Hvordan lykkes du som ITdirektør i olje- og gassbransjen?

Transcription

1 Norwegian Business School Hvordan lykkes du som ITdirektør i olje- og gassbransjen? Energyworld Stavanger 28. februar 2013 Espen Andersen Førsteamanuensis Strategi og teknologi Handelshøyskolen BI Founder Tversover Consulting AS 1.0

2 Teknologistrategi: Teknologi påvirker Forretnings omgivelser Strategi 1.1

3 Hvordan lykkes? 1.2

4 Enkelt 1. Unngå å få sparken 2. Bruk pengene, lever teknologien 3. Lever det forretningssiden vil ha 4. Forstå forretningsmodellen og tilpass teknologien til den 5. Håndter innovasjon og integrasjon sømløst 6. Bygg en digital innovasjonsplattform 1.3

5 1 Unngå å få sparken 1.4

6 2 Bruk pengene 1.5

7 3 Levér det forretningssiden vil ha Business Transformation Level 3 Business Goals Innovation platforms IT-enabled business innovation Strategic information Seamless relationship Business Effectiveness Business Efficiency Level 2 Business Goals Integrated platforms IT-enabled business growth Tactical information Partner relationship Level 1 Business Goals Standard platforms Cost-effective business operation Operational information Utility relationship 1.6

8 IT Supply Maturity How Would We Characterize IT Supply? Business Value Focus Level 3 IT Goals Deliver innovation platform IT managed from top Innovate business and IT Business value focus and culture IT Process Focus IT Functional Focus Level 2 IT Goals Deliver solutions, not systems IT managed by customer satisfaction Integrate operations and support Process focus and culture Level 1 IT Goals Deliver basic services IT management fundamentals (cost recovery) Stabilize operations and support Functional focus and culture 1.7

9 4 Forstå forretningsmodellen og tilpass teknologien til den Configuration Competence Focus Value chain Make products: Linked technology Product Value shop Solve problems: Intensive technology Solution Value network Mediate interaction: Mediating technology Customer Source: Fjeldstad, Ø. and E. Andersen (2003). "Casting off the chains: Value shops and value networks." European Business Forum (14):

10 5 Håndter innovasjon og integrasjon sømløst Jake Cress's Ball and Claw Chair Photograph by Martin Church 1.9 9

11 The Future Office of the CIO Consolidated and Expanded CIO CIOO CIAO DIG EIG Chief IT Operating Officer responsible for most of traditional IT systems development, data centres, telecom, user services, architecture, infrastructure Chief IT Administration Officer responsible for the business of IT strategy/planning, finance, HR, legal, marketing/communications, overall portfolio and vendor management Distributed Innovation Group responsible for emerging technology, collaboration methods and technology, center of expertise in innovation, and providing innovation analysts across the enterprise Enterprise Initiatives Group responsible for information architecture, center of expertise in integration methods (e.g, process and program management), and accomplishing specific integration projects 1.10

12 Future Office of the CIO Consolidated and Expanded CIO CIOO CIAO DIG Business Unit CIO Bus.unit CIO Bus.unit CIO Bus.unit CIO Additional Business Role Bus.unit CIO EIG 1.11

13 6 Bygg en innovasjonsplatform Ross, Jeanne, Stages of IT Architecture: Pursuing Alignment and Agility, MIT Center for Information Systems Research, July

14 Integrated Operations fra operasjonell optimalisering til innovasjonsplatform? 1.13

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