Google Analytics Training

Transcription

1 Google Analytics Courses Google Analytics Digital Marketing Courses

2 Google Analytics Courses Google Analytics Our hands-on training courses will help you get the most from Google Analytics. We teach you the practical tips essential for monitoring your online marketing and improving your website. The Google Analytics Advanced offered by Jellyfish was terrific! Even for those of us who have been using Google Analytics for years learned many new things. Highly recommended! Book onto one of our in-house Google Analytics training courses where we will teach you the practical skills and analytics tips you will be able to use every day. Our training days are informal, engaging and involve a mix of teaching, individual exercises, group exercises and Q&A sessions.

3 Google Analytics Courses Our standard training course VAT per place Arrive 09:45 Start 10:00 Break 11:30 This course has been designed to give new and intermediate Google Analytics users - or anyone using the tool day-to-day - the opportunity to gain practical knowledge in what this system can really offer. We introduce some of the fundamentals of web analytics, the Google Analytics interface, and the key reports. We take a deeper look at the most useful ones (and custom reporting) and give you valuable hints and tips we ve learned from working in the industry ourselves. Lunch 13:00 Break 15:30 End 17:00 At the end of the day, you ll have gained solid, valuable Google Analytics skills that will help you achieve more and go further. Here s what we ll cover on the day Introduction to Google Analytics Key components of web analytics Metrics Conversion reports Interpreting the data Objectives Setting up Google Analytics Filtering reports Setting up goals Delivering the Data Dashboards ecommerce tracking Sharing reports Google Analytics metrics Why choose Google Analytics? Traffic sources Event tracking Tagging Troubleshooting Universal analytics

4 Google Analytics Courses Our advanced training course VAT per place Arrive 09:45 Start 10:00 Break 11:30 The Advanced course has been created to help people who are responsible for, or interested in, setting up and maintaining a reliable Google Analytics account. Our experts will show integral elements of how things actually work - and how to maintain your account so you can keep doing so reliably. Lunch 13:00 Break 15:30 End 17:00 During the day, we ll cover advanced implementation techniques for tracking third party payment gateways, i-frames, and much more. Everything you need to know to become an expert yourself. Here s what we ll cover on the day Advanced implementation Profiles & property setup Event tracking Custom variables Filters & advanced filters Cookies ecommerce tracking 3rd party integration - social media Integration tools, Adwords, YouTube PayPal payment gateway solution Cross and Sub-domain tracking Multi-channel funnels Attribution Site speed analysis Social integration Data delivery Universal Analytics

5 Digital Marketing Courses Jellyfish Courses We at Jellyfish are digital marketing experts. After years of working closely with our clients, we began to notice there was a real need for us to talk in greater detail about our expertise to help them achieve greater success personally, as a team and as a business. Here are some of brands we ve trained So we started running a few courses hosted by our in-house marketing experts. They were so successful we expanded the range and dates to encompass a greater breadth of marketing skills, from SEO to Social Media to Analytics and everything in-between.

6 Digital Marketing Courses Our Courses Analytics Insights Google Analytics Conversion Optimisation Google Adwords SEO Social Media

7 Digital Marketing Courses Why choose a Jellyfish course? Experts in their field Accessible venues Refreshments provided Reduced rates for charities Our courses are taught by experienced experts, when they aren t training they are working on successful campaigns in the subject they teach. Practical & theoretical course content We think it is important that delegates get involved in the courses, which is why we offer a nice mixture of practical and theoretical content, which delegates can interact with and utilise within their own workplace. All Jellyfish training locations are within walking distance of a mainline or underground station, meaning you need less time to find the venue and get more time to relax. Our Reigate office also offers free on-site parking (on request). Course content evolves with the industry The digital marketing industry is still relatively new, meaning there are always new technologies, strategies and information being shared. As experts working in the industry we are able to keep up to date on everything, to ensure nothing new is missed from our courses. If you are training in Reigate you can expect to get a 2 course deli style lunch. Delegates who choose our London venues are also offered a course lunch but from an option of 3 hot main meals and a selection of desserts. Price competitive We keep a close eye on our competitors offerings and pricing, we know from surveys that we are price competitive with in the digital marketing training market. If you are a registered please contact us before making a booking. We know that is it equally important for you to promote your business and generate donations. We have a number of discounts available to you. Discounts on multiple bookings Do you want to book more than one course, but want to know if there is any movement on the price, Hey it doesn t hurt to ask, please contact us before making your booking.

8 Google Analytics Courses Our Facilities Reigate Brighton Victoria Paddington Farringdon Jellyfish offer you a welcoming, bright and modern training environment hosting some of the most up to date technology and services. We now offer our professional Courses in five locations, Reigate (head office), Brighton, as well as Victoria, Paddington and Farringdon in London. If these locations don t quite suit you, we also offer Tailored Courses where we deliver our training at a location of your choice (see page 11).

9 Digital Marketing Courses What our clients say We are extremely proud to say we have 100% positive feedback from delegates who have attended our courses. These can be found on the independent review site Feefo.com The training was great and the instructors taking the session were flexible in adapting the session to our requirements. I learnt far more than I had hoped in a short period of time. The added bonus is the really good post course support to help out when I start applying my newly gained knowledge. Excellent! Very organized, extremely professional and very useful. A very cool brand and agency, very, very useful - exactly what I needed. I would recommend to anybody!

10 Digital Marketing Courses Meet the trainers Our courses are taught by experienced experts, when they aren t training they are working on successful campaigns in the subject they teach. Nick Fettiplace SEO Trainer Richard Hartley Google Adwords Trainer Vassilis Tourtouropoulos Conversion Optimisation Trainer Alex Davies Google Analytics Trainer Hannah Rainford Social Media Trainer

11 Digital Marketing Courses Tailored Courses We know that just as businesses, people, and skillsets differ, so do their demands. Which is why our Tailored Courses have been specifically designed to help you get the course you want, exactly the way you need it. Our Tailored Courses prove popular with organisations that have a number of employees or departments involved in the subject areas we teach. Our courses provide the opportunity for these individuals to come together (which is not always logistically possible) and receive dedicated, expert training. It also becomes a platform where individuals can ask questions and brainstorm new ideas for the business, inspired and motivated by what they ve learnt during the day. Tailored Courses give you: The class size you want The dates you want The location you want The course you want The duration you want The customised content you want Your course, your way