IFHP: how do we get to be 100.? Derek Martin Secretary General
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1 IFHP: how do we get to be 100.? Derek Martin Secretary General
2 Structure IFHP: SWOT s facing us in 2008 Products: new and old Global themes The strategy: how to we get to be 100
3 IFHP 2008 Opportunities Global themes, common problems Reputation + improvement Website upgrading (inter) active member network Better products, marketing, sponsoring and fund raising Family feeling; involve members Projects Win-win cooperation possibilities Long term repositioning strategy (global & continental institutions) Threats Do people need an information exchange organisation in a Google era? Doing nothing with results of products: use it or lose it! (information implementation!) Too much dependency on traditional sources of income (membership, congresses) Other organizations fish in the same pond; urban-rural split Too European
4 Flagship Product: World Congress Top class, varied speakers Interesting & attractive locations, global variation Informative excursions (implementation!) Open to young professionals/experts/ students; from developed, developing & underdeveloped countries 1000 attendees as target; meeting place / market
5 Product 2: IFHP annual conferences More experimental, innovative, raising new issues Complementary with congress, Outcome of some research study, actual topic or generated project results Combined with / support of other continental / global organizations (UN, World Bank, EU, Asean etc) or goal (Cultural capital Europe)
6 Product 3: Working Parties N a t i o n a l D e v e l o p m e n t P l a n ( N P R ) a n d N a t i o n a l S e c t o r P r o g r a m m e s R e g i o n a l D e v e l o p m e n t S t r a t e g i e s a n d S e c t o r P r o g r a m m e s S u b - r e g i o n a l S e c t o r P r o g r a m m e s L o c a l D e v e l o p m e n t S t r a t e g i e s a n d S e c t o r P r o g r a m m e s C O U N T R Y C O N C E P T I O N O F S P A T I A L P L A N N I N G P O L I C Y ( K P P Z K ) w i t h i n d i c a t i o n o f M e t r o p o l i t a n A r e a s W O J E W Ó D Z T W O ( R E G I O N ) N U T 2 S R E G I O N A L S P A T I A L P L A N ( P Z P W ) w i t h a s e p a r a t e p a r t o f : M e t r o p o l i t a n A r e a S p a t i a l P l a n P O W I A T (S U B -R E G IO N ) N U T S 4 S T U D Y O F P H Y S I C A L P L A N N I N G C O N D I T I O N S A N D D I R E C T I O N S I N T H E C O M M U N E G M I N A (L O C A L G O V E R N M E N T ) N U T S 5 L O C A L P H Y S I C A L P L A N ( M P Z P ) Small, self organised groups of experts Specific research programme Scientific committee directly involved Target members 3-5 years programming Link to overall strategy
7 Product 4: Summer Schools Attract young professionals and students to IFHP Increase cooperation with AESOP and ISoCaRP Working Parties & scientific committee take lead Members as lecturers Where possible project related
8 Product 5: Students, Film/Video, Young Professionals Competitions Sophisticated side products of World Congresses Better prizes, after sales and promotion Sponsors!! More cooperation with AESOP and Film/TVacademies
9 Programme 2008: Liverpool: cultural regeneration Finland: urban & design summer school Puerto Rico: affordable housing 2009: Mikulov: tourism & urban development Berlin: urban innovation 2010: Quebec 2011: Egypt? Kawasaki? 2012: Durban? 2013: Centenary: Big Happening at Birth Place; professional book
10 Asap full time IPO; daily attention agenda/events, news(letter), reports, proposals, etc Open (IFHP = The H&P Site) & Closed (after sales of congresses, presentations, library, videoclips, downloads, member directory ) Interactive: reactions, contacts Cooperation / links other institutions, advertisements IFHP Website
11 Global mega-themes Continued unsustainability Climate change & energy shifts Limits to mobility Effects of demographic change & migration Rapid urbanisation Challenges to democracy & governance => IFHP framework programme => local measures
12 The strategy: how do we get to be 100 Define our role in Google era as info broker issues/themes Money talks (developers pay) Diversify, rejuvenate but retain strengths (Housing!!) Service to members (needs, added value, involvement) Make IFHP more a global player (home in on multilateral organisations, other continents) Cooperate rather than compete
13 IFHP: alive, (needs) kicking and almost 100! Derek Martin Secretary General
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