Digital Communication Southwest College

Transcription

1 Digital Communication Southwest College ARTC Design Communication I CRN Fall 2015 West Loop Center - Room 131 5:30 pm - 9:45 pm Monday 2 hrs. Lecture (32 hrs.) / 3 hrs. External (48 hrs.) / 4 hrs. Lab (64 hrs.) 16 weeks course Instructor: Martonette Q. Borromeo Instructor Contact Information: Digital Communication Office Office location and hours: None By Appointment Only, Meet before or after class time. Please feel free to contact me concerning any problems that you are experiencing in this course so I can help you. Your performance in my class is very important to me. Course Description ARTC 1317 Study of design development relating to graphic design terminology, tools and media, and layout and design concepts. Topics include integration of type, images and other design elements, and developing computer skills in industry standard computer programs. 1. Demonstrate the ability and knowledge how to select and apply industry standard software in the design, creation and production of project assignments. 2. Effectively describe and present projects utilizing industry specific vocabulary. Written projects and assignments present good writing skills with included industry vocabulary. 3. Design and demonstrate the use of software and techniques in practical applications. 4. Develop & present a portfolio of work that demonstrates proficiency in skills for employment Prerequisites: Department Approval, ARTC 1325, ARTC 1305, MATH 0106, INRW 0420, INRW 0410 Course Goal The course goals are to have the Design Communication majors, learn to be creative with unique and original visual design solutions. Learn to create, develop and express design concepts, into an effective visual designs in a professional manner, by using the design elements, design principles and industry standard computer software.

2 Student Learning Outcomes The student will be able to: 1. Identify design principles of visual communications 2. Implement the creative design process to produce a visual solution using the appropriate software. Learning Objectives Students will: Identify design principles of visual communications 1. Demonstrate the developmental stages of design 2. Provide design solutions that are not formed by imitating or copying current design trends or style Implement the creative design process to produce a visual solution using the appropriate software. 3. Develop skills in computer graphic software programs for the design industry. 4. Present a variety of visual design solutions to a creative problem while applying design elements and developing design principles. SCANS or Core Curriculum Statement and Other Standards Credit: 3 (3 lecture) Identify design principles of visual communications Foundation Skills - Basic Reading Creative Problem Solving Workplace Competencies - Information - Organizes & Maintains Implement the creative design process to produce a visual solution using the appropriate software. Fall Semester 2015 Academic Calendar Aug Classes Begin Sep 7... Labor Day Holiday Oct Last Day to Withdraw and Receive a W Nov No Night Classes before Thanksgiving Nov Thanksgiving Holiday Dec Final Exam Week Dec Semester Ends ARTC 1317 page 2

3 16 WEEKS Tentative Instructional Outline: WEEK 1 AUG. 24 Introduction / Syllabus Chapter 1: Introduction: The Graphic Design Profession Chapter 2: The Basics Start: Assignment 1 & Online Homework 1 WEEK 2 AUG. 31 Deadline: Online Homework 1 Instructor s/class Review & Critique: Assignment 1 - Rough Draft/Comp Work on Assignment 1- Finalize Design WEEK 3 SEP. 7 Deadline: Assignment 1 Class Presentation Chapter 3: Typography Start: Assignment 2 & Online Homework 2 WEEK 4 SEP. 14 Deadline: Online Homework 2 Instructor s/class Review & Critique: Assignment 2 Rough Draft/Comp Work on Assignment 2 Finalize Design WEEK 5 SEP. 21 Deadline: Assignment 2 Class Presentation Chapter 4: Design Process Start: Assignment 3 & Online Homework 3 WEEK 6 SEP. 28 Deadline: Online Homework 3 Instructor s/class Review & Critique: Assignment 3 - Rough Draft/Comp Work on Assignment 3 Finalize Design WEEK 7 OCT. 5 Deadline: Assignment 3 Class Presentation Chapter 5: Creativity and Concept Generation Start: Assignment 4 & Online Homework 4 WEEK 8 OCT. 12 Deadline: Online Homework 4 Instructor s/class Review & Critique: Assignment 4 - Rough Draft/Com Work on Assignment 4 Finalize Design WEEK 9 OCT. 19 Deadline: Assignment 4 Class Presentation Chapter 6: Visualization and Color Start: Assignment 5 & Online Homework 5 ARTC 1317 page 3

4 WEEK 10 OCT. 26 Deadline: Online Homework 5 Instructor s/class Review & Critique: Assignment 5 - Rough Draft/Com Work on Assignment 5 Finalize Design WEEK 11 NOV. 2 Deadline: Assignment 5 Class Presentation Chapter 7: Composition Start: Assignment 6 & Online Homework 6 WEEK 12 NOV. 9 Deadline: Online Homework 6 Instructor s/class Review & Critique: Assignment 6 - Rough Draft/Com Work on Assignment 6 Finalize Design WEEK 13 NOV. 16 Deadline: Assignment 6 Class Presentation Chapter 8: Proportional Systems and The Grid Start: Assignment 7 Final Project WEEK 14 NOV. 23 Instructor s/class Review & Critique: Assignment 7 - Rough Draft/Com Work on Final Project: Assignment 7 Finalize Design WEEK 15 NOV. 30 Work on Final Project: Assignment 7 WEEK 16 DEC. 7 Deadline: Final Project Assignment 7 Last Class Presentation Be On Time and have your work ready for class presentation at 6:00 p.m. Instructional Methods As an instructor, I want my students to be successful. I believe graphic design class must be interactive that promotes creativity, problem solving and critical thinking so that the students can take what they have learned and apply it to their own graphic design work. I encourage you to respond formally, conceptually, and emotionally during the class critique or in one-on-one work discussion. I strongly believe in the importance of originality and creativity to express one s graphic work showing individual expressions, and unique ideas. As a student wanting to learn about the field of graphic design, it is your responsibility to read the textbook, submit assignments on the due dates, study for the exams, participate in classroom activities, critiques, attend class, and enjoy yourself by being creative and inventive Be Original. ARTC 1317 page 4

5 Midterm / Final Project / Exam Midterm and Final Projects is 50% of your final grade, so do well in them. If you want me to critique your midterm and final project before the deadline, I will be glad to help you, so it will be an excellent portfolio piece. Midterm and Final must be submitted on a specified date, as well as Exams taken. No make-up exams are allowed and No late Midterm & Final Project accepted. Online Assignment Online assignments is one of the 25% of your final grade, utilize your time wisely and make time to do them. They are not difficult to do and check for each Grading Criteria because that is how you are graded and points deducted. Assessments General, Online Assignments & Quizzes... 25% Midterm and Final Assignments & Exams... 50% Class Review Participation (Rough Drafts), Working in Class, Class Critique Participation... 10% Attendance Presence in Class... 15% TOTAL GRADE % Instructor Requirements As your Instructor, it is my responsibility to: Provide the grading scale and detailed grading formula explaining how student grades are to be derived Facilitate an effective learning environment through class activities, discussions, critiques, and lectures Description of any special projects or assignments Inform students of policies such as attendance, withdrawal, tardiness and make up Provide the course outline and class calendar which will include a description of any special projects or assignments Arrange to meet with individual students before and after class as required To be successful in this class, it is the student s responsibility to: Attend class and participate in class discussions, critique and activities Read and comprehend the textbook Complete the required assignments and exams Ask for help when there is a question or problem Keep copies of all paperwork, including this syllabus, handouts and all assignments Attendance A. Attendance is critical. Your success in this course will be the direct result of your attendance for each class and your participation throughout the course. B. In this class participation is measured based on the following criteria: arriving to class on time; paying attention during lecture; attentive watching and listening to ARTC 1317 page 5

6 instructional videos; respectful listening when I or your peers are speaking; your ability to be fully engaged in your learning without texting, checking your phone or , or participating in other digital distractions; your ability to stay awake, etc. If you are unable to meet the above criteria, participation points will be subtracted throughout the semester. Keep in mind you start the semester with ALL your points, so don t lose them! If you are distracting others in your lack of participation, you will hear from me via or in a short face-to-face conference before or after class. C. No longer attending or participating in this class does not constitute withdrawal from this course, nor does the student s notification to the instructor that the student wishes to be dropped. It is the student s responsibility to fill out a schedule change form at the registration desk to officially drop this class. Failure to do so may result in the grade of F. D. If you are going to be absent and miss class for one or more class meetings, please let me know by . Only use HCC account or use Eagle Online to contact me, not your personal (e.g., Yahoo, Hotmail, Gmail, etc.). And this applies to any you send me concerning the class. Student Assignments A. It is your responsibility to read and comprehend the textbook B. Complete the general/online assignments, midterm and final projects. C. All assignments and lecture notes are posted on Eagle Online. Every assignment will have a critique. It is critical to participate in all online graphic design critique discussions, because your critique participation and feedback will be considered when assessing your final grade. D. Assignment deadline dates will be announced or posted in the assignment sheet. Assignments turned in late will automatically lower your grade, one grade down for each day missed, from 1 st day missed - an A grade to B, 2 nd day missed - B grade to C and so forth E. You must create and do your own work to receive a grade. Any graphic design assignments or projects that are aided or helped by someone else are considered a Plagiarized work / assignment considered Cheating. F. Be honest Original and be inventive in all your design assignments. Do not copy or use existing photos/graphic designs/paintings/sculptures/online images that preexist as finished graphic design or art published work online or any hard copy publications created by someone else (e.g., books, magazines, ads, posters, t-shirt, etc.). G. Grades on each assignment or a group of assignment will be posted on Eagle online. Any missing works that are not submitted will be graded as an F submit all assignment/project you do in class. H. The student is responsible for obtaining the information about the class work missed due to absences or being tardy if you are absent for one day, check online for assignments posted. Late work is accepted (except Midterm/Final Projects), whether or not your work appears finished and complete when critiqued will be factored into the grade. To avoid problems, do not miss deadlines for rough drafts, homework assignments, or projects. Do not let your ARTC 1317 page 6

7 work pile up so that you are compelled to create something the night before or work that utilizes less than desirable artwork. I. Check Grading Criteria on each assignment handout for specific requirements. J. Ask the instructor for clarification if you do not understand the assignment or project. K. Again, Do not copy graphic design created by someone else or create similar work. Plagiarism/Cheating is inexcusable and will result in an F for the assignment and possible expulsion from the class. If the graded artwork is discovered later by the instructor to be a copy or look similar to other work, the grade will be changed to a failing grade even after the end of the semester. HCC Grading Scale A = :... 4 points per semester hour B = 89 80:... 3 points per semester hour C = 79 70:... 2 points per semester hour D = 69 60:... 1 point per semester hour 59 and below = F... 0 points per semester hour IP (In Progress)... 0 points per semester hour W (Withdrawn)... 0 points per semester hour I (Incomplete)... 0 points per semester hour AUD (Audit)... 0 points per semester hour IP (In Progress) is given only in certain developmental courses. The student must reenroll to receive credit. COM (Completed) is given in non-credit and continuing education courses. To compute grade point average (GPA), divide the total grade points by the total number of semester hours attempted. The grades IP, COM and I do not affect GPA. Grading Criteria Your instructor will conduct critiques, quizzes, exams, and assessments that you can use to determine how successful you are at achieving the course learning outcomes (mastery of course content and skills) outlined in the syllabus. If you find you are not mastering the material and skills, you are encouraged to reflect on how you study and prepare for each class. Your instructor welcomes a dialogue on what you discover and may be able to assist you in improving your designs. Grading Percentages General, Online Assignments & Quizzes... 25% Midterm and Final Assignments & Exams... 50% Class Review Participation (Rough Drafts), Working in Class, Critique Participation... 10% Attendance Presence in Class... 15% TOTAL GRADE % ARTC 1317 page 7

8 Instructional Materials TEXT: Graphic Design Solution, 5 th edition Author: Robin Landa ISBN-13: , ISBN-10: X HCC Policy Statements Access Student Services Policies on their Web site: Access DE Policies on their Web site: All students are responsible for reading and understanding the DE Student Handbook, which contains policies, information about conduct, and other important information. For the DE Student Handbook click on the link below or go to the DE page on the HCC website. The Distance Education Student Handbook contains policies and procedures unique to the DE student. Students should have reviewed the handbook as part of the mandatory orientation. It is the student's responsibility to be familiar with the handbook's contents. The handbook contains valuable information, answers, and resources, such as DE contacts, policies and procedures (how to drop, attendance requirements, etc.), student services (ADA, financial aid, degree planning, etc.), course information, testing procedures, technical support, and academic calendars. Refer to the DE Student Handbook by visiting this link: Access CE Policies on their Web site: ARTC 1317 page 8