MEET. Aligning Creativity. Inspired Ideas. Grow Startups

Transcription

1 MEET Aligning Creativity. Inspired Ideas. Grow Startups

2 ABOUT CREATORS LAB Creators Lab is the youngest working HUB in Bucharest. It combines the idea of an incubator/accelerator for startups with promoting the new concept of collaboration in an interactive space, offering both office and working space, besides the generous events & presentations area. WE DO Grow Startups Events Co-working Space Product and concept design > Branding & Marketing Strategy > Supply Chain Management > Website & Mobile Apps Trainings & Workshops designed for creatives & engineers. Enhance creativity > develop personal skills > build strong relationships > be inspired. Highly Equipped for working in different creative areas Suitable for architects, designers, engineers & tekkies people.

3 THE CONTEXT Creators LAB is a response to the market s needs to assimilate the creative and strategic ability of the current generation of creative professionals. < We re born in the 80s & 90s and we re generation Y. < We have enough experience in different creative areas and management and we wanted to support what will happen in the next 5 years: The biggest creative entrepreneurship boost in the contemporary history. < EU will allocate in the next 7 years a special attention to the development of creative industries, by providing investments for young creatives to build their startups. < Romanian Public Sector already gave their approval in October 2014 for financing startups & SMEs through Romania start-up programme and Business Angels investments type. < Until 2025 global workforce will be lead by the Y generation and 15% of them already have their own businesses. < 70% of Romanian youngsters consider the first business as a necessary and favorable step for their careers.

4 THE SPACE Cafeteria Meeting rooms Prototyping Room Conference area / Shared office space Resident Office Desks Shared Working Tables Resident Working Tables 500 sqm of modern furnished offices & working places / Up to 66 resident desks / Up to 102 shared desks / Distinct workshop place with newest technologies, equipment & tools

5 THE PEOPLE/RESIDENTS CREATIVES TEKKIES HOBBYIST Freelancers in the creative industry or design. Tech-driven individuals educated in science & technology fields. Employees working in corporations who want to break the routine y.o. Income: ~12k EUR/year Driven to create Curious Visionary Persistent & Perseverant Enjoy Creating This is the genuine profile of a creative entrepreneur making progress, still learning, producing his/her own concepts, despite problems of all kinds. Not producing for the joy or satisfaction of others, but because he/she wants to. Because creating brings pleasure and satisfaction.

6 WHY SHOULD YOU BECOME OUR PARTNER? KNOW-HOW We are a team of 5 professionals, involved in growing this project. Each has the know-how of creating bigger & better. Find out in The Team slide who does what OBJECTIVES 5 Startups 200 Residents 1500 Participants Grown & coordinated by Creators LAB (~3 mil EUR value of businesses) Each year (starting March 2015) Each Creators LAB Trainings & Workshops (public events & corporate events)

7 WE CAN DO THAT! Coordinate Startups Trainings Workshops Inspirational Talks BENEFITS We believe that Creatives can be better at what they do & not only, when they re involved in collaborative activities. That s why we prepared activities for residents, team engineers & corporate employees that will help them be more creative, break the daily routine, become better at the things they do at the office, develop their personal and social skills and last but not least, be able to have faith in their own ideas, express them easily. OBJECTIVES BE MORE CREATIVE PERSONAL SKILLS STRONG RELATIONSHIPS BE INSPIRED Educate and enhance your creative nature. Develop personal skills & use great sense of self-esteem to talk about anything. Built at workshops, with their team-mates. By our Inspirational Guest or working creative after hours with residents from Creators LAB

8 Some examples of what we do!

9 GROW & COORDINATE STARTUPS The Creators LAB team is already involved in developing a startup. We help this startup with: branding, project presentation for investors, product design, engineering, supply chain management, website design, app design, marketing strategy and product testing. Smart Beats BRACELETS About: Develop a set of bracelets that monitor the contact sports (boxing, martial arts etc.) Objective: To receive funding from a business angel, to be developed: due in 2015 Status: Branding, Concept design, Proof of a working concept

10 TRAINING Training structure & benefits DAY 1 DAY 2 DAY 3 Just Play Simple acting games that allow the participants to act on impulse, to concentrate, express using eye contact, know each other better than at the office, and to stretch their imagination. Build Trust Improvisation will help the participants to sharpen their craft, communication skills, public speech and teach them to act on their impulses rather than rely on logic or wit. Teamwork These acting games are more complex. All participants will work in teams to develop their negotiation skills, learn creative problem solving, get to know their interlocutor using non-verbal language and supportive team-work abilities. Some of these games are simple theatre games, while others are more complex. The idea is to use them as part of this training that will help your employees in their personal and professional life, make them more self-confident.

11 WORKSHOPS ABOUT This is designed as an incentive for creatives & engineers. All year long they make & test concepts of products which are developed by companies. Let s allow them to test something else for 4 weeks! During these 4 weeks we split them in teams of 3 people and assign them to develop a design for a product. They can create anything they want: a chair, a multifunctional product etc. The brief : develop a product that can be used by anyone and it s truly helpful. We bring: wood, fiberglass, metal and prepare them for this task. THE CALENDAR 1 st Week: introduction in developing a design product a mentor is Creators Lab to present How to develop a design product? 2 nd Week: teams present their graphic concepts in public and request their needs of materials 3 rd Week: Start working at the projects 4 th Week: present their models in public, in front of a jury. *The jury is made of a well known Romanian Product Designer with experience & Creators Lab staff.

12 INSPIRATIONAL TALKS Imagine an inspirational talk about science, leadership, or career development. Let s present to creative engineers inspirational stories from the science world. This course is based on THE AMAZING YOU movie, a breathtaking journey to success and personal transformation. AT THIS INSPIRATIONAL TALK THE PARTICIPANTS WILL LEARN How to boost their career by thinking very differently from everybody. Why money is not important enough to let it drive their life. What is the fundamental aspect of a brilliant career. How to work at the intersection of the possible and the impossible. Why should anyone be led by them. How to overcome their fears, their failures and move forward fast. Why they need to fail and why they will be in trouble if they don't. The speaker Dragos Bratasanu Ph.D. High performance expert, speaker & successful Engineer More details about Dragos and his work here

13 THE TEAM Irina Alexandru Managing Partner Creators Lab, Ambassador of Romanian Design, Co-founder of Vector Watch Startup AIRA Founder & Director. More details here Mircea Constantinescu Managing Partner Creators Lab, Founder of Mindshare Group, Experience in Top Mangement (Softwin, POSTelecom, Romanian Industrial Group). More details here Gabriel Juduc Events & Sponsorship Manager Also for ShortsUP, ORICUM NGO, Balkanik Festival, Kinodiseea, Metropolis Caravan. Film Director&Producer. More details here Calin Prodea Business Development Manager Creators Lab Experience in Renewable Energy field project management and engineering. More details here Tania Carp Creative Director Creators Lab Designer AIRA Design Studio We have experience in different creative areas and management, developing ideas as and we wanted to support what will happen in the next 5 years - the biggest creative entrepreneurship boost in the contemporary history.