Let our superior marketing plan sell your home: FASTER FOR MORE MONEY WITH LESS HASSLE. Melody Overs

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1 Let our superior marketing plan sell your home: FASTER FOR MORE MONEY WITH LESS HASSLE W E S T E R N N E W Y O R K SERVING YOUR REAL ESTATE NEEDS SINCE Melody Overs Licensed Associate Real Estate Broker Mobile: Fax: Office: movers@nothnagle.com

2 Melody Overs Licensed Associate Real Estate Broker O: C: PERSONAL MISSION STATEMENT My mission is to help people accomplish their real estate goals in a smooth and timely manner. Senior Real Estate Specialist Resident of Western New York for over 30 years Background in banking Committed church & community volunteer Full-time, dedicated professional Honest, caring and detail oriented Awards/Honors Nothnagle Gold Sales Award 2013 Nothangle Silver Sales Award 2014 Value Builder Program Recognition Communities Served Amherst, Clarence, Williamsville, Lockport, Tonawanda, North Tonawanda, Buffalo Niagara Specialties Residential, Single-Family, Condo/Townhouse, First-Time Home Buyers, Senior Living, Luxury Designations Seniors Real Estate Specialist Amherst Office 5462 SHERIDAN DR WILLIAMSVILLE, NY 14221

3 NOTHNAGLE REALTORS Innovating and growing since Nothnagle s founder, John T. Nothnagle, revolutionized the way real estate was done when he started the company in 1948 using photography as the principle medium. His Gallery of Homes concept offered consumers convenience and saved them time spent driving around town to visit multiple homes. Instead they could come to one location and view images of all of the homes for sale, helping them narrow down their search and making showings more productive. Nothnagle Realtors continues to operate on the basic principle of using innovative technologies coupled with highly trained professionals to deliver top-notch service to our clients. Images of homes are still an important component to what we do; now we deliver the experience through the region s top real estate website, Nothnagle.com. Under the leadership of our President and CEO, Armand D Alfonso, Nothnagle continues to be an innovator in the industry not because we are focusing on what works today, but because we re constantly anticipating what will be tomorrow. Let us show you how our 67-year history of innovation and success can work for you, providing you with the results you need to get your home sold faster, for more money and with less hassle!

4 53% 53% of Nothnagle s listings are sold in-house through our own network of agents.

5 1. Your home is on the Internet 24/ Post Cards NOTHNAGLE 4-SALE LINE 24/7 call service 7. Interoffice/Company Video Tours 3. Print ads Guaranteed 8. Online Brochures Open Houses Social Media A FASTER SALE A HIGHER PRICE. Broker s Open LESS HASSLE.

6 Today REVIEW COMPARATIVE MARKET ANALYSIS Establish price Listing Flow Chart MEET WITH HOMEOWNER, FILL OUT LISTING PAPERWORK PUT PROPERTY ON NOTHNAGLE.COM, IN MLS SYSTEM & OTHER WEBSITES Take photos of your home for the MLS Upload Photos Order Yard Sign WE ARE ON THE MARKET Order Marketing Materials Photo gallery Speak with Seller CONTACT PROSPECTS AND MONITOR MARKET REACTION Professionally narrated tours Nothnagle.tv Report to Seller SET UP SHOWINGS (Provide Feedback) Set up media tracking system Report to Seller WRITE ADS AND SUBMIT ADVERTISING Meet with Seller Speak with Seller SCHEDULE OPEN HOUSES Net Sheet Market Update Meeting Meet with Seller OFFER RECEIVED Negotiation Counter Offer Speak with Seller OFFER NEGOTIATED AND ACCEPTED Qualify Buyer Earnest Money

7 SALE PENDING Report to Seller ATTORNEY APPROVALS Coordinate with Seller INSPECTIONS SCHEDULED (Negotiated and Approved) Negotiate Repairs Approve MORTGAGE COMPANY Verifications APPRAISAL WITH SELLER UNDERWRITING Report to Seller LOAN APPROVAL TITLE COMPANY Title Search Coordinate with Seller CLOSING DATE SCHEDULED WITH ALL PERTINENT PARTIES Schedule final walk-through PROVIDE SELLER WITH PRE-CLOSING CHECKLIST Report to Seller CLOSING; DEED TRANSFERRED AND RECORDED SOLD!

8 When you want everyone to see your listing online, list it on Nothnagle.com Over 4.5 Million visits last year! Some companies talk about the number of visitors to national websites. But real estate is a local business. So what matters is the amount of local traffic from the website to your listings. Nothnagle listings always appear first, at the top of search results. 40,326 LEADS FROM WEB FORMS IN 2014 All the listings. All the time. 90% OF VISITORS ARE LOCAL TRAFFIC FROM NEW YORK STATE NEARLY * Nothnagle agents get 100% of their web leads, 100% of the time. nothnagle.com DESKTOP Over 4.5 Million visits in Minutes 45 Seconds average duration of visit 9.8 Pages average views per visit 60% were returning visitors 40% were new visitors m.nothnagle.com MOBILE Nearly 2.6 Million page views in Minutes 16 Seconds average duration of visit 7.5 Pages average views per visit 55% were returning visitors 45% were new visitors *89.63% of visits to Nothnagle.com came from IP addresses located in NYS according to Experion Hitwise for 12 rolling weeks ending January 4, 2015.

9 No other company invests in print ads to sell your home like Nothnagle. The competition would like you to think print advertising is dead. But the truth is, they just don t want to spend the money. Newspaper advertising is still one of the most effective ways to market your home. It s true: print advertising does cost money. But we wouldn t invest over $1 million in local publications if print ads didn t work. Nothnagle takes the risk to invest in selling your home that the competition does not nearly out of adults in Western NY read either the print edition of the Buffalo News or its online site at least once a week. Print ads drive even more traffic to your home on Nothnagle.com. Your listing will have its own web address, so interested home buyers can go directly to your house! nothnagle.com/b *Source: Scarborough Research 2013 R1 Based on integrated newspaper weekly audience reach within the DMA (Designated Market Area)

10 NOTHNAGLE 4-SALE LINE WORKING 24/7 FOR OUR CLIENTS SINCE Nothnagle s 4-SALE LINE tracking system helps to accurately communicate where leads on your house are coming from. Your house will be assigned a unique 5 digit property code for every source we advertise your home. So, when interested buyers call, we are then able to track where the leads are coming from, and report this information back to you PC Example: If a buyer is in front of your home and calls the 4-SALE LINE and enters your property code ending in 1, your agent will receive a notification. Often, your agent can call the interested buyer immediately back while they are still in front of your home to schedule an appointment! Property Code Key: 0 Buffalo News 1 Yard Sign 2 Custom Agent Promotion 3 Internet Video 4 Marketing Materials and Postcards 5 Custom Agent Promotion 6 MLS, Confirmation of Data 7 Artvoice/Bee/Pennysaver 8 Nothnagle.com and Websites 9 Property Search A FASTER SALE. A HIGHER PRICE. LESS HASSLE.

11 Instant feedback and more buyer leads. Nothnagle s technology keeps our agents informed with the most up-to-date information regarding your property and its market status. Our lead system can accurately keep track of who has shown interest in your property, and from where. Name Source Ë WIRELESS CALLER Ë WIRELESS CALLER Yard Sign Yard Sign Ë Ë Ë John Doe Sr. - Newspaper Ads John Doe Sr. Newspaper Ads Phone #: Source: Newspaper Ads Registered Date: 1/25/15 Saved Searches: N/A Saved Listings: N/A Notes: N/A Ë Joe Doe Ë Jane Doe @gmail.com @yahoo.com Television Show Listing to a Friend i Ë Ë Ë Ë Ë John Doe @gmail.com Listing to a Friend i Ë Ë Jane R. Doe @yahoo.com Listing to a Friend i Ë Ë John F. Doe Jr. @gmail.com Appointment Request i Ë Ë Jane S. Doe @gmail.com Agent contact form i Ë Ë Judy Doe @yahoo.com Nothnagle.com and websites i Ë Ë Jodi Doe @gmail.com 2-Line Open House Ads i Ë Jodi James @gmail.com Text Message an Agent i Ë Ë A FASTER SALE. A HIGHER PRICE. LESS HASSLE.

12 Getting the most from Video Marketing If a picture is worth a thousand words, then a video is worth at least a million. That s why Nothnagle gives you every possible opportunity to market your home with video. Nothnagle.TV Our innovative video web site, Nothnagle.TV, allows buyers to create their own customized TV show to view in high-definition. Buyers choose a location and price range, then view the homes they re most interested in. Guided Tours This exclusive feature of our web site takes home videos to the next level with narration that highlights all the selling points of your home. YouTube Our exclusive YouTube Channel allows viewers see a video of your home and then have the option to contact your agent instantly. Facebook A video of your listings can be seen on the videos tab on the Nothnagle Facebook page. A FASTER SALE. A HIGHER PRICE. LESS HASSLE.

13 Our agents can create resources and tools to give your home even more exposure Our professional, in-house Marketing Department can create marketing pieces to showcase your home and reach a wide audience of potential buyers via multiple outlets. FLYERS BROCHURES POSTCARDS MARKETING ONLINE BROCHURES AND SO MUCH MORE!

14 Protecting your property on the Internet Nothnagle REALTORS has joined a growing number of brokers across the country who are taking greater care to protect our clients and where their properties are displayed on the Internet. While websites like Nothnagle. com are required to operate within strict guidelines regulated by the state licensing authority and the National Association of REALTORS Code of Ethics, other third-party sites do not have to follow these regulations. In fact, many of these sites put making a profit above ensuring the integrity and protection of the data. Websites like these hurt the sale of your home by: Providing inaccurate data on your home Showing incorrect estimates on your home s value Sending leads on your home to other brokers Our goal is to get exposure for our sellers to the widest pool of prospective buyers. We have decided to limit syndication to the sites we trust, who abide by the same Code of Ethics and rules that we do and who will protect you and your property information. At this time, we will continue to share our listings with: Leading Real Estate Companies of the World and over 550 affiliated brokers ( connecting you to over 10,000 communities worldwide. Realtor.com, a national site which operates in cooperation with the National Association of REALTORS HomeFinder.com, a national site that is part of our ongoing partnership with Gannett Newspapers. Over 535 participating Real Estate Brokers in the NYS Alliance of Multiple Listing Services. Your property will be advertised on Nothnagle.com every day, 24 hours a day, 7 days a week until it s sold!

15 Don t have time to wait for your home to get sold? Nothnagle agents consistently sell homes FASTER* than our competition *According to the NYS Alliance of MLSs, Average Days on Market of Nothnagle vs. the combined average of all other Participants. A FASTER SALE. A HIGHER PRICE. LESS HASSLE.

16 gl o re. Across town or ac ros he yw an to e an yw s th m, re he be,n a hn t o elp move y can h ou e l fro g Local Expertise. Global Connections.

17 ANNUAL SALES VOLUME IN BILLION DOLLARS $300 $200 $100 $0 $ 314 LEADING RE $ 267 COLDWELL BANKER $ 221 RE/MA Nothnagle is proud to be a member of Leading Real Estate Companies of the World! OVER 500 FIRMS 3,500 OFFICES 120,000 ASSOCIATES NEARLY 50 COUNTRIES OVER ONE MILLION TRANSACTIONS VALUED AT $314 BILLION IN ANNUAL HOME SALES $ 131 KELLER WILLIAMS $ 122 CENTURY 21 $ 114 PRUDENTIAL BERKSHIRE HATHAWAY HOME SERVICES $ 80 REAL LIVING $ 44 SOTHEBY S $ 28 ERA REALTY EECUTIVES $ 22 $ RELO

18 We can help you get your home ready to sell. Home Services is a one-stop home management center dedicated to assisting Nothnagle clients with any services and/or products needed in the preparation of selling, and coordinating resources to help you with your move. Whether you need a landscaper to spruce up your landscaping, or you need a plumber to fix your leaky sink, we can match you with trusted, reliable companies to get your home ready to sell. Home Services members enjoy exclusive benefits. Each Home Services business partner provides an elevated benefit/savings they do not offer to the general public. OUR SERVICES CATEGORIES Appliances Automotive Basement Remodeling Bathroom Remodeling Cable/Internet/Telephone Chimney & Fireplace Cleaning Concrete & Masonry Decks Decorating Design & Construction Driveways Electrical Service and Repair Environmental Exterior Home Improvements Fencing Flooring Handyman Health & Fitness Home Organization Home Security Home Staging Home Theater Household/Estate Sales HVAC Insulation Insurance & Home Warranties Kitchen Remodeling Lawn & Landscaping Mortgage Services Moving & Storage Painting Pest Elimination Pet Services Plumbing Property Management Retail Roofing Senior Solutions Septic Services Snow Plowing Trash Windows & Doors MOVE

19 Protect yourself from the unexpected with a home warranty. Statistics show a home listed with a home warranty sells 23 days faster and for 4% more money! Fewer headaches Affordable rate Protects the buyer and seller from unforeseen repairs TOTAL CLAIMS PAID OUT IN 2014: 405 $99,056 A FASTER SALE. A HIGHER PRICE. LESS HASSLE. When you list your home with Nothnagle, your agent is backed by over 100 assistants working behind the scenes for you, before, during and after the sale. MARKETING DEPARTMENT ADVERTISING DEPARTMENT TECHNOLOGY DEPARTMENT CORPORATE ADMIN GROUP CONSUMER CALL CENTER AND CHAT RELOCATION DEPARTMENT HOME SERVICES

20 Hello, Here is a summary of last week s activity on your property and the area. Address: Property Type: Area: Current Price: List Date: MLS#: 123 Main Street Single Family Home Town $180,000 2/24/2015 B Potential buyer inquires on your property Last Week Total Nothnagle.com Visitors 21 1,733 Potential buyer inquires on competing properties in the market For Entire Town Area Nothnagle.com Visitors House Hunter Searches 4-SALE LINE Calls Last Week 3,288 1,057 6 For Your Price Range In Town 4-SALE LINE Calls House Hunter Searches Last Week A better approach to keeping you informed. A home seller has many decisions to make during the home selling process. Keeping you informed with local market information is important to help make the decisions that will ultimately help sell your home. The weekly market report every Tuesday shows: How many buyers have viewed your listing Where the lead came from: Website, 4-Sale Line, House Hunter searches Current competing listings in your area Sales activity in your area How does this help you? This information will help you make price and marketing adjustments to your listing for a quicker sale by knowing the market and seeing your competition. A FASTER SALE. A HIGHER PRICE. LESS HASSLE.

21 What you get when you list with Nothnagle Most local Website Traffic Top Placement on Search Results ALL inquiries to Listing Agent Guaranteed Print Advertising Company Paid Ads for entire listing period Agent in Complete Control 72 Publications to Choose from Multiple videos for each listing YouTube with SEO contact links and tracking Guided Tour with contact links and tracking.tv - with contact links and tracking Proprietary 4-SALE Line Professionally voiced All inquiries to listing agent 100 employees to work for you Marketing In-House design department Advertising Department Local Relocation Department Mobile Website with most traffic Home Services with over 200 vendors Professionally Managed Communication Custom weekly Seller Report Supply & Demand Calculator Web Traffic Reports Media Tracking on Inquiries Enter Listing in MLS Install a Yard Sign Share Listings on Other Brokers Websites $ $ $ $ $ $ $ $ $ $ $ = Agent Cost

22 $1,450,000,000 Sales Volume Transaction Sides $1,400,000,000 10,000 $1,350,000,000 9,500 $1,300,000,000 $1,250,000,000 $1,200,000,000 $1,150,000,000 $1,100,000,000 9,000 8,500 8,000 7,500 $1,050,000,000 $1,000,000, $1,421,313,827 IN SALE VOLUME 7,000 6, ,568 TRANSACTION SIDES 2014 Rochester & Buffalo Sales Volume 2014 Rochester & Buffalo Transaction Sides $1,500,000,000 $1,300,000,000 $1,100,000,000 $900,000,000 $700,000,000 $500,000,000 $300,000,000 $100,000,000 10,000 9,000 8,000 7,000 6,000 5,000 4,000 3,000 2,000 1,000 9,568 7,543 6,362 2,959 2,480 2,181 1,972 Nothnagle Realty USA Hunt ERA Re/Max Realty Group Re/Max Plus Keller Williams MJ Peterson Nothnagle Realty USA Hunt ERA Re/Max Realty Group Re/Max Plus MJ Peterson Keller Williams *From NYS Alliance of MLS s.

23 National website traffic doesn t necessarily mean local buyers. Our traffic is local, the majority of theirs is outside of New York State. nearly 90% * of people using Nothnagle.com to look for their new home are right here in New York State % of people using Nothnagle.com are from NY 5.6% of people using Zillow.com are from NY Nothnagle.com Zillow.com 89% 3.8% of people using ReMax.com are from NY 89% 2.03% of people using KW.com are from NY ReMax.com KW.com *89.63% of visits to Nothnagle.com came from IP addresses located in NYS according to Experion Hitwise for 12 rolling weeks ending January 4, 2015.

24 The very best agents. Of course we re proud of our leading website, exclusive 4-SALE Line, guaranteed print advertising, personalized marketing reports and video technology. But, ask us about our best tools and we ll tell you, it s our agents. Each Nothnagle agent is provided thorough training, access to the latest technology and is backed by a team of over 100 employees working behind the scenes. Nothnagle agents have the best tools and resources to help you buy or sell your home quickly and stress free.