to find models by which Finnish e-books can be provided to library customers to create an e-lending system for libraries
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1 Library pilot ebooks for public libraries Juha Tarvainen/Ellibs Ltd. Marja Hjelt/Helsinki City Library NEXT MEDIA - A DIGILE PROGRAMME 1 Aim of pilot to find models by which Finnish e-books can be provided to library customers to create an e-lending system for libraries Easy of use, usability to create a picture of the new workflow between the various parties to identify common development areas in processes and use of standards / make recommendations to to promote the availability of e-books to get information about library customers' interests in e-books, as well as their experiences in the use of the e-books NEXT MEDIA - A DIGILE PROGRAMME 2
2 Participants Publishers: Otava Kustannus Oy, Edita (until the end of 2012 ), Bonniers Books Finland (from the beginning of 2013) Libraries: Kansalliskirjasto, Helsinki City Library Technology partner: Ellibs Research partners: Aalto ARTS, VTT, Metropolia Other members: Kirjavälitys, Suomen Kustannusyhdistys, VKL 3 Pilot Two trial phases: and held in Helmet libraries customers - a sufficiently large customer base First trial phase E-lending system - Two lending models Download to device Read online 37 e-books One license model Second trial phase New features of e-lending system and reading program 106 e-books Three license models 4
3 Tested license models the annual license with one simultaneous user (known as a printed book model) the total amount of loans during the year is not limited this model is suitable for books with low demand and for the books, which have been published a long time ago (so-called long tail) the annual license, which allows for 20 simultaneous users. the total amount of loans during the year is not limited this license model is suitable for new books, which are in high demand the lending pool, where for one title one can acquire e.g. 100 loans a year, but the number of simultaneous users is unlimited. the model is designed for the books in their mid-life cycle this concept also applies to books with a sudden peak in demand at any given time but whose demand is otherwise low 5 Content distribution in pilot 2 lending models: Read online Server opens the e- book into a browser (HTML5-based reader application) and removes it after usage Protected from copying and printing+normal loaning mechanisms apply Download (Adobe DRM) User downloads a file, the platform gives control to Adobe Content Server Requires a reader software The service tracks all loans user-based Loan times, loan returns in time Resevartion queue control and activating the reservations (sends and/or SMS when the book is active after placing a reservation) Usage statistics Individual user s collection services: previously and currently loaned, position in a book... 6
4 Results 2,5 % of the HelMet library customers visited the pilot service More than loans Tablets were most used device (55-65%) varied significantly by time Customers prefer to download the e-book to device varied significantly by titles Estimating the amount of licenses was very difficult This kind information is very important for collection work in library 7 Results two license models out of three are suitable for the library s e-books. one simultaneous user license the 20 simultaneous user license. - These models are clear to all parties concerned: the libraries, the publishers and the authors The pool model suits better for school library use, e.g. for course books, in which the number of loans may be better assessed on the basis of the number of pupils 8
5 Experience of pilot the business model for e-books in the library is possible working together to create a functioning service readers' interest in e-books can be increased through library lending Ebib lending system turned out to be successful and effective - ready to use. 9 From pilot to production: > Ebib pilot and its collection ended at , so did the loans and the service The pilot was successful and feedback was positive, so the implementation was taken into production use in Helsinki City Library (HelMet-area) HelMet s previous e-book collection from Ellibs was transfered to the new user interface and the feature framework implemented in the pilot 10
6 From pilot to production: > Layout and colours were customized for Helmet - Supports individual layouts; customization will take place for each new library joining The new Ellibs library service opened 1st of January for HelMet-library customers, with approx titles Licenses in use vary; can utilize different models depending on publishers First titles with a permanent book model, but expanding bit by bit to other license models Supports all piloted models + variations of them 11 Results now Over 2000 e-books, by finnish ~1000 Over 4000 customer Over 7000 loans Collection s usage rate ~50% (higher than pilot) Most usage device tablet/computer - Varied 12
7 Future development & goals Purchase mechanism improvements administration of the license-based collection usage rate and customer behaviour with collection management easier mechanisms for aquiring content 13 Future development & goals Integration interfaces for the service Deep integration to the library systems Alternative interfaces for loaning (mobile etc) Content workflows standards for sales reports data transfers with real-time license information (through ONIX 3.0) Educating library staff and customers 14
8 Thank You! More infromation: 15
HELSINIIIIKI CITY HELSINKI CITY LIBRARY SERVICES FOR IMMIGRANTSLIBRARY SERVICES FOR IMMIGRANTSES/
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