MADRID AS PREFERRED LOCATION FOR FOREIGN INVESTORS. July, 2013
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1 MADRID AS PREFERRED LOCATION FOR FOREIGN INVESTORS July, 2013
2 1.- MADRID: KEY FACTS MADRID KEY FACTS 2.- WHY INVEST IN MADRID? 3.- MAIN INDUSTRIES 4.- SERVICES OFFERED BY INVEST IN MADRID
3 1. MADRID: KEY FACTS LOCATION OF MADRID
4 1. MADRID: KEY FACTS THE MADRID REGION AT A GLANCE Comprised of the Capital City, Madrid, and the rest of the 179 municipalities: MADRID in SPAIN Size: 8,028 km 2 1.6% of Spain Population (2012) : 6.49 mill % of Spain GDP (2011) : 211,669 mill % of Spain Madrid region Madrid City (region s and country's capital) Sources: (1) National Statistics Institute; (2) Madrid Statistics Institute and National Statistics Institute Large foreign population (2012) : mill 17.7% of Spain
5 1. MADRID: KEY FACTS REGIONAL ECONOMY DEPENDENT UPON THE SERVICE SECTOR AND SUPPORTED BY A STRONG INDUSTRIAL BASE Gross Value Added (*) by sector, Madrid 2011 (%) 1 Leading Economic Sectors Agriculture 0.1% Construction 8.4% Industry 9.4% «Services Business Services and Real Estate Commerce Transport and Communications Financial Services Services 82.1% «Industry Paper products, Editing & Publishing Chemicals (Pharma) and Plastics Metal Industry Electronics (*) Gross Value Added : GDP less taxes on products plus subsidies on products Source: (1) Madrid Statistics Institute
6 1. MADRID: KEY FACTS TOP FOREIGN DIRECT INVESTMENT LOCATION IN SPAIN When it comes to investing in Spain, Madrid always comes in 1 st Distribution of FDI by regions, Spain, (%) 1 Rest of Spain 21% Catalonia 15% 64% «FDI to Madrid reached 72,071 mill. between «Spain was the world s 13 th and Europe s 5 th largest recipient of FDI in Sources: (1) Ministry of Economy; (2) World Investment Report 2012, UNCTAD
7 1.- MADRID: KEY FACTS 2.- WHY INVEST IN MADRID? 3.- MAIN INDUSTRIES 4.- SERVICES OFFERED BY INVEST IN MADRID
8 2. WHY INVEST IN MADRID? DYNAMIC AND INTERNATIONAL BUSINESS CENTRE
9 2. WHY INVEST IN MADRID? BUSINESS FRIENDLY GOVERNMENT «Fiscal policy friendly to foreign corporations: Holding Companies, Tax Consolidation, Tax Credits for R&D activities «Expats pay only 24% income tax during the first 6 years (income generated in Spain) (*) «Lowest regional personal income tax in Spain «2,3 days: average time for setting up a company (Telematic procedure) 1 «Top Business friendly region in Spain 2 (*) For annual incomes lower than 600,000 Euros Source: (1) Ministry of Industry, Tourism and Trade, CIRCE, 2012; (2) Business Freedom Index 2011 Thomson Reuters
10 2. WHY INVEST IN MADRID? SPAIN S ECONOMIC ENGINE «Top Spanish region in terms of GDP and GDP per capita (2011) 1. (Spain is the 4 th economy in the Euro Zone, in terms of GDP) «2.4% average annual growth in «Financial Centre of Spain, third in Europe and fourth worldwide 3 «Main business hub in Spain (more than 500,000 operative companies) 4 : «21% of all the companies created in Spain in 2011 are from Madrid 4 «53% of the 500 main Spanish companies are headquartered in Madrid 5 «First high technology exporter region in Spain (36% of the total of Spain) 6 Source: (1) Regional statistics Institutes (for GDP data) and National Statistics Institute 2011 (for population data); (2) Madrid Statistics Institute; (3) Madrid as Financial Center-Deloitte 2010; (4) National Statistics Institute; (5) Actualidad Económica 2011; (6) Datacomex-ICEX 2011
11 2. WHY INVEST IN MADRID? 7th worldwide most attractive city for business AND TOP WORLDWIDE BUSINESS CENTRE «Preferred location in Spain for foreign multinationals: over 5,000 foreign companies are located in Madrid 1 «3 rd European city and 7 th Worldwide by number of top multinational companies with operative headquarters 2 : BBVA, ENDESA, REPSOL, SANTANDER, TELEFONICA, etc. «The Madrid region has a higher purchasing power than most of the other European countries, such as Germany, the UK, France or Italy, with a GDP per capita in 2011 of 32, Sources: (1) ORBIS 2012; (2) UNCTAD; (3) Regional Statistics Institute (for Madrid data) and Eurostat (for EU countries data); (4) Worldwide Centers of Commerce Mastercard th European commercial centre 4
12 2. WHY INVEST IN MADRID? EXCELLENT GEOSTRATEGIC LOCATION
13 Transport by air «Barajas Airport is the main airport of Spain and the 4th in Europe «Barajas in terms is the of passenger main airport traffic in Iberia (almost and 50 the million 4th in passengers Europe in terms 2011). of It is also the 2nd passenger airport in Europe traffic in terms of passenger capacity (70 million). «Strategic link between 1 «Direct Europe flights and with Latin more America: than 208 cities worldwide in 67 30% of flights to Latin countries America 1) are routed via «Strategic Madrid(1) link between Europe and Latin America: 1/3 of flights to Latin America are routed via Madrid. 1 Transport by sea 2. WHY INVEST IN MADRID? «The Dry Port in the Logistics Center of Coslada is 10 minutes away from Barajas and connects Madrid with the main Iberian ports in a few hours and at very low cost Sources: (1) AENA; (2) ADIF; (3) National Statistics Institute LOGISTICS CENTRE FOR THE IBERIAN PENINSULA Transport by land «National: heart of radial highway and railway system; hub for high-speed trains. Since 2010 Spain boasts the EU s largest high-speed rail network (2nd in the world), with 1,800 miles in service. 2 «More than 600 miles of highways in the region. 3 «Within 8 hours by road of any market in Spain. «International: good road and rail links to France and Portugal. Impending connection to the French rail system. «Regional: the public transport network provides cheap, efficient and integrated transit throughout the region s km 2. Due to its inter-modal excellence, 60% of Spain s largest logistic companies operate from Madrid
14 2. WHY INVEST IN MADRID? STRATEGIC PLATFORM TO SOUTHERN EUROPE, NORTHERN AFRICA AND LATIN AMERICA Bridge to more than 1,300 Million(*) potential customers «Main Multinationals with HQs for Southern Europe in Madrid: Microsoft (Consumer Goods), Altran, Peribit Networks, THQ, etc. South America Africa Europe «Main Multinationals with HQs for Europe in Madrid: Alpargatas, BP Solar, Cigna, IBM, Reynolds Ventures, Cemex, Sany Heavy Industry Co., etc. «Main Multinationals with HQs for EMEA in Madrid: Ericsson Thyssenkrupp (Elevators), ICP Solar Technologies, Pemex, Grupo Modelo, etc. «Main Multinationals with HQs for Latin America in Madrid: Alcatel, Atlantic Cooper, BT, Qualcom, WincorNixdorf, etc. Spain is the 2 nd investor in Latin America (LAM) in (*) European Union, Mediterranean countries & LAM; Sources: (1) Cepal 2011; (2) Ministry of Economy; (3) Survey AHK, German Chamber of Commerce in Spain Madrid represented 60% of Spain s investment in LAM in % of all German subsidiaries in Spain are involved in third markets decision-making 3
15 2. WHY INVEST IN MADRID? SCIENTIFIC AND TECHNOLOGICAL DEVELOPMENT CENTRE
16 2. WHY INVEST IN MADRID? PRO-R&D GOVERNMENT R&D Weight in GDP in % % 1 «R&D goal in Madrid: to reach 3% of Madrid s GDP by % % 1 «Madrid, number 1 Region in Spain in terms of R&D expenditure as percentage of GDP (2.02%). 1 «R&D expenditure of Spain and Madrid has increased in last years ( Madrid, from 1.92% of GDP in 2007 to 2.02% of GDP in Regional, National and European incentives I PRIDI Regional Plan for Research + Development + Innovation Source: (1) National Statistics Institute; (2) Eurostat
17 2. WHY INVEST IN MADRID? SPAIN S MAIN R&D HUB R&D Professionals Rest of Spain 75% Madrid 25% Total R&D Expenditure Madrid 26% Universidad Politécnica de Madrid 4.5 million s.q.m. devoted to science and technology clusters Univ. Çomplutense Univ. Autónoma de Madrid Rest of Spain 74% Corporate R&D s GVA Madrid 28% Rest of Spain 72% Source: (1) National Statistics Institute Universidad Carlos III
18 2. WHY INVEST IN MADRID? SECOND EUROPEAN HIGH TECHNOLOGY REGION High-tech employment in EU-27, 2011 (thousands) 1 «Madrid is in 6 th position according to Buck Consultants 2009 ranking EuropeanTech City Index One of Madrid s competitive advantages is the high number of universities with R&D practices, which are so useful for the group s innovation processes. Alvaro Alcina, Strategic Development and External Relations Director, ALCATEL Source: (1) Eurostat, Regional Employment in High Tech Sectors
19 2. WHY INVEST IN MADRID? COMPETITIVE ECONOMY
20 2. WHY INVEST IN MADRID? Competitive Real Estate Costs Office rents ranking, Q ($/m2/annum)
21 2. WHY INVEST IN MADRID? Office rental prices in Madrid City and surrounding areas, 2Q 2012 PRICES PER AREA STOCK & VACANCY RATE Source: Jones Lang Lasalle
22 2. WHY INVEST IN MADRID? AND LABOUR COSTS IN SPAIN Euro Zone Labour costs ( /hour) 1 20,6 Euro Zone 23,1 EU 27 27,6 ITALY 26,8 AUSTRIA 29,2 FINLAND 29,7 GERMANY 30,1 NETHERLANDS 31,1 FRANCE 34,2 BELGIUM 39,3 Source: (1) Eurostat, April 2012
23 2. WHY INVEST IN MADRID? Labor costs inflation in the services sector in Spain has been lower than the inflation rate since 2010 Source: National Statistics Institute (Q2 2012):
24 2. WHY INVEST IN MADRID? HIGHLY QUALIFIED AND DIVERSE HUMAN CAPITAL
25 2. WHY INVEST IN MADRID? QUALIFIED WORKFORCE Population with tertiary education, «17 universities (plus 2 distance learning universities) «University graduates: more than 36,217 per year 2 «Doctorates: more than 1,800 per year 2 «Number of university students: 245,000 per year 2 «Technical degrees students: 63,000 per year 2 Source: (1) Eurostat; (2) National Statistics Institute
26 2. WHY INVEST IN MADRID? LARGE AND MULTINATIONAL LABOUR POOL Available workforce «More than 3.4 million professionals (3Q 2012) 1 «Unemployment rate: 18.6% (3Q 2012) 1 «Europe s 3 rd largest metropolitan area 2 «1,01 million foreigners (15.6% of the population) 3 «More than 13,000 foreign students per year (5.3% of total university students, higher than the national average of 3.6%) 4 International «36% of the Spanish population speaks one or more foreign languages fluently «Madrid concentrates the highest percentage of students learning a foreign language in Spain: 91.4% English, 16.5% French and 1.5% German 5 «Spain 1 st destination in Europe under ERASMUS program Source: (1) National Statistics Institute; (2) UN-World Urbanization Prospects 2007; (3) National Statistics Institute; (4) Ministry of Education ; (5) Financial Times 2009
27 2. WHY INVEST IN MADRID? UNIQUE QUALITY OF LIFE
28 2. WHY INVEST IN MADRID? ABILITY TO ATTRACT AND RETAIN TALENT Madrid, my new home. Best for life and business Ruth Härdle, Eurocopter Spain, R&D Configuration Management «Spain # 1 in terms of quality of life for expatriates 1 «Top Quality Multilingual Education: 50 international schools, 298 bilingual public schools and 81bilingual public high-schools. «Universal health system with 88 hospitals. «Madrid is the 2 nd city in the world by quality of its health system. 2 «Wide range of cultural and leisure activities: Museums, Theatres, Concert Halls, Theme Parks, etc. «Sailing and skiing within 1 hour of Madrid s downtown «Outstanding weather: hours of sun per year (15ºc) Madrid has the best combination of whatever a businessman needs Ricardo Weiss, TAVEX-Brasil, Corporate General Manager Source: (1) HSBC 2011; (2) Global Cities 2011, Euromoney.
29 1.- MADRID: KEY FACTS 2.- WHY INVEST IN MADRID? 3.- MAIN INDUSTRIES 4.- SERVICES OFFERED BY INVEST IN MADRID
30 3. MAIN INDUSTRIES INVESTMENT SECTORS IT and Telecommunications Logistics, Retail & Hospitality Clean Energies Aerospace IBM, Alcatel-Lucent, BT, Toshiba, Nokia, HP, Oracle, Atos, BT, Motorola, Siemens, Microsoft, SAP, Vodafone, Google, Accenture EADS, Boeing, Airbus, Eurocopter, Thales Alenia Space, Alcatel, EuroProp Int., General Dynamics, CAE, Safran Gr., Hexcel, RR Plc, Goodrich Life Sciences DHL, FEDEX, Kiala, Palletways, Accor, Autogrill, Decathlon, H&M, Leroy Merlin, McDonalds, Newrest, Primark, Travellodge Pfizer, Bristol Myers Squibb, GSK, Sanofi Aventis, MSD, Lilly, Janssen Cilag, Novo Nordisk, Italfarmaco, Merck Serono, Bayer Finance Iberdrola, Petratherm, MT- Enerterra, Suzlon, Vestas, Sunpower, Suntech, First Solar, Yingli Solar, ABB ICBC,BMCE, Deutsche Bank, Barclays, BNP- Paribas, Western Union, Generali, AXA, Allianz, Saxo Bank, CIGNA, Zürich Business Services Clifford Chance, DLA Pipper,Baker&McKenzie, Boston Consulting,PWC, Deloitte, KPMG, E&Y,Voith, Jacobs, FW, Mc Cann-Erikson, DDB
31 3. MAIN INDUSTRIES INVESTMENT OPPORTUNITIES R&D and Excellence Centres Regional HQs & SSC Distribution Centers IBM, Boeing, Ericsson, Motorola, HP, GSK, Janssen- Cilag, Lilly, Alcatel- Lucent, Pfizer, Siemens, Vodafone, SanofiAventis Accenture, Altran, BT, Cigna, Cemex, Grupo Modelo,BMCE, Daimler, Deloitte, Ericsson, IBM, Praxair, Pemex, Roche, Microsoft, Nixdorf, Thyssen Krupp Abbott, Carrefour, Danone, Dunlop, Inditex, Fnac, Holmen Paper, Legrand, Lilly, MSD, Míele, Renault, Roche,Toys-R-Us, Valeo, WEG
32 1.- MADRID: KEY FACTS 2.- WHY INVEST IN MADRID? 3.- MAIN INDUSTRIES 4.- SERVICES OFFERED BY INVEST IN MADRID
33 4. SERVICES OFFERED BY INVEST IN MADRID We provide companies with information and advice throughout their investment decision process and implementation OBJECTIVES PRELIMINARY STUDY IMPLEMENTATION «To attract new foreign companies to the Region of Madrid «To help foreign companies already settled in Madrid to increase their business «Advice and supply of tailor-made information «Organization of visit to Madrid «Advice and support to commence operations in Madrid
34 4. SERVICES OFFERED BY INVEST IN MADRID PRELIMINARY STUDY PRELIMINARY STUDY IMPLEMENTATION «Economic data: macroeconomic and demographic, regional and local figures «Market intelligence «Legislation: investment, company, labour and social security, tax and accounting «Business and Operational Costs: labour, property, utilities, pricing and setting-up costs «Property availability: rental/sales, industrial/office and warehouse/labs «Support programmes and Available incentives «The most suitable product and service providers «The search for potential partnerships, strategic alliances and joint ventures with local companies
35 4. SERVICES OFFERED BY INVEST IN MADRID PRELIMINARY STUDY PRELIMINARY STUDY IMPLEMENTATION Organize client s visit to Madrid «Organize visits to potential location sites «Arrange meetings with foreign businesses located in Madrid «Meetings with sectorial associations and incentive management entities «Programme of visits to companies who may be potential investment partners
36 4. SERVICES OFFERED BY INVEST IN MADRID IMPLEMENTATION PRELIMINARY STUDY IMPLEMENTATION «Practical guidance with administrative procedures «Liaisons with local, regional, and national institutions «Help in finding project financing «Advice regarding obtaining business incentives «Help in choosing and securing final location
37 4. SERVICES OFFERED BY INVEST IN MADRID THIS CUSTOMIZED INFORMATION AND GUIDANCE WILL BE PROVIDED AT NO CHARGE AND ON A STRICTLY CONFIDENTIAL BASIS
38 SOLID CUSTOMER BASE
39 SOLID CUSTOMER BASE
40 Thank you C/ Albasanz, 14 Madrid Tel:
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