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2 We pave the way- you get the access SIPPO Swiss Import Promotion Programme Regional Wood Products Marketing Workshop 7 9 December 2010 Hotel Radika, Mavrovo, Republic of Macedonia

3 SIPPO Swiss Import Promotion Programme Objective: To promote market access for SME products suitable for export to Switzerland and European markets and establish contacts between European buyers and producers from our partner countries. The Swiss Import Promotion Programme SIPPO is a mandate of the State Secretariat of Economic Affairs SECO. The mandate is being carried out by Osec for the period

4 Implementation & Statement Programs - Projects Offer emerging markets / markets in transition Demand Switzerland / European Union We want to support the countries in transition and developing countries to cost efficiently and effectively increase their participation in the world market

5 SIPPO Countries

6 SIPPO Team Head DS Rita Stupf SIPPO Project Managers Administration/Coordinators Pirmin Aregger Eve Bächtold Christian Bernet Monika Geissberger Constantin Kostyal Sabine Hahn-Fornet Fabienne Müller SIPPO Project Assistants Apprentice Michael Bachmann Priska Held Ivone Molteni Mirjam Moine Cynthia Wiesner Flavian Scheidegger Angela Baumann

7 Sectors of activity Food Sector: Fruits and vegetables Fish and seafood Natural ingredients Organic products Non-Food Sector: Garments Home textiles Home and garden furniture Handicrafts Jewellery Technical Sector: Software applications Timber for industrial purposes Metal processing, machine building, electro technical components Sustainable and Fair Tourism

8 The Approach The program creates opportunities by accompanying companies during 3 years through the following process:

9 SIPPO Swiss Import Promotion Programme Sector Wooden Products Programme Timber for Industrial purposes Programme Home Furniture Programme Garden Furniture Windows, doors, flooring, subcontracting parts for the furniture ind. Upholstery, living/dining room, ethnic, accessories Tables, chairs, benches, loungers, diff. materials

10 SIPPO Services O Information Services Trade and market information, such as importing rules, product / branch overviews O Technical Assistance Trainings, Workshops on: Design & quality, norms & standards, export marketing O Matchmaking Services Collective stands at leading international trade fairs, Buyer & Selling Missions, Direct business partner search, Road Shows Direct Business Partner search Matchmaking activities Trade Fairs Buying Missions Selling Missions

11 Trade and Market Information Information for the importers SIPPO Info, direct mails, product / branch overviews ( as: Furniture and Wood Processing in Macedonia Information for the exporters Market Survey From Contacts to Contracts Image Builder publications.html

12 Furniture and Wood Processing in Macedonia

13 Technical Assistance Trainings, Workshops on: Design & quality, norms & standards, export marketing Individual Consulting Sessions

14 Matchmaking Services Collective stands at leading international trade fairs Buyer & Selling Missions Direct business partner search Road Shows

15 Trade Fair Participation IMM, Cologne, Germany - Home Furniture

16 Trade Fair Participation IMM

17 Trade Fair Participation Spoga, Cologne, Germany - Garden Furniture

18 Trade Fair Participation Interzum, Cologne, Germany - Timber for Industrial Purposes

19 Trade Fair Participation Interzum

20 How to apply for participation in our projects 1) Contact: by or fax 2) Return the company profile form filled in 3) Confirm conditions of participations a) SIPPO Office in Skopje: Natalija Puntevska SIPPO Representative Macedonia, Albania and Serbia Embassy of Switzerland Maksim Gorki 19 MK-1000 Skopje Tel: +389 (0) / +389 (0) Fax: +389 (0) [email protected] b) Head office in Zurich Osec, SIPPO Swiss Import Promotion Programme Stampfenbachstrasse 85, P.O.Box 2407 CH-8021 Zürich Tel: Fax: [email protected] Our hotline: