Advertising Rate Card
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1 Advertising Rate Card / 2015 Page 1 of 7
2 About Technicians Crew Pass Technicians Crew Pass core team has worked in the Arts and Entertainment industry for many years. It was after years of being unable to store a central database of technical information that Technicians Crew Pass was born. Having somewhere technicians working in the Arts and Entertainment industry could access updated information and be able to submit their own information for storage and future use has been the main focus. We found many people looking for the same answers to this problem. It is the hope that Technicians Crew Pass can bring information to the man and woman that work behind the scenes in one central location to help better the industry by having the most up to date information about what is happening in the industry right now. Technicians Crew Pass has been built on an open platform so each member will be free to add groups, join forums, upload links and much more. The founder Chris D'bais has worked in the Australia Theatre and Events Industry for many years before moving to London in the United Kingdom in 2010 returning in In this time he was taken aback by both the support and open lines of communication between all Technical fields within the UK. Chris D'bais has helped drive change in the Australian industry mostly in Queensland where he was the Chairman of the NARPACA Technical Managers network for many years. This position let him work with other industry leaders to bridge the gap between each field and at the same time work towards a common theme so any technician working in the industry would have all the tools and resources needed to ensure they could complete their job in a more informed way. Working with technicians from all industries, venues and companies from all over Australia and the United Kingdom, Technical Crew Pass hopes to be a the main source of technical information for the Arts and Entertainment industry both now and in the future. So why Advertise with Technicians Crew Pass Australia? -With thousands of unique visitors and members joining each month, your small advertising expenditure could reap huge rewards and increased traffic to your own website or product. -Technicians Crew Pass is the leader and online community for technicians in the arts and entertainment industry. -Target your audience with direct marketing banners in one area Technicians Crew Pass is not any run of the mill website. It has been designed to support and help the information flow between technicians of all skill levels no matter what position or job they are doing. User created groups, add job listings, event listings and much more ensures that members keep coming back again and again. Because membership is 100% free we hope to be able to reach all technicians in the industry. Page 2 of 7
3 Let s look at the stats. Technicians Crew Pass open in early October 2012 and to date has had very little marketing or advertising money spent on it. All traffic so far has come from word of mouth or from other industry organizations posting or writing about Technicians Crew Pass. 1. The below graph is the monthly stats from Google Analytics showing the traffic source. direct 2. This graph is the monthly visits from Google Analytics showing the amount of new Male and Female visitors. 3. This graph is the monthly visits from Alexa showing the demographic of visitors to Technicians Crew Pass. Page 3 of 7
4 What does this tell us? It is clear to see that with very little to no marketing or advertising budget Technicians Crew Pass has a dedicated membership of fellow technicians. It is with new and fresh information about the industry that keeps our members coming back and more so gets them talking about Technicians Crew Pass to other industry technicians. With a few hundred members joining in the first 3 months of operation Technicians Crew Pass hopes to double or triple this number in 2014 / A look at the website Technicians Crew Pass is a free membership site for Technicians working in the Arts & Entertainment Industry. It has been designed so all members with all skill sets can navigate the site and get involved in the community. On the right side bar is the 4 banner ad slots that we will come to later. On the left side bar is the navigation for a logged in member. Using this with the top menu bar members are able to easily work their way around the site. Other areas of interest Business directory - This has become an easy way for members to local the business or product that they are looking for. Classifieds ads Looking to buy or sell new or old equipment? Technicians Crew Pass has made it easy with our classifieds ads listing. Job Listing Looking to fill a position or looking for someone with the right skill set? Our job listings offers an easy way to get the right person for the right job. Events Listing Listing your event, conference, trade expo or training course is easy. You can even take bookings using our system and set-up private events Page 4 of 7
5 Banner Advertising Slots 1 4 Ad slot #1 Ad slot #2 Ad slot #3 Ad slot #3 Banner Ads There are only 4 banner ads slots across the site. Each banner ad will be displayed on each and every page of Technicians Crew Pass. Each Banner ad should be no bigger than 190px by 190px. 190 pixels 190 pixels Page 5 of 7
6 Banner Ads Placement Duration Cost 190px by 190px Right side bar 14 days $9.95 AUD inc GST 190px by 190px Right side bar 30 days $19.95 AUD inc GST 190px by 190px Right side bar 60 days $39.95 AUD inc GST *Please note for longer durations discounts may apply. Business Directory Placement Duration Cost Business Listing Business Directory 6 months FREE Business Listing Business Directory 12 months $29.95 AUD inc GST Business Listing Business Directory 24 months $39.95 AUD inc GST Classifieds Directory Placement Duration Cost Classifieds Listing Classifieds Directory 30 days FREE Job Listings Placement Duration Cost Jobs Listing Jobs Directory 7 days FREE Jobs Listing Jobs Directory 14 days $9.95 AUD inc GST Jobs Listing Jobs Directory 21 days $19.95 AUD inc GST Jobs Listing Jobs Directory 28 days $29.95 AUD inc GST Please note that all event listings are FREE as are group and forum post. Page 6 of 7
7 Product Reviews Placement Duration Cost Product Reviews Product Reviews Product Reviews Selected YouTube Video Product Reviews Selected YouTube Video Product Reviews Selected YouTube Video Product Reviews 15 sec (ad ONE) $ AUD inc GST 30 sec (ad ONE) $ AUD inc GST 15 sec (ad TWO) $ AUD inc GST Our Media Channels YouTube Channels Facebook Linkedin Google+ Twitter Payment Please note all payments are through PayPal Australia. If you require a tax invoice please contact us before you place your order. Technicians Crew Pass PayPal account is paypal@crewpass.com.au Technicians Crew Pass ABN Number is Technicians Crew Pass is NOT registered for GST For more information or to find out more about our self-managed advertising system or to get a quote please visit you can also contact us directly at info@crewpass.com.au Feel free to contact me at any time for more information. Chris D bais Managing Director chris@crewpass.com.au Page 7 of 7
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