FRESH FIT FOODS PRESS KIT

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1 FRESH FIT FOODS PRESS KIT FRESH FIT FOODS

2 FRESH FIT FOODS Chad O Connor Founder & Chef [email protected] Tamiami Trail N Unit #10 Naples, FL freshfitnaples.com MARKIT Group is the Public Relations Agency of Record for The Lani Kai Island Resort. MARKIT Group is a full-service traditional and digital marketing and public relations firm with an emphasis on social media, reputation management and brand management. MARKIT Group is headquartered in Naples. MEDIA CONTACT: Nannette Staropoli MARKIT Group President & CEO 811 Myrtle Terrace, Naples, FL [email protected] markit-group.com FRESH FIT FOODS GLUTEN FREE Consumers have spoken and they want Gluten-Free options when it comes to dining at home or out on the town. Fresh Fit Foods Founder Chad O Connor is a great resource to discuss this latest trend, the health benefits and why he chose Gluten-Free both personally and professionally. MEDIA AVAILABILITY Fresh Fit Foods is available for photography and video. Staff is also available for on camera interviews regarding their catering company, home delivery and the overall business climate in Naples. High-resolution pictures are available upon request. GET SOCIAL WITH FRESH FIT FOODS

3 Follow Fresh Fit Foods on Facebook for the latest on healthy, gluten and dairy free recipes and tips on how to live a healthy lifestyle. Fresh Fit Foods offers fans Dairy Free Friday among other health, wellness and fitness news. MEDIA CONTACT Nannette Staropoli MARKIT Group President & CEO 811 Myrtle Terrace, Naples, FL [email protected] markit-group.com ABOUT FRESH FIT FOODS HEALTHY MEAL PLANS GLUTEN & DAIRY FREE CATERING NAPLES, Fla. -- Fresh Fit Foods is a licensed meal-plan and catering company with the mission to make healthy eating affordable, convenient and delicious. Based in North Naples, Fresh Fit Foods offers gluten free and diary free meal plans using the freshest ingredients in all meal preparation. Fresh Fit Foods chefs prepare nutritious lunches and dinners available for convenient pick up or home delivery throughout Naples and Ft. Myers.

4 The current menu encompasses 48 different dishes spread across a six-week period. In addition to their standard meal plan, Fresh Fit Foods also offers dinner only plans, lunch only plans, Athlete portions and family style meal plans to families of 3 or more. Those meals are specifically designed for the busy family who wants to eat healthy but cannot find the time to prep, prepare and clean up dinner after a hectic day. The meal plan is ideal, not only for active Floridians, but an ideal, convenient solution for all types of dietary needs such as diabetes, heart disease, and celiac disease. Lunch items include Asian Turkey Burger and Pickled Cucumber Slaw, Southwestern Chicken Salad, Spinach Salad and Loaded Quinoa. Dinner items include Spaghetti Squash, Homemade Meatloaf, Beef and Broccoli Stir-Fry, Seared Salmon and Green Chili Pork. CHAD O CONNOR FOUNDER & CHEF FRESH FIT FOODS Chad O Connor is the founder of Fresh Fit Foods. Growing up in Michigan, O Connor found his passion for cooking at the young age of 14. He received his degree in Culinary Arts from Pennsylvania Culinary Institute in After graduation, O Connor moved to Arizona where he worked in the restaurant business for more than a decade. In 2008, O Connor went back to school and earned a second degree in Dietetics from Chandler-Gilbert College located in Gilbert, Ariz. Upon graduation, O Connor moved to Naples to work with his brother at Real Fitness. He co-founded Real Fit Foods before branching off to create Fresh Fit Foods in September, O Connor has always been passionate about food and says cooking, for him, is a way to express who he is. Taking local, fresh ingredients and turning them into something healthy, delicious and convenient has always been an exciting challenge for me. O Connor felt it was essential that Fresh Fit Foods only serve gluten and dairy free meals. I learned that there is so much science behind clean eating. Every time you eat a refined carb, your body processes it as sugar. I found the key is to retrain your body to use fat as its primary source of energy, so that you have longer sustained energy, opposed to the short burst received from carbohydrates. You re also using stored fat as fuel, which facilitates weight loss, says O Connor. Our goal at FFF is to offer delicious foods prepared by professional chefs using the highest quality ingredients. We strive to not only make your life healthier, but also less stressful by offering a convenient way to eat healthy, delicious food at a great value.

5 O Connor says his job is rewarding because he see direct results in clients. Not only do our clients look better, they feel better, have more energy and sleep more soundly. O Connor lives in Naples with his wife and two kids, ages 9 and 10. He says he loves the healthy mentality that exists in Southwest Florida. O Connor is very involved in the Cross Fit community and can be found doing a WOD in his free time. When he s not in the Fresh Fit Foods kitchen, you can find O Connor in his kitchen at home. I love cooking. I always cook for my wife and kids. It never gets old, says O Connor. Favorite Dishes: Green Chili Pork, Thai Coconut Noodle Bowl & Mediterranean Turkey Burgers ADAM KIMBALL EXECUTIVE CHEF FRESH FIT FOODS Adam Kimball moved to Naples in 2013 to Chef for Fresh Fit Foods. Kimball grew up in York before meeting Fresh Fit Foods owner, O Connor at Culinary School In Pittsburgh. Kimball received his degree in Culinary Arts from Pennsylvania Culinary Institute in work as an Executive Syracuse, New Chad I moved all over after culinary school. I was in California, Virginia and New York, but Chad and I always kept in touch in hopes that some day we could work together, says Kimball. From 5-star, 5 Diamond Resorts to privately owned Bistros; Kimball has worked in all facets of the restaurant industry. I always worked in the restaurant business where health wasn t at the forefront. I love what Fresh Fit Foods offers clients, says Kimball. It s fun to come up with healthy recipes that taste good. It s our focus and a challenge. Being from upstate New York where there was an abundance of seasonal produce from local farms, Adam developed a true appreciation for fresh local ingredients. Here at FFF, my main goal is to use the freshest ingredients and make them taste extraordinary, while remaining healthy and affordable to the customer. Kimball lives in Bonita Springs. Favorite Dish: Thai Coconut Noodle Bowl & Meatballs SAMPLE MENU WEEK ONE Lunches: Asian Turkey Burger & pickled cucumber slaw served with sweet potato salad

6 Southwestern Chicken Salad served with mixed greens, black bean & roasted corn salsa and mixed veggies in a chili vinaigrette Jerked Chicken Salad with fresh veggies, pickled onion, mango salsa & citrus vinaigrette Spinach Salad with fresh assorted berries, grilled chicken breast, sliced almonds & berry vinaigrette Dinners: Pesto Marinated Chicken Breast served over spaghetti squash w/ creamy pesto, saute ed spinach & fresh tomato Roasted Pork Loin with sautéed herbed apple chutney served with rosemary scented sweet potatoes Thai Chili Glazed Salmon served with Pan-Asian Green Beans Cumin, Cilantro & Soy Marinated Skirt Steak served with a Quinoa and Bok Choy Pilaf WEEK TWO Lunches: Tuna Salad with almonds & herbs served atop mixed greens and fresh veggies tossed in lemon balsamic vinaigrette Grilled Curry Chicken Nuggets with Thai slaw and peanut dipping sauce Italian Sausage and Pepper Salad with fresh veggies & roasted red pepper balsamic vinaigrette BBQ Chicken Salad served with roasted corn, black beans, cilantro and fresh veggies in Greek yogurt ranch dressing Dinners: Corned Beef Brisket & Cabbage mustard braised cabbage with caramelized apples and diced sweet potatoes Green Chili Braised Pork in a green chili tomatillo sauce served over cauliflower rice pilaf Seared Salmon with bruschetta tomatoes served with F3 roasted veggie medley Beef and Broccoli Stir-Fry tender braised beef with broccoli and fresh veggies tossed in sweet/spicy Thai dressing Substitutions Available

7 SAMPLE MENU

8 FRESH FIT Gluten free and dairy healthy your clients Fresh Fit healthy affordable, and partner with Fresh Fit Foods uses the freshest 48 dishes spread week their lunch portions style week trial is Foods for dietary Fresh Fit dish options, Asian Salad, Spinach Salad Loaded Spaghetti Fry, FOODS PARTNER PROGRAM meal plans delivered directly to you and free Foods, a gluten-free catering company with the mission to make eating convenient delicious, is looking to local health and wellness centric companies to serve as pick-up locations for clients. ingredients in every menu item. The current menu encompasses different across a sixperiod. In addition to standard meal plan, Fresh Fit Foods also offers dinner only plans, only plans, Athlete and family meal plans. A oneavailable. all types of needs such as diabetes, heart disease, and celiac disease are available. Foods sets the menu, with 48 different with limited substitution options. Lunch items include Turkey Burger and Pickled Cucumber Slaw, Southwestern Chicken and Quinoa. Dinner items include Squash, Homemade Meatloaf, Beef and Broccoli StirSeared Salmon and Green Chili Pork. Who we partner with: Locally owned gyms, health clubs, workout facilities, wellness centers

9 What we need from our partners: Serve as a pick-up location for Fresh Fit Foods. Your clients and/or local customers will stop into your business and pick up their meals for the week. If it s applicable, promote to your clients we will provide marketing materials and e-marketing materials. Host a tasting night we are always interested in working closely with our partners to provide a tasting night where they can sample some featured dishes from the meal plans. When do we deliver? Twice a week (Monday & Wednesday). Self service equipment provided by Fresh Fit Foods: We will provide a complete professionally designed refrigeration unit for your location. We recommend you put it in an accessible location to allow minimal interruptions to your reception area. There are benefits to being a partner! We know you care about your clients overall wellness, and eating right is a piece of that live healthy, be healthy plan. Fresh Fit Foods meal plans offer affordable healthy options. Financial benefits we provide a 10 percent commission as well as discounted meal plans for staff and owners as compensation for allowing your facility to be used as a pick up location. Testimonials: The food is awesome (better than most restaurants). The diversity of the different meats and vegetables keeps my pallet excited for each new meal. The convenience of not shopping, preparing, cooking and cleaning before and after each meal, by itself makes FFF great, but the GREATEST part of FFF for me is the health that I am enjoying. I have lost 10 pounds in 30 days and 2 inches off my waist. I am sleeping better than ever! The Stephen Family My wife and I started eating Fresh Fit Foods back in November and we love it. At the time we were getting ready for our wedding and the convenience of being able to pick up my meals at the gym was a big help. After the wedding, we like the food so much we decided to keep buying the plan. Al & Michelle Montone Every meal we have received from FFF has been great. No complaints at all. My wife loves the fact that she no longer has to cook and there is little to no clean up after dinner. My family is hooked! The Gates Family Naples resident Chad O Connor privately owns fresh Fit Foods. Interested parties can contact Chad at Fresh Fit Foods at Visit freshfitnaples.com for more information.

10 FOR IMMEDIATE RELEASE CONTACT: Nannette Staropoli May 12, 2014 Gluten Free and Dairy Free meal plan and caterer, Fresh Fit Foods, relocates to Naples location NAPLES, Fla. Fresh Fit Foods, a USDA certified and licensed catering company with the mission to make healthy eating affordable, convenient and delicious, has relocated to Tamiami Trail N. Unit #10 in North Naples. Based in North Naples, Fresh Fit Foods chefs prepare nutritious, gluten and dairy free lunches and dinners available for convenient pick up and home delivery throughout Naples and Ft. Myers. Fresh Fit Foods uses fresh ingredients in all meal preparation. Everything on the menu is made from scratch. The current menu encompasses 48 different dishes spread across a sixweek period. In addition to their standard meal plan, Fresh Fit Foods also offers dinner only plans, lunch only plans, Athlete portions and family style meal plans. The meal plan is ideal, not only for active Floridians, but an ideal, convenient solution for all types of dietary needs such as diabetes, heart disease, and celiac disease. Fresh Fit Foods is offering an introductory try us for a week promotion for a fee of 25% off the meal plan they choose with no long term commitments required. Another introductory program is the $350 per month for 36 meals (lunch and dinner plan). Limited substitutions are available. Lunch items include Asian Turkey Burger and Pickled Cucumber Slaw, Southwestern Chicken Salad, Spinach Salad and Loaded Quinoa. Dinner items include Spaghetti Squash, Homemade Meatloaf, Beef and Broccoli Stir-Fry, Seared Salmon and Green Chili Pork. We are thrilled to be in our new location with our very own kitchen space, says Chad O Connor, Founder & Chef at Fresh Fit Foods. Our goal is to offer delicious foods prepared by our Executive Chef Adam Kimball using the highest quality ingredients. We strive to not only make our clients lives healthier, but also happier since they now more time on their hands. Fresh Fit Foods offers a Partnership Program with locally owned gyms, health clubs, workout facilities and wellness centers to serve as pick-up locations for clients twice a week. Fresh Fit Foods provides a refrigeration unit at each location and supporting marketing materials. Naples resident Chad O Connor privately owns fresh Fit Foods. For more information contact Fresh Fit Foods at or visit freshfitnaples.com

11 ### Fresh Fit Foods is a USDA Certified, licensed and permitted catering company, offering gluten and dairy free meals prepared daily with non-processed, fresh, seasonal and local ingredients. With the mission to make healthy eating affordable, convenient and delicious, Fresh Fit Foods offers up to 8 meals a week with 48 different dish options, dinner only plans, lunch only plans, Athlete portions and family style meal plans to be picked up or delivered twice a week on Mondays and Wednesdays. Freshfitnaples.com MARKIT Group is a full service traditional and digital marketing and public relations firm with an emphasis on social media, reputation management and brand management. Headquartered in Naples, Fla., with offices in New York. Markit-group.com FOR IMMEDIATE RELEASE CONTACT: Nannette Staropoli [email protected] June 25, 2014 Gluten free and dairy free meal plan and caterer, Fresh Fit Foods, offers free tasting to local businesses NAPLES, Fla. Fresh Fit Foods, a USDA certified and licensed meal plan and catering company with the mission to make healthy heating eating affordable, convenient and delicious, is offering local businesses, with at least 15 employees, a free healthy meal plan tasting.

12 Based in North Naples, Fresh Fit Foods chefs prepare nutritious, gluten and dairy free lunches and dinners available for convenient pick up and home or work delivery throughout Naples and Ft. Myers twice a week on Mondays and Wednesdays. We have found that more businesses are approaching us wanting fresh, healthy lunches delivered right to the office to better align with their desire to keep employees happy and healthy, says Chad O Connor, Founder & Chef at Fresh Fit Foods. It not only saves employees time, but money. Going out to lunch everyday is costly, and there aren t always healthy options available. We re willing to come out and show any businesses looking to have a healthy summer what we have to offer. Fresh Fit Foods uses fresh ingredients in all meal preparation. Everything on the menu is made from scratch. The current menu encompasses 48 different dishes spread across a sixweek period. In addition to their standard meal plan, Fresh Fit Foods also offers dinner only plans, lunch only plans, Athlete portions and family style meal plans that can be conveniently delivered right to the office. The meal plan and delivery service is ideal for the busy worker and a convenient solution for all types of dietary needs such as diabetes, heart disease, and celiac disease. The free business tasting will include a variety of dishes prepared by Fresh Fit Foods to give employees an idea of the meals offered. Fresh Fit Foods is also offering an introductory try us for a week promotion for a fee of 25% off the meal plan they choose with no long term commitments required. Limited substitutions are available. Lunch items include Asian Turkey Burger and Pickled Cucumber Slaw, Southwestern Chicken Salad, Spinach Salad and Loaded Quinoa. Dinner items include Spaghetti Squash, Homemade Meatloaf, Beef and Broccoli Stir-Fry, Seared Salmon and Green Chili Pork. Naples resident Chad O Connor privately owns fresh Fit Foods. To set up a free sampling, contact Fresh Fit Foods at or visit freshfitnaples.com. ### Fresh Fit Foods is a USDA Certified, licensed and permitted meal plan and catering company, offering gluten free and dairy free meals prepared daily with non-processed, fresh, seasonal and local ingredients. With the mission to make healthy eating affordable, convenient and delicious, Fresh Fit Foods offers up to 8 meals a week with 48 different dish options, dinner only plans, lunch only plans, Athlete portions and family style meal plans to be picked up or delivered twice a week on Mondays and Wednesdays. Freshfitnaples.com MARKIT Group is a full service traditional and digital marketing and public relations firm with an emphasis on social media, reputation management and brand management. MARKIT Group is headquartered in Naples, Fla.. Markit-group.com

13 FRESH FIT FOODS IN THE NEWS June 4, 2104 Naples Daily News NORTH NAPLES COMPANY OFFERS FRESH, HEALTHY MEALS DELIVERED RIGHT TO YOUR DOOR June 12, 2014 News Press CATERING COMPANY MAKES IT EASIER TO EAT HEALTHY June 25, 2014 News Press CHAD O CONNOR OF FRESH FIT FOODS July 30, 2014 Naples Daily News Fresh Fit makes healthy eating offer to businesses August 7, 2014 News Press Growing Business: Healthy eats delivered to your door

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