reports in analyzing business scenarios. Automatic charting and exporting data in various formats are users favorites with this mobile solution. 11
12 [ Issues and Challenges with the product Current Product Limitations and Challenges (As of May 2012?) Due to limitations on the types of WebI Reports on ipad, users will need to keep two sets of reports one for PC and one for ipad Limited Charts and Table Types for ipad reports. Remove these limitations. At least, provide charts that are in Explorer product. Once Rendered on ipad, users would like to interact, change visualizations (type of visualization and, store and share with other users (via BO Platform for security). Provide predefined components/templates on ipad for end user to visualize (similar to Dashboard design product) Users would like to have a binder/magazine capability on ipad to compile MoBI and Non-MoBI reports in a business binder to tell their story. 12
13 [ Issues and Challenges with the product Current Product Limitations and Challenges (As of May 2012) Users may benefit from an ipad version of BI Launch Pad to organize their content. Users need to understand special codes to format reports and charts. Remove coding (like ;SC) and integrate with formula editor to define and drop objects for table/data formatting (Example: Scorecard function) Minimize size/number of cell limitations; Allow color and layout management by end users. Keep up with dynamic ipad market for more frequent updates to the app (twice quarterly, for example) 13
14 [ SCREENSHOTS OF MOBI & EXPLORER To be updated 14
15 [ DEMO OF ELI LILLY MOBILE BI 15
16 [ How SAP Engaged with Eli Lilly Early Adopter of Mobile BI & Explorer Mobile. Provided feedback using the initial POC Regular engagement with the customer Feedback on scope of the next releases Help understand the importance of missing functionalities / features for Eli Lilly Active engagement with regular product preview demos Usability feedback on the application. Influence the core features of the product. 16
17 [ Mobile BI 2012 Roadmap To be updated AVAILABLE NOW n Expand Analysis capabilities Drill, Sections, Input Controls, Multi Dimension charts, Layout improvements 1 n Expand Content Support for Crystal Reports n Mobile Services Annotation, URL Linking, Streamwork Integration, Alerting, Search, Map visualizations n Leverage Sybase tools - Integrated with SUP 2.1 n Platform Support - Support for BI 4.0 FP03 PLANNED FEATURES 2 n TO BE UPDATED FUTURE ROADMAP TO BE UPDATED n 3
18 [ DEMO OF NEW FEATURES ON MOBILE BI 18
19 [ Key Learnings Right Mobile Strategy Importance of Mobile Security Mobile Sizing for the right number of users Right Mobile Content for users Engage with your users and gather feedback Importance of engaging with SAP on an individual basis to understand and influence product features 19
20 [ ] Thank you for participating. Please remember to complete and return your evaluation form following this session. For ongoing education on this area of focus, visit the Year-Round Community page at [ SESSION CODE:
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