COURSE CATALOG 2015 vol.1

Transcription

1 COURSE CATALOG 2015 vol.1

2 TABLE OF CONTENTS About Wine Academy...p 4 About WISE Courses/Instructors/Contact Us...p 5 CORE COURSES... WISE #101 Wine Fluency Professional Core Course...p 6 WISE #201 Management Core Course...p 7 CERTIFICATION COURSES PROFESSIONAL CERTIFICATES LEVEL I WISE #111 Tasting Room Professional Certification Course...p 8 WISE #112 Inside Sales Professional Certification Course...p 9 WISE #113 Wine Club Professional Certification Course...p 10 WISE #114 Online Wine Professional Certification Course...p 11 WISE #115 Online Wine Professional Certification Course...p 12 LEADERSHIP CERTIFICATES LEVEL II WISE #211 Tasting Room Management Certification Course...p 14 WISE #212 Event Management Certification Course...p 15 COURSE CATALOG

3 WISE #213 Wine Club Management Certification Course...p 16 WISE #214 Online Wine Management Certification Course...p 17 LEADERSHIP CERTIFICATES LEVEL III WISE #301 Consumer Direct Leadership...p 18 LEADERSHIP WORKSHOPS WISE #202 People Management Course...p 20 WISE #203 Demystifying Financials...p 21 WISE #204 Mastering Planning & Budgeting Intensive...p 22 WISE #205 DTC Metrics Intensive...p 23 WISE #220 Mastering Public Speaking...p 24 WISE #221 Advanced Public Speaking...p 25 OTHER SERVICES...p 26 COURSE OVERVIEW...p 27 3

4 ABOUT COURSE CATALOG 2015 WISE (for Wine Industry Sales Education) offers a comprehensive curriculum for wine industry professionals. Built from a belief that direct- to-consumer (DTC) results are the key to success in the wine industry, WISE offers the only wine industry education, training and certification program dedicated to direct-to-consumer sales and marketing. All WISE classes and on-site coaching workshops enhance the expertise of direct-toconsumer (DTC) sales and marketing professionals while igniting their passion for producing the kinds of measurable results that lead to winery success. Our courses and workshops are available in three different levels to meet the needs of everyone in the wine industry - from new industry enthusiasts to seasoned direct sales managers to winery CEOs. Founded in 2008, the WISE Academy is led by Chairman Lesley P. Berglund, a wine industry DTC pioneer and serial entrepreneur. Complete course catalogue and services descriptions are available online at or for more information, call (877) 740-WISE (9473). 4

5 ABOUT WISE COURSES All WISE courses are interactive and hands-on. Designed to deliver take-home value using real-life, relevant examples through a combination of lecture, group exercises, and role play, these classes build on existing skills and teach best practices for meeting the demands of today s changing DTC marketplace. Classes are live and in-person so that attendees gain ideas and insights as well as access to a community of their peers. ABOUT WISE INSTRUCTORS WISE uses a core group of instructors who are each leaders in their field of expertise. Like WISE s founder, they are dedicated to raising the bar for consumer direct and management excellence in the wine industry. OTHER WISE SERVICES WISE offers custom DTC and Leadership coaching and advisory services and has trained more than 2,000 wine industry professionals in Napa, Sonoma County, Paso Robles, Washington and Oregon. Put the WISE team s unparalleled expertise to work for your winery with the WISE suite of custom services tailored to fit your unique needs. See more information on page XX. PLAN AHEAD AND SAVE Pre-purchase educational credits and earn a 10% bonus on your commitment through the WISE Futures program. CONTACT US Lesley Berglund Co-founder & Chairman [email protected] Jennifer Warrington [email protected] WISE ACADEMY 406 Franklin Street, Napa, CA Phone: WISE (9473) Fax:

6 CORE COURSES WISE offers a number of foundational courses that are the basis for all Level I and Level II coursework. These courses are required prerequisites for each level. WISE #101 WINE FLUENCY PROFESSIONAL CORE COURSE Hours: 16 Cost: $350 Prerequisite: Age 21 or older. This 2-day boot camp provides foundational knowledge for anyone working in the wine industry. The course covers wine business basics, sales, marketing and service best practices, uniqueness of viticulture areas, and the principles of professional wine tasting. The concepts learned in WISE #101 are the foundation for all WISE Level I coursework and include training in: Wine Industry Concepts and Terminology Napa Valley Terroir Wine Tastings and Service Standards COURSE CATALOG 2015 At the end of two days, students have the information they need to deliver the kind of exemplary winery experience that visitors to the Napa Valley deserve. Who should take this course? This course is ideally suited for anyone seeking a broader wine business perspective, increased wine tasting confidence or consumer sales effectiveness. It is appropriate for those with limited wine product knowledge or industry experience seeking a position in the wine industry. Note: Seasoned wine industry professionals may be able to test out of this course as a pre-requisite for other WISE Level I courses. Click here to test out of #101 6

7 WISE #201 MANAGEMENT CORE COURSE Hours: 24 Cost: $990 Prerequisite: None Overview: This three-day comprehensive course is designed to raise the bar for wine industry leaders by sharpening their communication and people management skills while building their financial acumen. WISE #201 is a cost-effective way to take both WISE #202 and #203. The first two days (#202) focuses on people management while the third day (#203) covers the basics of winery finance and accounting for non-accountants. People management includes exercises, discussion, and role plays on the follow topics: Communication for leaders Hiring and interviewing techniques Performance management skills Team and meeting skills Finance and accounting topics are applied in individual and group exercises culminating in a hands-on case study so that students learn to: Speak the language of business Build a business by the numbers Appreciate the three bottom lines Compute and review key ratios in a winery Understand the drivers of a successful winery and connect them to actions Students leave this course with the skills required to manage the people and the numbers that drive a successful winery. Who should take this course? WISE #201 is a prerequisite for all Level II Management Certifications. This course is suitable for anyone who manages people in the wine industry including those managing teams focused on consumer direct sales, experienced managers in need of a quick refresher; and new managers seeking to apply best practices. 7

8 CERTIFICATION COURSES Successful completion of these courses will result in individual WISE Certifications. PROFESSIONAL CERTIFICATES LEVEL I WISE #111 TASTING ROOM PROFESSIONAL CERTIFICATION COURSE Hours: 24 Cost: $700 Prerequisite: WISE #101 (or test out) and Responsible Hospitality Certification Overview: This 3-day class is designed to raise the level of sales and customer service skills for tasting room staff. The course builds on the information covered in 101 and provides more tips, tricks, and insights needed to fine-tune in-person sales, communication skills, and advanced wine tasting and service techniques. COURSE CATALOG 2015 In this course, students will learn to: Cultivate loyal fans Deliver optimal service Understand buying behaviors Set the stage for successful selling Build rapport and tell stories View sales in a positive light Handle visitors responsibly Compare and evaluate different experiences Keep score Students leave this course armed with the tools they need to create the kinds of positive guest experiences that lead to long term relationships and ultimately increased sales. Who should take this course? This course is designed for current tasting room employees and managers who want to improve their sales and service effectiveness, winery employees seeking a better understanding of tasting room best practices, and those with no industry experience seeking a position in a winery tasting room. 8 Note: Seasoned wine industry professionals may be able to test out of this course as a pre-requisite for WISE #211 Tasting Room Management course. Click here to test out of #111.

9 WISE #112 INSIDE SALES PROFESSIONAL CERTIFICATION COURSE Hours: 24 Cost: $700 Prerequisite: WISE #101 (or test out) Overview: This 3-day course focuses on the potentially lucrative DTC phone sales channel. Attendees will build confidence in handling inbound and outbound sales calls, explore needs and behaviors of the phone customer, and develop a foundation to drive helpful sales. Inside sales professionals will gain a new appreciation of the following: Challenges and opportunities of communicating by phone Customer service in a one dimensional medium Inbound sales success Customer buying behaviors and interactions The secrets to outbound call success Wine tasting techniques At the completion of this course, students will have the tools they need to build a repeatable process that increases their confidence and improves their telephone sales success. Who should take this course? This course is ideal for employees of a winery or wine retailer who talk to customers on the phone, winery customer service or call center employees who want to improve their effectiveness, and winery employees who wish to learn customer service and phone sales best practices. It is also appropriate for those seeking to begin their career in the wine industry in either a customer service or inside sales role. 9

10 CERTIFICATION COURSES WISE #113 WINE CLUB PROFESSIONAL CERTIFICATION COURSE Hours: 24 Cost: $700 Prerequisite: WISE #101 (or test out) Overview: This 3-day course is a deep-dive into the tactical, day-to-day issues of the wine club. It focuses on wine club operational efficiencies from data management to club administration. Emphasis will be on metrics and customer service proficiency as well as optimizing service provider relationships. Wine club professionals will gain new insights and enhanced skills in the following areas: Telling the story of your wine club DTC terminology as it applies to a wine club Data management essentials, drivers, and reporting tools Wine Club Systems and Materials Working with consumers Event management and best practices Compliance complexities Managing up and sharing information inside your organization After completing this course, wine club professionals will have the skills they need to exceed the expectations of every customer whether internal or external to the winery. COURSE CATALOG 2015 Who should take this course? This course is designed for wine club administrators looking to expand their knowledge as well as new wine club managers who need a foundation in wine club administration. It is also a great point of entry for winery employees needing a better understanding of Wine Club best practices, for wine retailers, as well as for those seeking a career in wine club administration. Note: Seasoned wine club professionals may be able to test out of this course as a pre-requisite for WISE #113 Wine Club Professional Course. Click here to test out of #

11 WISE #114 ONLINE WINE PROFESSIONAL CERTIFICATION COURSE Hours: 24 Cost: $700 Prerequisite: None Overview: This 3-day foundational course explores the tactical, day-to-day fundamentals of having an online presence. It covers vocabulary, best practices in design, SEO, SEM, campaigns, social media, mobile marketing, and website analytics and campaign metrics. Online professionals will gain insight into: Customer buying behaviors DTC metrics Components of successful marketing Social media and mobile marketing best practices Website administration and merchandising Measuring and analyzing results online At the end of this course, online professionals will have the knowledge they need to drive traffic to e-commerce sites and the ability to monitor, manage, and measure the results of their efforts. Who should take this course? This course is designed both for current winery employees looking to be more effective online and those seeking to apply their online expertise to a career in the wine industry. Note: Seasoned online professionals may be able to test out of this course as a pre-requisite for WISE #214 Online Wine Management Course. Click here to test out of #

12 CERTIFICATION COURSES WISE #115 DATA ANALYST PROFESSIONAL Hours: 16 Cost: $600 Prerequisite: NONE Overview: This one-day course focuses on fundamental knowledge of data analysis as it applies to DTC in the wine industry including the basics of customer relationship management (CRM) and the various metrics required to run a successful, multi-channel DTC wine organization. Outline: CRM - Customer Segmentation, RFM, Decile Anlaysis Tasting Room Data & Dashboards DTC Metrics Wine Club, Phone, Online, Events At the completion of this course, students will have the tools and knowledge they need to build dashboards for their DTC channels to help analyze and manage their metrics, dashboards and scorecards. COURSE CATALOG 2015 Who should take this course? This course is designed for anyone who does DTC data analysis as part of their job and wants to improve their effectiveness and expand their DTC expertise; other winery employees who would benefit by a better understanding of DTC data and metrics; wine retailer professionals. It is also a great point of entry for those with no industry experience who want to work in wine related data management fields. 12

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14 CERTIFICATION COURSES LEADERSHIP CERTIFICATES LEVEL II WISE #211 TASTING ROOM MANAGEMENT CERTIFICATION COURSE Hours: 24 Cost: $990 Level II Certificate Prerequisite: WISE #111, WISE #201 or WISE #203 and Responsible Hospitality Certification Overview: This 3-day course focuses on the strategic needs of tasting room managers. Topics include team management, retail and merchandising fundamentals, and sales best practices and measurement techniques. Tasting room professionals will enhance their skills in the following areas: Hiring, training, managing and firing staff Motivating, measuring, and rewarding behaviors Leadership and communication skills Selling and merchandising Planning, budgeting, and goal setting COURSE CATALOG 2015 At the completion of this course, tasting room professionals will have tools for managing up, down, and in the mirror. They will be well-versed in all aspects of leading a team to business success. Who should take this course? This certification class is designed for current Tasting Room Managers who want to increase their effectiveness. It will also benefit winery mangers seeking a better understanding of tasting room best practices and those who need multiple WISE Level II Certificates to begin their Level III DTC Leadership coursework. This course is also a valuable resource for those with tasting room experience who are seeking to expand their role. (Prerequisite: Graduate of WISE #111 or test out, plus WISE #201 or #203.) 14

15 WISE #212 EVENT MANAGEMENT CERTIFICATION COURSE Hours: 16 Cost: $850 Level II Certificate Prerequisite: WISE #201 or WISE #203 and Responsible Hospitality Certification Overview: This 2-day course focuses on core responsibilities of successful event managers. Topics cover best practices in event planning from staff management to food service standards to planning and budgeting. Event management professionals will learn tools and techniques in the following areas: Leadership success Staying true to your brand with events Pricing and planning Vendor management Staff training and supervision Operations, sales, and financial results At the completion of this course, event professionals will have a roadmap for producing memorable and profitable events. Who should take this course? This certification class is designed for current winery Event Managers (or others who works closely with events) who want to sharpen their existing skills. It will also benefit winery managers seeking a better understand of event best practices and those who need multiple Level II WISE Certificates to begin their Level III WISE DTC Leadership coursework. It will also benefit caterers focused on wine country events. 15

16 CERTIFICATION COURSES WISE #213 WINE CLUB MANAGEMENT CERTIFICATION COURSE Hours: 24 Cost: $990 Level II Certificate Prerequisite: WISE #113 and WISE #201 or WISE #203 Overview: This 3-day course focuses on all aspects of strategic wine club management, including club design, member acquisition and retention, and metrics and measures. Emphasis is placed on wine club direct to consumer best practices and integration with other DTC functions at the winery. Wine club mangers will gain skills in the following areas: Leading and managing teams Goal setting, measurements, and accountability Managing internal and external relationships Operations and crisis management Driving change and generating revenue Communication and events At the completion of this course, wine club professionals will have the skills they need to build repeatable processes that lead to increased sales and engaged wine club members. COURSE CATALOG 2015 Who should take this course? This course is designed for Wine Club Managers who want to increase their effectiveness. It will also benefit other winery mangers seeking to understand Wine Club best practices and those who need multiple Level II WISE Certificates to begin their Level III DTC Leadership coursework. It is also ideal for winery employees moving into Wine Club Management. (Prerequisite: Graduate of WISE #113 or test out, plus WISE #201 or #203.) Note: Seasoned wine club professionals may be able to test out of WISE #113 as a pre-requisite for WISE #213 Wine Club Management Course. Click here to test out of #

17 WISE #214 ONLINE WINE MANAGEMENT CERTIFICATION COURSE Hours: 24 Cost: $990 Level II Certificate Prerequisite: WISE #114 (or test out), and WISE #201 or WISE #203 Overview: This 3-day course focuses on the skills needed to strategically manage on online presence in multiple digital mediums. Topics include best practices for online sales and keys to creating a comprehensive digital strategy that leverages available technology. Online management professionals will gain expertise in the following areas: Digital planning as it relates to brand Web administration and management Customer Relationship Management(CRM) essentials marketing and planning Driving traffic both web and mobile Goal-setting, budgeting, and planning Who should take this course? This course is ideal for current winery Online or Brand Managers who want to increase their effectiveness. It will also be valuable to other winery mangers seeking to understand online and e-commerce best practices and those who need multiple Level II WISE Certificates to begin their Level III WISE DTC Leadership coursework. It is also appropriate for those with some online wine experience who wish to advance their career. (Prerequisite: Graduate of WISE #114 or test out, plus WISE #201 or #203.) Note: Seasoned online professionals may be able to test out of WISE #114 as a pre-requisite for WISE #214 Online Wine Management Course. Click here to test out of #

18 CERTIFICATE COURSES LEADERSHIP CERTIFICATES LEVEL III WISE #301 CONSUMER DIRECT LEADERSHIP Hours:80 Cost: $4,000 Prerequisite: WISE #201 plus 3 or more Level II WISE Certificates What does it take to lead a fully integrated winery consumer direct program organization? This is the ultimate certificate in DTC leadership for the manager specializing in, or wanting in-depth knowledge of DTC sales. Not only will you learn how to best manage the various silos of consumer direct channels, but more importantly you will also learn how to close the white space in between into one fully integrated consumer direct program. COURSE CATALOG 2015 This class provides a detailed understanding of what it takes to build a great DTC organization. Advanced CRM and best practices by channel (tasting room, club, events, online) are covered along with strategies for integrating systems and making the right resource allocation decisions. Emphasis on the leadership tools required to champion DTC within the organization (e.g. strategic planning, change management) are central to this course. Successful completion will result in earning a WISE Online Wine Management Certificate, Level III. WISE #301 is best suited for Consumer direct wine industry experts and leaders seeking certification. It is also ideal for those with heavy DTC sales and wine industry management experience who are preparing to advance to the top winery consumer direct level position. It is open to those who have completed two or more Level II WISE Certification Programs. 18

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20 WORKSHOPS LEADERSHIP WORKSHOPS WISE #202 PEOPLE MANAGEMENT COURSE Hours:16 Cost: $850 Prerequisite: None COURSE CATALOG 2015 Overview: This is a two-day workshop designed for wine industry leaders by sharpening their communication and people management skills, including effective leadership and communications, hiring and motivating, building awesome teams and managing to peak performance. People management includes exercises, discussion, and role plays on the follow topics: Communication for leaders Hiring and interviewing techniques Performance management skills Team and meeting skills Who should take this course? This course is designed for anyone responsible for managing people or building teams. It is perfect for new managers with limited formal training and experienced managers who need a quick refresher on management basics. 20

21 WISE #203 DEMYSTIFYING FINANCIALS Hours: 8 Cost: $600 Prerequisite: None Overview: This course is designed to take the mystery out of winery accounting and make sense of the three main financial statements. Attendees will work with a sample company as they learn to become comfortable with the language of business. In addition to understanding the three bottom lines, attendees will also learn how to evaluate options, work with key ratios, and spot red flags in financial statements. Topics covered include: Accrual versus cash The matching principle and how it impacts the bottom line The three bottom lines Costing methods Book versus tax accounting Key metrics and measures How to find out where the money went in your winery Ratios Attendees will leave this class with a new appreciation for the financial challenges of owning a winery, their role in supporting overall financial results, and the importance of asking questions. Who should take this course? This course is designed for non-financial people who want to understand business financial reports or budgets. It is ideal for anyone who is managing or controlling costs or who is accountable for financial or team results. 21

22 WORKSHOPS WISE #204 MASTERING PLANNING & BUDGETING INTENSIVE Hours: 8 Cost: $850 Prerequisite: None Overview: This is a one day crash course that focuses on the process of effective budgeting for all DTC channels (Tasting Room, Wine Club, Online, Events, etc.) including break-even analysis, return on investment, bottom-up assumptions and gaining team buy-in. COURSE CATALOG 2015 This course covers the following topics: Connection vision and strategy to actions Creating a business plan Building budgets from the bottom up Working with long range budgets and rolling forecasts At the end of the day, participants will have the tools they need to create realistic budgets that are connected to business and operational goals. Who should take this course? This course is designed for winery or wine-retail professionals who need to create or oversee a Direct to Consumer (DTC) channel budget. 22

23 WISE #205 DTC METRICS INTENSIVE Hours: 8 Cost: $850 Prerequisite: None Overview: This one-day overview is designed to help attendees better understand the metrics required to manage the various DTC channels (tasting room, wine club, online, phone sales, direct sales, events, etc.). This course uses real-life experiences to explain the DTC channels and their connection to ROI. DTC professionals will learn about: Customer and relationship management Data insights Dashboards and reporting Tasting room, wine club, and online metrics Understanding the big picture When they leave this class, DTC professionals will know how to evaluate team and individual performance in each of the sales channels. They will know how to spot problem areas of the business and how to take corrective action. Who should take this course? This course is for anyone who needs to understand the metrics behind a successful DTC program, from winery owners and general managers to DTC managers. 23

24 WORKSHOPS WISE #220 MASTERING PUBLIC SPEAKING Hours:16 Cost: $1,750 Prerequisite: None Overview: In this two-day interactive workshop, the focus is on public speaking AND leadership communication skills using a variety of formats. Attendees will be able to enhance and practice skills with maximum interaction between participants and instructor. COURSE CATALOG 2015 This class is presented by Lynda Spillane who has over 30 years of academic study and teaching in the fields of: Human Behavior, Oratory, Theater, Performance, Voice Technique, Logic, Rhetoric and Persuasion. She has written speeches and coached more than 10,000 executives and politicians worldwide including CEOs and prominent politicians as well as Prime Ministers and King Abdullah II of Jordan. Attendees will learn: Impactful introductions Techniques for speaking to any audience How to be a persuasive speaker Tips for protecting and enhancing your voice How to tell a story How to prepare for a talk Who should take this course? This class is ideal for anyone who wants to master the art of public speaking (or overcome their fears). 24

25 WISE #221 ADVANCED PUBLIC SPEAKING Hours: 8 Cost: $990 Prerequisite: WISE #220 Mastering Public Speaking Overview: This one-day course is designed to increase your mastery of public speaking. Attendees will prepare and participate in a debate the ultimate public speaking experience and add new visualization, impromptu and persuasive methods to their skill sets as communicators. Perfect the techniques that will make you a confident communicator not only in front of an audience but in the boardroom and meeting room too. This class is presented by Lynda Spillane who has over 30 years of academic study and teaching in the fields of: Human Behavior, Oratory, Theater, Performance, Voice Technique, Logic, Rhetoric and Persuasion. She has written speeches and coached more than 10,000 executives and politicians worldwide including CEOs and prominent politicians as well as Prime Ministers and King Abdullah II of Jordan. Attendees will learn about: Pauses and performance Debate skills Impromptu speaking Crowd and audience psychology Different techniques for different types of speeches Who should take this course? This one-day course is best suited for masters of public speaking who are proficient at the art of communication, specifically those who have already taken WISE #220 Mastering Public Speaking. Not for beginners. 25

26 OTHER SERVICES WISE Academy was founded in 2008 to provide training, development and professional Direct to Consumer certification for the wine industry. While training is still our core competency, our services have evolved to support capacities across the organization, including executive and senior management roles. Our mission is to accelerate careers, raise the bar in Direct to Consumer, and develop future wine industry leaders. WISE ONSITE COACHING SERVICES Lesley Berglund, WISE Co-Founder and Chairman, and many of her WISE teammates are available for WISE DTC and Leadership coaching and advisory services. Historically, WISE has provided onsite coaching services for wineries to raise the level of sales and customer service skills in their tasting rooms, call centers, and wine clubs. Other onsite training has included management topics such as train-the-trainer, change management, leadership coaching, and more. WISE MYSTERY SHOPPING SERVICES Effective, invisible and unbiased Mystery Shopping is impossible to do yourself. If you want to understand where your team s performance is at today and identify opportune areas, mystery shopping is an invaluable tool. Track and celebrate improvements over time with effective and unbiased mystery shopping in your tasting room, call center, wine club or online/ecommerce. Let WISE Academy Mystery Shopping Services help you keep your team on track and focused on your mission. COURSE CATALOG 2015 MORE SERVICES TRAINING & COACHING Certification Classes Leadership Workshops Onsite Training Executive Coaching Leadership Forum RESEARCH & ANALYSIS Benchmarking Surveys Behaviour Profiling MEASURE & MONITOR Mystery Shopping KPI Dashboards Metrics Analysis CONSULTING PROJECTS Brand Auditing Visual Merchandising Guest Journey Mapping Tour Scripts & Coaching MarComm Support Organizational Development Incentive Compensation Change Management 26

27 COURSE OVERVIEW PROFESSIONAL CERTIFICATES WISE #111 Tasting Room Professional 24 hours $700 WISE #112 Inside Sales Professional 24 hours $700 WISE #113 Wine Club Professional 24 hours $700 WISE #114 Online Wine Professional 24 hours $700 WISE #115 Data Analyst Professional 16 hours $600 LEADERSHIP CERTIFICATES WISE #211 Tasting Room Management 24 hours $990 WISE #212 Wine Events Management 16 hours $850 WISE #213 Wine Club Management 24 hours $990 WISE #214 Online Wine Management 24 hours $990 LEADERSHIP WORKSHOPS WISE #202 People Management 16 hours $850 WISE #203 Demystifying Finance & Accounting 8 hours $600 WISE #204 Mastering Planning & Budgeting 8 hours $850 WISE #205 DTC Metrics Intensive 8 hours $850 WISE #220 Public Speaking Mastery 16 hours $1,750 PRE-REQUISITE COURSES WISE #101 Wine Fluency Professional Core Course* 16 hours $350 WISE #201 Management Core Course* 24 hours $990 27

28 COURSE CATALOG 2015 vol Franklin Street, Napa, CA Ph: WISE (9473) Fax: